Nativo

Nativo is a native advertising and content-distribution technology company (El Segundo, California) that runs a native ad exchange and licenses a white-label ad server used by publishers to sell and serve sponsored content, native display, native video and story ad formats across a network of more than 20,000 apps and sites. Its platform spans an SSP, a curation marketplace, a self-serve buying console, a SaaS ad renderer, and the SPARC and Brand Rank products. Nativo was acquired by Life360 and the acquisition closed on 5 January 2026; the corporate site now resolves to ads.life360.com ("Life360 Ads featuring Nativo"), while the developer surface remains on nativo.com hosts. The public developer surface is a REST Nativo API V3 at api.nativo.com/v3 covering advertisers, campaigns, budgets, ads, creatives, placements, targeting and six reporting resources; a BETA Ad Serving API on jadserve.postrelease.com; and first-party mobile ad SDKs for iOS, Android and React Native.

Nativo publishes 2 APIs on the APIs.io network. Tagged areas include Company, Advertising, AdTech, Native Advertising, and Programmatic Advertising.

Nativo’s developer surface includes documentation, API reference, getting-started guide, support, engineering blog, signup flow, authentication, and 25 more developer resources.

🌐 Visit website 📡 Source on GitHub
40.9/100 developing ▬ flat Agent 13/100 agent aware saas Full breakdown ↓
scored 2026-09-01 · rubric v0.17.2
2 APIs
CompanyAdvertisingAdTechNative AdvertisingProgrammatic AdvertisingSupply Side PlatformAd ServingMarketingPublishingReportingMobile SDK

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-01 · rubric v0.17.2
Composite quality — 40.9/100 · developing
Contract Quality 1.7 / 25
Developer Ergonomics 11.4 / 20
Access Clarity 8.4 / 20
Operational Transparency 9.6 / 13
Contract Governance 2.2 / 12
Discoverability 7.6 / 10
Agent readiness — 13/100 · agent aware
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 10
Documented Reversibility 0 / 6
MCP Server 12 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 8 / 8
Request/Response Examples 7 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Delegated User Identity 0 / 6
Protected Resource Metadata 0 / 5
Registration Without a Human 0 / 6
Agentic Commerce Surface 0 / 5
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/nativo: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 2

Individual APIs this provider publishes, each with its own machine-readable definition.

Nativo API V3

The Nativo API V3 is the platform REST API for the Nativo advertising platform. It exposes CRUD trafficking resources (advertisers, campaigns, budgets, ads, creatives, placement...

Nativo Ad Serving API (BETA)

A BETA GET endpoint that returns a Nativo native display ad as a programmatic response so a publisher can render the ad in its own technology rather than through the Nativo tag ...

Pricing Plans 1

Published pricing tiers and plan structures.

Nativo Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Nativo Rate Limits

2 limits

RATE LIMITS

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Nativo Authentication

2 schemes

SECURITY

Nativo Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Nativo Vulnerability Disclosure

Hackerone · security.txt

SECURITY

Resources

Get Started 5

Portal, sign-up, and the first successful call

DeveloperPortal
DeveloperPortal
 GettingStarted
GettingStarted
 SignUp
SignUp
 Login
Login
 Sandbox
Sandbox

Documentation 2

Reference material describing how the API behaves

Documentation
Documentation
 APIReference
APIReference

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

LLMsTxt
LLMsTxt

Design & Contract 5

Pagination, idempotency, versioning, errors, and events

Lifecycle
Lifecycle
 Conventions
Conventions
 ErrorCatalog
ErrorCatalog
 Conformance
Conformance
 DataModel
DataModel

Build 3

SDKs, sample code, and the tooling you integrate with

GitHubOrganization
GitHubOrganization
 Packages
Packages
 SDKs
SDKs

Access & Security 5

Authentication, authorization, and security posture

VulnerabilityDisclosure
VulnerabilityDisclosure
 Authentication
Authentication
 Compliance
Compliance
 DomainSecurity
DomainSecurity
 Security
Security

Operate 5

Status, limits, changes, and where to get help

Support
Support
 StatusPage
StatusPage
 Deprecation
Deprecation
 RateLimits
RateLimits
 ChangeLog
ChangeLog

Commercial 3

Pricing, plans, and the legal terms of use

TermsOfService
TermsOfService
 PrivacyPolicy
PrivacyPolicy
 Plans
Plans

Company 2

The organization behind the API

Website
Website
 Blog
Blog

Other 1

Properties that don't map to a standard resource type

ParentCompany
ParentCompany

Source (apis.yml)

apis.yml Raw ↑ 
aid: nativo
name: Nativo
description: Nativo is a native advertising and content-distribution technology company (El Segundo, California) that runs
  a native ad exchange and licenses a white-label ad server used by publishers to sell and serve sponsored content, native
  display, native video and story ad formats across a network of more than 20,000 apps and sites. Its platform spans an SSP,
  a curation marketplace, a self-serve buying console, a SaaS ad renderer, and the SPARC and Brand Rank products. Nativo was
  acquired by Life360 and the acquisition closed on 5 January 2026; the corporate site now resolves to ads.life360.com ("Life360
  Ads featuring Nativo"), while the developer surface remains on nativo.com hosts. The public developer surface is a REST
  Nativo API V3 at api.nativo.com/v3 covering advertisers, campaigns, budgets, ads, creatives, placements, targeting and six
  reporting resources; a BETA Ad Serving API on jadserve.postrelease.com; and first-party mobile ad SDKs for iOS, Android
  and React Native.
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
image: https://cdn.prod.website-files.com/62348aef92bf092b84891591/6297b07786c9a646645a6a52_Nativo-Open-Graph.png
url: https://raw.githubusercontent.com/api-evangelist/nativo/refs/heads/main/apis.yml
x-type: company
x-source: harvest:secondary-market
specificationVersion: '0.20'
created: '2026-08-26'
modified: '2026-08-26'
tags:
- Company
- Advertising
- AdTech
- Native Advertising
- Programmatic Advertising
- Supply Side Platform
- Ad Serving
- Marketing
- Publishing
- Reporting
- Mobile SDK
apis:
- aid: nativo-api-v3
  name: Nativo API V3
  description: The Nativo API V3 is the platform REST API for the Nativo advertising platform. It exposes CRUD trafficking
    resources (advertisers, campaigns, budgets, ads, creatives, placements, targeting parameters, tracking parameters and
    site-target search) and six reporting resources (direct campaigns, preferred campaigns, marketplace campaigns, demand,
    auction and inventory) that accept a shared report payload of start_date/end_date, timezone, resolution, metrics, breakdown
    and filters. Requests are authenticated with a per-user Personal Access Token sent as an HTTP Bearer credential, and every
    response is wrapped in a status / status_code / messages / data envelope.
  humanURL: https://api-docs.nativo.com/reference/general
  baseURL: https://api.nativo.com/v3
  tags:
  - Advertising
  - Reporting
  - Campaign Management
  - Ad Serving
  properties:
  - type: Documentation
    url: https://api-docs.nativo.com/docs/introduction
  - type: APIReference
    url: https://api-docs.nativo.com/reference/general
  - type: GettingStarted
    url: https://api-docs.nativo.com/docs/introduction
  - type: Authentication
    url: authentication/nativo-authentication.yml
  - type: ErrorCatalog
    url: errors/nativo-problem-types.yml
  - type: Conventions
    url: conventions/nativo-conventions.yml
  - type: RateLimits
    url: rate-limits/nativo-rate-limits.yml
  - type: DataModel
    url: data-model/nativo-data-model.yml
  - type: Examples
    url: https://api-docs.nativo.com/docs/examples
- aid: nativo-ad-serving-api
  name: Nativo Ad Serving API (BETA)
  description: A BETA GET endpoint that returns a Nativo native display ad as a programmatic response so a publisher can render
    the ad in its own technology rather than through the Nativo tag or SDK. The request requires page_url and user_agent query
    parameters (plus visitor_id and user_ip in the published examples); the site being rendered on must already exist in the
    Nativo system. The API is unversioned and access is granted by a Nativo CSM.
  humanURL: https://api-docs.nativo.com/reference/ad-serving-api
  baseURL: https://jadserve.postrelease.com/adsver/api
  tags:
  - Ad Serving
  - Advertising
  properties:
  - type: Documentation
    url: https://api-docs.nativo.com/reference/ad-serving-api
  - type: GettingStarted
    url: https://api-docs.nativo.com/reference/getting-started-with-the-nativo-ad-serving-api
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: ParentCompany
  url: https://apis.io/providers/life360/
  name: Life360
  x-relationship: acquired
  x-evidence: Nativo was acquired by Life360 and the acquisition closed on 5 January 2026; the corporate site now resolves
    to ads.
- type: VulnerabilityDisclosure
  url: security/nativo-vulnerability-disclosure.yml
- type: Website
  url: https://ads.life360.com/
- type: DeveloperPortal
  url: https://ads.life360.com/developers
- type: Documentation
  url: https://api-docs.nativo.com/docs/introduction
- type: APIReference
  url: https://api-docs.nativo.com/reference/general
- type: GettingStarted
  url: https://api-docs.nativo.com/docs/introduction
- type: Support
  url: https://support.nativo.com/en/
- type: Blog
  url: https://ads.life360.com/blog
- type: GitHubOrganization
  url: https://github.com/life360-oss
- type: SignUp
  url: https://ads.life360.com/get-a-demo
- type: Login
  url: https://admin.nativo.com/login
- type: TermsOfService
  url: https://ads.life360.com/legal/terms-of-use
- type: PrivacyPolicy
  url: https://ads.life360.com/legal/privacy-policy
- type: StatusPage
  url: https://status.nativo.com/
- type: Lifecycle
  url: lifecycle/nativo-lifecycle.yml
- type: Deprecation
  url: lifecycle/nativo-lifecycle.yml
- type: Authentication
  url: authentication/nativo-authentication.yml
- type: Conventions
  url: conventions/nativo-conventions.yml
- type: ErrorCatalog
  url: errors/nativo-problem-types.yml
- type: RateLimits
  url: rate-limits/nativo-rate-limits.yml
- type: Plans
  url: plans/nativo-plans-pricing.yml
- type: Packages
  url: packages/nativo-packages.yml
- type: SDKs
  url: packages/nativo-packages.yml
- type: LLMsTxt
  url: llms/nativo-llms.txt
- type: Conformance
  url: conformance/nativo-conformance.yml
- type: Compliance
  url: conformance/nativo-conformance.yml
- type: DomainSecurity
  url: security/nativo-domain-security.yml
- type: DataModel
  url: data-model/nativo-data-model.yml
- type: ChangeLog
  url: changelog/nativo-changelog.yml
- type: Sandbox
  url: sandbox/nativo-sandbox.yml
- type: Security
  url: security/nativo-vulnerability-disclosure.yml
x-enrichment:
  date: '2026-08-26'
  status: enriched
  artifacts_added: 18
  pass: local-v1
x-coverage:
  state: covered
  reason: enriched
  detail: Nativo's developer surface is fully public and machine-readable at the docs layer — ReadMe serves llms.txt plus
    a .md twin of every page — but it publishes no OpenAPI, no GraphQL SDL and no AsyncAPI anywhere; the only machine-readable
    contract on any Nativo host is the IAB Tech Lab sellers.json at iab.nativo.com.
  evidence:
  - url: https://api-docs.nativo.com/llms.txt
    status: 200
  - url: https://api.nativo.com/openapi.json
    status: 404
  - url: https://iab.nativo.com/sellers.json
    status: 200
  checked: '2026-08-26'

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