Google Display & Video 360
Display & Video 360 is Google's enterprise demand-side platform for programmatic media buying, sold through Google Marketing Platform. Its API automates the whole buying structure — partners and advertisers, campaigns, insertion orders, line items, ad groups and ads, creatives and ad assets, first-party and Customer Match audiences, guaranteed orders and inventory sources, and the assigned targeting options that decide what a line item actually buys — plus Structured Data File bulk export and import. One REST surface at displayvideo.googleapis.com, version v4, 179 operations across 16 resource families, described by a first-party Google API Discovery Document. Google OAuth 2.0 only; there is no API key, and an access token is not sufficient on its own — the calling Google Account must also hold a Display & Video 360 user profile with permission on the partner or advertiser being addressed.
Google Display & Video 360 publishes 16 API contracts indexed on the APIs.io network, including Advertisers API, Combined Audiences API, Custom Bidding Algorithms API, and 13 more. Tagged areas include Campaign Management, Display Ads, DV360, Programmatic Advertising, and Targeting.
The Google Display & Video 360 catalog on APIs.io includes 1 Spectral governance ruleset.
Google Display & Video 360’s developer surface includes authentication, changelog, release notes, developer portal, getting-started guide, documentation, API reference, and 35 more developer resources.
What this lets a business do 2
Business capabilities this provider's published APIs can perform, derived from its own contracts. Browse all capabilities →
Kin Score
Standards implemented 3
Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.
APIs 16
Individual APIs this provider publishes, each with its own machine-readable definition.
Google Display & Video 360 Advertisers API
The advertiser-scoped slice of the Display & Video 360 API — 103 operations under /v4/advertisers covering campaigns, insertion orders, line items, ad groups, ad group ads, crea...
Google Display & Video 360 Combined Audiences API
The Combined Audiences API from Google Display & Video 360 — 2 operation(s) for combined audiences.
Google Display & Video 360 Custom Bidding Algorithms API
The Custom Bidding Algorithms API from Google Display & Video 360 — 8 operation(s) for custom bidding algorithms.
Google Display & Video 360 Custom Lists API
The Custom Lists API from Google Display & Video 360 — 2 operation(s) for custom lists.
Google Display & Video 360 First Party and Partner Audiences API
The First Party and Partner Audiences API from Google Display & Video 360 — 3 operation(s) for first party and partner audiences.
Google Display & Video 360 Floodlight Groups API
The Floodlight Groups API from Google Display & Video 360 — 4 operation(s) for floodlight groups.
Google Display & Video 360 Google Audiences API
The Google Audiences API from Google Display & Video 360 — 2 operation(s) for google audiences.
Google Display & Video 360 Guaranteed Orders API
The Guaranteed Orders API from Google Display & Video 360 — 3 operation(s) for guaranteed orders.
Google Display & Video 360 Inventory Source Groups API
The Inventory Source Groups API from Google Display & Video 360 — 6 operation(s) for inventory source groups.
Google Display & Video 360 Inventory Sources API
The Inventory Sources API from Google Display & Video 360 — 3 operation(s) for inventory sources.
Google Display & Video 360 Media API
The Media API from Google Display & Video 360 — 2 operation(s) for media.
Google Display & Video 360 Partners API
The Partners API from Google Display & Video 360 — 13 operation(s) for partners.
Google Display & Video 360 SDF Download Tasks API
The SDF Download Tasks API from Google Display & Video 360 — 2 operation(s) for sdf download tasks.
Google Display & Video 360 SDF Upload Tasks API
The SDF Upload Tasks API from Google Display & Video 360 — 1 operation(s) for sdf upload tasks.
Google Display & Video 360 Targeting Types API
The Targeting Types API from Google Display & Video 360 — 3 operation(s) for targeting types.
Google Display & Video 360 Users API
The Users API from Google Display & Video 360 — 3 operation(s) for users.
Scroll for all 16
Postman Collections 1
Ready-to-run Postman collections for exercising this provider's APIs.
Open Collections 3
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
Google Display & Video 360 Advertisers API
OPEN COLLECTIONGoogle Display & Video 360 API
OPEN COLLECTIONGoogle Display & Video 360 API
OPEN COLLECTIONAgent Skills 4
Packaged agent skills for driving this provider's APIs from an AI assistant.
Export a Structured Data File
AGENT SKILLGoogle Display & Video 360 API pricing
Prices published by Google Display & Video 360, read 2026-10-28 from marketingplatform.google.com/about/display-video-360/.
| Plan | Price |
|---|---|
| Display & Video 360 | Talk to Sales |
Plan details, limits and sources →
Rate limits
- Project total requests: 1500 requests
- Project write requests: 700 write requests
- Advertiser total requests: 300 requests
Pricing Plans 1
Published pricing tiers and plan structures.
Rate Limits 1
Documented rate limits and quota policies.
Google Display Video 360 Rate Limits
RATE LIMITSService Levels 1
Uptime the provider promises or reports, as SLA4OAI. Read from its own pages; APIs.io runs no monitors.
FinOps 1
Cost, billing, and metering signals for API financial operations.
Spectral Rules 1
Spectral governance rulesets for linting and validating these APIs.
OpenAPI Overlays 2
Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.
Security Posture 3
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Scopes 1
OAuth scopes governing access to this provider's APIs.
Agentic Access 1
Recommended x-agentic-access execution contracts for AI agents.
Resources
Get Started 3
Portal, sign-up, and the first successful call
Documentation 2
Reference material describing how the API behaves
Agent Surfaces 5
MCP servers, agent skills, and machine-readable catalogs
Design & Contract 7
Pagination, idempotency, versioning, errors, and events
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Build 4
SDKs, sample code, and the tooling you integrate with
Access & Security 7
Authentication, authorization, and security posture
Scroll for all 7
Operate 5
Status, limits, changes, and where to get help
Commercial 5
Pricing, plans, and the legal terms of use
Company 2
The organization behind the API
Other 2
Properties that don't map to a standard resource type
Source (apis.yml)
Google Display & Video 360 API — frequently asked questions
Does Google Display & Video 360 have an API?
Yes. APIs.io lists 16 APIs from Google Display & Video 360, including Google Display & Video 360 Advertisers API, Google Display & Video 360 Combined Audiences API and Google Display & Video 360 Custom Bidding Algorithms API, and 13 more.
Is there an OpenAPI specification for the Google Display & Video 360 API?
Yes. APIs.io indexes 16 OpenAPI specifications for Google Display & Video 360, each linked for download from this page.
How do I authenticate with the Google Display & Video 360 API?
Google Display & Video 360 documents its authentication (oauth2 · 1 scheme). The details are profiled on APIs.io as Google Display Video 360 Authentication.
How much does the Google Display & Video 360 API cost?
Google Display & Video 360 publishes its prices; its Display & Video 360 plan is Talk to Sales as of 2026-10-28. APIs.io lists 1 pricing plan for Google Display & Video 360, with each plan's price, limits and inclusions under Pricing on this page.
Is the Google Display & Video 360 API ready for AI agents?
Google Display & Video 360 has a Kin Score of 60.4 out of 100 (strong) and an Agent Readiness score of 32.2 (agent-ready), scored by API Evangelist on 2026-11-06.
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