Google Display & Video 360 · Rate Limits

Google Display Video 360 Rate Limits

Published quota limits for the Display & Video 360 API. Google enforces two independent dimensions at once — a project-wide budget and a per-advertiser budget — and each is split into a total-request limit and a stricter write-request limit. Both are per-minute. Google states plainly that increases cannot be requested, which makes these hard ceilings rather than negotiable defaults, and failed requests still consume quota.

Google Display Video 360 Rate Limits is the machine-readable rate-limit profile for Google Display & Video 360 on the APIs.io network, in the API Commons Rate Limits shape.

It captures 4 rate-limit definitions, across the all tier, measuring requests and write_requests.

Limit state is signalled in the limit, remaining, reset, and retryAfter response headers, and an exhausted limit returns HTTP 429.

The profile also includes response codes documented for throttled, quotaExceeded, rpcStatus, and message.

Tagged areas include Campaign Management, Display Ads, DV360, Programmatic Advertising, and Rate Limiting.

4 Limits Exhausted: HTTP 429 Quota: 429 limitremainingresetretryAfter
Transcribed from the provider's documentation on 2026-08-13 — developers.google.com/display-video/api/limits.
View Source
Campaign ManagementDisplay AdsDV360Programmatic AdvertisingRate LimitingQuotasThrottling

Limits

Project total requests per-project
requests · minute
1500/minute
Project write requests per-project
write_requests · minute
700/minute
Advertiser total requests per-advertiser-per-project
requests · minute
300/minute
Advertiser write requests per-advertiser-per-project
write_requests · minute
150/minute

Work with this as data

Every rate limit here is available over the APIs.io API and to AI agents over MCP.

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  • find_rate_limitsBrowse and filter every rate limit in the catalog.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
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Call it yourself

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This rate limit 
curl "https://apis.io/api/v1/rate-limits/google-display-video-360-rate-limits"
All rate limits 
curl "https://apis.io/api/v1/rate-limits?limit=25"

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