Oracle Responsys (Oracle Responsys Campaign Management) is a B2C cross-channel marketing orchestration platform, originally founded as Responsys and acquired by Oracle in 2014, now part of Oracle Marketing. It lets marketing teams design and deliver targeted, personalized customer experiences across email, mobile push, SMS, MMS, web push, display, and web channels, unifying data from disparate sources into precisely targeted audiences delivered in near real-time. Responsys exposes a REST API (v1.3, published as a Swagger 2.0 document with 88 operations), an asynchronous AFTM API, an Event Notification webhook API covering 26 campaign event types, and a legacy SOAP API — managing profile lists and recipients, profile extension tables, supplemental tables, campaigns and schedules, programs, folders, the content library, triggered email/SMS/push messages, events, and account settings. This profile catalogs the public Oracle Responsys developer surface for the API Evangelist network.
Responsys publishes 1 API on the APIs.io network: Oracle Responsys REST API. Tagged areas include Company, Marketing, Email Marketing, Marketing Automation, and Campaign Management.
The Responsys catalog on APIs.io includes 1 event-driven AsyncAPI specification.
Responsys’ developer surface includes documentation, API reference, getting-started guide, support, authentication, changelog, and 25 more developer resources.
Regulatory Posture applies to this provider. Its tags matched the
Telecommunications regime, so
Regulatory Posture carries 15 points of the composite.
If this regime is wrong for your business, say so on your
provider repo — the
applicability map is public and we will correct it.
The six quality facets above are damped to 85 points between them,
because the conditional facet above carries the other
15. That is why each facet's contribution is shown against a damped
maximum: raising a quality facet moves the composite by 85% of its nominal
weight, not 100%. The full arithmetic is at apis.io/rating/.
The Responsys REST API (v1.3) manages profile lists and recipients, profile extension tables, supplemental data tables, campaigns and campaign schedules, programs, folders, the ...
The Event Notification API pushes real-time campaign event data to a customer-owned callback URL. Register a callback, verify it, then subscribe it to any of the 26 supported ev...
The AFTM (Automatic Failover for Transactional Messaging) REST API provides asynchronous, high-availability alternatives to the synchronous merge and trigger operations — HA Mer...
aid: responsys
name: Responsys
description: Oracle Responsys (Oracle Responsys Campaign Management) is a B2C cross-channel marketing orchestration platform,
originally founded as Responsys and acquired by Oracle in 2014, now part of Oracle Marketing. It lets marketing teams design
and deliver targeted, personalized customer experiences across email, mobile push, SMS, MMS, web push, display, and web
channels, unifying data from disparate sources into precisely targeted audiences delivered in near real-time. Responsys
exposes a REST API (v1.3, published as a Swagger 2.0 document with 88 operations), an asynchronous AFTM API, an Event Notification
webhook API covering 26 campaign event types, and a legacy SOAP API — managing profile lists and recipients, profile extension
tables, supplemental tables, campaigns and schedules, programs, folders, the content library, triggered email/SMS/push messages,
events, and account settings. This profile catalogs the public Oracle Responsys developer surface for the API Evangelist
network.
url: https://raw.githubusercontent.com/api-evangelist/responsys/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- accel
- redpoint-ventures
x-tier: stub
x-tier-reason: portfolio-lead
accessModel:
pricing: unknown
onboarding: self-serve
trial: false
try_now: false
public: false
label: Self-serve signup
confidence: medium
source:
- authentication
generated: '2026-07-22'
method: derived
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-08-13'
image: https://www.oracle.com/asset/web/favicons/favicon-192.png
tags:
- Company
- Marketing
- Email Marketing
- Marketing Automation
- Campaign Management
- Cross-Channel Marketing
- Customer Engagement
- Push Notifications
- SMS
- Webhooks
- Oracle
- Martech
apis:
- name: Oracle Responsys REST API
description: The Responsys REST API (v1.3) manages profile lists and recipients, profile extension tables, supplemental
data tables, campaigns and campaign schedules, programs, folders, the content library, triggered email/SMS/push messages,
events, filters, and account settings. Authentication is token-based via the auth/token endpoint; the returned token and
pod endpoint are then used for subsequent calls. Oracle publishes a Swagger 2.0 description of this surface (63 paths,
88 operations, 100 definitions).
humanURL: https://docs.oracle.com/en/cloud/saas/marketing/responsys-rest-api/index.html
baseURL: https://login5.responsys.net/rest/api/v1.3
tags:
- Marketing
- Email Marketing
- Campaign Management
properties:
- type: Documentation
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-rest-api/index.html
- type: APIReference
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-rest-api/rest-endpoints.html
- type: OpenAPI
url: openapi/responsys-openapi.yml
- type: Overlay
url: overlays/responsys-openapi-overlay.yaml
- type: Authentication
url: authentication/responsys-authentication.yml
- type: Conventions
url: conventions/responsys-conventions.yml
- type: ErrorCatalog
url: errors/responsys-problem-types.yml
- type: DataModel
url: data-model/responsys-data-model.yml
- type: RateLimits
url: rate-limits/responsys-rate-limits.yml
- type: ChangeLog
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-rest-api/releaseChanges.html
- name: Oracle Responsys Event Notification API
description: The Event Notification API pushes real-time campaign event data to a customer-owned callback URL. Register
a callback, verify it, then subscribe it to any of the 26 supported event types across email, SMS, MMS, mobile push and
web push — delivery failures, clicks, and opt-in/opt-out consent changes — delivered in configurable batches. It is the
only feedback channel for a triggered send. Controlled Availability; access requires a My Oracle Support service request
and the Events tier requires an additional SKU.
humanURL: https://docs.oracle.com/en/cloud/saas/marketing/responsys-develop/API/REST/EventNotification/rest-event-notifications.htm
baseURL: https://login5.responsys.net/rest/api/v1.3/notifications
tags:
- Webhooks
- Events
- Marketing
properties:
- type: Documentation
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-develop/API/REST/EventNotification/rest-event-notifications.htm
- type: Webhooks
url: asyncapi/responsys-event-notification-webhooks.yml
- name: Oracle Responsys AFTM / Asynchronous API
description: The AFTM (Automatic Failover for Transactional Messaging) REST API provides asynchronous, high-availability
alternatives to the synchronous merge and trigger operations — HA Merge List Members, HA Merge Trigger Email (with and
without attachments), HA Merge Trigger SMS, HA Trigger Push Message, and HA Retrieve List Members. Requests are queued
and acknowledged immediately; a request carrying more than 200 recipients is rejected outright. Controlled Availability,
and it requires an additional SKU.
humanURL: https://docs.oracle.com/en/cloud/saas/marketing/responsys-develop/API/GetStarted/Overview/rest-aftm.htm
baseURL: https://login5.responsys.net/rest/api/v1.3
tags:
- Marketing
- Transactional Messaging
properties:
- type: Documentation
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-develop/API/GetStarted/Overview/rest-aftm.htm
- type: ErrorCatalog
url: errors/responsys-problem-types.yml
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
- FN: APIs.json
email: info@apis.io
common:
- type: DomainSecurity
url: security/responsys-domain-security.yml
- type: Website
url: https://www.oracle.com/cx/marketing/campaign-management/
- type: DeveloperPortal
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-develop/index.html
- type: Documentation
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-rest-api/index.html
- type: APIReference
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-rest-api/rest-endpoints.html
- type: GettingStarted
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-develop/API/api.htm
- type: Support
url: https://support.oracle.com/
- type: GitHubOrganization
url: https://github.com/oracle
- type: TermsOfService
url: https://www.oracle.com/legal/terms.html
- type: PrivacyPolicy
url: https://www.oracle.com/legal/privacy/
- type: SOAP
url: https://docs.oracle.com/en/cloud/saas/marketing/responsys-soap-api/index.html
- type: OpenAPI
url: openapi/responsys-openapi.yml
- type: Overlay
url: overlays/responsys-openapi-overlay.yaml
- type: Authentication
url: authentication/responsys-authentication.yml
- type: Conformance
url: conformance/responsys-conformance.yml
- type: Compliance
url: https://www.oracle.com/corporate/cloud-compliance/
- type: TrustCenter
url: security/responsys-trust-center.yml
- type: VulnerabilityDisclosure
url: security/responsys-vulnerability-disclosure.yml
- type: Security
url: https://www.oracle.com/corporate/security-practices/assurance/vulnerability/reporting.html
- type: Lifecycle
url: lifecycle/responsys-lifecycle.yml
- type: ChangeLog
url: changelog/responsys-changelog.yml
- type: Conventions
url: conventions/responsys-conventions.yml
- type: ErrorCatalog
url: errors/responsys-problem-types.yml
- type: DataModel
url: data-model/responsys-data-model.yml
- type: RateLimits
url: rate-limits/responsys-rate-limits.yml
- type: Plans
url: plans/responsys-plans-pricing.yml
- type: Packages
url: packages/responsys-packages.yml
- type: SDKs
url: packages/responsys-packages.yml
- type: Webhooks
url: asyncapi/responsys-event-notification-webhooks.yml
- type: AgentSkill
url: skills/_index.yml
- type: LLMsTxt
url: llms/responsys-llms.txt
x-pointer-notes:
omitted_deliberately:
- type: MCPServer
reason: Removed 2026-08-13. mcp/responsys-mcp.yml is a DERIVED candidate tool list with deployment.mode = none — no hosted
endpoint, no stdio package, nothing an agent can reach. The pointer asserted an MCP server Oracle does not ship. The
artifact stays; the pointer does not.
- type: WellKnown
reason: well-known/responsys-well-known.yml records an absence — every /.well-known/ path 404s on docs.oracle.com, 403s
on www.oracle.com, and the responsys.net API hosts refuse TCP 443 from the public internet.
- type: AgentCard
reason: No agent card served on any host; probed both /.well-known/agent-card.json and /.well-known/agent.json.
- type: Idempotency
reason: Responsys documents no idempotency key and no retry-safety contract. See conventions/responsys-conventions.yml.
- type: StatusPage
reason: No public Responsys status page. ocistatus.oraclecloud.com covers Oracle Cloud Infrastructure, a different service,
and is not recorded as one.
- type: Deprecation
reason: No published deprecation policy and no RFC 8594 Sunset/Deprecation header support for the REST API.
- type: Pricing
reason: No pricing page — https://www.oracle.com/cx/marketing/campaign-management/pricing/ returns 404. Recorded as plan_count
0 in plans/.
x-coverage:
state: covered
note: 'Round 2 found the machine-readable contract round 1 missed — a genuine Swagger 2.0 (63 paths, 88 operations) served
at https://docs.oracle.com/en/cloud/saas/marketing/responsys-rest-api/swagger.json — plus a real webhook surface (Event
Notification API, 26 event types). Two walls remain and are recorded rather than guessed: the Responsys API hosts refuse
TCP 443 from the public internet, so nothing on them can be probed live; and docs.oracle.com serves a 24,349-byte soft-404
shell with HTTP 200 for every missing path, so path probes there must be verified by body, never by status.'
checked: '2026-08-13'
x-enrichment:
date: '2026-08-13'
status: enriched
artifacts_added: 18
pass: local-v1
Kin Score
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