emerging · -2.5 market domain

Web Analytics

Score 21.2 / 100 32 providers +4 via APIs 9 APIs Search apis.io →
Business capabilities this tag reaches
Marketing Management 1 Product Telemetry & Experimentation Management 1

Providers using this tag (32)

Ranked by API Evangelist rating — Exemplar and Strong are expanded by default.

Exemplar 8 Complete, well-documented, and agent-ready
SwetrixAnalyticsCookieless TrackingGDPR CompliantOpen Source2 APIs76.9UmamiCookieless TrackingOpen SourcePrivacy2 APIs72.8MatomoAnalyticsOpen SourcePrivacy61 APIs70.7Statable Stats APIAnalyticsCookielessPrivacy1 API69.7Google AnalyticsAnalyticsDataGoogleMetrics4 APIs79.7RybbitAnalyticsProduct AnalyticsPrivacy1 API69.5PirschAnalyticsPrivacyGDPR1 API67.2AhrefsCompanySEOMarketingSearch15 APIs66.8
Strong 9 Solid coverage with minor gaps
PlausibleAnalyticsCookie-FreeEvent TrackingGDPR3 APIs65.3Simple AnalyticsAnalyticsPrivacyCookieless1 API62.6ConvertlyftCompanyConversion Rate OptimizationSession Replay1 API58.2Microsoft ClarityAnalyticsHeatmapsSession Recording1 API65.2Adobe AnalyticsAdobeAnalyticsBusiness IntelligenceCustomer Intelligence11 APIs65.0SimilarWebDigital IntelligenceTraffic AnalyticsCompetitive Intelligence2 APIs64.3CONNSKILLCompanySEOSERPKeyword Research2 APIs58.9Cookie Free AnalyticsCompanyAnalyticsPrivacy1 API55.6ApstalAnalyticsPrivacySession Replay2 APIs54.6
Developing 7 Usable, with meaningful gaps to close
GoatCounterAnalyticsPage ViewsPrivacyStatistics2 APIs53.1Agent AnalyticsAnalyticsArtificial IntelligenceOpen Source1 API50.8CounterPrivacyOpen SourceTracking1 API46.4ConvalyticsCompanyAnalyticsProduct Analytics1 API51.4MillimetricCompanyAnalyticsProduct Analytics1 API46.6ChartbeatCompanySoftware-as-a-ServiceAnalyticsContent Analytics5 APIs44.3AgentLinkOpsSEOLink MonitoringBacklink AnalysisAgent Tools1 API39.4
Thin 1 Limited public surface area
KnotchCompanyContent IntelligenceContent MarketingAnalytics1 API37.7
Emerging 4 Early or largely undocumented
EyepupAnalyticsArtificial IntelligenceSoftware-as-a-Service2 APIs24.2EurolyticsAnalyticsPrivacyGDPR1 API23.1Yandex MetricaAnalyticsMarketingYandex1 API14.8Yandex AdsAdvertisingApp MonetizationUser Acquisition1 API13.2
Minimal 1 Almost no public developer surface
HitwiseCompanyAnalyticsCompetitive Intelligence0.0
Unrated 2 Not yet scored
CoremetricsCompanyAnalyticsDigital MarketingOmnitureCompanyAnalyticsMarketing

APIs with this tag (8)

Ranked by the provider's API Evangelist rating — the Kin Score is scored per provider, not per API, so every API of a provider shares its band. How the rating works →

Exemplar 4 Complete, well-documented, and agent-ready
Cloudflare Web Analytics APIThe Web Analytics API from Cloudflare — 10 operation(s) for web analytics.82.5Strivacity Web Analytics APIThe Web Analytics API from Strivacity — 2 operation(s) for web analytics.73.5Umami MCP ServerRemote Model Context Protocol server for Umami Cloud at https://cloud.umami.is/mcp (Bearer api_ Cloud API k...72.8Ahrefs Web Analytics APIWeb_analytics.66.8
Strong 4 Solid coverage with minor gaps
Microsoft Clarity APIMicrosoft Clarity provides heatmaps, session recordings, and behavioral analytics with API access for custo...65.2PostHog Web Analytics APIThe web_analytics API from PostHog — 1 operation(s) for web_analytics.57.9Apstal Analytics APIDocumented REST surface for programmatic access to Apstal analytics: POST /api/v1/m for batched event inges...54.6Apstal MCP ServerHosted MCP server exposing Apstal analytics via JSON-RPC 2.0 over Streamable HTTP. Public tools (login, reg...54.6

Companies reaching this through an API (4)

These companies publish an API, specification or operation carrying “Web Analytics” but do not classify their business under it. Listed unranked and kept out of the count above, because one tagged operation is not a statement about what a company does.

APIs.io Engineering Platform Cloudflare PostHog Strivacity

Score breakdown

Frequency
41.7
log-scaled weighted occurrences
Breadth
0.4
spread across providers
Quality lift
52.3
mean composite of providers using it
Cohesion
1.6
strength of nearest seed neighbor

Where this tag sits

Analytics broader

Related tags

Cookieless 5 co-occurrences Heatmaps 5 co-occurrences Product Analytics 6 co-occurrences GDPR 9 co-occurrences Privacy 15 co-occurrences Self-Hosted 5 co-occurrences SEO 6 co-occurrences Analytics 28 co-occurrences

Where this tag comes from

Provider tag32
Api tag9
Openapi tag2
Openapi op tag6

Cohort brief

Auto-generated

The 29 providers in the APIs.io catalog tagged Web Analytics, scored on the Kin Score. Every figure below is computed from the catalog — nothing here is written.

Providers
29
of 32 in the catalog
Mean Kin Score
53.6
+29.5 vs catalog 24.1
Mean Agent Readiness
34.7
+20.6 vs catalog 14.1
Spread
0–79.7
median 58.2 · σ 18.9
How the 29 split by band
Exemplar 8Strong 9Developing 7Thin 1Emerging 3Minimal 1
Facet averages, against the whole catalog
FacetThis cohortCatalogDifferenceScored
Developer Ergonomics 59.9 24.5 +35.4 29
Access Clarity 65.2 30 +35.2 29
Operational Transparency 43.4 13.2 +30.2 29
Contract Quality 43.8 18.6 +25.2 29
Contract Governance 24.5 9.7 +14.8 29
Discoverability 70.5 59.1 +11.4 29

A facet is averaged over the members that carry it, not over the whole cohort — the “Scored” column is that count. Averaging an absent facet as zero would score our own coverage gaps as the providers’ posture.

What this cohort publishes
ArtifactThis cohortCatalogDifference
MCP server (any) 52% 18% +34
MCP server (first-party) 52% 16% +36
Agent Skills 0% 0% 0
OAuth scopes 35% 13% +22
Security 94% 99% -5
Arazzo workflows 10% 1% +9
Governance rules 77% 36% +41

mcp_pct counts any mcp/ artifact including ones API Evangelist derived from the provider OpenAPI; mcp_first_party_pct counts only servers the provider publishes. Prefer the latter.

Top by Kin Score
  1. 1 Google Analytics 79.7
  2. 2 Swetrix 76.9
  3. 3 Umami 72.8
  4. 4 Matomo 70.7
  5. 5 Statable Stats API 69.7
  6. 6 Rybbit 69.5
  7. 7 Pirsch 67.2
  8. 8 Ahrefs 66.8
  9. 9 Plausible 65.3
  10. 10 Microsoft Clarity 65.2
Top by Agent Readiness
  1. 1 Adobe Analytics 61.6
  2. 2 Convertlyft 59.6
  3. 3 Statable Stats API 58.5
  4. 4 SimilarWeb 51.1
  5. 5 Millimetric 48.8
  6. 6 Ahrefs 48.6
  7. 7 AgentLinkOps 48.2
  8. 8 Cookie Free Analytics 48
  9. 9 Rybbit 46.3
  10. 10 CONNSKILL 44
All 32 members of this roster resolve to a provider in the catalog; 29 carry a score (91%). The figures above describe the scored members only.Generated from the catalog build of 14 November 2026, across 41591 providers, using the same computation served by the APIs.io cohort API. Briefs are published for rosters of 5 or more scored providers; below that a distribution is not meaningful.

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Tools for tags

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  • get_cohortThis tag as a scored cohort — every provider carrying it, with scores.
  • cohort_statsPRO — the distribution across this tag: mean, median, band split, adoption rates.
  • cohort_rankingsPRO — the leaderboard, on composite AND agent-readiness axes.
  • apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
  • resolveTurn a domain, URL or GitHub org into the provider it belongs to.
  • find_cohortsEvery scored population of providers in the catalog.
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