Push

Push (PUSHTech, now part of Cendyn) is a CRM, marketing automation, sales, and support platform focused on the hospitality, retail, ecommerce, and marketplace sectors, with deep specialization in hotel guest-journey automation used by more than 1,500 hotels. The platform unifies customer databases and orchestrates pre-stay, during-stay, and post-stay guest communications across email, SMS, and in-app / web push notification channels. Push exposes a token-authenticated REST API (Cendyn CRM API at api.eu.cendyncrm.com) for account, apps, campaign, delivery, contact, and activity data, an HMAC-signed webhooks surface for activity, delivery, and contact events, and a first-party JavaScript Web SDK for browser tracking and web push. Originally added to the API Evangelist network as a 500 Global portfolio lead, this profile has been enriched from the public developer portal.

Push publishes 1 API on the APIs.io network. Tagged areas include Company, CRM, Marketing Automation, Hospitality, and Hotels.

The Push catalog on APIs.io includes 1 event-driven AsyncAPI specification.

Push’s developer surface includes documentation, API reference, getting-started guide, support, engineering blog, authentication, and 9 more developer resources.

🌐 Visit website 📡 Source on GitHub
31.9/100 thin ▬ flat Agent 15/100 agent aware Full breakdown ↓
scored 2026-07-28 · rubric v0.5
AccessSelf serve
1 APIs
CompanyCRMMarketing AutomationHospitalityHotelsGuest ExperienceEmailSMSPush NotificationsWebhooks

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-28 · rubric v0.5
Composite quality — 31.9/100 · thin
Contract Quality 5.7 / 25
Developer Ergonomics 11.7 / 20
Commercial Clarity 4.2 / 20
Operational Transparency 1.0 / 13
Governance 0.0 / 12
Discoverability 9.3 / 10
Agent readiness — 15/100 · agent aware
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 6 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/push: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

Cendyn CRM (PUSHTech) REST API

Token-authenticated REST API to interact with the Cendyn CRM / PUSHTech platform: query and manage account data, apps, campaigns, deliveries, contacts, and activities, and recei...

Event Specifications 1

AsyncAPI definitions for this provider's event-driven and streaming APIs.

Push Webhooks

ASYNCAPI

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Push Authentication

1 scheme

SECURITY

Push Domain Security

TLSv1.3 · DMARC

SECURITY

Resources

Get Started 2

Portal, sign-up, and the first successful call

DeveloperPortal
DeveloperPortal
 GettingStarted
GettingStarted

Documentation 2

Reference material describing how the API behaves

Documentation
Documentation
 APIReference
APIReference

Design & Contract 2

Pagination, idempotency, versioning, errors, and events

Webhooks
Webhooks
 Conventions
Conventions

Build 2

SDKs, sample code, and the tooling you integrate with

Packages
Packages
 SDKs
SDKs

Access & Security 2

Authentication, authorization, and security posture

Authentication
Authentication
 DomainSecurity
DomainSecurity

Operate 1

Status, limits, changes, and where to get help

Support
Support

Commercial 2

Pricing, plans, and the legal terms of use

TermsOfService
TermsOfService
 PrivacyPolicy
PrivacyPolicy

Company 2

The organization behind the API

Website
Website
 Blog
Blog

Source (apis.yml)

apis.yml Raw ↑ 
aid: push
name: Push
description: Push (PUSHTech, now part of Cendyn) is a CRM, marketing automation, sales, and support platform focused on the
  hospitality, retail, ecommerce, and marketplace sectors, with deep specialization in hotel guest-journey automation used
  by more than 1,500 hotels. The platform unifies customer databases and orchestrates pre-stay, during-stay, and post-stay
  guest communications across email, SMS, and in-app / web push notification channels. Push exposes a token-authenticated
  REST API (Cendyn CRM API at api.eu.cendyncrm.com) for account, apps, campaign, delivery, contact, and activity data, an
  HMAC-signed webhooks surface for activity, delivery, and contact events, and a first-party JavaScript Web SDK for browser
  tracking and web push. Originally added to the API Evangelist network as a 500 Global portfolio lead, this profile has been
  enriched from the public developer portal.
url: https://raw.githubusercontent.com/api-evangelist/push/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- 500-global
x-tier: stub
x-tier-reason: portfolio-lead
accessModel:
  pricing: unknown
  onboarding: self-serve
  trial: false
  try_now: false
  public: false
  label: Self-serve signup
  confidence: medium
  source:
  - authentication
  generated: '2026-07-22'
  method: derived
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-20'
image: https://pushtech.com/favicon.ico
tags:
- Company
- CRM
- Marketing Automation
- Hospitality
- Hotels
- Guest Experience
- Email
- SMS
- Push Notifications
- Webhooks
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
apis:
- name: Cendyn CRM (PUSHTech) REST API
  description: 'Token-authenticated REST API to interact with the Cendyn CRM / PUSHTech platform: query and manage account
    data, apps, campaigns, deliveries, contacts, and activities, and receive HMAC-signed webhook events for activities, deliveries,
    and contacts.'
  humanURL: http://developers.pushtech.com/api
  baseURL: https://api.eu.cendyncrm.com
  properties:
  - type: Authentication
    url: authentication/push-authentication.yml
  - type: Webhooks
    url: asyncapi/push-webhooks.yml
  - type: Conventions
    url: conventions/push-conventions.yml
common:
- type: Website
  url: https://pushtech.com
- type: DeveloperPortal
  url: http://developers.pushtech.com
- type: Documentation
  url: http://developers.pushtech.com/api
- type: APIReference
  url: http://developers.pushtech.com/api/reference
- type: GettingStarted
  url: http://developers.pushtech.com/api/authentication
- type: Support
  url: http://help.pushtech.com
- type: Blog
  url: http://blog.pushtech.com
- type: TermsOfService
  url: https://pushtech.com/terms
- type: PrivacyPolicy
  url: https://pushtech.com/privacy_policy
- type: Authentication
  url: authentication/push-authentication.yml
- type: Webhooks
  url: asyncapi/push-webhooks.yml
- type: Packages
  url: packages/push-packages.yml
- type: SDKs
  url: packages/push-packages.yml
- type: Conventions
  url: conventions/push-conventions.yml
- type: DomainSecurity
  url: security/push-domain-security.yml
x-enrichment:
  date: '2026-07-20'
  status: enriched
  artifacts_added: 5
  pass: local-v1