Drip website screenshot

Drip

Drip is an email marketing and marketing automation platform built for ecommerce brands that combines subscriber management, segmentation, email campaigns, automation workflows, and shopper activity tracking. The Drip REST API gives programmatic access to subscribers, campaigns, events, workflows, broadcasts, orders, carts, and webhooks using either API token Basic authentication or OAuth 2.0.

Drip publishes 12 API contracts indexed on the APIs.io network, including Accounts API, Broadcasts API, Campaigns API, and 9 more. Tagged areas include Email Marketing, Marketing Automation, E-Commerce, Customer Engagement, and Campaigns.

The Drip catalog on APIs.io includes 1 event-driven AsyncAPI specification and 1 Spectral governance ruleset.

Drip’s developer surface includes authentication, documentation, signup flow, pricing, support, engineering blog, API reference, and 30 more developer resources.

62.9/100 strong ▬ flat Agent 49/100 agent ready Heartbeat 100/100 alive saas Full breakdown ↓
scored 2026-11-02 · rubric v0.26.0 · Show this score on your site →
AccessPaid
1 published contract 1 MCP Servers 4 Agent Skills
Email MarketingMarketing AutomationE-CommerceCustomer EngagementCampaignsWorkflows

What this lets a business do 1

Business capabilities this provider's published APIs can perform, derived from its own contracts. Browse all capabilities →

Marketing Management
BC-400
BroadcastsCampaignsSubscribers
GET /v2/{account_id}/broadcasts GET /v2/{account_id}/campaigns POST /v2/{account_id}/campaigns/{campaign_id}/activate POST /v2/{account_id}/subscribers/batches

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-11-02 · rubric v0.26.0
Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.
Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.
The six quality facets above are damped to 75 points between them, because the conditional facet above carries the other 25. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 75% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.
Show this score on your site. Kin Score badge preview for Drip It updates itself when the score changes. Paste this where you link to your API docs:
<a href="https://apis.io/providers/drip/"><img src="https://apis.io/badge/drip/card.svg" alt="Drip on APIs.io — Kin Score by API Evangelist"></a>
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Agent readiness — checks not met, largest first (exact, from this profile):
  • Idempotency +9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented)
  • A2A Agent Card +8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
  • Request/Response Examples +7 pts — share of operations carrying request/response examples; else an Examples / Code Samples link
  • Documented Reversibility +6 pts — a reversal operation in the contract, graded up when a window is documented too
  • Agentic Commerce Well-Known Document +5 pts — a parsing /.well-known/ucp.json or acp.json declaring a version and at least one service — `self` when its endpoints are on the provider's own domain, `platform` when they are on a vendor's
  • Dry-Run / Simulate Mode +4 pts — OpenAPI: destructive operations expose a dry_run / simulate / preview / validate_only parameter
2 more unmet checks in the Agent Readiness table above.
Kin Score — facets with the most composite points still available (weight × headroom):
Each check links to what satisfies it. Publish the artifact, or tell us where it already lives, and the score moves on the next scoring run.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from the provider profile at artifacts.apis.io/drip/apis.yml: open an issue on github.com/api-evangelist/drip to ask a question or point us at an artifact you publish. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Markets this provider is in provisional

The Kin Score Market layer reads a provider inside its market: its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted: not part of the Kin Score or agent readiness.

MarketPositionDepthRegistered MCP serverDeclares compatibility
Reviews, Ratings and UGC (review platforms and who integrates with them) builds-on 30.0 - -
MACH & Headless Commerce builds-on 30.0 - -
Official SDKs on Packagist, pub.dev and Hex builds-on 30.0 - -
IFTTT Services (service publishers) builds-on 30.0 - -

Registered MCP server and declares compatibility are report only — not weighted. Undeclared means we found nothing we can read, so there is no number: we never infer integrations.

Standards implemented 5

Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.

measured — observed by APIs.io (documented)
measured — observed by APIs.io (verified)
measured — observed by APIs.io (published)
measured — observed by APIs.io (published)
measured — observed by APIs.io (declared)

APIs 12

Individual APIs this provider publishes, each with its own machine-readable definition.

Drip REST API

REST API for Drip exposing subscribers, tags, custom fields, broadcasts, email campaigns, events, conversions, workflows, shopper activity (orders, carts, products), purchases, ...

Drip Accounts API

The Accounts API from Drip — 2 operation(s) for accounts.

Drip Broadcasts API

The Broadcasts API from Drip — 2 operation(s) for broadcasts.

Drip Campaigns API

The Campaigns API from Drip — 5 operation(s) for campaigns.

Drip Conversions API

The Conversions API from Drip — 1 operation(s) for conversions.

Drip Custom Fields API

The Custom Fields API from Drip — 1 operation(s) for custom fields.

Drip Events API

The Events API from Drip — 3 operation(s) for events.

Drip Forms API

The Forms API from Drip — 1 operation(s) for forms.

Drip Orders API

The Orders API from Drip — 1 operation(s) for orders.

Drip Shopper Activity API

The Shopper Activity API from Drip — 3 operation(s) for shopper activity.

Drip Subscribers API

The Subscribers API from Drip — 2 operation(s) for subscribers.

Drip MCP Server

Drip operates a remote Model Context Protocol server at https://api.getdrip.com/mcp, protected by its OAuth 2.0 authorization server and discoverable through RFC 9728 protected-...

Scroll for all 12

Open Collections 11

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

Drip REST Accounts API

OPEN COLLECTION

Drip REST API

OPEN COLLECTION

Scroll for all 11

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

Drip MCP Server

Drip operates a real, reachable remote MCP server at https://api.getdrip.com/mcp. It is discoverable the standards-compliant way: the API host publishes RFC 9728 OAuth protected...

MCP SERVER

Agent Skills 4

Packaged agent skills for driving this provider's APIs from an AI assistant.

Pricing Plans 2

Published pricing tiers and plan structures.

Drip Plans Pricing

1 plans

PLANS

Drip Price Estimates

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Drip Rate Limits

6 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Drip Finops

FINOPS

Event Specifications 1

AsyncAPI definitions for this provider's event-driven and streaming APIs.

Drip Webhooks

ASYNCAPI

Spectral Rules 1

Spectral governance rulesets for linting and validating these APIs.

Drip API Rules

42 rules · 40 errors 1 warnings 1 info

SPECTRAL

OpenAPI Overlays 10

Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.

Drip Accounts Overlay

3 actions · update · drip-accounts-api-openapi.yml

DERIVED

Drip Broadcasts Overlay

3 actions · update · drip-broadcasts-api-openapi.yml

DERIVED

Drip Campaigns Overlay

3 actions · update · drip-campaigns-api-openapi.yml

DERIVED

Drip Conversions Overlay

3 actions · update · drip-conversions-api-openapi.yml

DERIVED

Drip Custom Fields Overlay

3 actions · update · drip-custom-fields-api-openapi.yml

DERIVED

Drip Events Overlay

3 actions · update · drip-events-api-openapi.yml

DERIVED

Drip Forms Overlay

3 actions · update · drip-forms-api-openapi.yml

DERIVED

Drip Orders Overlay

3 actions · update · drip-orders-api-openapi.yml

DERIVED

Drip Shopper Activity Overlay

3 actions · update · drip-shopper-activity-api-openapi.yml

DERIVED

Drip Subscribers Overlay

3 actions · update · drip-subscribers-api-openapi.yml

DERIVED

Scroll for all 10

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Drip Authentication

http/oauth2 · 3 schemes

SECURITY

Drip Domain Security

TLSv1.3 · DMARC

SECURITY

Drip Vulnerability Disclosure

no policy recorded

SECURITY

Scopes 1

OAuth scopes governing access to this provider's APIs.

Drip Scopes

2 scopes

2 scopes

SCOPES

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Drip Agentic Access

22 operations · 11 acting

22 operations · 11 acting

AGENTIC

Resources

Get Started 4

Portal, sign-up, and the first successful call

Documentation 2

Reference material describing how the API behaves

Agent Surfaces 4

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 7

Pagination, idempotency, versioning, errors, and events

Scroll for all 7

Build 3

SDKs, sample code, and the tooling you integrate with

Access & Security 6

Authentication, authorization, and security posture

Operate 3

Status, limits, changes, and where to get help

Commercial 4

Pricing, plans, and the legal terms of use

Company 3

The organization behind the API

Other 1

Properties that don't map to a standard resource type

Source (apis.yml)

apis.yml Raw ↑
aid: drip
name: Drip
description: Drip is an email marketing and marketing automation platform built for ecommerce brands that combines subscriber
  management, segmentation, email campaigns, automation workflows, and shopper activity tracking. The Drip REST API gives
  programmatic access to subscribers, campaigns, events, workflows, broadcasts, orders, carts, and webhooks using either API
  token Basic authentication or OAuth 2.0.
type: Index
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: paid
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Paid
  confidence: high
  source:
  - plans
  - authentication
  - scopes
  - rate-limits
  - security
  generated: '2026-11-02'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/drip.png
tags:
- Email Marketing
- Marketing Automation
- E-Commerce
- Customer Engagement
- Campaigns
- Workflows
tags_raw:
- Email Marketing
- Marketing Automation
- Ecommerce
- Customer Engagement
- Campaigns
- Workflows
url: https://raw.githubusercontent.com/api-evangelist/drip/refs/heads/main/apis.yml
created: '2026-05-11'
modified: '2026-08-13'
specificationVersion: '0.23'
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 34
  pass: local-v1
apis:
- aid: drip:drip-api
  name: Drip REST API
  description: REST API for Drip exposing subscribers, tags, custom fields, broadcasts, email campaigns, events, conversions,
    workflows, shopper activity (orders, carts, products), purchases, and webhooks. Supports both API token Basic authentication
    for private integrations and OAuth 2.0 for public apps, with a rate limit of 3,600 requests per hour.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Email Marketing
  - Marketing Automation
  - Subscribers
  - Campaigns
  - Workflows
  properties:
  - type: Documentation
    url: https://developer.drip.com/
  - type: Authentication
    url: https://developer.drip.com/#authentication
- aid: drip:drip-accounts-api
  name: Drip Accounts API
  description: The Accounts API from Drip — 2 operation(s) for accounts.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Account
  tags_raw:
  - Accounts
  properties:
  - type: OpenAPI
    url: openapi/drip-accounts-api-openapi.yml
  - type: Overlay
    url: overlays/drip-accounts-overlay.yaml
- aid: drip:drip-broadcasts-api
  name: Drip Broadcasts API
  description: The Broadcasts API from Drip — 2 operation(s) for broadcasts.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Broadcast
  tags_raw:
  - Broadcasts
  properties:
  - type: OpenAPI
    url: openapi/drip-broadcasts-api-openapi.yml
  - type: Overlay
    url: overlays/drip-broadcasts-overlay.yaml
- aid: drip:drip-campaigns-api
  name: Drip Campaigns API
  description: The Campaigns API from Drip — 5 operation(s) for campaigns.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Campaigns
  properties:
  - type: OpenAPI
    url: openapi/drip-campaigns-api-openapi.yml
  - type: Overlay
    url: overlays/drip-campaigns-overlay.yaml
- aid: drip:drip-conversions-api
  name: Drip Conversions API
  description: The Conversions API from Drip — 1 operation(s) for conversions.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Conversion
  tags_raw:
  - Conversions
  properties:
  - type: OpenAPI
    url: openapi/drip-conversions-api-openapi.yml
  - type: Overlay
    url: overlays/drip-conversions-overlay.yaml
- aid: drip:drip-custom-fields-api
  name: Drip Custom Fields API
  description: The Custom Fields API from Drip — 1 operation(s) for custom fields.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Custom Fields
  properties:
  - type: OpenAPI
    url: openapi/drip-custom-fields-api-openapi.yml
  - type: Overlay
    url: overlays/drip-custom-fields-overlay.yaml
- aid: drip:drip-events-api
  name: Drip Events API
  description: The Events API from Drip — 3 operation(s) for events.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Event
  tags_raw:
  - Events
  properties:
  - type: OpenAPI
    url: openapi/drip-events-api-openapi.yml
  - type: Overlay
    url: overlays/drip-events-overlay.yaml
- aid: drip:drip-forms-api
  name: Drip Forms API
  description: The Forms API from Drip — 1 operation(s) for forms.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Forms
  properties:
  - type: OpenAPI
    url: openapi/drip-forms-api-openapi.yml
  - type: Overlay
    url: overlays/drip-forms-overlay.yaml
- aid: drip:drip-orders-api
  name: Drip Orders API
  description: The Orders API from Drip — 1 operation(s) for orders.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Order
  tags_raw:
  - Orders
  properties:
  - type: OpenAPI
    url: openapi/drip-orders-api-openapi.yml
  - type: Overlay
    url: overlays/drip-orders-overlay.yaml
- aid: drip:drip-shopper-activity-api
  name: Drip Shopper Activity API
  description: The Shopper Activity API from Drip — 3 operation(s) for shopper activity.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Shopper Activity
  properties:
  - type: OpenAPI
    url: openapi/drip-shopper-activity-api-openapi.yml
  - type: Overlay
    url: overlays/drip-shopper-activity-overlay.yaml
- aid: drip:drip-subscribers-api
  name: Drip Subscribers API
  description: The Subscribers API from Drip — 2 operation(s) for subscribers.
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/v2
  tags:
  - Subscribers
  properties:
  - type: OpenAPI
    url: openapi/drip-subscribers-api-openapi.yml
  - type: Overlay
    url: overlays/drip-subscribers-overlay.yaml
- aid: drip:drip-mcp
  name: Drip MCP Server
  description: 'Drip operates a remote Model Context Protocol server at https://api.getdrip.com/mcp, protected by its OAuth
    2.0 authorization server and discoverable through RFC 9728 protected-resource metadata. Probed live 2026-08-13: the endpoint
    answers JSON-RPC with a 401 and a WWW-Authenticate Bearer challenge, so the tool inventory requires an authenticated introspection
    pass. The server is not mentioned anywhere in Drip''s public API reference.'
  humanURL: https://developer.drip.com/
  baseURL: https://api.getdrip.com/mcp
  tags:
  - MCP
  - Agents
  - Email Marketing
  properties:
  - type: MCPServer
    url: mcp/drip-mcp.yml
  - type: ToolCrosswalk
    url: mcp/drip-tool-crosswalk.yml
  - type: OAuthScopes
    url: scopes/drip-scopes.yml
  - type: WellKnown
    url: well-known/drip-well-known.yml
common:
- type: CapabilityMap
  url: capabilities/drip-capability-edges.yml
  name: Drip Business Capability Map
- type: AgenticAccess
  url: agentic-access/drip-agentic-access.yml
- type: DomainSecurity
  url: security/drip-domain-security.yml
- type: Authentication
  url: authentication/drip-authentication.yml
- type: LinkedIn
  url: https://www.linkedin.com/company/getdrip
- type: Website
  url: https://www.drip.com
- type: Documentation
  url: https://developer.drip.com/
- type: Signup
  url: https://www.drip.com/forms/79091116/submissions/new
- type: Pricing
  url: https://www.drip.com/pricing
- type: Login
  url: https://www.getdrip.com/login
- type: Support
  url: https://help.drip.com/
- type: Blog
  url: https://www.drip.com/learn
- type: GitHubOrganization
  url: https://github.com/DripEmail
- type: DeveloperPortal
  url: https://developer.drip.com/
- type: APIReference
  url: https://developer.drip.com/
- type: GettingStarted
  url: https://developer.drip.com/#introduction
- type: StatusPage
  url: https://status.drip.com/
- type: TermsOfService
  url: https://www.drip.com/terms
- type: PrivacyPolicy
  url: https://www.drip.com/privacy
- type: Packages
  url: packages/drip-packages.yml
- type: SDKs
  url: packages/drip-packages.yml
- type: WellKnown
  url: well-known/drip-well-known.yml
- type: SecurityTxt
  url: well-known/drip-security.txt
- type: Security
  url: security/drip-vulnerability-disclosure.yml
- type: VulnerabilityDisclosure
  url: security/drip-vulnerability-disclosure.yml
- type: OAuthScopes
  url: scopes/drip-scopes.yml
- type: Conventions
  url: conventions/drip-conventions.yml
- type: ErrorCatalog
  url: errors/drip-problem-types.yml
- type: Lifecycle
  url: lifecycle/drip-lifecycle.yml
- type: Conformance
  url: conformance/drip-conformance.yml
- type: DataModel
  url: data-model/drip-data-model.yml
- type: Components
  url: components/drip-components.yml
- type: Webhooks
  url: asyncapi/drip-webhooks.yml
- type: RateLimits
  url: rate-limits/drip-rate-limits.yml
- type: Plans
  url: plans/drip-plans-pricing.yml
- type: LLMsTxt
  url: llms/drip-llms.txt
- type: AgentSkill
  url: skills/_index.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com

Drip API — frequently asked questions

Does Drip have an API?

Yes. APIs.io lists 12 APIs from Drip, including Drip REST API, Drip Accounts API and Drip Broadcasts API, and 9 more.

Is there an OpenAPI specification for the Drip API?

Yes. APIs.io indexes 10 OpenAPI specifications for Drip, each linked for download from this page.

How do I authenticate with the Drip API?

Drip documents its authentication (http/oauth2 · 3 schemes). The details are profiled on APIs.io as Drip Authentication.

How much does the Drip API cost?

APIs.io lists 1 pricing plan for Drip, with each plan's price, limits and inclusions under Pricing Plans on this page.

Does Drip have an MCP server?

Yes. APIs.io lists 1 MCP server for Drip: Drip operates a real, reachable remote MCP server at https://api.getdrip.com/mcp. It is discoverable the standards-compliant way: the API host publishes RFC 9728 OAuth protected-resource metadata nami

Is the Drip API ready for AI agents?

Drip has a Kin Score of 62.9 out of 100 (strong) and an Agent Readiness score of 48.6 (agent-ready), scored by API Evangelist on 2026-11-02.

Work with this as data

Every provider here is available over the APIs.io API and to AI agents over MCP.

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One button, every client — Claude, Cursor, VS Code and the rest.

https://apis.io/mcp

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