Marketing Evolution

aid: marketing-evolution
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/marketing-evolution.png
name: Marketing Evolution
description: Marketing Evolution is an enterprise marketing measurement and analytics company whose stated mission is to "make
  marketing knowable." It ships two products. Substrate is positioned as a system of record for marketing performance, unifying
  fragmented media, audience, commerce and third-party data, enriching it, and publishing standardized output to data warehouses,
  BI tools, CDPs and agents. Darwin is the decisioning layer on top, running unified marketing measurement (MMM plus multi-touch
  attribution), budget scenario modeling and ROI forecasting, media performance intelligence, and always-on agents with automated
  anomaly detection. Roughly thirty published connectors cover the major ad platforms, warehouses, CRM and BI systems. The
  company is backed by Insight Partners and sells exclusively through an enterprise demo-request motion. As of this enrichment
  pass it publishes no developer portal, API reference, or machine-readable specification; its API host, api.marketingevolution.com,
  returns HTTP 403 to every anonymous request, and its published integration mechanism is data-plane (SFTP, Amazon S3, Snowflake
  data shares) rather than a public request/response API.
url: https://raw.githubusercontent.com/api-evangelist/marketing-evolution/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- insight-partners
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Marketing
- Analytics
- Marketing Measurement
- Attribution
- Media Planning
- Artificial Intelligence
- MarTech
- Marketing Mix Modeling
- Marketing Intelligence
- Advertising
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: TrustCenter
  url: security/marketing-evolution-trust-center.yml
- type: DomainSecurity
  url: security/marketing-evolution-domain-security.yml
- type: Lifecycle
  url: lifecycle/marketing-evolution-lifecycle.yml
- type: StatusPage
  url: https://status.marketingevolution.com/
- type: LLMsTxt
  url: llms/marketing-evolution-llms.txt
- type: Plans
  url: plans/marketing-evolution-plans-pricing.yml
- type: RateLimits
  url: rate-limits/marketing-evolution-rate-limits.yml
- type: Website
  url: https://marketingevolution.com/
- type: Blog
  url: https://marketingevolution.com/blog
- type: Support
  url: https://marketingevolution.com/contact
- type: PrivacyPolicy
  url: https://marketingevolution.com/privacy-policy
- type: TermsOfService
  url: https://marketingevolution.com/terms-conditions
- type: Login
  url: https://app.marketingevolution.com/
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 6
  pass: local-v1
x-coverage:
  state: gated
  reason: sales-gate
  detail: Marketing Evolution markets "native connectors and APIs" on its Substrate page but publishes no developer portal,
    reference or spec anywhere in its 314-URL sitemap — the only route to the product is the /request-demo enterprise sales
    form, and the live API host api.marketingevolution.com answers every anonymous request, including /openapi.json and every
    /.well-known/ path, with 403 {"message":"Forbidden"}.
  evidence:
  - url: https://api.marketingevolution.com/openapi.json
    status: 403
  - url: https://api.marketingevolution.com/v1
    status: 403
  - url: https://www.marketingevolution.com/openapi.json
    status: 404
  - url: https://marketingevolution.com/request-demo
    status: 200
  - url: https://marketingevolution.com/sitemap.xml
    status: 200
  checked: '2026-08-13'