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Bitly
Bitly is a link management platform for creating, branding, routing and measuring short links, QR Codes and link-in-bio pages at scale. The Bitly v4 REST API is a 94-operation, bearer-authenticated JSON API at https://api-ssl.bitly.com/v4 covering Bitlink creation and expansion, custom back-halves, branded short domains, groups (workspaces) and organizations, campaigns and channels, dynamic and static QR Codes, bulk shortening, engagement webhooks, and a deep click/scan analytics surface sliced by country, city, device, OS, browser and referrer. Bitly publishes its own OpenAPI 3.0 definition and operates an official remote Model Context Protocol server, making it directly callable by AI agents.
Bitly publishes 10 APIs on the APIs.io network, including BSDs API, Bitlinks API, Campaigns API, and 7 more. Tagged areas include Links, URL Shortener, QR Codes, Analytics, and Marketing.
The Bitly catalog on APIs.io includes 1 event-driven AsyncAPI specification.
Bitly’s developer surface includes authentication, documentation, API reference, pricing, signup flow, support, engineering blog, and 43 more developer resources.
2 APIs
2 MCP Servers
On this page
Kin Score
APIs 11
Open Collections 11
MCP Servers 2
Pricing Plans 1
Rate Limits 1
Event Specs 1
Security Posture 4
Scopes 1
Agentic Access 1
Resources 50
apis.yml
84 Operational Transparency
0 Create-or-Update Ergonomics
Composite quality — 67.6/100 · exemplar
Agent readiness — 39/100 · agent ready
Individual APIs this provider publishes, each with its own machine-readable definition.
Scroll for all 11
Open, tool-agnostic API collections (OpenAPI-derived and Bruno).
Scroll for all 11
Model Context Protocol servers that expose these APIs to AI agents.
Published pricing tiers and plan structures.
Documented rate limits and quota policies.
AsyncAPI definitions for this provider's event-driven and streaming APIs.
Authentication, domain security, vulnerability disclosure, and trust-center signals.
OAuth scopes governing access to this provider's APIs.
Recommended x-agentic-access execution contracts for AI agents.
Get Started 4
Portal, sign-up, and the first successful call
Documentation 2
Reference material describing how the API behaves
Agent Surfaces 9
MCP servers, agent skills, and machine-readable catalogs
Scroll for all 9
Design & Contract 6
Pagination, idempotency, versioning, errors, and events
Build 5
SDKs, sample code, and the tooling you integrate with
Access & Security 10
Authentication, authorization, and security posture
Scroll for all 10
Operate 6
Status, limits, changes, and where to get help
Commercial 4
Pricing, plans, and the legal terms of use
Company 3
The organization behind the API
Other 1
Properties that don't map to a standard resource type
Source (apis.yml)
aid: bitly
name: Bitly
description: Bitly is a link management platform for creating, branding, routing and measuring short links, QR Codes and link-in-bio
pages at scale. The Bitly v4 REST API is a 94-operation, bearer-authenticated JSON API at https://api-ssl.bitly.com/v4 covering
Bitlink creation and expansion, custom back-halves, branded short domains, groups (workspaces) and organizations, campaigns
and channels, dynamic and static QR Codes, bulk shortening, engagement webhooks, and a deep click/scan analytics surface
sliced by country, city, device, OS, browser and referrer. Bitly publishes its own OpenAPI 3.0 definition and operates an
official remote Model Context Protocol server, making it directly callable by AI agents.
type: Index
deliveryModel:
model: saas
open_source: false
commercial: true
callable_host: true
label: Hosted service · you call their endpoint
confidence: high
source:
- openapi
- pricing
generated: '2026-08-28'
method: derived
accessModel:
pricing: unknown
onboarding: self-serve
trial: false
try_now: false
public: false
label: Self-serve signup
confidence: medium
source:
- authentication
generated: '2026-07-22'
method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/bitly.png
tags:
- Links
- URL Shortener
- QR Codes
- Analytics
- Marketing
- Link Management
- Webhook
- Attribution
- Agents
- MCP
tags_raw:
- Links
- URL Shortener
- QR Codes
- Analytics
- Marketing
- Link Management
- Webhooks
- Attribution
- Agents
- MCP
url: https://raw.githubusercontent.com/api-evangelist/bitly/refs/heads/main/apis.yml
created: '2026-05-11'
modified: '2026-08-13'
specificationVersion: '0.23'
apis:
- aid: bitly:bitly-bsds-api
name: Bitly BSDs API
description: List the branded short domains (BSDs) available to the authenticated account. 1 operation(s), extracted verbatim
from the OpenAPI Bitly publishes at https://dev.bitly.com/v4/v4.json.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- BSDs
properties:
- type: OpenAPI
url: openapi/bitly-bsds-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-bsds-api.postman_collection.json
- type: OpenCollection
url: collections/bitly-bsds-api.opencollection.json
- type: Overlay
url: overlays/bitly-bsds-overlay.yaml
- aid: bitly:bitly-bitlinks-api
name: Bitly Bitlinks API
description: Create, expand, update, archive and delete Bitlinks, list them by group, and read per-link click, engagement,
country, city, device and referrer metrics. 21 operation(s), extracted verbatim from the OpenAPI Bitly publishes at https://dev.bitly.com/v4/v4.json.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- Bitlinks
properties:
- type: OpenAPI
url: openapi/bitly-bitlinks-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-bitlinks-api.postman_collection.json
- type: OpenCollection
url: collections/bitly-bitlinks-api.opencollection.json
- type: Overlay
url: overlays/bitly-bitlinks-overlay.yaml
- aid: bitly:bitly-campaigns-api
name: Bitly Campaigns API
description: Manage marketing campaigns and the channels inside them, grouping Bitlinks for attribution. 8 operation(s),
extracted verbatim from the OpenAPI Bitly publishes at https://dev.bitly.com/v4/v4.json.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- Campaigns
properties:
- type: OpenAPI
url: openapi/bitly-campaigns-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-campaigns-api.postman_collection.json
- type: OpenCollection
url: collections/bitly-campaigns-api.opencollection.json
- type: Overlay
url: overlays/bitly-campaigns-overlay.yaml
- aid: bitly:bitly-custom-bitlinks-api
name: Bitly Custom Bitlinks API
description: Create and update custom back-halves on existing Bitlinks and read clicks by destination for A/B rotations.
5 operation(s), extracted verbatim from the OpenAPI Bitly publishes at https://dev.bitly.com/v4/v4.json.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- Custom Bitlinks
properties:
- type: OpenAPI
url: openapi/bitly-custom-bitlinks-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-custom-bitlinks-api.postman_collection.json
- type: OpenCollection
url: collections/bitly-custom-bitlinks-api.opencollection.json
- type: Overlay
url: overlays/bitly-custom-bitlinks-overlay.yaml
- aid: bitly:bitly-groups-api
name: Bitly Groups API
description: Manage groups (workspaces) — preferences, tags, shorten counts, exports, feature usage and historical usage
— plus the full group-level click, scan and engagement analytics surface. 28 operation(s), extracted verbatim from the
OpenAPI Bitly publishes at https://dev.bitly.com/v4/v4.json.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- Group
tags_raw:
- Groups
properties:
- type: OpenAPI
url: openapi/bitly-groups-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-groups-api.postman_collection.json
- type: OpenCollection
url: collections/bitly-groups-api.opencollection.json
- type: Overlay
url: overlays/bitly-groups-overlay.yaml
- aid: bitly:bitly-organizations-api
name: Bitly Organizations API
description: Read organizations, their plan limits, and shorten counts overall and by group. 5 operation(s), extracted verbatim
from the OpenAPI Bitly publishes at https://dev.bitly.com/v4/v4.json.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- Organization
tags_raw:
- Organizations
properties:
- type: OpenAPI
url: openapi/bitly-organizations-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-organizations-api.postman_collection.json
- type: OpenCollection
url: collections/bitly-organizations-api.opencollection.json
- type: Overlay
url: overlays/bitly-organizations-overlay.yaml
- aid: bitly:bitly-qr-codes-api
name: Bitly QR Codes API
description: Create dynamic and static QR Codes, customize their render, fetch the image, upgrade a code to a Bitlink, and
read scan metrics by browser, city, country and device OS. 16 operation(s), extracted verbatim from the OpenAPI Bitly
publishes at https://dev.bitly.com/v4/v4.json.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- QR Codes
properties:
- type: OpenAPI
url: openapi/bitly-qr-codes-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-qr-codes-api.postman_collection.json
- type: OpenCollection
url: collections/bitly-qr-codes-api.opencollection.json
- type: Overlay
url: overlays/bitly-qr-codes-overlay.yaml
- aid: bitly:bitly-user-api
name: Bitly User API
description: Read and update the authenticated user profile and read the platform limits applied to the account. 3 operation(s),
extracted verbatim from the OpenAPI Bitly publishes at https://dev.bitly.com/v4/v4.json.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- User
properties:
- type: OpenAPI
url: openapi/bitly-user-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-user-api.postman_collection.json
- type: OpenCollection
url: collections/bitly-user-api.opencollection.json
- type: Overlay
url: overlays/bitly-user-overlay.yaml
- aid: bitly:bitly-webhooks-api
name: Bitly Webhooks API
description: Create, read, update, delete and verify webhook endpoints that receive Bitly engagement events. 6 operation(s),
extracted verbatim from the OpenAPI Bitly publishes at https://dev.bitly.com/v4/v4.json.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- Webhook
tags_raw:
- Webhooks
properties:
- type: OpenAPI
url: openapi/bitly-webhooks-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-webhooks-api.postman_collection.json
- type: Webhooks
url: asyncapi/bitly-engagement-webhooks.yml
- type: OpenCollection
url: collections/bitly-webhooks-api.opencollection.json
- type: Overlay
url: overlays/bitly-webhooks-overlay.yaml
- aid: bitly:bitly-mcp-server
name: Bitly MCP Server
description: Bitly's official remote Model Context Protocol server, exposing 25 tools for link creation, QR Codes, analytics,
groups, custom domains and bulk upload. Hosted by Bitly at https://api-ssl.bitly.com/v4/mcp; authentication is required
(bearer token or OAuth 2.1 with Dynamic Client Registration).
humanURL: https://dev.bitly.com/bitly-mcp/
baseURL: https://api-ssl.bitly.com/v4/mcp
tags:
- MCP
- Agents
properties:
- type: MCPServer
url: mcp/bitly-mcp.yml
- type: ToolCrosswalk
url: mcp/bitly-tool-crosswalk.yml
- type: Documentation
url: https://dev.bitly.com/bitly-mcp/
- type: GettingStarted
url: https://dev.bitly.com/bitly-mcp/overview/quickstart/
- type: ChangeLog
url: https://dev.bitly.com/bitly-mcp/overview/mcp-changelog/
- aid: bitly:bitly-apps-api
name: Bitly Apps API
description: The Apps API from Bitly — 1 operation(s) for apps.
humanURL: https://dev.bitly.com/api-reference
baseURL: https://api-ssl.bitly.com/v4
tags:
- Application
tags_raw:
- Apps
properties:
- type: OpenAPI
url: openapi/bitly-apps-api-openapi.yml
- type: Documentation
url: https://dev.bitly.com/api-reference
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: GettingStarted
url: https://dev.bitly.com/docs/getting-started/introduction
- type: PostmanCollection
url: collections/bitly-oauth-apps-api.postman_collection.json
- type: OpenCollection
url: collections/bitly-oauth-apps-api.opencollection.json
common:
- type: Overlay
url: overlays/bitly-oauth-apps-overlay.yaml
- type: AgenticAccess
url: agentic-access/bitly-agentic-access.yml
- type: TrustCenter
url: security/bitly-trust-center.yml
- type: VulnerabilityDisclosure
url: security/bitly-vulnerability-disclosure.yml
- type: DomainSecurity
url: security/bitly-domain-security.yml
- type: Authentication
url: authentication/bitly-authentication.yml
- type: LinkedIn
url: https://www.linkedin.com/company/bitly
- type: Website
url: https://bitly.com
- type: Documentation
url: https://dev.bitly.com
- type: APIReference
url: https://dev.bitly.com/api-reference
- type: Pricing
url: https://bitly.com/pages/pricing
- type: Signup
url: https://app.bitly.com/sign_up
- type: Login
url: https://app.bitly.com/sign_in
- type: Authentication
url: https://dev.bitly.com/docs/getting-started/authentication
- type: RateLimits
url: https://dev.bitly.com/docs/getting-started/rate-limits
- type: Support
url: https://support.bitly.com
- type: StatusPage
url: https://bitly.statuspage.io
- type: GitHubOrganization
url: https://github.com/bitly
- url: https://bitly.com/blog/
type: Blog
- type: Packages
url: packages/bitly-packages.yml
- type: SDKs
url: packages/bitly-packages.yml
- type: WellKnown
url: well-known/bitly-well-known.yml
- type: SecurityTxt
url: well-known/bitly-security.txt
- type: LLMsTxt
url: llms/bitly-llms.txt
- type: Conformance
url: conformance/bitly-conformance.yml
- type: Compliance
url: security/bitly-trust-center.yml
- type: ErrorCatalog
url: errors/bitly-problem-types.yml
- type: Lifecycle
url: lifecycle/bitly-lifecycle.yml
- type: Conventions
url: conventions/bitly-conventions.yml
- type: ChangeLog
url: changelog/bitly-changelog.yml
- type: DataModel
url: data-model/bitly-data-model.yml
- type: Sandbox
url: sandbox/bitly-sandbox.yml
- type: Plans
url: plans/bitly-plans-pricing.yml
- type: RateLimits
url: rate-limits/bitly-rate-limits.yml
- type: Webhooks
url: asyncapi/bitly-engagement-webhooks.yml
- type: AgentSkill
url: skills/_index.yml
- type: Security
url: security/bitly-vulnerability-disclosure.yml
- type: OAuthScopes
url: scopes/bitly-scopes.yml
- type: DeveloperPortal
url: https://dev.bitly.com
- type: TrustCenter
url: https://security.bitly.com
- type: Changelog
url: https://dev.bitly.com/bitly-mcp/overview/mcp-changelog/
- type: TermsOfService
url: https://bitly.com/pages/terms-of-service
- type: PrivacyPolicy
url: https://bitly.com/pages/privacy
- type: MCPServer
url: https://dev.bitly.com/bitly-mcp/
- type: PostmanCollection
url: collections/bitly.postman_collection.json
- type: OpenCollection
url: collections/bitly.opencollection.json
- type: AgentSkill
url: skills/bitly-shorten-and-brand-a-link.md
- type: AgentSkill
url: skills/bitly-report-link-performance.md
- type: AgentSkill
url: skills/bitly-create-and-measure-a-qr-code.md
- type: AgentSkill
url: skills/bitly-subscribe-to-engagement-events.md
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
x-enrichment:
date: '2026-08-13'
status: enriched
artifacts_added: 38
pass: local-v1
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