Storylane

Storylane is an interactive demo platform that enables sales and marketing teams to build and share self-serve product walkthroughs, embedded demos, and demo galleries without engineering involvement. The platform offers an External REST API for Enterprise customers to programmatically manage published demos, generate secure shareable links with passcodes and expiration dates, and personalize demo experiences via email parameters. Storylane also provides webhooks, cross-frame events, and 30-plus native integrations with CRM, marketing automation, and analytics tools to connect demo engagement data with existing GTM workflows. Its widest programmatic surface is not REST but a first-party hosted Model Context Protocol server at identity.storylane.io/mcp, secured with OAuth 2.0 dynamic client registration and PKCE, exposing 22 documented tools for demo creation from media, AI personalization, publishing, hubs, voices, analytics, leads and accounts to Claude, ChatGPT and other MCP clients.

Storylane publishes 4 APIs on the APIs.io network, including External API, and 3 more. Tagged areas include Interactive Demos, Product Walkthroughs, Sales Enablement, Marketing, and Demo Analytics.

The Storylane catalog on APIs.io includes 1 event-driven AsyncAPI specification and 1 JSON-LD context.

Storylane’s developer surface includes documentation, engineering blog, pricing, authentication, changelog, API reference, getting-started guide, and 33 more developer resources.

🌐 Visit website 📡 Source on GitHub

65.3/100 strong ▬ flat Agent 42/100 agent ready Front door AI 5/6 prominent saas Full breakdown ↓
scored 2026-09-25 · rubric v0.23.0

AccessFreemium

4 APIs 1 MCP Servers

Interactive DemosProduct WalkthroughsSales Enablement Marketing Demo Analytics Demo AutomationBuyer HubSales MCP Agent Tools Webhook Embed oEmbedDemo Automation Platform

Kin Score

Kin Score How this is scored →
scored 2026-09-25 · rubric v0.23.0

Composite quality — 65.3/100 · strong

Contract Quality 10.8 / 21

Developer Ergonomics 8.8 / 17

Access Clarity 15.9 / 17

Operational Transparency 8.4 / 11

Contract Governance 1.9 / 10

Discoverability 6.8 / 9

Regulatory Posture 5.9 / 15

Agent readiness — 42/100 · agent ready

Machine-Readable Contract 18 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 12 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 6 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 6 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 6 / 6

Agentic Commerce Well-Known Document 0 / 5

Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/storylane: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 4

Individual APIs this provider publishes, each with its own machine-readable definition.

Storylane External API

The Storylane External API allows Enterprise plan customers to programmatically list published demos, retrieve demo details including chapters and steps, manage demo links, crea...

Storylane MCP Server

Storylane's first-party hosted Model Context Protocol server, the widest programmatic surface the company operates. It exposes 22 documented tools covering demo analytics, engag...

Storylane oEmbed API

A public, unauthenticated oEmbed 1.0 provider endpoint that resolves any Storylane demo share URL into a rich embed response containing the demo title, provider metadata, a prev...

Storylane Webhooks and Demo Events

Storylane's event surface, in two channels. Outbound HTTPS webhooks deliver completed demo sessions to a customer endpoint, signed with a base64 HMAC-SHA256 of the raw body in a...

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

Storylane MCP

Storylane operates a first-party hosted (remote) Model Context Protocol server that exposes the demo library, analytics, lead and link surface to MCP-capable AI clients. The ser...

MCP SERVER

Pricing Plans 1

Published pricing tiers and plan structures.

Storylane Plans Pricing

8 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Storylane Rate Limits

8 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Storylane Finops

FINOPS

Event Specifications 1

AsyncAPI definitions for this provider's event-driven and streaming APIs.

Storylane Webhooks

ASYNCAPI

Semantic Vocabularies 1

JSON-LD contexts and semantic vocabularies used across these APIs.

Storylane Context

0 classes · 0 properties

JSON-LD

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Storylane Authentication

5 schemes

SECURITY

Storylane Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Storylane Trust Center

SOC 2 Type 2, GDPR

SECURITY

Scopes 1

OAuth scopes governing access to this provider's APIs.

Storylane Scopes

OAuth 2.0 · no documented scopes

0 scopes

SCOPES

Resources

Get Started 3

Portal, sign-up, and the first successful call

GettingStarted

GettingStarted

SignUp

SignUp

Login

Documentation 2

Reference material describing how the API behaves

Documentation

Documentation

APIReference

APIReference

Agent Surfaces 4

MCP servers, agent skills, and machine-readable catalogs

MCPServer

AgentSkill

LLMsTxt

WellKnown

Design & Contract 7

Pagination, idempotency, versioning, errors, and events

Conformance

Conventions

DataModel

ErrorCatalog

Lifecycle

Webhooks

Components

Scroll for all 7

Build 3

SDKs, sample code, and the tooling you integrate with

GitHubOrg

GitHubOrg

ToolCrosswalk

ToolCrosswalk

Packages

Packages

Access & Security 6

Authentication, authorization, and security posture

TrustCenter

DomainSecurity

OAuthScopes

Authentication

Compliance

TrustCenterURL

Operate 6

Status, limits, changes, and where to get help

StatusPage

RateLimits

ChangeLog

HelpCenter

Support

ChangeLogURL

Commercial 5

Pricing, plans, and the legal terms of use

Pricing

Plans

FinOps

TermsOfService

PrivacyPolicy

Company 3

The organization behind the API

Website

Website

Blog

Blog

LinkedIn

Other 1

Properties that don't map to a standard resource type

Source (apis.yml)

aid: storylane
name: Storylane
description: 'Storylane is an interactive demo platform that enables sales and marketing teams to build and share self-serve
  product walkthroughs, embedded demos, and demo galleries without engineering involvement. The platform offers an External
  REST API for Enterprise customers to programmatically manage published demos, generate secure shareable links with passcodes
  and expiration dates, and personalize demo experiences via email parameters. Storylane also provides webhooks, cross-frame
  events, and 30-plus native integrations with CRM, marketing automation, and analytics tools to connect demo engagement data
  with existing GTM workflows. Its widest programmatic surface is not REST but a first-party hosted Model Context Protocol
  server at identity.storylane.io/mcp, secured with OAuth 2.0 dynamic client registration and PKCE, exposing 22 documented
  tools for demo creation from media, AI personalization, publishing, hubs, voices, analytics, leads and accounts to Claude,
  ChatGPT and other MCP clients.

  '
type: Index
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: freemium
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Freemium
  confidence: medium
  source:
  - plans
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/storylane.png
url: https://raw.githubusercontent.com/api-evangelist/storylane/refs/heads/main/apis.yml
created: '2026-06-13'
modified: '2026-08-13'
specificationVersion: '0.23'
tags:
- Interactive Demos
- Product Walkthroughs
- Sales Enablement
- Marketing
- Demo Analytics
- Demo Automation
- Buyer Hub
- Sales
- MCP
- Agent Tools
- Webhook
- Embed
- oEmbed
- Demo Automation Platform
tags_raw:
- Interactive Demos
- Product Walkthroughs
- Sales Enablement
- Marketing
- Demo Analytics
- Demo Automation
- Buyer Hub
- Sales
- MCP
- Agent Tools
- Webhooks
- Embeds
- oEmbed
- Demo Automation Platform
apis:
- aid: storylane:storylane-external-api
  name: Storylane External API
  description: 'The Storylane External API allows Enterprise plan customers to programmatically list published demos, retrieve
    demo details including chapters and steps, manage demo links, create new shareable links with advanced security options
    such as passcodes and expiration dates, and update existing link configurations. Authentication uses a Bearer token paired
    with a workspace identifier, and a public Postman collection is provided for testing endpoints.

    '
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://docs.storylane.io/integrations/integrations-and-data-flow/external-api
  baseURL: https://api.storylane.io
  tags:
  - Demos
  - Links
  - Personalization
  - Enterprise
  properties:
  - type: Documentation
    url: https://docs.storylane.io/integrations/integrations-and-data-flow/external-api
  - type: APIReference
    url: https://docs.storylane.io/integrations/integrations-and-data-flow/external-api
  - type: PostmanCollection
    url: https://www.postman.com/team-storylane/storylane-public/collection/2zkg7jc/storylane-connect
  - type: Postman
    url: https://www.postman.com/team-storylane/storylane-public/collection/2zkg7jc/storylane-connect
  - type: Authentication
    url: authentication/storylane-authentication.yml
  - type: DataModel
    url: data-model/storylane-data-model.yml
  - type: Conventions
    url: conventions/storylane-conventions.yml
  - type: ErrorCatalog
    url: errors/storylane-problem-types.yml
  - type: RateLimits
    url: rate-limits/storylane-rate-limits.yml
- aid: storylane:storylane-mcp
  name: Storylane MCP Server
  description: 'Storylane''s first-party hosted Model Context Protocol server, the widest programmatic surface the company
    operates. It exposes 22 documented tools covering demo analytics, engaged accounts and captured leads; the demo library
    across workspaces; demo creation from screenshots or screen recordings; AI personalization of demo variants; publishing;
    Demo Hubs; share links; and AI narration voices. Authentication is OAuth 2.0 with RFC 8414 authorization server metadata,
    RFC 7591 dynamic client registration and PKCE S256, so an MCP client can self-provision with no manual step. Claude, ChatGPT
    and Microsoft Copilot are named as supported clients. Seventeen of its tools have no publicly documented REST equivalent.

    '
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://docs.storylane.io/integrations/integrations-and-data-flow/mcp
  baseURL: https://identity.storylane.io/mcp
  tags:
  - MCP
  - Agent Tools
  - Demos
  - Analytics
  - Authentication
  tags_raw:
  - MCP
  - Agent Tools
  - Demos
  - Analytics
  - OAuth
  properties:
  - type: MCPServer
    url: mcp/storylane-mcp.yml
  - type: ToolCrosswalk
    url: mcp/storylane-tool-crosswalk.yml
  - type: Documentation
    url: https://docs.storylane.io/integrations/integrations-and-data-flow/mcp
  - type: OAuthScopes
    url: scopes/storylane-scopes.yml
  - type: Authentication
    url: authentication/storylane-authentication.yml
  - type: WellKnown
    url: well-known/storylane-well-known.yml
  - type: AgentSkill
    url: skills/_index.yml
- aid: storylane:storylane-oembed-api
  name: Storylane oEmbed API
  description: 'A public, unauthenticated oEmbed 1.0 provider endpoint that resolves any Storylane demo share URL into a rich
    embed response containing the demo title, provider metadata, a preview thumbnail, and the ready-to-paste embed HTML with
    its iframe and loader script. It is the only Storylane API endpoint callable with no credential of any kind, and the only
    one whose exact request path the company publishes. Documented as compatible with iFramely and Embedly.

    '
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://docs.storylane.io/sharing-demos/embed-on-website-or-product
  baseURL: https://api.storylane.io
  tags:
  - oEmbed
  - Embed
  - Public
  tags_raw:
  - oEmbed
  - Embeds
  - Public
  properties:
  - type: Documentation
    url: https://docs.storylane.io/sharing-demos/embed-on-website-or-product
  - type: Components
    url: components/storylane-components.yml
  - type: Conformance
    url: conformance/storylane-conformance.yml
- aid: storylane:storylane-webhooks
  name: Storylane Webhooks and Demo Events
  description: 'Storylane''s event surface, in two channels. Outbound HTTPS webhooks deliver completed demo sessions to a
    customer endpoint, signed with a base64 HMAC-SHA256 of the raw body in an x-storylane-signature header, carrying completion,
    dwell time, intent level, location, UTM parameters, captured lead identity and firmographic buyer reveal. In the browser,
    an embedded demo iframe emits cross-frame postMessage analytics events (demo_open, step_view, demo_finished, lead_identify,
    open_external_url) to its host page, and accepts an inbound cookie-consent message that gates tracking for GDPR. Available
    from the Starter plan.

    '
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://docs.storylane.io/integrations/integrations-and-data-flow/webhooks
  baseURL: https://api.storylane.io
  tags:
  - Webhook
  - Event
  - Analytics
  - Lead Capture
  tags_raw:
  - Webhooks
  - Events
  - Analytics
  - Lead Capture
  properties:
  - type: Webhooks
    url: asyncapi/storylane-webhooks.yml
  - type: Documentation
    url: https://docs.storylane.io/integrations/integrations-and-data-flow/webhooks
  - type: DataModel
    url: data-model/storylane-data-model.yml
  - type: AgentSkill
    url: skills/storylane-verify-webhook.md
common:
- type: TrustCenter
  url: security/storylane-trust-center.yml
- type: DomainSecurity
  url: security/storylane-domain-security.yml
- type: Website
  url: https://www.storylane.io
- type: Documentation
  url: https://docs.storylane.io
- type: Blog
  url: https://www.storylane.io/blog
- type: Pricing
  url: https://www.storylane.io/pricing
- type: StatusPage
  url: https://status.storylane.io
- type: LinkedIn
  url: https://www.linkedin.com/company/storylane-io
- type: X
  url: https://x.com/storylaneio
- type: GitHubOrg
  url: https://github.com/storylane
- type: Plans
  url: plans/storylane-plans-pricing.yml
- type: RateLimits
  url: rate-limits/storylane-rate-limits.yml
- type: FinOps
  url: finops/storylane-finops.yml
- type: MCPServer
  url: mcp/storylane-mcp.yml
- type: ToolCrosswalk
  url: mcp/storylane-tool-crosswalk.yml
- type: AgentSkill
  url: skills/_index.yml
- type: LLMsTxt
  url: llms/storylane-llms.txt
- type: WellKnown
  url: well-known/storylane-well-known.yml
- type: OAuthScopes
  url: scopes/storylane-scopes.yml
- type: Authentication
  url: authentication/storylane-authentication.yml
- type: Conformance
  url: conformance/storylane-conformance.yml
- type: Compliance
  url: security/storylane-trust-center.yml
- type: Conventions
  url: conventions/storylane-conventions.yml
- type: DataModel
  url: data-model/storylane-data-model.yml
- type: ErrorCatalog
  url: errors/storylane-problem-types.yml
- type: Lifecycle
  url: lifecycle/storylane-lifecycle.yml
- type: ChangeLog
  url: changelog/storylane-changelog.yml
- type: Webhooks
  url: asyncapi/storylane-webhooks.yml
- type: Components
  url: components/storylane-components.yml
- type: Packages
  url: packages/storylane-packages.yml
- type: APIReference
  url: https://docs.storylane.io/integrations/integrations-and-data-flow/external-api
- type: GettingStarted
  url: https://docs.storylane.io/welcome-to-storylane
- type: HelpCenter
  url: https://docs.storylane.io
- type: Support
  url: mailto:support@storylane.io
- type: ChangeLogURL
  url: https://docs.storylane.io/changelog
- type: TermsOfService
  url: https://www.storylane.io/terms-of-service
- type: PrivacyPolicy
  url: https://www.storylane.io/privacy-policy
- type: SignUp
  url: https://app.storylane.io/register
- type: Login
  url: https://app.storylane.io/login
- type: Integrations
  url: https://www.storylane.io/integrations
- type: TrustCenterURL
  url: https://trust.storylane.io/
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 22
  pass: local-v1
x-coverage:
  state: covered
  reason: mcp-and-event-surface-captured
  detail: 'Storylane publishes no OpenAPI on any host, but contract discovery found a live first-party remote MCP server at
    https://identity.storylane.io/mcp with RFC 8414 OAuth metadata, RFC 7591 dynamic client registration and 22 documented
    tools, plus a public oEmbed 1.0 endpoint, a signed webhook surface, an llms.txt and a SOC 2 Type 2 trust center.

    '
  checked: '2026-08-13'

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