Morning Consult

Morning Consult is a decision intelligence company that fields more than 30,000 online surveys every day across 45+ countries, turning continuous consumer interviewing into brand, reputation, economic and category tracking data. Its flagship product, Morning Consult Intelligence (MCI), exposes that data programmatically through the Morning Consult API — a versioned REST API at api.morningconsult.com/v1 that serves metadata lookup (data sources, countries, categories, entities, questions, scores), on-demand aggregated survey responses and scores with custom audience filtering and calendar-interval aggregation, asynchronous bulk/Data Bridge requests that return Parquet files for Snowflake, BigQuery and Databricks, and an AI resolve endpoint that answers natural-language questions against the syndicated survey corpus.

Morning Consult publishes 1 API on the APIs.io network. Tagged areas include Company, Market Research, Survey Data, Consumer Intelligence, and Brand Tracking.

Morning Consult’s developer surface includes documentation, API reference, getting-started guide, authentication, support, engineering blog, signup flow, and 24 more developer resources.

56.6/100 strong ▬ flat Agent 42/100 agent ready Full breakdown ↓
scored 2026-08-05 · rubric v0.9.1
1 APIs
CompanyMarket ResearchSurvey DataConsumer IntelligenceBrand TrackingDecision IntelligencePublic OpinionAnalyticsDataArtificial Intelligence

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-08-05 · rubric v0.9.1
Composite quality — 56.6/100 · strong
Contract Quality 17.5 / 25
Developer Ergonomics 10.8 / 20
Commercial Clarity 10.0 / 20
Operational Transparency 7.2 / 13
Governance 2.5 / 12
Discoverability 8.7 / 10
Agent readiness — 42/100 · agent ready
Machine-Readable Contract 18 / 18
Agentic Access Contract 10 / 10
MCP Server 0 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 8 / 8
Request/Response Examples 7 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 5 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
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APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

Morning Consult API

The Morning Consult API provides access to the syndicated survey data that powers Morning Consult Intelligence. Metadata (Lookup) operations discover the data sources, countries...

Arazzo Workflows 4

Multi-step API workflows described with the Arazzo specification.

_Index

ARAZZO

Morning Consult — brand trendline

Authenticate, resolve a data source and country, find the brand entity and the question that measures it, then pull the aggregated response timeseries.

ARAZZO

Morning Consult — bulk Data Bridge load

Authenticate, resolve the data source and questions, submit an asynchronous bulk responses request, then poll it to completion for the Parquet result.

ARAZZO

Morning Consult — compute a score

Authenticate, discover an available score and the data sources it is available in, bind it to a brand entity, and request the score timeseries.

ARAZZO

Rate Limits 1

Documented rate limits and quota policies.

Morning Consult Rate Limits

5 limits

RATE LIMITS

JSON Schema 1

Standalone JSON Schema definitions for this provider's data models.

Morning Consult API schemas

0 properties

JSON SCHEMA

Security Posture 4

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Morning Consult Authentication

http · 3 schemes

SECURITY

Morning Consult Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Morning Consult Vulnerability Disclosure

contact published

SECURITY

Morning Consult Trust Center

SOC 2 Type II, GDPR, CCPA, ISO 27001, ISO 27017

SECURITY

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Morning Consult Agentic Access

26 operations · 9 acting

26 operations · 9 acting

AGENTIC

Resources

Get Started 4

Portal, sign-up, and the first successful call

Documentation 2

Reference material describing how the API behaves

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Build 3

SDKs, sample code, and the tooling you integrate with

Access & Security 6

Authentication, authorization, and security posture

Operate 3

Status, limits, changes, and where to get help

Commercial 2

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: morning-consult
name: Morning Consult
description: Morning Consult is a decision intelligence company that fields more than 30,000 online surveys every day across
  45+ countries, turning continuous consumer interviewing into brand, reputation, economic and category tracking data. Its
  flagship product, Morning Consult Intelligence (MCI), exposes that data programmatically through the Morning Consult API
  — a versioned REST API at api.morningconsult.com/v1 that serves metadata lookup (data sources, countries, categories, entities,
  questions, scores), on-demand aggregated survey responses and scores with custom audience filtering and calendar-interval
  aggregation, asynchronous bulk/Data Bridge requests that return Parquet files for Snowflake, BigQuery and Databricks, and
  an AI resolve endpoint that answers natural-language questions against the syndicated survey corpus.
image: https://morningconsult.com/hubfs/MorningConsult_FeaturedImage.png
url: https://raw.githubusercontent.com/api-evangelist/morning-consult/refs/heads/main/apis.yml
x-type: company
x-source: harvest:secondary-market
specificationVersion: '0.20'
created: '2026-08-01'
modified: '2026-08-01'
tags:
- Company
- Market Research
- Survey Data
- Consumer Intelligence
- Brand Tracking
- Decision Intelligence
- Public Opinion
- Analytics
- Data
- Artificial Intelligence
apis:
- aid: morning-consult:morning-consult-api
  name: Morning Consult API
  description: The Morning Consult API provides access to the syndicated survey data that powers Morning Consult Intelligence.
    Metadata (Lookup) operations discover the data sources, countries, categories, entities, questions and scores available
    to a subscription; Data operations return aggregated question responses and computed scores for a custom audience over
    a date range; bulk operations queue asynchronous Data Bridge jobs that return Parquet; and an AI operation resolves a
    natural-language query against the respondent corpus. Authentication is a Basic-credential exchange at POST /auth/token
    for a short-lived JWT plus a refresh token.
  humanURL: https://morningconsult.com/products/intelligence/api-aggregate-daily-data
  baseURL: https://api.morningconsult.com/v1
  tags:
  - Survey Data
  - Consumer Intelligence
  - Brand Tracking
  - Public Opinion
  - Analytics
  properties:
  - type: OpenAPI
    url: openapi/morning-consult-openapi-original.yml
  - type: Documentation
    url: https://api.morningconsult.com/docs/
  - type: APIReference
    url: https://api.morningconsult.com/docs/#reference
  - type: GettingStarted
    url: https://api.morningconsult.com/docs/#introduction
  - type: Overlay
    url: overlays/morning-consult-api-overlay.yaml
  - type: ErrorCatalog
    url: errors/morning-consult-problem-types.yml
  - type: RateLimits
    url: rate-limits/morning-consult-rate-limits.yml
  - type: DataModel
    url: data-model/morning-consult-data-model.yml
  - type: Examples
    url: examples/morning-consult-examples.yml
  - type: JSONSchema
    url: json-schema/morning-consult-schemas.json
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: TrustCenter
  url: security/morning-consult-trust-center.yml
- type: VulnerabilityDisclosure
  url: security/morning-consult-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/morning-consult-domain-security.yml
- type: Website
  url: https://morningconsult.com/
- type: DeveloperPortal
  url: https://api.morningconsult.com/docs/
- type: Documentation
  url: https://api.morningconsult.com/docs/
- type: APIReference
  url: https://api.morningconsult.com/docs/#reference
- type: GettingStarted
  url: https://api.morningconsult.com/docs/#introduction
- type: Authentication
  url: authentication/morning-consult-authentication.yml
- type: Support
  url: https://morningconsult.com/contact-us
- type: Blog
  url: https://morningconsult.com/articles
- type: GitHubOrganization
  url: https://github.com/morningconsult
- type: SignUp
  url: https://morningconsult.com/book-a-demo
- type: Login
  url: https://intel.morningconsult.com/
- type: TermsOfService
  url: https://morningconsult.com/mci-terms-and-conditions
- type: PrivacyPolicy
  url: https://morningconsult.com/privacy-policy
- type: Security
  url: https://morningconsult.com/security
- type: Compliance
  url: https://morningconsult.com/security
- type: LLMsTxt
  url: llms/morning-consult-llms.txt
- type: Packages
  url: packages/morning-consult-packages.yml
- type: Examples
  url: examples/morning-consult-examples.yml
- type: RateLimits
  url: rate-limits/morning-consult-rate-limits.yml
- type: ErrorCatalog
  url: errors/morning-consult-problem-types.yml
- type: DataModel
  url: data-model/morning-consult-data-model.yml
- type: Conventions
  url: conventions/morning-consult-conventions.yml
- type: Lifecycle
  url: lifecycle/morning-consult-lifecycle.yml
- type: Deprecation
  url: https://api.morningconsult.com/docs/#migration-guide
- type: Conformance
  url: conformance/morning-consult-conformance.yml
- type: AgentSkill
  url: skills/_index.yml
- type: Arazzo
  url: arazzo/_index.yml
  name: Morning Consult Arazzo workflows
- type: AgenticAccess
  url: agentic-access/morning-consult-agentic-access.yml
x-enrichment:
  date: '2026-08-01'
  status: enriched
  artifacts_added: 22
  pass: local-v1