MikMak

MikMak is an eCommerce enablement and analytics platform for multichannel brands, converting shoppers across social media, retail media, brand-owned websites, search, CTV, display and QR codes. The platform pairs a Headless Commerce API — product lookup, retailer availability, offers, carts and experience configuration across a global retailer network — with the MikMak Insights reporting API that pushes purchase-intent and attributable-sales data into data lakes and BI tools, and a hosted Model Context Protocol server that exposes the same commerce surface to AI agents. MikMak acquired the French shoppable-media company Swaven in 2021, whose where-to-buy tag technology still powers the brand.com widget and whose name persists in the platform's asset hosts.

MikMak publishes 2 APIs on the APIs.io network: Headless Commerce API and Insights API. Tagged areas include Analytics, Commerce, E-Commerce, Multi-Channel, and Retail Media.

MikMak’s developer surface includes documentation, API reference, getting-started guide, support, engineering blog, changelog, authentication, and 33 more developer resources.

🌐 Visit website 📡 Source on GitHub

47.6/100 developing ▬ flat Agent 33/100 agent ready Full breakdown ↓
scored 2026-08-25 · rubric v0.14.0

5 APIs 2 MCP Servers

Analytics Commerce E-Commerce Multi-Channel Retail MediaWhere to BuyShoppable MediaProduct AvailabilityMCP agent-native Reporting CPG

Kin Score

Kin Score How this is scored →
scored 2026-08-25 · rubric v0.14.0

Composite quality — 47.6/100 · developing

Contract Quality 13.4 / 25

Developer Ergonomics 8.2 / 20

Access Clarity 10.3 / 20

Operational Transparency 6.5 / 13

Contract Governance 2.0 / 12

Discoverability 7.2 / 10

Agent readiness — 33/100 · agent ready

Machine-Readable Contract 18 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 12 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 7 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Surface 0 / 5

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/mikmak: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 5

Individual APIs this provider publishes, each with its own machine-readable definition.

MCP Servers 2

Model Context Protocol servers that expose these APIs to AI agents.

Rate Limits 1

Documented rate limits and quota policies.

Mikmak Rate Limits

3 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Scopes 1

OAuth scopes governing access to this provider's APIs.

Mikmak Scopes

OAuth 2.0 · no documented scopes

0 scopes

SCOPES

Resources

Get Started 3

Portal, sign-up, and the first successful call

DeveloperPortal

DeveloperPortal

GettingStarted

GettingStarted

Login

Documentation 4

Reference material describing how the API behaves

Documentation

APIReference

OpenAPI

OpenAPI

Agent Surfaces 4

MCP servers, agent skills, and machine-readable catalogs

LLMsTxt

LLMsTxt

MCPServer

AgentSkill

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Conventions

Lifecycle

Conformance

ErrorCatalog

DataModel

Components

Build 3

SDKs, sample code, and the tooling you integrate with

Packages

Packages

GitHubOrganization

GitHubOrganization

ToolCrosswalk

ToolCrosswalk

Access & Security 5

Authentication, authorization, and security posture

Authentication

OAuthScopes

Compliance

TrustCenter

DomainSecurity

Operate 7

Status, limits, changes, and where to get help

Support

Help Center

Contact

ChangeLog

ChangeLog

RateLimits

SLA

Scroll for all 7

Commercial 2

Pricing, plans, and the legal terms of use

TermsOfService

TermsOfService

PrivacyPolicy

PrivacyPolicy

Company 3

The organization behind the API

Blog

Blog

Website

Website

LinkedIn

Other 3

Properties that don't map to a standard resource type

Subprocessors

Subprocessors

Overlay

Overlay

Overlay

Overlay

Source (apis.yml)

aid: mikmak
name: MikMak
description: MikMak is an eCommerce enablement and analytics platform for multichannel brands, converting shoppers across
  social media, retail media, brand-owned websites, search, CTV, display and QR codes. The platform pairs a Headless Commerce
  API — product lookup, retailer availability, offers, carts and experience configuration across a global retailer network
  — with the MikMak Insights reporting API that pushes purchase-intent and attributable-sales data into data lakes and BI
  tools, and a hosted Model Context Protocol server that exposes the same commerce surface to AI agents. MikMak acquired the
  French shoppable-media company Swaven in 2021, whose where-to-buy tag technology still powers the brand.com widget and whose
  name persists in the platform's asset hosts.
type: Index
accessModel:
  pricing: contact-sales
  onboarding: contract
  trial: false
  try_now: false
  public: false
  label: Contract Only
  confidence: high
  source:
  - https://www.mikmak.com/pricing (404)
  - https://docs.mikmak.ai/reference/mikmak-headless-commerce-api
  generated: '2026-08-12'
  method: searched
position: Consumer
access: 3rd-Party
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/mikmak.png
tags:
- Analytics
- Commerce
- E-Commerce
- Multi-Channel
- Retail Media
- Where to Buy
- Shoppable Media
- Product Availability
- MCP
- agent-native
- Reporting
- CPG
tags_raw:
- Analytics
- Commerce
- eCommerce
- Multichannel
- Retail Media
- Where to Buy
- Shoppable Media
- Product Availability
- MCP
- Agent Native
- Reporting
- CPG
created: '2025-02-21'
modified: '2026-08-12'
url: https://raw.githubusercontent.com/api-evangelist/mikmak/refs/heads/main/apis.yml
specificationVersion: '0.23'
apis:
- aid: mikmak:mikmak-commerce
  name: MikMak Headless Commerce API
  description: 'The MikMak Headless Commerce API (v1) lets brands and their authorized agencies power commerce experiences
    on brand-owned websites and media ad units with MikMak''s retailer network: product lookup by GTIN/UPC/EAN, location-scoped
    retailer availability with price, stock and delivery mode, multi-product cart availability, online and local offers, product
    search with facets, and experience configuration. Use requires contractual approval; deployment on third-party sites is
    prohibited.'
  humanURL: https://docs.mikmak.ai/reference/mikmak-headless-commerce-api
  tags:
  - Commerce
  - Checkout
  - Where to Buy
  - Product Availability
  - Retailer Network
  - Multi-Channel
  - Headless
  tags_raw:
  - Commerce
  - Checkout
  - Where to Buy
  - Product Availability
  - Retailer Network
  - Multichannel
  - Headless
  properties:
  - type: Documentation
    url: https://docs.mikmak.ai/reference/mikmak-headless-commerce-api
  - type: APIReference
    url: https://docs.mikmak.ai/reference/mikmak-headless-commerce-api
  - type: OpenAPI
    url: openapi/mikmak-commerce-api-openapi.yml
  - type: Overlay
    url: overlays/mikmak-commerce-api-overlay.yaml
  - type: Authentication
    url: authentication/mikmak-authentication.yml
  - type: OAuthScopes
    url: scopes/mikmak-scopes.yml
  - type: ErrorCatalog
    url: errors/mikmak-problem-types.yml
  - type: DataModel
    url: data-model/mikmak-data-model.yml
  - type: RateLimits
    url: rate-limits/mikmak-rate-limits.yml
  - type: Help Center
    url: https://help.mikmak.ai/hc
  baseURL: https://api.mikmak.ai
- aid: mikmak:mikmak-aura
  name: MikMak Aura
  description: MikMak Aura provides real-time intelligence, fueled by AI, to connect marketing spend across channels to actual
    sales performance at retailers.
  humanURL: https://www.mikmak.com/products/aura
  tags:
  - Artificial Intelligence
  - Analytics
  - Marketing Intelligence
  tags_raw:
  - AI
  - Analytics
  - Marketing Intelligence
  properties:
  - type: Documentation
    url: https://www.mikmak.com/products/aura
  - type: Help Center
    url: https://help.mikmak.ai/hc
- aid: mikmak:mikmak-insights
  name: MikMak Insights API
  description: The MikMak Insights API is a reporting API that pushes MikMak commerce intelligence — Purchase Intent, Attributable
    Sales, historical pricing intelligence and shoppable-recipe performance — into data lakes, analytics platforms and BI
    tools such as Tableau, Power BI and Google Looker Studio. Callers authenticate against a single account, discover the
    available report fields and filters, then run or export custom reports.
  humanURL: https://api.mikmak.ai/reporting/docs
  tags:
  - Analytics
  - Reporting
  - Commerce Analytics
  - Insights
  - Business Intelligence
  - Pricing Intelligence
  - Attribution
  properties:
  - type: Documentation
    url: https://docs.mikmak.ai/reference/mikmak-insights-api
  - type: APIReference
    url: https://api.mikmak.ai/reporting/docs
  - type: OpenAPI
    url: openapi/mikmak-insights-api-openapi.yml
  - type: Overlay
    url: overlays/mikmak-insights-api-overlay.yaml
  - type: Authentication
    url: authentication/mikmak-authentication.yml
  - type: ErrorCatalog
    url: errors/mikmak-problem-types.yml
  - type: Help Center
    url: https://help.mikmak.ai/hc
  baseURL: https://api.mikmak.ai
- aid: mikmak:mikmak-commerce-mcp
  name: MikMak Commerce MCP Server
  description: The MikMak Commerce MCP Server is a hosted Model Context Protocol surface in front of the Headless Commerce
    API (v1). It exposes three strictly-typed, read-only, non-destructive tools — search_products, search_availabilities and
    get_products — over the streamable-http transport, adding JSON-Schema argument validation, Auth0 JWT enforcement, per-key/per-IP/global
    rate limiting and request-id propagation so any MCP-compatible client can reason about products, retailers and availability
    without a bespoke REST integration.
  humanURL: https://docs.mikmak.ai/docs/developer-portal
  baseURL: https://mcp.mikmak.ai/commerce/v1
  tags:
  - MCP
  - agent-native
  - Commerce
  - Where to Buy
  - Product Availability
  - AI Agents
  - Tools
  tags_raw:
  - MCP
  - Agent Native
  - Commerce
  - Where to Buy
  - Product Availability
  - AI Agents
  - Tools
  properties:
  - type: MCPServer
    url: mcp/mikmak-mcp.yml
  - type: MCPServer
    url: https://mcp.mikmak.ai/commerce/v1
  - type: ToolCrosswalk
    url: mcp/mikmak-tool-crosswalk.yml
  - type: Documentation
    url: https://docs.mikmak.ai/docs/developer-portal
  - type: GettingStarted
    url: https://docs.mikmak.ai/docs/quick-start-1
  - type: Authentication
    url: https://docs.mikmak.ai/docs/authentication-1
  - type: RateLimits
    url: rate-limits/mikmak-rate-limits.yml
  - type: AgentSkill
    url: skills/_index.yml
- aid: mikmak:mikmak-brand-com-tag
  name: MikMak Commerce for Brand.com (WTB Tag)
  description: The MikMak where-to-buy tag is the client-side distribution of MikMak Commerce for brand-owned websites. A
    single async script loaded from wtb-tag.mikmak.ai renders buy-now buttons, in-page containers and sticky widgets from
    HTML data attributes, driven by a window.swnDataLayer object, with a JavaScript callback surface and Google Tag Manager
    event and variable definitions for analytics.
  humanURL: https://docs.mikmak.ai/docs/developer-guide
  baseURL: https://wtb-tag.mikmak.ai
  tags:
  - Web Components
  - Widget
  - Where to Buy
  - Brand.com
  - Tag
  - Client-Side
  tags_raw:
  - Web Components
  - Widget
  - Where to Buy
  - Brand.com
  - Tag
  - Client Side
  properties:
  - type: Documentation
    url: https://docs.mikmak.ai/docs/developer-guide
  - type: Components
    url: components/mikmak-components.yml
  - type: Packages
    url: packages/mikmak-packages.yml
common:
- type: DeveloperPortal
  url: https://docs.mikmak.ai/docs/developer-portal
- type: Documentation
  url: https://docs.mikmak.ai/
- type: APIReference
  url: https://docs.mikmak.ai/reference/mikmak-headless-commerce-api
- type: GettingStarted
  url: https://docs.mikmak.ai/docs/quick-start-1
- type: Support
  url: https://docs.mikmak.ai/page/support
- type: Help Center
  url: https://help.mikmak.ai/hc
- type: Blog
  url: https://www.mikmak.com/blog
- type: Website
  url: https://www.mikmak.com
- type: LinkedIn
  url: https://www.linkedin.com/company/mikmak-tv
- type: Contact
  url: https://www.mikmak.com/contact
- type: TermsOfService
  url: https://www.mikmak.com/legal/terms
- type: PrivacyPolicy
  url: https://www.mikmak.com/legal/privacypolicy
- type: ChangeLog
  url: https://www.mikmak.com/product-updates
- type: ChangeLog
  url: changelog/mikmak-changelog.yml
- type: LLMsTxt
  url: llms/mikmak-llms.txt
- type: LLMsTxt
  url: https://docs.mikmak.ai/llms.txt
- type: MCPServer
  url: mcp/mikmak-mcp.yml
- type: Authentication
  url: authentication/mikmak-authentication.yml
- type: OAuthScopes
  url: scopes/mikmak-scopes.yml
- type: Conventions
  url: conventions/mikmak-conventions.yml
- type: Lifecycle
  url: lifecycle/mikmak-lifecycle.yml
- type: Conformance
  url: conformance/mikmak-conformance.yml
- type: Compliance
  url: security/mikmak-trust-center.yml
- type: TrustCenter
  url: security/mikmak-trust-center.yml
- type: DomainSecurity
  url: security/mikmak-domain-security.yml
- type: ErrorCatalog
  url: errors/mikmak-problem-types.yml
- type: DataModel
  url: data-model/mikmak-data-model.yml
- type: Components
  url: components/mikmak-components.yml
- type: Packages
  url: packages/mikmak-packages.yml
- type: RateLimits
  url: rate-limits/mikmak-rate-limits.yml
- type: AgentSkill
  url: skills/_index.yml
- type: Login
  url: https://platform.mikmak.ai
- type: GitHubOrganization
  url: https://github.com/Swaven
- type: SLA
  url: https://www.mikmak.com/legal/sla
- type: Subprocessors
  url: https://www.mikmak.com/legal/subprocessors
- type: ToolCrosswalk
  url: mcp/mikmak-tool-crosswalk.yml
- type: Overlay
  url: overlays/mikmak-commerce-api-overlay.yaml
- type: Overlay
  url: overlays/mikmak-insights-api-overlay.yaml
- type: OpenAPI
  url: openapi/mikmak-commerce-api-openapi.yml
- type: OpenAPI
  url: openapi/mikmak-insights-api-openapi.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-12'
  status: enriched
  artifacts_added: 25
  pass: local-v1

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