InnerTrends is a UK-based analytics and data consultancy that operates as a fractional data department for SaaS marketing and growth teams. Founded in 2015 and based in Norwich, England, it builds a marketing and growth data warehouse that consolidates customer and attribution data, delivers custom reports and customer-journey deep-dive analyses, and provides tracking and measurement consulting for product-led and subscription businesses. The company is ISO 27001 certified and GDPR compliant. It was surfaced as a portfolio company of 500 Global and added to the API Evangelist network for enrichment. As of this pass it does not publish a public developer API, documentation, or SDKs.
Innertrends is profiled on the APIs.io network. Tagged areas include Company, Analytics, Product Analytics, Marketing, and Growth.
Innertrends’ developer surface includes engineering blog, pricing, support, and 11 more developer resources.
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for
this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero:
never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and
several others — scorable at all.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/innertrends: open an issue to ask a question, or submit a pull request to add artifacts.
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aid: innertrends
deliveryModel:
model: saas
open_source: false
commercial: true
callable_host: false
label: Hosted service · you call their endpoint
confidence: medium
source:
- pricing
generated: '2026-08-28'
method: derived
accessModel:
pricing: paid
onboarding: approval
trial: false
try_now: false
public: false
label: Paid · Requires approval
confidence: low
source:
- plans
- security
generated: '2026-09-03'
method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/innertrends.png
name: Innertrends
description: InnerTrends is a UK-based analytics and data consultancy that operates as a fractional data department for SaaS
marketing and growth teams. Founded in 2015 and based in Norwich, England, it builds a marketing and growth data warehouse
that consolidates customer and attribution data, delivers custom reports and customer-journey deep-dive analyses, and provides
tracking and measurement consulting for product-led and subscription businesses. The company is ISO 27001 certified and
GDPR compliant. It was surfaced as a portfolio company of 500 Global and added to the API Evangelist network for enrichment.
As of this pass it does not publish a public developer API, documentation, or SDKs.
url: https://raw.githubusercontent.com/api-evangelist/innertrends/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- 500-global
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Analytics
- Product Analytics
- Marketing
- Growth
- Data
- Software-as-a-Service
- Consulting
- Attribution
tags_raw:
- Company
- Analytics
- Product Analytics
- Marketing
- Growth
- Data
- SaaS
- Consulting
- Attribution
apis: []
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
- FN: APIs.json
email: info@apis.io
common:
- type: Website
url: https://www.innertrends.com
- type: Blog
url: https://www.innertrends.com/blog
- type: Pricing
url: https://www.innertrends.com/pricing
- type: Support
url: https://www.innertrends.com/contact
- type: TermsOfService
url: https://www.innertrends.com/terms
- type: PrivacyPolicy
url: https://www.innertrends.com/privacy
- type: Compliance
url: https://www.innertrends.com/security
- type: Security
url: https://www.innertrends.com/security
- type: TrustCenter
url: security/innertrends-trust-center.yml
- type: VulnerabilityDisclosure
url: security/innertrends-vulnerability-disclosure.yml
- type: DomainSecurity
url: security/innertrends-domain-security.yml
- type: GitHubOrganization
url: https://github.com/InnerTrends
- type: Plans
url: plans/innertrends-plans-pricing.yml
- type: LLMsTxt
url: llms/innertrends-llms.txt
x-enrichment:
date: '2026-08-13'
status: minimal
artifacts_added: 3
pass: local-v1
note: Full contract-discovery pass (STEP 0b) run against every candidate host — no machine-readable contract exists. Added
a published-pricing artifact, a generated llms.txt, and a well-known absence probe.
x-coverage:
state: none
reason: no-developer-program
detail: InnerTrends now sells data-warehouse and analysis services rather than software — its old product-analytics SaaS
and its developer surface are gone (support.innertrends.com, api., app., docs. and developers.innertrends.com no longer
resolve in DNS), the marketing site is WordPress with the REST API disabled, and the only public code is a deployment
script that stands a data pipeline up inside the CUSTOMER'S own Google Cloud project.
evidence:
- url: https://www.innertrends.com/openapi.json
status: 404
- url: https://www.innertrends.com/wp-json/
status: 404
- url: https://www.innertrends.com/.well-known/agent-card.json
status: 404
- url: https://www.innertrends.com/api
status: 404
- url: https://www.innertrends.com/pricing
status: 200
checked: '2026-08-13'
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