Ethos website screenshot

Ethos

Ethos (Ethos Technologies Inc.) is a modern online life insurance platform founded in 2016 that lets eligible applicants get covered in as little as ten minutes without a medical exam, with coverage up to $3 million. Ethos offers term life, whole life, Indexed Universal Life (IUL), final expense, and guaranteed-issue policies through multiple top-rated carriers, plus wills, trusts, and estate-planning services. Beyond its direct-to-consumer and agent channels, Ethos exposes its underwriting and interview engines to enterprise partners through a set of partnership APIs, allowing partners to retrieve customized quotes, run instant interviews and underwriting, collect policy and billing information, and generate signed policy documents while keeping their own branding and UX. The partner API is gated behind a bearer token generated from a partner API key and tied to an individual application session.

Ethos publishes 1 API on the APIs.io network. Tagged areas include Company, Insurance, Life Insurance, Insurtech, and Underwriting.

Ethos’ developer surface includes engineering blog, support, authentication, and 10 more developer resources.

23.5/100 emerging ▬ flat Agent 9/100 agent aware Full breakdown ↓
scored 2026-08-10 · rubric v0.9.1
AccessSelf serve
1 APIs
CompanyInsuranceLife InsuranceInsurtechUnderwritingFinancial ServicesEstate PlanningPartnership API

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-08-10 · rubric v0.9.1
Composite quality — 23.5/100 · emerging
Contract Quality 0.0 / 25
Developer Ergonomics 5.2 / 20
Commercial Clarity 6.8 / 20
Operational Transparency 0.7 / 13
Governance 1.5 / 12
Discoverability 6.7 / 10
Agent readiness — 9/100 · agent aware
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 10
MCP Server 0 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/ethos: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

Ethos Partnership API

Partner-gated API surface exposing Ethos's underwriting and interview engines. Partners can retrieve customized quotes, conduct interviews and instant underwriting, collect requ...

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Ethos Authentication

http · 1 scheme

SECURITY

Ethos Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Get Started 2

Portal, sign-up, and the first successful call

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 2

Pagination, idempotency, versioning, errors, and events

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 2

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Commercial 2

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: ethos
name: Ethos
description: Ethos (Ethos Technologies Inc.) is a modern online life insurance platform founded in 2016 that lets eligible
  applicants get covered in as little as ten minutes without a medical exam, with coverage up to $3 million. Ethos offers
  term life, whole life, Indexed Universal Life (IUL), final expense, and guaranteed-issue policies through multiple top-rated
  carriers, plus wills, trusts, and estate-planning services. Beyond its direct-to-consumer and agent channels, Ethos exposes
  its underwriting and interview engines to enterprise partners through a set of partnership APIs, allowing partners to retrieve
  customized quotes, run instant interviews and underwriting, collect policy and billing information, and generate signed
  policy documents while keeping their own branding and UX. The partner API is gated behind a bearer token generated from
  a partner API key and tied to an individual application session.
url: https://raw.githubusercontent.com/api-evangelist/ethos/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- a16z
- accel
- general-catalyst
- softbank-vision-fund
x-tier: stub
x-tier-reason: portfolio-lead
accessModel:
  pricing: unknown
  onboarding: self-serve
  trial: false
  try_now: false
  public: false
  label: Self-serve signup
  confidence: medium
  source:
  - authentication
  generated: '2026-07-22'
  method: derived
image: https://res.cloudinary.com/getethos/image/upload/v1565983195/00_CMS/Ethos_Life_Insurance_y3fyg1.png
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-19'
tags:
- Company
- Insurance
- Life Insurance
- Insurtech
- Underwriting
- Financial Services
- Estate Planning
- Partnership API
apis:
- name: Ethos Partnership API
  description: Partner-gated API surface exposing Ethos's underwriting and interview engines. Partners can retrieve customized
    quotes, conduct interviews and instant underwriting, collect required policy and billing information, and generate signed
    policy documents while controlling their own branding and UX. Authentication is a bearer token generated from a partner
    API key and tied to an individual application session (session data stored server-side, invalidatable by Ethos). No public
    OpenAPI is published; access is provisioned per partner.
  humanURL: https://www.ethos.com/api/
  tags:
  - Insurance
  - Life Insurance
  - Underwriting
  - Quotes
  properties:
  - type: Authentication
    url: authentication/ethos-authentication.yml
  - type: Conventions
    url: conventions/ethos-conventions.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.ethos.com
- type: DeveloperPortal
  url: https://www.ethos.com/api/
- type: Blog
  url: https://www.ethos.com/blog/
- type: Support
  url: https://www.ethos.com/contact-us/
- type: TermsOfService
  url: https://www.ethos.com/terms/
- type: PrivacyPolicy
  url: https://privacy.ethoslife.com/policies
- type: Login
  url: https://app.ethos.com/login
- type: GitHubOrganization
  url: https://github.com/getethos
- type: LLMsTxt
  url: llms/ethos-llms.txt
- type: Authentication
  url: authentication/ethos-authentication.yml
- type: Conventions
  url: conventions/ethos-conventions.yml
- type: Conformance
  url: conformance/ethos-conformance.yml
- type: DomainSecurity
  url: security/ethos-domain-security.yml
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence