Ctrl website screenshot

Ctrl

Ctrl (Ctrl, Inc., a Delaware corporation) is an AI-powered workspace for revenue and sales teams that consolidates the tools and data a rep needs — CRM, email, calendar, and messaging — into a single actionable view. Founded in 2021 by Omri Sagzan and Aviv Nahum and based in Tel Aviv and London, Ctrl automates the manual work of updating records across apps such as HubSpot, Salesforce, Google Workspace, and Slack, and helps teams codify and replicate their winning sales playbooks. The company raised a $9M seed round led by LocalGlobe and Earlybird in 2023 and was acquired by Sana Labs in October 2024. Ctrl is a UI/workspace product surfaced as an Earlybird portfolio company; it publishes no public developer API, OpenAPI, or SDKs.

Ctrl is profiled on the APIs.io network. Tagged areas include Company, Sales, Revenue Operations, CRM, and Productivity.

Ctrl’s developer surface includes engineering blog, pricing, and 8 more developer resources.

18.9/100 emerging ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-08-19 · rubric v0.12.0
AccessApproval
0 APIs
CompanySalesRevenue OperationsCRMProductivityWorkspaceAutomationArtificial IntelligenceSaaS

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-08-19 · rubric v0.12.0
Composite quality — 18.9/100 · emerging
Contract Quality 0.0 / 25
Developer Ergonomics 0.5 / 20
Access Clarity 12.6 / 20
Operational Transparency 0.0 / 13
Contract Governance 0.0 / 12
Discoverability 5.7 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 10
Documented Reversibility 0 / 6
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/ctrl: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Pricing Plans 1

Published pricing tiers and plan structures.

Ctrl Plans Pricing

3 plans

PLANS

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Ctrl Domain Security

TLSv1.3 · HSTS

SECURITY

Resources

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 1

Pagination, idempotency, versioning, errors, and events

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 1

Authentication, authorization, and security posture

Commercial 4

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: ctrl
name: Ctrl
description: Ctrl (Ctrl, Inc., a Delaware corporation) is an AI-powered workspace for revenue and sales teams that consolidates
  the tools and data a rep needs — CRM, email, calendar, and messaging — into a single actionable view. Founded in 2021 by
  Omri Sagzan and Aviv Nahum and based in Tel Aviv and London, Ctrl automates the manual work of updating records across apps
  such as HubSpot, Salesforce, Google Workspace, and Slack, and helps teams codify and replicate their winning sales playbooks.
  The company raised a $9M seed round led by LocalGlobe and Earlybird in 2023 and was acquired by Sana Labs in October 2024.
  Ctrl is a UI/workspace product surfaced as an Earlybird portfolio company; it publishes no public developer API, OpenAPI,
  or SDKs.
url: https://raw.githubusercontent.com/api-evangelist/ctrl/refs/heads/main/apis.yml
accessModel:
  pricing: unknown
  onboarding: approval
  trial: false
  try_now: false
  public: false
  label: Requires approval
  confidence: medium
  source: []
  generated: '2026-07-22'
  method: derived
image: https://cdn.prod.website-files.com/625d8e920c535704a599b545/62ab32f217ec4d3c47eda994_Screenshot%202022-06-16%20164043.png
x-type: company
x-source: vc-portfolio
x-backed-by:
- earlybird
x-tier: stub
x-tier-reason: portfolio-lead
x-status: acquired
x-acquired-by: Sana Labs
x-acquired-date: '2024-10-30'
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Sales
- Revenue Operations
- CRM
- Productivity
- Workspace
- Automation
- Artificial Intelligence
- SaaS
apis: []
common:
- type: DomainSecurity
  url: security/ctrl-domain-security.yml
- type: Website
  url: https://www.getctrl.co
- type: Blog
  url: https://www.getctrl.co/blog
- type: Pricing
  url: https://www.getctrl.co/pricing
- type: Plans
  url: plans/ctrl-plans-pricing.yml
- type: Packages
  url: packages/ctrl-packages.yml
- type: Lifecycle
  url: lifecycle/ctrl-lifecycle.yml
- type: LLMsTxt
  url: llms/ctrl-llms.txt
- type: TermsOfService
  url: https://www.getctrl.co/terms
- type: PrivacyPolicy
  url: https://www.getctrl.co/privacy-policy
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-removed-properties:
- type: Login
  url: https://app.getctrl.co/
  removed: '2026-08-13'
  reason: Subdomain no longer operated by Ctrl. https://app.getctrl.co/ returns HTTP 200 serving "PAUS188", an unrelated Indonesian
    online-gambling portal on Hostinger. Do not re-add this pointer; see lifecycle/ctrl-lifecycle.yml.
x-enrichment:
  date: '2026-08-13'
  status: minimal
  artifacts_added: 5
  pass: local-v1
x-coverage:
  state: none
  reason: defunct
  detail: Ctrl was absorbed into Sana Labs on 2024-10-30; the marketing site is now a live archive whose own homepage answers
    200 with a 404 body, api.getctrl.co has never resolved, and the former application host app.getctrl.co has been taken
    over by an unrelated Indonesian gambling portal.
  evidence:
  - url: https://www.getctrl.co/
    status: 200
  - url: https://app.getctrl.co/
    status: 200
  - url: https://www.getctrl.co/.well-known/agent-card.json
    status: 404
  - url: https://www.getctrl.co/openapi.json
    status: 404
  - url: https://www.getctrl.co/llms.txt
    status: 404
  checked: '2026-08-13'