Ctrl

Ctrl (Ctrl, Inc., a Delaware corporation) is an AI-powered workspace for revenue and sales teams that consolidates the tools and data a rep needs — CRM, email, calendar, and messaging — into a single actionable view. Founded in 2021 by Omri Sagzan and Aviv Nahum and based in Tel Aviv and London, Ctrl automates the manual work of updating records across apps such as HubSpot, Salesforce, Google Workspace, and Slack, and helps teams codify and replicate their winning sales playbooks. The company raised a $9M seed round led by LocalGlobe and Earlybird in 2023 and was acquired by Sana Labs in October 2024. Ctrl is a UI/workspace product surfaced as an Earlybird portfolio company; it publishes no public developer API, OpenAPI, or SDKs.

Ctrl is profiled on the APIs.io network. Tagged areas include Company, Sales, Revenue Operations, CRM, and Productivity.

Ctrl’s developer surface includes engineering blog, pricing, and 5 more developer resources.

🌐 Visit website 📡 Source on GitHub

16.1/100 emerging ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-28 · rubric v0.5

AccessApproval

0 APIs

CompanySalesRevenue OperationsCRMProductivityWorkspaceAutomationArtificial IntelligenceSaaS

Kin Score

Kin Score How this is scored →
scored 2026-07-28 · rubric v0.5

Composite quality — 16.1/100 · emerging

Contract Quality 0.0 / 25

Developer Ergonomics 0.4 / 20

Commercial Clarity 8.9 / 20

Operational Transparency 0.0 / 13

Governance 0.0 / 12

Discoverability 6.8 / 10

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 15

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/ctrl: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Get Started 1

Portal, sign-up, and the first successful call

Login

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Commercial 3

Pricing, plans, and the legal terms of use

Pricing

Pricing

TermsOfService

TermsOfService

PrivacyPolicy

PrivacyPolicy

Company 2

The organization behind the API

Website

Website

Blog

Blog

Source (apis.yml)

aid: ctrl
name: Ctrl
description: Ctrl (Ctrl, Inc., a Delaware corporation) is an AI-powered workspace for revenue and sales teams that consolidates
  the tools and data a rep needs — CRM, email, calendar, and messaging — into a single actionable view. Founded in 2021 by
  Omri Sagzan and Aviv Nahum and based in Tel Aviv and London, Ctrl automates the manual work of updating records across apps
  such as HubSpot, Salesforce, Google Workspace, and Slack, and helps teams codify and replicate their winning sales playbooks.
  The company raised a $9M seed round led by LocalGlobe and Earlybird in 2023 and was acquired by Sana Labs in October 2024.
  Ctrl is a UI/workspace product surfaced as an Earlybird portfolio company; it publishes no public developer API, OpenAPI,
  or SDKs.
url: https://raw.githubusercontent.com/api-evangelist/ctrl/refs/heads/main/apis.yml
accessModel:
  pricing: unknown
  onboarding: approval
  trial: false
  try_now: false
  public: false
  label: Requires approval
  confidence: medium
  source: []
  generated: '2026-07-22'
  method: derived
image: https://cdn.prod.website-files.com/625d8e920c535704a599b545/62ab32f217ec4d3c47eda994_Screenshot%202022-06-16%20164043.png
x-type: company
x-source: vc-portfolio
x-backed-by:
- earlybird
x-tier: stub
x-tier-reason: portfolio-lead
x-status: acquired
x-acquired-by: Sana Labs
x-acquired-date: '2024-10-30'
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-18'
tags:
- Company
- Sales
- Revenue Operations
- CRM
- Productivity
- Workspace
- Automation
- Artificial Intelligence
- SaaS
apis: []
common:
- type: DomainSecurity
  url: security/ctrl-domain-security.yml
- type: Website
  url: https://www.getctrl.co
- type: Blog
  url: https://www.getctrl.co/blog
- type: Pricing
  url: https://www.getctrl.co/pricing
- type: Login
  url: https://app.getctrl.co/
- type: TermsOfService
  url: https://www.getctrl.co/terms
- type: PrivacyPolicy
  url: https://www.getctrl.co/privacy-policy
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence