Actively

Actively AI delivers "Intelligence-Led Revenue" — an AI revenue-intelligence platform whose Per-Account Agents work every prospect and customer account 24/7, surfacing next-best-actions and helping go-to-market teams execute them across the full lifecycle. The product spans an Agent Inbox, an Assistant, Watchtower, an API for embedding GTM intelligence into internal tools and workflows, and a hosted MCP server that connects its per-account agents into ChatGPT, Claude, and Cowork. Actively is backed by Bain Capital Ventures.

Actively is listed with 1 API on the APIs.io network. Tagged areas include Company, Ai Apps, AI Agents, Revenue Intelligence, and Sales.

Actively’s developer surface includes authentication, engineering blog, signup flow, and 18 more developer resources.

🌐 Visit website 📡 Profile data on GitHub

28.4/100 thin ▬ flat Agent 9/100 agent aware Front door AI 5/6 prominent Heartbeat 100/100 alive saas Full breakdown ↓
scored 2026-11-06 · rubric v0.27.0 · Show this score on your site →

1 API 1 MCP Servers

Company Ai Apps AI Agents Revenue Intelligence Sales Go-To-Market MCP OAuth Sales Intelligence Enterprise Software Authentication

Kin Score

Kin Score How this is scored →
scored 2026-11-06 · rubric v0.27.0

Composite quality — 28.4/100 · thin

Contract Quality 0.0 / 21

Developer Ergonomics 2.4 / 17

Access Clarity 8.5 / 17

Operational Transparency 1.5 / 11

Contract Governance 1.9 / 10

Discoverability 6.1 / 9

Regulatory Posture 6.8 / 15

Agent readiness — 9/100 · agent aware

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 12 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Pagination 5 / 5

Distinct Operations 3 / 3

MCP Tool Quality 6 / 6

Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

Show this score on your site.

It updates itself when the score changes. Paste this where you link to your API docs:

<a href="https://apis.io/providers/actively/"><img src="https://apis.io/badge/actively/card.svg" alt="Actively on APIs.io — Kin Score by API Evangelist"></a>

Other styles, a README pill and a shields.io endpoint are on the badge page.

Raise your score.

Agent readiness — checks not met, largest first (exact, from this profile):

Machine-Readable Contract +18 pts — api_specs includes an OpenAPI document
Agentic Access Contract +10 pts — agentic_access artifact present (x-agentic-access), graded by author
Idempotency +9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented)
Stable Error Semantics +8 pts — OpenAPI $refs a shared error schema across 4xx/5xx responses (verified), else common[].type includes ErrorCatalog / ErrorCodes / DeclineCodes
A2A Agent Card +8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
Request/Response Examples +7 pts — share of operations carrying request/response examples; else an Examples / Code Samples link

10 more unmet checks in the Agent Readiness table above.

Kin Score — facets with the most composite points still available (weight × headroom):

Contract Quality scores 0.0 — up to +25.0 composite points
Developer Ergonomics scores 14.3 — up to +17.1 composite points
Operational Transparency scores 13.2 — up to +11.3 composite points

Each check links to what satisfies it. Publish the artifact, or tell us where it already lives, and the score moves on the next scoring run.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from the provider profile at artifacts.apis.io/actively/apis.yml: open an issue on github.com/api-evangelist/actively to ask a question or point us at an artifact you publish. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Standards implemented 2

Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.

Model Context Protocol (MCP)

measured — observed by APIs.io (documented)

OAuth

tagged — the provider's own APIs.json carries the standard as a tag; implementation not verified

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

Actively Intelligence MCP

Actively's hosted (remote) Model Context Protocol server, which connects its Per-Account Agents — per-account research, strategy and persistent memory — into external AI clients...

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

Actively Intelligence MCP

Actively MCP is a productized Model Context Protocol server that connects Actively's Per-Account Agents (per-account research, strategy, and memory) directly into external AI to...

MCP SERVER

Actively API pricing

Pricing Plans 1

Published pricing tiers and plan structures.

Actively Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Actively Rate Limits

0 limits

RATE LIMITS

Security Posture 4

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Actively Authentication

3 schemes

SECURITY

Actively Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Actively Vulnerability Disclosure

contact published

SECURITY

Actively Trust Center

SOC 2 Type II, ISO 27001, HITRUST, GDPR, CCPA

SECURITY

Scopes 1

OAuth scopes governing access to this provider's APIs.

Actively Scopes

4 scopes

SCOPES

Resources

Get Started 1

Portal, sign-up, and the first successful call

SignUp

SignUp

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

MCPServer

MCPServer

LLMsTxt

LLMsTxt

WellKnown

WellKnown

Design & Contract 3

Pagination, idempotency, versioning, errors, and events

Conformance

Conformance

Conventions

Conventions

Lifecycle

Lifecycle

Build 1

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

GitHubOrganization

Access & Security 7

Authentication, authorization, and security posture

Compliance

Compliance

Security

Security

VulnerabilityDisclosure

VulnerabilityDisclosure

DomainSecurity

TrustCenter

Authentication

OAuthScopes

Scroll for all 7

Operate 1

Status, limits, changes, and where to get help

RateLimits

RateLimits

Commercial 3

Pricing, plans, and the legal terms of use

Plans

Plans

TermsOfService

TermsOfService

PrivacyPolicy

PrivacyPolicy

Company 2

The organization behind the API

Blog

Blog

Website

Website

Source (apis.yml)

aid: actively
name: Actively
description: Actively AI delivers "Intelligence-Led Revenue" — an AI revenue-intelligence platform whose Per-Account Agents
  work every prospect and customer account 24/7, surfacing next-best-actions and helping go-to-market teams execute them across
  the full lifecycle. The product spans an Agent Inbox, an Assistant, Watchtower, an API for embedding GTM intelligence into
  internal tools and workflows, and a hosted MCP server that connects its per-account agents into ChatGPT, Claude, and Cowork.
  Actively is backed by Bain Capital Ventures.
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: contact-sales
  onboarding: sales-gate
  trial: false
  try_now: false
  public: false
  label: Contact Sales
  confidence: high
  source:
  - https://www.actively.ai/sitemap.xml
  - https://www.actively.ai/pricing
  - https://app.actively.ai/
  - https://www.actively.ai/products/api-platform
  note: No pricing page exists (404, and absent from the 62-URL sitemap), there is no public sign-up (app.actively.ai 307s
    into a WorkOS sign-in), and both the API Platform and MCP Server product pages route to "Request a demo". The MCP endpoint
    is anonymously discoverable but consent requires an Actively account.
  generated: '2026-08-13'
  method: probed
image: https://framerusercontent.com/images/rYdlvukOk7Ivrd88T13uZVYfc.png
url: https://raw.githubusercontent.com/api-evangelist/actively/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- bain-capital-ventures
x-tier: profiled
x-tier-reason: live-mcp-endpoint-probed
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Ai Apps
- AI Agents
- Revenue Intelligence
- Sales
- Go-To-Market
- MCP
- OAuth
- Sales Intelligence
- Enterprise Software
- Authentication
tags_raw:
- Company
- Ai Apps
- AI Agents
- Revenue Intelligence
- Sales
- Go To Market
- MCP
- OAuth
- Model Context Protocol
- Sales Intelligence
- Enterprise Software
- Authentication
apis:
- name: Actively Intelligence MCP
  description: Actively's hosted (remote) Model Context Protocol server, which connects its Per-Account Agents — per-account
    research, strategy and persistent memory — into external AI clients such as ChatGPT, Claude and Cowork. The endpoint is
    live and its address is anonymously discoverable via RFC 9728 protected-resource metadata, but calling it requires OAuth
    2.1 (authorization code + PKCE) against https://auth.actively.ai and therefore an Actively customer account. The tool
    list is auth-gated and is not published anywhere, so no tool inventory is recorded.
  humanURL: https://www.actively.ai/products/mcp-server
  baseURL: https://api.actively.ai/mcp
  tags:
  - MCP
  - AI Agents
  - Revenue Intelligence
  properties:
  - type: MCPServer
    url: mcp/actively-mcp.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Conformance
  url: conformance/actively-conformance.yml
- type: Compliance
  url: conformance/actively-conformance.yml
- type: MCPServer
  url: mcp/actively-mcp.yml
- type: LLMsTxt
  url: llms/actively-llms.txt
- type: Security
  url: security/actively-vulnerability-disclosure.yml
- type: VulnerabilityDisclosure
  url: security/actively-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/actively-domain-security.yml
- type: TrustCenter
  url: security/actively-trust-center.yml
- type: Authentication
  url: authentication/actively-authentication.yml
- type: OAuthScopes
  url: scopes/actively-scopes.yml
- type: WellKnown
  url: well-known/actively-well-known.yml
- type: Conventions
  url: conventions/actively-conventions.yml
- type: Lifecycle
  url: lifecycle/actively-lifecycle.yml
- type: Plans
  url: plans/actively-plans-pricing.yml
- type: RateLimits
  url: rate-limits/actively-rate-limits.yml
- type: Blog
  url: https://www.actively.ai/blog
- type: GitHubOrganization
  url: https://github.com/actively-ai
- type: SignUp
  url: https://app.actively.ai/login
- type: TermsOfService
  url: https://www.actively.ai/terms
- type: PrivacyPolicy
  url: https://www.actively.ai/privacy
- type: Website
  url: https://www.actively.ai/
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 13
  pass: local-v1
  note: Contract discovery on the API host found a LIVE remote MCP server at https://api.actively.ai/mcp with a complete,
    anonymously resolvable OAuth 2.1 discovery chain. The 2026-07-17 pass had recorded this server as "announced / marketing"
    with a null endpoint because only the product page was read.

Actively API — frequently asked questions

Does Actively have an API?

Yes. APIs.io lists 1 API from Actively, including Actively Intelligence MCP.

How do I authenticate with the Actively API?

Actively uses bearer-token authentication (3 schemes). The details are profiled on APIs.io as Actively Authentication.

Does Actively have an MCP server?

Yes. APIs.io lists 1 MCP server for Actively: Actively MCP is a productized Model Context Protocol server that connects Actively's Per-Account Agents (per-account research, strategy, and memory) directly into external AI tools. It is a HOSTED REM

Is the Actively API ready for AI agents?

Actively has a Kin Score of 28.4 out of 100 (thin) and an Agent Readiness score of 8.5 (agent-aware), scored by API Evangelist on 2026-11-06.

Work with this as data

Every provider here is available over the APIs.io API and to AI agents over MCP.

MCP server

One button, every client — Claude, Cursor, VS Code and the rest.

https://apis.io/mcp

Tools for providers

9 MCP tools reach this

find_providersBrowse and filter every provider in the catalog.
get_provider_artifactsEvery artifact this provider publishes, grouped by type.
get_provider_operationsEvery operation across all of their OpenAPIs — one call instead of parsing every spec.
get_provider_toolsEvery MCP tool they ship, with the operation each wraps.
get_provider_evidenceHow each part of their score was established. Free — the basis for a claim should not sit behind it.
get_provider_ratingPRO — composite, band, trend and facet scores.
apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
resolveTurn a domain, URL or GitHub org into the provider it belongs to.
find_cohortsEvery scored population of providers in the catalog.

All 92 tools →

Call it yourself

curl for this page

This provider

curl "https://apis.io/api/v1/providers/actively"

All providers

curl "https://apis.io/api/v1/providers?limit=25"

Every operation they expose

curl "https://apis.io/api/v1/providers/actively/operations?limit=25"

How their score was established

curl "https://apis.io/api/v1/providers/actively/evidence"

Calls without X-API-Key need no key. Calls with it need a paid plan — get a key.

Get an API key

Free tier, no form to fill in. Signing in shares your email address with us — we store it to create your key and to recognise you if you sign in with another provider. See our Privacy Policy and Terms.

GitHub Google LinkedIn

A second provider on the same verified email joins the account you already have.