Zinrelo website screenshot

Zinrelo

Zinrelo is an enterprise SaaS loyalty and rewards platform that helps brands run holistic loyalty programs spanning transactional, social, advocacy, engagement, behavioral, and emotional loyalty across web, mobile, and in-store channels. Its documented REST Loyalty API lets you enroll and manage members, award and deduct points, record purchases and returns, list rewards, and redeem points for rewards. Every request is authenticated with a partner-id and an api-key sent as HTTP headers, both provisioned to a Zinrelo account. The API reference is public, but obtaining API credentials requires a Zinrelo account; pricing is quote-based via sales. Zinrelo is rebranding to TrueLoyal, and some documentation now lives under trueloyal.com domains.

Zinrelo publishes 7 APIs on the APIs.io network, including Events API, Members API, Points API, and 4 more. Tagged areas include Loyalty, Rewards, Points, Customer Retention, and E-Commerce.

Zinrelo’s developer surface includes authentication, documentation, API reference, and 8 more developer resources.

🌐 Visit website 📡 Source on GitHub
23.4/100 emerging ▬ flat Agent 20/100 agent aware saas Full breakdown ↓
scored 2026-09-14 · rubric v0.22.0
AccessFreemiumOpenFree trial⚡ Free to try
1 APIs
LoyaltyRewardsPointsCustomer RetentionE-CommerceSoftware-as-a-Service

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-14 · rubric v0.22.0
Composite quality — 23.4/100 · emerging
Contract Quality 0.0 / 23
Developer Ergonomics 4.5 / 18
Access Clarity 8.5 / 18
Operational Transparency 2.5 / 12
Contract Governance 0.0 / 11
Discoverability 6.2 / 9
Create-or-Update Ergonomics 0.0 / 10
Agent readiness — 20/100 · agent aware
Machine-Readable Contract 18 / 18
Agentic Access Contract 10 / 10
Documented Reversibility 0 / 6
MCP Server 0 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Delegated User Identity 0 / 6
Protected Resource Metadata 0 / 5
Registration Without a Human 0 / 6
Agentic Commerce Well-Known Document 0 / 5
Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/zinrelo: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 7

Individual APIs this provider publishes, each with its own machine-readable definition.

Zinrelo Events API

Retrieve webhook event details by event ID.

Zinrelo Members API

Enroll, retrieve, update, block, and manage loyalty program members.

Zinrelo Points API

Award, deduct, and manage member point balances.

Zinrelo Redemptions API

Redeem points for rewards and list a member's redemptions.

Zinrelo Rewards API

List and retrieve the rewards a program offers.

Zinrelo Tiers API

Retrieve loyalty tier configuration and a member's next tier.

Zinrelo Transactions API

Record purchases and returns and list loyalty transactions.

Scroll for all 7

Open Collections 9

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

API Collection

OPEN COLLECTION

Zinrelo Loyalty Events API

OPEN COLLECTION

Zinrelo Loyalty Events Members API

OPEN COLLECTION

Zinrelo Loyalty Events Points API

OPEN COLLECTION

Zinrelo Loyalty Events Redemptions API

OPEN COLLECTION

Zinrelo Loyalty Events Rewards API

OPEN COLLECTION

Zinrelo Loyalty Events Tiers API

OPEN COLLECTION

Zinrelo Loyalty Events Transactions API

OPEN COLLECTION

Zinrelo Loyalty API

OPEN COLLECTION

Scroll for all 9

Pricing Plans 1

Published pricing tiers and plan structures.

Zinrelo Plans Pricing

3 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Zinrelo Rate Limits

2 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Zinrelo Finops

FINOPS

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Zinrelo Authentication

apiKey · 2 schemes

SECURITY

Zinrelo Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Zinrelo Trust Center

SOC 2, HIPAA, GDPR

SECURITY

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Zinrelo Agentic Access

22 operations · 9 acting

22 operations · 9 acting

AGENTIC

Resources

Documentation 2

Reference material describing how the API behaves

Documentation
Documentation
 APIReference
APIReference

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess
AgenticAccess

Access & Security 3

Authentication, authorization, and security posture

TrustCenter
TrustCenter
 DomainSecurity
DomainSecurity
 Authentication
Authentication

Operate 1

Status, limits, changes, and where to get help

RateLimits
RateLimits

Commercial 2

Pricing, plans, and the legal terms of use

Plans
Plans
 FinOps
FinOps

Company 2

The organization behind the API

LinkedIn
LinkedIn
 Website
Website

Source (apis.yml)

apis.yml Raw ↑ 
aid: zinrelo
url: https://raw.githubusercontent.com/api-evangelist/zinrelo/refs/heads/main/apis.yml
name: Zinrelo
kind: company
description: Zinrelo is an enterprise SaaS loyalty and rewards platform that helps brands run holistic loyalty programs spanning
  transactional, social, advocacy, engagement, behavioral, and emotional loyalty across web, mobile, and in-store channels.
  Its documented REST Loyalty API lets you enroll and manage members, award and deduct points, record purchases and returns,
  list rewards, and redeem points for rewards. Every request is authenticated with a partner-id and an api-key sent as HTTP
  headers, both provisioned to a Zinrelo account. The API reference is public, but obtaining API credentials requires a Zinrelo
  account; pricing is quote-based via sales. Zinrelo is rebranding to TrueLoyal, and some documentation now lives under trueloyal.com
  domains.
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: freemium
  onboarding: open
  trial: true
  try_now: true
  public: true
  label: Freemium (free trial) · Open access
  confidence: high
  source:
  - plans
  - authentication
  - url: https://www.zinrelo.com
    status: 301
    note: declared website redirects to https://www.trueloyal.com/ — a different registrable domain (zinrelo.com -> trueloyal.com),
      possible rename or acquisition (probed 2026-09-03, roadmap#169)
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/zinrelo.png
tags:
- Loyalty
- Rewards
- Points
- Customer Retention
- E-Commerce
- Software-as-a-Service
tags_raw:
- Loyalty
- Rewards
- Points
- Customer Retention
- Ecommerce
- SaaS
created: '2026-07-10'
modified: '2026-07-10'
specificationVersion: '0.23'
apis:
- aid: zinrelo:zinrelo-events-api
  name: Zinrelo Events API
  description: Retrieve webhook event details by event ID.
  humanURL: https://help.zinrelo.com/reference/introduction
  baseURL: https://api.zinrelo.com
  tags:
  - Event
  tags_raw:
  - Events
  properties:
  - type: OpenAPI
    url: openapi/zinrelo-events-api-openapi.yml
  - type: Documentation
    url: https://help.zinrelo.com/reference/introduction
  - type: APIReference
    url: https://zinrelo.github.io/slate/
  - type: PostmanCollection
    url: collections/zinrelo.postman_collection.json
  - type: OpenCollection
    url: collections/zinrelo.opencollection.json
  - type: Documentation
    url: https://help.zinrelo.com/reference/perform-activity-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/list-members-transaction-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/rewards
  - type: APIReference
    url: https://help.zinrelo.com/reference/list-all-rewards
- aid: zinrelo:zinrelo-members-api
  name: Zinrelo Members API
  description: Enroll, retrieve, update, block, and manage loyalty program members.
  humanURL: https://help.zinrelo.com/reference/introduction
  baseURL: https://api.zinrelo.com
  tags:
  - Members
  properties:
  - type: OpenAPI
    url: openapi/zinrelo-members-api-openapi.yml
  - type: Documentation
    url: https://help.zinrelo.com/reference/introduction
  - type: APIReference
    url: https://zinrelo.github.io/slate/
  - type: PostmanCollection
    url: collections/zinrelo.postman_collection.json
  - type: OpenCollection
    url: collections/zinrelo.opencollection.json
  - type: Documentation
    url: https://help.zinrelo.com/reference/perform-activity-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/list-members-transaction-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/rewards
  - type: APIReference
    url: https://help.zinrelo.com/reference/list-all-rewards
- aid: zinrelo:zinrelo-points-api
  name: Zinrelo Points API
  description: Award, deduct, and manage member point balances.
  humanURL: https://help.zinrelo.com/reference/introduction
  baseURL: https://api.zinrelo.com
  tags:
  - Points
  properties:
  - type: OpenAPI
    url: openapi/zinrelo-points-api-openapi.yml
  - type: Documentation
    url: https://help.zinrelo.com/reference/introduction
  - type: APIReference
    url: https://zinrelo.github.io/slate/
  - type: PostmanCollection
    url: collections/zinrelo.postman_collection.json
  - type: OpenCollection
    url: collections/zinrelo.opencollection.json
  - type: Documentation
    url: https://help.zinrelo.com/reference/perform-activity-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/list-members-transaction-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/rewards
  - type: APIReference
    url: https://help.zinrelo.com/reference/list-all-rewards
- aid: zinrelo:zinrelo-redemptions-api
  name: Zinrelo Redemptions API
  description: Redeem points for rewards and list a member's redemptions.
  humanURL: https://help.zinrelo.com/reference/introduction
  baseURL: https://api.zinrelo.com
  tags:
  - Redemptions
  properties:
  - type: OpenAPI
    url: openapi/zinrelo-redemptions-api-openapi.yml
  - type: Documentation
    url: https://help.zinrelo.com/reference/introduction
  - type: APIReference
    url: https://zinrelo.github.io/slate/
  - type: PostmanCollection
    url: collections/zinrelo.postman_collection.json
  - type: OpenCollection
    url: collections/zinrelo.opencollection.json
  - type: Documentation
    url: https://help.zinrelo.com/reference/perform-activity-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/list-members-transaction-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/rewards
  - type: APIReference
    url: https://help.zinrelo.com/reference/list-all-rewards
- aid: zinrelo:zinrelo-rewards-api
  name: Zinrelo Rewards API
  description: List and retrieve the rewards a program offers.
  humanURL: https://help.zinrelo.com/reference/introduction
  baseURL: https://api.zinrelo.com
  tags:
  - Rewards
  properties:
  - type: OpenAPI
    url: openapi/zinrelo-rewards-api-openapi.yml
  - type: Documentation
    url: https://help.zinrelo.com/reference/introduction
  - type: APIReference
    url: https://zinrelo.github.io/slate/
  - type: PostmanCollection
    url: collections/zinrelo.postman_collection.json
  - type: OpenCollection
    url: collections/zinrelo.opencollection.json
  - type: Documentation
    url: https://help.zinrelo.com/reference/perform-activity-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/list-members-transaction-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/rewards
  - type: APIReference
    url: https://help.zinrelo.com/reference/list-all-rewards
- aid: zinrelo:zinrelo-tiers-api
  name: Zinrelo Tiers API
  description: Retrieve loyalty tier configuration and a member's next tier.
  humanURL: https://help.zinrelo.com/reference/introduction
  baseURL: https://api.zinrelo.com
  tags:
  - Tiers
  properties:
  - type: OpenAPI
    url: openapi/zinrelo-tiers-api-openapi.yml
  - type: Documentation
    url: https://help.zinrelo.com/reference/introduction
  - type: APIReference
    url: https://zinrelo.github.io/slate/
  - type: PostmanCollection
    url: collections/zinrelo.postman_collection.json
  - type: OpenCollection
    url: collections/zinrelo.opencollection.json
  - type: Documentation
    url: https://help.zinrelo.com/reference/perform-activity-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/list-members-transaction-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/rewards
  - type: APIReference
    url: https://help.zinrelo.com/reference/list-all-rewards
- aid: zinrelo:zinrelo-transactions-api
  name: Zinrelo Transactions API
  description: Record purchases and returns and list loyalty transactions.
  humanURL: https://help.zinrelo.com/reference/introduction
  baseURL: https://api.zinrelo.com
  tags:
  - Transaction
  tags_raw:
  - Transactions
  properties:
  - type: OpenAPI
    url: openapi/zinrelo-transactions-api-openapi.yml
  - type: Documentation
    url: https://help.zinrelo.com/reference/introduction
  - type: APIReference
    url: https://zinrelo.github.io/slate/
  - type: PostmanCollection
    url: collections/zinrelo.postman_collection.json
  - type: OpenCollection
    url: collections/zinrelo.opencollection.json
  - type: Documentation
    url: https://help.zinrelo.com/reference/perform-activity-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/list-members-transaction-api
  - type: Documentation
    url: https://help.zinrelo.com/reference/rewards
  - type: APIReference
    url: https://help.zinrelo.com/reference/list-all-rewards
common:
- type: AgenticAccess
  url: agentic-access/zinrelo-agentic-access.yml
- type: TrustCenter
  url: security/zinrelo-trust-center.yml
- type: DomainSecurity
  url: security/zinrelo-domain-security.yml
- type: Authentication
  url: authentication/zinrelo-authentication.yml
- type: LinkedIn
  url: https://www.linkedin.com/company/zinrelo
- type: Website
  url: https://www.zinrelo.com
- type: Documentation
  url: https://help.zinrelo.com/reference/introduction
- type: APIReference
  url: https://zinrelo.github.io/slate/
- type: Plans
  url: plans/zinrelo-plans-pricing.yml
- type: RateLimits
  url: rate-limits/zinrelo-rate-limits.yml
- type: FinOps
  url: finops/zinrelo-finops.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com

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