Vungle

Vungle is a mobile app monetization and user-acquisition platform, now operated as part of Liftoff (the merged Liftoff + Vungle mobile growth company). Vungle's in-app advertising SDKs help mobile publishers monetize with performance-focused ad formats (video, interactive, and playable ads), while Liftoff's advertiser APIs let growth teams launch and manage user-acquisition campaigns, assemble creatives, ingest audiences, and pull automated performance reporting. The programmatic surface is documented at docs.liftoff.io and includes a Reporting API, a closed-beta Campaign Management API, an Audiences Integration API, a GDPR Opt-Out API, and a server-to-server (S2S) postback integration. All advertiser APIs authenticate with an HTTP Basic API key and secret issued by a Liftoff Account Manager.

Vungle publishes 4 APIs on the APIs.io network. Tagged areas include Company, Advertising, Mobile, Monetization, and User Acquisition.

The Vungle catalog on APIs.io includes 1 event-driven AsyncAPI specification.

Vungle’s developer surface includes documentation, getting-started guide, authentication, sandbox, engineering blog, and 17 more developer resources.

🌐 Visit website 📡 Source on GitHub
34.2/100 thin ▬ flat Agent 41/100 agent aware Full breakdown ↓
scored 2026-07-23 · rubric v0.5
AccessSelf serve
4 APIs 1 MCP Servers
CompanyAdvertisingMobileMonetizationUser AcquisitionAd TechAnalyticsReporting

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-23 · rubric v0.5
Composite quality — 34.2/100 · thin
Contract Quality 5.7 / 25
Developer Ergonomics 12.6 / 20
Commercial Clarity 4.2 / 20
Operational Transparency 1.7 / 13
Governance 0.0 / 12
Discoverability 10.0 / 10
Agent readiness — 41/100 · agent aware
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 12 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 8 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 6 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/vungle: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 4

Individual APIs this provider publishes, each with its own machine-readable definition.

Liftoff Reporting API

Automated access to Vungle/Liftoff campaign performance reports — impressions, clicks, installs, and in-app events — with configurable groupings, metrics, and cohort (look-back ...

Liftoff Campaign Management API

Closed-beta API to programmatically launch UA expansion campaigns, manage spend and targeting, upload assets, and assemble creatives. Standard REST/JSON at https://cm-api.liftof...

Liftoff Audiences Integration API

Audience ingestion/validation API for partners working on behalf of multiple clients, at https://analytics.liftoff.io/audiences/v1.

Liftoff GDPR Opt-Out API

Submit GDPR-compliant opt-out requests to remove user data by device ID, at https://analytics.liftoff.io/opt_out/v3.

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

vungle-mcp.yml

MCP SERVER

Rate Limits 1

Documented rate limits and quota policies.

Vungle Rate Limits

0 limits

RATE LIMITS

Event Specifications 1

AsyncAPI definitions for this provider's event-driven and streaming APIs.

Vungle S2S Webhooks

ASYNCAPI

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Vungle Authentication

http · 1 scheme

SECURITY

Vungle Domain Security

TLSv1.3 · DMARC

SECURITY

Resources

Get Started 3

Portal, sign-up, and the first successful call

DeveloperPortal
DeveloperPortal
 GettingStarted
GettingStarted
 Sandbox
Sandbox

Documentation 1

Reference material describing how the API behaves

Documentation
Documentation

Agent Surfaces 2

MCP servers, agent skills, and machine-readable catalogs

MCPServer
MCPServer
 LLMsTxt
LLMsTxt

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Conventions
Conventions
 ErrorCatalog
ErrorCatalog
 Lifecycle
Lifecycle
 Conformance
Conformance
 DataModel
DataModel
 Webhooks
Webhooks

Build 3

SDKs, sample code, and the tooling you integrate with

Packages
Packages
 SDKs
SDKs
 GitHubOrganization
GitHubOrganization

Access & Security 2

Authentication, authorization, and security posture

DomainSecurity
DomainSecurity
 Authentication
Authentication

Operate 1

Status, limits, changes, and where to get help

RateLimits
RateLimits

Commercial 2

Pricing, plans, and the legal terms of use

PrivacyPolicy
PrivacyPolicy
 TermsOfService
TermsOfService

Company 2

The organization behind the API

Website
Website
 Blog
Blog

Source (apis.yml)

apis.yml Raw ↑ 
aid: vungle
name: Vungle
description: Vungle is a mobile app monetization and user-acquisition platform, now operated as part of Liftoff (the merged
  Liftoff + Vungle mobile growth company). Vungle's in-app advertising SDKs help mobile publishers monetize with performance-focused
  ad formats (video, interactive, and playable ads), while Liftoff's advertiser APIs let growth teams launch and manage user-acquisition
  campaigns, assemble creatives, ingest audiences, and pull automated performance reporting. The programmatic surface is documented
  at docs.liftoff.io and includes a Reporting API, a closed-beta Campaign Management API, an Audiences Integration API, a
  GDPR Opt-Out API, and a server-to-server (S2S) postback integration. All advertiser APIs authenticate with an HTTP Basic
  API key and secret issued by a Liftoff Account Manager.
url: https://raw.githubusercontent.com/api-evangelist/vungle/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- 500-global
- gv
- uncork-capital
x-tier: stub
x-tier-reason: portfolio-lead
x-operated-by: Liftoff
x-enrichment:
  date: '2026-07-21'
  status: enriched
  artifacts_added: 14
  pass: local-v1
accessModel:
  pricing: unknown
  onboarding: self-serve
  trial: false
  try_now: false
  public: false
  label: Self-serve signup
  confidence: medium
  source:
  - authentication
  generated: '2026-07-22'
  method: derived
image: https://liftoff.ai/wp-content/uploads/2025/01/B-Meta-Image-20240912-122239.jpg
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-21'
tags:
- Company
- Advertising
- Mobile
- Monetization
- User Acquisition
- Ad Tech
- Analytics
- Reporting
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
apis:
- name: Liftoff Reporting API
  description: Automated access to Vungle/Liftoff campaign performance reports — impressions, clicks, installs, and in-app
    events — with configurable groupings, metrics, and cohort (look-back window) analysis. HTTP Basic authenticated; JSON.
  humanURL: https://docs.liftoff.io/advertiser/reporting_api
  baseURL: https://data.liftoff.io/api/v1
  properties:
  - type: Documentation
    url: https://docs.liftoff.io/advertiser/reporting_api
  - type: Authentication
    url: authentication/vungle-authentication.yml
- name: Liftoff Campaign Management API
  description: Closed-beta API to programmatically launch UA expansion campaigns, manage spend and targeting, upload assets,
    and assemble creatives. Standard REST/JSON at https://cm-api.liftoff.io/v1.
  humanURL: https://docs.liftoff.io/advertiser/campaign_management_api
  baseURL: https://cm-api.liftoff.io/v1
  properties:
  - type: Documentation
    url: https://docs.liftoff.io/advertiser/campaign_management_api
- name: Liftoff Audiences Integration API
  description: Audience ingestion/validation API for partners working on behalf of multiple clients, at https://analytics.liftoff.io/audiences/v1.
  humanURL: https://docs.liftoff.io/advertiser/direct/liftoff-api-audiences
  baseURL: https://analytics.liftoff.io/audiences/v1
  properties:
  - type: Documentation
    url: https://docs.liftoff.io/advertiser/direct/liftoff-api-audiences
- name: Liftoff GDPR Opt-Out API
  description: Submit GDPR-compliant opt-out requests to remove user data by device ID, at https://analytics.liftoff.io/opt_out/v3.
  humanURL: https://docs.liftoff.io/advertiser/direct/liftoff-gdpr-opt-out-api
  baseURL: https://analytics.liftoff.io/opt_out/v3
  properties:
  - type: Documentation
    url: https://docs.liftoff.io/advertiser/direct/liftoff-gdpr-opt-out-api
common:
- type: DomainSecurity
  url: security/vungle-domain-security.yml
- type: Website
  url: https://vungle.com
- type: DeveloperPortal
  url: https://docs.liftoff.io/
- type: Documentation
  url: https://docs.liftoff.io/
- type: GettingStarted
  url: https://docs.liftoff.io/advertiser
- type: Authentication
  url: authentication/vungle-authentication.yml
- type: Conventions
  url: conventions/vungle-conventions.yml
- type: ErrorCatalog
  url: errors/vungle-error-codes.yml
- type: RateLimits
  url: rate-limits/vungle-rate-limits.yml
- type: Lifecycle
  url: lifecycle/vungle-lifecycle.yml
- type: Sandbox
  url: sandbox/vungle-sandbox.yml
- type: Packages
  url: packages/vungle-packages.yml
- type: SDKs
  url: packages/vungle-packages.yml
- type: MCPServer
  url: mcp/vungle-mcp.yml
- type: LLMsTxt
  url: llms/vungle-llms.txt
- type: Conformance
  url: conformance/vungle-conformance.yml
- type: DataModel
  url: data-model/vungle-data-model.yml
- type: Webhooks
  url: asyncapi/vungle-s2s-webhooks.yml
- type: Blog
  url: https://liftoff.io/blog
- type: PrivacyPolicy
  url: https://liftoff.io/privacy-policy
- type: TermsOfService
  url: https://liftoff.io/terms-of-service
- type: GitHubOrganization
  url: https://github.com/Vungle