Unbounce

Unbounce is a landing page, popup, and sticky bar builder with conversion rate optimization features including drag-and-drop design, A/B testing, AI copywriting (Smart Copy), and AI traffic routing (Smart Traffic) for marketers, agencies, SaaS, and ecommerce. The platform integrates with HubSpot, Salesforce, Google Analytics, and other marketing platforms to capture, qualify, and route leads. The Unbounce REST API provides programmatic access to pages, leads, sub-accounts, and domains using an API key over HTTP Basic or OAuth 2.0 Authorization Code, described by a published RAML 0.8 definition. Unbounce also operates an official hosted Model Context Protocol server at mcp.unbounce.com with 37 tools — the only public write surface for pages, variants, publishing and traffic — plus three Agent Skills shipped in its own agent-plugin marketplace.

Unbounce publishes 9 API contracts indexed on the APIs.io network, including Accounts API, Domains API, Leads API, and 6 more. Tagged areas include Landing Pages, Conversion Rate Optimization, Marketing, A/B Testing, and Lead Generation.

The Unbounce catalog on APIs.io includes 1 event-driven AsyncAPI specification.

Unbounce’s developer surface includes authentication, documentation, pricing, signup flow, engineering blog, support, code examples, and 40 more developer resources.

🌐 Visit website 📡 Profile data on GitHub

68.6/100 exemplar ▬ flat Agent 66/100 agent native Front door AI 6/6 dominant Full breakdown ↓
scored 2026-10-17 · rubric v0.24.0

1 published contract 1 MCP Servers

Landing Pages Conversion Rate Optimization Marketing A/B Testing Lead Generation Marketing Automation

What this lets a business do 1

Business capabilities this provider's published APIs can perform, derived from its own contracts. Browse all capabilities →

Marketing Management

BC-400

LeadsPages

GET /pages GET /pages/{page_id} GET /pages/{page_id}/form_fields

What people ask Unbounce 7

The questions people put to an LLM, and the jobs they hand an agent, that Unbounce's APIs answer — each one linked to the operation that does it. Generated by API Evangelist

Unbounce Pages API List all pages in an account “How do I list every landing page across a whole top-level account?” List the pages in a sub-account “Which landing pages belong to one client sub-account?” List the pages published on a domain “Which landing pages are published on a specific custom domain?” List every page I can access “How do I get all the landing pages my credentials can see in Unbounce?”

Unbounce Leads API List the leads captured by a page “How do I pull all the form submissions a landing page has collected?” Get one lead from a specific page “Can I fetch a single lead scoped to the landing page it came from?” List lead deletion requests for a page “How do I see which lead deletion requests have been made for a page?” Check one lead deletion request “Has a particular lead deletion request finished processing?”

Unbounce Accounts API List the accounts I can access “Which Unbounce accounts does my API key have access to?” Get details of one account “What details can I look up for a single top-level account?” List an account's sub-accounts “How do I see all the sub-accounts (clients) under my account?” Get details of one sub-account “Can I look up a single sub-account by its ID?”

Unbounce PageGroups API List a sub-account's page groups “How do I see the page groups (folders) in a sub-account?” List the pages in a page group “Which landing pages are filed under a particular page group?”

Unbounce Domains API List a sub-account's domains “Which custom domains are set up in a sub-account?” Get details of one domain “Can I look up a single custom domain by its ID?”

Unbounce Users API List users “Which users can I see through the API?”

Unbounce Meta API Get API meta-information “What version and top-level links does the Unbounce API root return?”

Kin Score

Kin Score How this is scored →
scored 2026-10-17 · rubric v0.24.0

Composite quality — 68.6/100 · exemplar

Contract Quality 12.0 / 21

Developer Ergonomics 12.1 / 17

Access Clarity 14.5 / 17

Operational Transparency 8.1 / 11

Contract Governance 1.9 / 10

Discoverability 5.8 / 9

Regulatory Posture 6.8 / 15

Agent readiness — 66/100 · agent native

Machine-Readable Contract 18 / 18

Agentic Access Contract 10 / 10

Documented Reversibility 6 / 6

MCP Server 12 / 12

Machine-Readable Auth 10 / 10

Idempotency 9 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 7 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 6 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 4 / 4

Delegated User Identity 6 / 6

Protected Resource Metadata 5 / 5

Registration Without a Human 6 / 6

Agentic Commerce Well-Known Document 0 / 5

Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics does not apply to this provider. The published contracts declare no write operations, and a read-only API cannot create-or-update. The facet is excluded from this provider's denominator entirely — not scored zero. A reference or data API is not deficient for being unable to upsert.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/unbounce: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 9

Individual APIs this provider publishes, each with its own machine-readable definition.

Unbounce REST API

REST API for Unbounce providing programmatic access to accounts, sub-accounts, domains, pages, page groups, and leads. Authentication uses OAuth 2.0 Authorization Code flow with...

Unbounce MCP Server

Official hosted Model Context Protocol server for Unbounce. Exposes 37 tools that create, edit, publish, A/B-test and report on Unbounce landing pages and variants directly from...

Unbounce Accounts API

Account and sub-account resources

Unbounce Domains API

Domains attached to sub-accounts

Unbounce Leads API

Lead submissions captured by pages

Unbounce Meta API

API meta-information

Unbounce PageGroups API

Logical page groupings

Unbounce Pages API

Landing pages and form fields

Unbounce Users API

Users in the account

OPEN COLLECTION

Scroll for all 9

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

Unbounce MCP Server

Remote MCP server at mcp.unbounce.com over HTTP requiring OAuth; 37 tools listed.

MCP SERVER

Pricing Plans 1

Published pricing tiers and plan structures.

Unbounce Plans Pricing

6 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Unbounce Rate Limits

1 limits

RATE LIMITS

Event Specifications 1

AsyncAPI definitions for this provider's event-driven and streaming APIs.

Unbounce Webhooks

ASYNCAPI

OpenAPI Overlays 14

Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.

Unbounce Accounts Api Overlay

5 actions · update · unbounce-accounts-api-openapi.yml

GENERATED

Unbounce Accounts Api Phrasing Overlay

5 actions · phrasing · unbounce-accounts-api-openapi.yml

GENERATED

Unbounce Domains Api Overlay

5 properties

JSON SCHEMA

Scroll for all 18

PCI DSS

SECURITY

Scopes 1

OAuth scopes governing access to this provider's APIs.

Unbounce Scopes

2 scopes · authorizationCode

2 scopes

SCOPES

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Unbounce Agentic Access

21 operations

21 operations · 0 acting

AGENTIC

Resources

Get Started 6

Portal, sign-up, and the first successful call

DeveloperPortal

DeveloperPortal

Signup

Signup

Login

Console

Console

GettingStarted

GettingStarted

SignUp

SignUp

Documentation 4

Reference material describing how the API behaves

Documentation

Documentation

API Documentation

API Documentation

JSONSchema

JSONSchema

APIReference

APIReference

Agent Surfaces 5

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess

MCPServer

AgentSkill

LLMsTxt

WellKnown

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Conventions

ErrorCatalog

Conformance

Lifecycle

DataModel

Webhooks

Build 4

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

Examples

ToolCrosswalk

Packages

Access & Security 7

Authentication, authorization, and security posture

TrustCenter

TrustCenter

VulnerabilityDisclosure

VulnerabilityDisclosure

DomainSecurity

Authentication

OAuthScopes

Compliance

Security

Scroll for all 7

Operate 5

Status, limits, changes, and where to get help

Support

Community

StatusPage

ChangeLog

RateLimits

Commercial 5

Pricing, plans, and the legal terms of use

License

Pricing

Plans

TermsOfService

PrivacyPolicy

Company 3

The organization behind the API

LinkedIn

Website

Website

Blog

Blog

Other 2

Properties that don't map to a standard resource type

CapabilityMap

CapabilityMap

RAML

RAML

Source (apis.yml)

aid: unbounce
name: Unbounce
description: Unbounce is a landing page, popup, and sticky bar builder with conversion rate optimization features including
  drag-and-drop design, A/B testing, AI copywriting (Smart Copy), and AI traffic routing (Smart Traffic) for marketers, agencies,
  SaaS, and ecommerce. The platform integrates with HubSpot, Salesforce, Google Analytics, and other marketing platforms to
  capture, qualify, and route leads. The Unbounce REST API provides programmatic access to pages, leads, sub-accounts, and
  domains using an API key over HTTP Basic or OAuth 2.0 Authorization Code, described by a published RAML 0.8 definition.
  Unbounce also operates an official hosted Model Context Protocol server at mcp.unbounce.com with 37 tools — the only public
  write surface for pages, variants, publishing and traffic — plus three Agent Skills shipped in its own agent-plugin marketplace.
type: Index
deliveryModel:
  model: unknown
  open_source: unknown
  commercial: true
  callable_host: true
  label: Delivery model not determined — needs a product licence on record
  confidence: low
  source:
  - openapi
  - pricing
  - repository-unlicensed
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: published
  onboarding: request-required
  trial: true
  trial_days: 14
  try_now: true
  public: false
  label: Published pricing, API access on request
  confidence: high
  source:
  - https://unbounce.com/pricing/
  - https://developer.unbounce.com/getting_started/
  - plans/unbounce-plans-pricing.yml
  note: 'Signing up for Unbounce is self-serve with a 14-day free trial, but API access is not: an API Access form must be
    approved by support before keys can be created, and OAuth client credentials are granted case-by-case. The MCP server
    is the one surface a user can authorize themselves. try_now refers to the RAML API Console, which runs against production
    data.'
  generated: '2026-08-13'
  method: searched
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/unbounce.png
tags:
- Landing Pages
- Conversion Rate Optimization
- Marketing
- A/B Testing
- Lead Generation
- Marketing Automation
url: https://raw.githubusercontent.com/api-evangelist/unbounce/refs/heads/main/apis.yml
created: '2026-05-11'
modified: '2026-08-13'
specificationVersion: '0.23'
apis:
- aid: unbounce:rest-api
  name: Unbounce REST API
  description: REST API for Unbounce providing programmatic access to accounts, sub-accounts, domains, pages, page groups,
    and leads. Authentication uses OAuth 2.0 Authorization Code flow with Bearer access tokens and a custom Accept header
    indicating API version.
  humanURL: https://developer.unbounce.com/getting_started/
  baseURL: https://api.unbounce.com
  tags:
  - Landing Pages
  - Leads
  - Account
  - Pages
  - Domains
  tags_raw:
  - Landing Pages
  - Leads
  - Accounts
  - Pages
  - Domains
  properties:
  - type: Documentation
    url: https://developer.unbounce.com/
  - type: GettingStarted
    url: https://developer.unbounce.com/getting_started/
  - type: Authentication
    url: https://api.unbounce.com/doc/oauth
  - type: APIReference
    url: https://developer.unbounce.com/api_reference/
- aid: unbounce:mcp-server
  name: Unbounce MCP Server
  description: Official hosted Model Context Protocol server for Unbounce. Exposes 37 tools that create, edit, publish, A/B-test
    and report on Unbounce landing pages and variants directly from an AI assistant. Authorization is OAuth 2.0 with PKCE
    and dynamic client registration; access is included on every Unbounce pricing plan. This is the only public write surface
    for pages and variants — the REST API is read-only apart from lead creation.
  humanURL: https://unbounce.com/product/mcp-server/
  baseURL: https://mcp.unbounce.com/mcp
  tags:
  - MCP
  - Agents
  - Landing Pages
  - Variants
  properties:
  - type: MCPServer
    url: mcp/unbounce-mcp.yml
  - type: ToolCrosswalk
    url: mcp/unbounce-tool-crosswalk.yml
  - type: Documentation
    url: https://unbounce.github.io/agent-plugins/unbounce-mcp/
  - type: SourceCode
    url: https://github.com/unbounce/agent-plugins
  - type: Authentication
    url: authentication/unbounce-authentication.yml
- aid: unbounce:unbounce-accounts-api
  name: Unbounce Accounts API
  description: Account and sub-account resources
  humanURL: https://developer.unbounce.com/getting_started/
  baseURL: https://api.unbounce.com
  tags:
  - Account
  tags_raw:
  - Accounts
  properties:
  - type: OpenAPI
    url: openapi/unbounce-accounts-api-openapi.yml
  - type: Overlay
    url: overlays/unbounce-accounts-api-overlay.yaml
- aid: unbounce:unbounce-domains-api
  name: Unbounce Domains API
  description: Domains attached to sub-accounts
  humanURL: https://developer.unbounce.com/getting_started/
  baseURL: https://api.unbounce.com
  tags:
  - Domains
  properties:
  - type: OpenAPI
    url: openapi/unbounce-domains-api-openapi.yml
  - type: Overlay
    url: overlays/unbounce-domains-api-overlay.yaml
- aid: unbounce:unbounce-leads-api
  name: Unbounce Leads API
  description: Lead submissions captured by pages
  humanURL: https://developer.unbounce.com/getting_started/
  baseURL: https://api.unbounce.com
  tags:
  - Leads
  properties:
  - type: OpenAPI
    url: openapi/unbounce-leads-api-openapi.yml
  - type: Overlay
    url: overlays/unbounce-leads-api-overlay.yaml
- aid: unbounce:unbounce-meta-api
  name: Unbounce Meta API
  description: API meta-information
  humanURL: https://developer.unbounce.com/getting_started/
  baseURL: https://api.unbounce.com
  tags:
  - Meta
  properties:
  - type: OpenAPI
    url: openapi/unbounce-meta-api-openapi.yml
  - type: Overlay
    url: overlays/unbounce-meta-api-overlay.yaml
- aid: unbounce:unbounce-pagegroups-api
  name: Unbounce PageGroups API
  description: Logical page groupings
  humanURL: https://developer.unbounce.com/getting_started/
  baseURL: https://api.unbounce.com
  tags:
  - PageGroups
  properties:
  - type: OpenAPI
    url: openapi/unbounce-pagegroups-api-openapi.yml
  - type: Overlay
    url: overlays/unbounce-pagegroups-api-overlay.yaml
- aid: unbounce:unbounce-pages-api
  name: Unbounce Pages API
  description: Landing pages and form fields
  humanURL: https://developer.unbounce.com/getting_started/
  baseURL: https://api.unbounce.com
  tags:
  - Pages
  properties:
  - type: OpenAPI
    url: openapi/unbounce-pages-api-openapi.yml
  - type: Overlay
    url: overlays/unbounce-pages-api-overlay.yaml
- aid: unbounce:unbounce-users-api
  name: Unbounce Users API
  description: Users in the account
  humanURL: https://developer.unbounce.com/getting_started/
  baseURL: https://api.unbounce.com
  tags:
  - User
  tags_raw:
  - Users
  properties:
  - type: OpenAPI
    url: openapi/unbounce-users-api-openapi.yml
  - type: Overlay
    url: overlays/unbounce-users-api-overlay.yaml
common:
- type: CapabilityMap
  url: capabilities/unbounce-capability-edges.yml
  name: Unbounce Business Capability Map
- type: License
  name: MIT
  url: https://github.com/unbounce/agent-plugins/blob/main/LICENSE
- type: AgenticAccess
  url: agentic-access/unbounce-agentic-access.yml
- type: TrustCenter
  url: security/unbounce-trust-center.yml
- type: VulnerabilityDisclosure
  url: security/unbounce-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/unbounce-domain-security.yml
- type: Authentication
  url: authentication/unbounce-authentication.yml
- type: OAuthScopes
  url: scopes/unbounce-scopes.yml
- type: GitHubOrganization
  url: https://github.com/unbounce
- type: LinkedIn
  url: https://www.linkedin.com/company/unbounce
- type: Website
  url: https://unbounce.com
- type: DeveloperPortal
  url: https://developer.unbounce.com/
- type: Documentation
  url: https://documentation.unbounce.com/
- type: API Documentation
  url: https://developer.unbounce.com/
- type: Pricing
  url: https://unbounce.com/pricing/
- type: Signup
  url: https://unbounce.com/lp/free-trial/
- type: Login
  url: https://app.unbounce.com/sign_in
- type: Blog
  url: https://unbounce.com/blog/
- type: Support
  url: https://documentation.unbounce.com/
- type: Community
  url: https://community.unbounce.com/
- type: RAML
  url: raml/unbounce-api-v0.4.raml
- type: JSONSchema
  url: json-schema/_index.yml
- type: Examples
  url: examples/_index.yml
- type: MCPServer
  url: mcp/unbounce-mcp.yml
- type: ToolCrosswalk
  url: mcp/unbounce-tool-crosswalk.yml
- type: AgentSkill
  url: skills/_index.yml
- type: LLMsTxt
  url: llms/unbounce-llms.txt
- type: WellKnown
  url: well-known/unbounce-well-known.yml
- type: Packages
  url: packages/unbounce-packages.yml
- type: Conventions
  url: conventions/unbounce-conventions.yml
- type: ErrorCatalog
  url: errors/unbounce-problem-types.yml
- type: Conformance
  url: conformance/unbounce-conformance.yml
- type: Compliance
  url: https://unbounce.com/security/
- type: Security
  url: https://unbounce.com/security/
- type: Lifecycle
  url: lifecycle/unbounce-lifecycle.yml
- type: StatusPage
  url: https://status.unbounce.com
- type: ChangeLog
  url: changelog/unbounce-changelog.yml
- type: DataModel
  url: data-model/unbounce-data-model.yml
- type: Webhooks
  url: asyncapi/unbounce-webhooks.yml
- type: Plans
  url: plans/unbounce-plans-pricing.yml
- type: RateLimits
  url: rate-limits/unbounce-rate-limits.yml
- type: Console
  url: https://developer.unbounce.com/console.html
- type: GettingStarted
  url: https://developer.unbounce.com/getting_started/
- type: APIReference
  url: https://developer.unbounce.com/api_reference/
- type: SignUp
  url: https://unbounce.com/lp/free-trial/
- type: TermsOfService
  url: https://unbounce.com/terms-of-service/
- type: PrivacyPolicy
  url: https://unbounce.com/privacy/
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 26
  pass: local-v1

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