TVbeat

TVbeat is a London-based, Techstars-backed advertising technology company whose platform unifies linear television and streaming (CTV) advertising operations into a single system. It lets media owners and buyers forecast, plan, transact, optimize, and measure campaigns across audiences, yield, and operations, supporting multi-currency transacting (ratings, spots, impressions, and outcomes) and modern buying models — Direct, Programmatic, Self-Serve, and AI-driven — across both traditional linear spots and streaming inventory. TVbeat publishes a complete first-party API reference for its analytics API — three query endpoints signed with a custom TVBEAT-HMAC-SHA256 scheme, with two draft-04 JSON Schemas and example responses — in its own GitHub organization at github.com/tvbeat/public, but the API root it names (api.tvbeat.com) no longer resolves in public DNS and the document has not been modified since 2017. TVbeat ships no OpenAPI, SDK, CLI, MCP server or agent card, and its current documentation portal at docs.tvbeat.com is credential-gated.

TVbeat is profiled on the APIs.io network. Tagged areas include Company, Advertising, AdTech, Television, and Streaming.

TVbeat’s developer surface includes documentation, API reference, engineering blog, support, authentication, code examples, changelog, and 15 more developer resources.

🌐 Visit website 📡 Profile data on GitHub

17.6/100 emerging ▬ flat Agent 9/100 agent aware Front door AI 2/6 trace Heartbeat 50/100 alive saas Full breakdown ↓
scored 2026-11-06 · rubric v0.27.0 · Show this score on your site →

AccessApproval

0 APIs

Company Advertising AdTech Television Streaming CTV Audience Measurement Analytics Media

Kin Score

Kin Score How this is scored →
scored 2026-11-06 · rubric v0.27.0

Composite quality — 17.6/100 · emerging

Contract Quality 1.4 / 21

Developer Ergonomics 4.5 / 17

Access Clarity 0.0 / 17

Operational Transparency 4.4 / 11

Contract Governance 0.5 / 10

Discoverability 4.1 / 9

Regulatory Posture 2.5 / 15

Agent readiness — 9/100 · agent aware

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 7 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Pagination 5 / 5

Distinct Operations 3 / 3

MCP Tool Quality 6 / 6

Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

Show this score on your site.

It updates itself when the score changes. Paste this where you link to your API docs:

<a href="https://apis.io/providers/tvbeat/"><img src="https://apis.io/badge/tvbeat/card.svg" alt="TVbeat on APIs.io — Kin Score by API Evangelist"></a>

Other styles, a README pill and a shields.io endpoint are on the badge page.

Raise your score.

Agent readiness — checks not met, largest first (exact, from this profile):

Machine-Readable Contract +18 pts — api_specs includes an OpenAPI document
MCP Server +12 pts — deployment.mode + probe verdict on the mcp/ manifest, not the pointer; an unprobed slug falls back to authorship
Agentic Access Contract +10 pts — agentic_access artifact present (x-agentic-access), graded by author
Idempotency +9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented)
A2A Agent Card +8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
Registration Without a Human +6 pts — a `registration_endpoint` in the served RFC 8414 / OIDC discovery document

9 more unmet checks in the Agent Readiness table above.

Kin Score — facets with the most composite points still available (weight × headroom):

Contract Quality scores 6.5 — up to +23.4 composite points
Access Clarity scores 0.0 — up to +20.0 composite points
Developer Ergonomics scores 26.2 — up to +14.8 composite points

Each check links to what satisfies it. Publish the artifact, or tell us where it already lives, and the score moves on the next scoring run.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from the provider profile at artifacts.apis.io/tvbeat/apis.yml: open an issue on github.com/api-evangelist/tvbeat to ask a question or point us at an artifact you publish. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Markets this provider is in provisional

The Kin Score Market layer reads a provider inside its market: its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted: not part of the Kin Score or agent readiness.

Market	Position	Depth	Registered MCP server	Declares compatibility
Broadcast Television (ATSC 3.0 / NEXTGEN TV, HbbTV, DVB)	undeclared	-	-	-
Film & Media Identifiers (EIDR, ISAN, MovieLabs, DPP)	undeclared	-	-	-

Registered MCP server and declares compatibility are report only — not weighted. Undeclared means we found nothing we can read, so there is no number: we never infer integrations.

TVbeat API pricing

Rate limits

Concurrent API queries per credential: 1 concurrent requests

Rate-limit details →

Pricing Plans 1

Published pricing tiers and plan structures.

Tvbeat Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Tvbeat Rate Limits

1 limits

RATE LIMITS

JSON Schema 2

Standalone JSON Schema definitions for this provider's data models.

DataTypes.Query

5 properties

JSON SCHEMA

DataTypes.Query

5 properties

JSON SCHEMA

Examples 2

Example request and response payloads for these APIs.

Tvbeat Breakdown Response Example

2 fields

EXAMPLE

Tvbeat Dimensions Response Example

3 fields

EXAMPLE

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Tvbeat Authentication

custom-hmac-signature · 1 scheme

SECURITY

Tvbeat Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Documentation 3

Reference material describing how the API behaves

Documentation

Documentation

APIReference

APIReference

JSONSchema

JSONSchema

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

LLMsTxt

LLMsTxt

Design & Contract 5

Pagination, idempotency, versioning, errors, and events

ErrorCatalog

Conventions

DataModel

Lifecycle

Conformance

Build 2

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

GitHubOrganization

Examples

Examples

Access & Security 2

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Authentication

Authentication

Operate 3

Status, limits, changes, and where to get help

Support

Support

RateLimits

RateLimits

ChangeLog

ChangeLog

Commercial 3

Pricing, plans, and the legal terms of use

TermsOfService

TermsOfService

PrivacyPolicy

PrivacyPolicy

Plans

Plans

Company 3

The organization behind the API

Website

Website

Blog

Blog

BlogRSS

BlogRSS

Source (apis.yml)

aid: tvbeat
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: approval
  trial: false
  try_now: false
  public: false
  label: Requires approval
  confidence: medium
  source:
  - authentication
  - rate-limits
  - security
  generated: '2026-11-06'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/tvbeat.png
name: TVbeat
description: TVbeat is a London-based, Techstars-backed advertising technology company whose platform unifies linear television
  and streaming (CTV) advertising operations into a single system. It lets media owners and buyers forecast, plan, transact,
  optimize, and measure campaigns across audiences, yield, and operations, supporting multi-currency transacting (ratings,
  spots, impressions, and outcomes) and modern buying models — Direct, Programmatic, Self-Serve, and AI-driven — across both
  traditional linear spots and streaming inventory. TVbeat publishes a complete first-party API reference for its analytics
  API — three query endpoints signed with a custom TVBEAT-HMAC-SHA256 scheme, with two draft-04 JSON Schemas and example responses
  — in its own GitHub organization at github.com/tvbeat/public, but the API root it names (api.tvbeat.com) no longer resolves
  in public DNS and the document has not been modified since 2017. TVbeat ships no OpenAPI, SDK, CLI, MCP server or agent
  card, and its current documentation portal at docs.tvbeat.com is credential-gated.
url: https://raw.githubusercontent.com/api-evangelist/tvbeat/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- techstars
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-12'
tags:
- Company
- Advertising
- AdTech
- Television
- Streaming
- CTV
- Audience Measurement
- Analytics
- Media
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://tvbeat.com/
- type: Documentation
  url: https://docs.tvbeat.com/
- type: GitHubOrganization
  url: https://github.com/tvbeat
- type: TermsOfService
  url: https://tvbeat-legal.snazzydocs.com/1.0/terms-of-use
- type: PrivacyPolicy
  url: https://tvbeat-legal.snazzydocs.com/1.0/privacy-policy
- type: DomainSecurity
  url: security/tvbeat-domain-security.yml
- type: APIReference
  url: https://github.com/tvbeat/public/blob/master/docs/api.md
- type: Blog
  url: https://blog.tvbeat.com/
- type: BlogRSS
  url: https://blog.tvbeat.com/rss
- type: Support
  url: mailto:support@tvbeat.com
- type: Authentication
  url: authentication/tvbeat-authentication.yml
- type: ErrorCatalog
  url: errors/tvbeat-problem-types.yml
- type: RateLimits
  url: rate-limits/tvbeat-rate-limits.yml
- type: Conventions
  url: conventions/tvbeat-conventions.yml
- type: DataModel
  url: data-model/tvbeat-data-model.yml
- type: JSONSchema
  url: json-schema/tvbeat-json-schema.yml
- type: Examples
  url: examples/tvbeat-examples.yml
- type: ChangeLog
  url: changelog/tvbeat-changelog.yml
- type: Lifecycle
  url: lifecycle/tvbeat-lifecycle.yml
- type: Conformance
  url: conformance/tvbeat-conformance.yml
- type: Plans
  url: plans/tvbeat-plans-pricing.yml
- type: LLMsTxt
  url: llms/tvbeat-llms.txt
x-enrichment:
  date: '2026-08-12'
  status: enriched
  artifacts_added: 18
  pass: local-v1
x-contract-discovery:
  date: '2026-08-12'
  result: First-party API reference found in the provider's own GitHub organization (github.com/tvbeat/public/docs/api.md,
    last modified 2017-05-23) carrying two draft-04 JSON Schemas and three example responses — saved to json-schema/ and examples/.
    The API root it documents, https://api.tvbeat.com, is NXDOMAIN on the system resolver, 1.1.1.1 and 8.8.8.8, so no apis[]
    entry is claimed. The current product docs at docs.tvbeat.com answer every path with a SnazzyDocs page titled "Login".
    No OpenAPI, GraphQL, AsyncAPI, MCP server or agent card exists on any host.
  evidence:
  - url: https://github.com/tvbeat/public/blob/master/docs/api.md
    status: 200
  - url: https://api.tvbeat.com/
    status: 0
    note: NXDOMAIN
  - url: https://docs.tvbeat.com/1.0/api
    status: 200
    note: SnazzyDocs login shell
  - url: https://tvbeat.com/.well-known/security.txt
    status: 403
  detail: well-known/tvbeat-well-known.yml

TVbeat API — frequently asked questions

How do I authenticate with the TVbeat API?

TVbeat uses bearer-token authentication (custom-hmac-signature · 1 scheme). The details are profiled on APIs.io as Tvbeat Authentication.

Is the TVbeat API ready for AI agents?

TVbeat has a Kin Score of 17.6 out of 100 (emerging) and an Agent Readiness score of 9.2 (agent-aware), scored by API Evangelist on 2026-11-06.

Work with this as data

Every provider here is available over the APIs.io API and to AI agents over MCP.

MCP server

One button, every client — Claude, Cursor, VS Code and the rest.

https://apis.io/mcp

Tools for providers

9 MCP tools reach this

find_providersBrowse and filter every provider in the catalog.
get_provider_artifactsEvery artifact this provider publishes, grouped by type.
get_provider_operationsEvery operation across all of their OpenAPIs — one call instead of parsing every spec.
get_provider_toolsEvery MCP tool they ship, with the operation each wraps.
get_provider_evidenceHow each part of their score was established. Free — the basis for a claim should not sit behind it.
get_provider_ratingPRO — composite, band, trend and facet scores.
apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
resolveTurn a domain, URL or GitHub org into the provider it belongs to.
find_cohortsEvery scored population of providers in the catalog.

All 92 tools →

Call it yourself

curl for this page

This provider

curl "https://apis.io/api/v1/providers/tvbeat"

All providers

curl "https://apis.io/api/v1/providers?limit=25"

Every operation they expose

curl "https://apis.io/api/v1/providers/tvbeat/operations?limit=25"

How their score was established

curl "https://apis.io/api/v1/providers/tvbeat/evidence"

Calls without X-API-Key need no key. Calls with it need a paid plan — get a key.

Get an API key

Free tier, no form to fill in. Signing in shares your email address with us — we store it to create your key and to recognise you if you sign in with another provider. See our Privacy Policy and Terms.

GitHub Google LinkedIn

A second provider on the same verified email joins the account you already have.