TO THE MARKET

aid: to-the-market
name: TO THE MARKET
description: 'TO THE MARKET is a mission-driven commerce company that combines TRACERA supply-chain software with a curated
  catalog of "Global Good" sustainable, ethically sourced products, delivering verified impact, compliance, and transparency
  to buyers and enterprise sourcing teams. Its Shopify-powered storefront at tothemarket.com exposes a native agent-commerce
  surface: a Universal Commerce Protocol (UCP) merchant profile at /.well-known/ucp and a hosted Model Context Protocol (MCP)
  endpoint, letting AI shopping agents discover the catalog, build carts, and run buyer-approved checkout. Buyer and customer
  actions authenticate through the Shopify Customer Account API over OAuth2/OpenID Connect.'
url: https://raw.githubusercontent.com/api-evangelist/to-the-market/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- techstars
x-tier: stub
x-tier-reason: portfolio-lead
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: self-serve
  trial: false
  try_now: false
  public: false
  label: Self-serve signup
  confidence: medium
  source:
  - authentication
  generated: '2026-07-22'
  method: derived
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-21'
image: https://tothemarket.com/cdn/shop/files/logo.png
tags:
- Company
- Commerce
- E-Commerce
- Sustainability
- Supply Chain
- Agent Commerce
- Shopify
- MCP
tags_raw:
- Company
- Commerce
- Ecommerce
- Sustainability
- Supply Chain
- Agent Commerce
- Shopify
- MCP
apis:
- name: TO THE MARKET Agent Commerce (UCP / MCP)
  description: Agent-driven commerce surface for the TO THE MARKET store, implementing the Universal Commerce Protocol over
    a hosted MCP endpoint. Agents can search the catalog, create carts, and run buyer-approved checkout; read-only browsing
    of products and collections needs no authentication.
  humanURL: https://tothemarket.com/
  baseURL: https://tothemarket.com/api/ucp/mcp
  properties:
  - type: MCPServer
    url: mcp/to-the-market-mcp.yml
  - type: LLMsTxt
    url: llms/to-the-market-llms.txt
  - type: Authentication
    url: authentication/to-the-market-authentication.yml
  - type: OAuthScopes
    url: scopes/to-the-market-scopes.yml
  - type: Conventions
    url: conventions/to-the-market-conventions.yml
  - type: Conformance
    url: conformance/to-the-market-conformance.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: MCPServer
  url: mcp/to-the-market-mcp.yml
- type: WellKnown
  url: well-known/to-the-market-well-known.yml
- type: LLMsTxt
  url: llms/to-the-market-llms.txt
- type: Authentication
  url: authentication/to-the-market-authentication.yml
- type: OAuthScopes
  url: scopes/to-the-market-scopes.yml
- type: Conventions
  url: conventions/to-the-market-conventions.yml
- type: Conformance
  url: conformance/to-the-market-conformance.yml
- type: DomainSecurity
  url: security/to-the-market-domain-security.yml
- type: PrivacyPolicy
  url: https://tothemarket.com/policies/privacy-policy
- type: TermsOfService
  url: https://tothemarket.com/policies/terms-of-service
- type: SignUp
  url: https://tothemarket.com/pages/wholesale-account-sign-up
- type: Login
  url: https://tothemarket.com/account/login
- type: Support
  url: https://tothemarket.com/pages/contact-us
- type: Website
  url: https://tothemarket.com/
x-enrichment:
  date: '2026-07-21'
  status: enriched
  artifacts_added: 11
  pass: local-v1