Ninetailed website screenshot

Ninetailed

Ninetailed (now Contentful Personalization) is an API-first personalization and experimentation platform for content-rich applications. It provides a REST-based Experience API for managing visitor profiles, defining audience segments, running A/B tests, and delivering personalized experiences at the edge. SDKs are available for JavaScript, React, Next.js, Node.js, and React Native.

Ninetailed publishes 2 APIs on the APIs.io network: Events API and Profiles API. Tagged areas include Personalization, Experimentation, A/B Testing, Audience Segmentation, and Feature Flags.

The Ninetailed catalog on APIs.io includes 1 JSON-LD context and 1 Spectral governance ruleset.

Ninetailed’s developer surface includes documentation, engineering blog, pricing, changelog, and 12 more developer resources.

42.9/100 developing ▬ flat Agent 22/100 agent aware saas Full breakdown ↓
scored 2026-09-25 · rubric v0.23.0
AccessPaid
1 APIs
PersonalizationExperimentationA/B TestingAudience SegmentationFeature FlagsHeadless CMSEdge ComputingContent Management

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-25 · rubric v0.23.0
Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.
Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.
The six quality facets above are damped to 75 points between them, because the conditional facet above carries the other 25. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 75% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/ninetailed: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 2

Individual APIs this provider publishes, each with its own machine-readable definition.

Ninetailed Events API

Batch event ingestion endpoints for profile enrichment.

Ninetailed Profiles API

Operations for creating, reading, updating, and deleting visitor profiles.

Open Collections 3

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

API Collection

OPEN COLLECTION

Pricing Plans 1

Published pricing tiers and plan structures.

Rate Limits 1

Documented rate limits and quota policies.

Ninetailed Rate Limits

4 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Semantic Vocabularies 1

JSON-LD contexts and semantic vocabularies used across these APIs.

Ninetailed Context

10 classes · 39 properties

JSON-LD

Spectral Rules 1

Spectral governance rulesets for linting and validating these APIs.

Ninetailed API Rules

5 rules · 3 warnings 2 info

SPECTRAL

JSON Schema 3

Standalone JSON Schema definitions for this provider's data models.

NinetailedEvent

7 properties

JSON SCHEMA

NinetailedExperience

4 properties

JSON SCHEMA

NinetailedProfile

9 properties

JSON SCHEMA

Examples 3

Example request and response payloads for these APIs.

Batch Events Sync

4 fields

EXAMPLE

Create Profile

4 fields

EXAMPLE

Update Profile Identify

4 fields

EXAMPLE

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Ninetailed Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Ninetailed Vulnerability Disclosure

security.txt · contact published

SECURITY

Ninetailed Trust Center

SOC 2, ISO 27001

SECURITY

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Ninetailed Agentic Access

6 operations · 5 acting

6 operations · 5 acting

AGENTIC

Resources

Documentation 1

Reference material describing how the API behaves

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 3

Authentication, authorization, and security posture

Operate 3

Status, limits, changes, and where to get help

Commercial 3

Pricing, plans, and the legal terms of use

Company 3

The organization behind the API

Other 1

Properties that don't map to a standard resource type

Source (apis.yml)

apis.yml Raw ↑
aid: ninetailed
name: Ninetailed
description: Ninetailed (now Contentful Personalization) is an API-first personalization and experimentation platform for
  content-rich applications. It provides a REST-based Experience API for managing visitor profiles, defining audience segments,
  running A/B tests, and delivering personalized experiences at the edge. SDKs are available for JavaScript, React, Next.js,
  Node.js, and React Native.
type: Index
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: paid
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Paid
  confidence: medium
  source:
  - plans
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/ninetailed.png
url: https://raw.githubusercontent.com/api-evangelist/ninetailed/refs/heads/main/apis.yml
created: '2026-06-13'
modified: '2026-06-13'
specificationVersion: '0.23'
tags:
- Personalization
- Experimentation
- A/B Testing
- Audience Segmentation
- Feature Flags
- Headless CMS
- Edge Computing
- Content Management
apis:
- aid: ninetailed:ninetailed-events-api
  name: Ninetailed Events API
  description: Batch event ingestion endpoints for profile enrichment.
  humanURL: https://www.contentful.com/developers/docs/ninetailed/experience-api/
  baseURL: https://experience.ninetailed.co/v2
  tags:
  - Event
  tags_raw:
  - Events
  properties:
  - type: OpenAPI
    url: openapi/ninetailed-events-api-openapi.yml
  - type: Documentation
    url: https://www.contentful.com/developers/docs/ninetailed/experience-api/
- aid: ninetailed:ninetailed-profiles-api
  name: Ninetailed Profiles API
  description: Operations for creating, reading, updating, and deleting visitor profiles.
  humanURL: https://www.contentful.com/developers/docs/ninetailed/experience-api/
  baseURL: https://experience.ninetailed.co/v2
  tags:
  - Profiles
  properties:
  - type: OpenAPI
    url: openapi/ninetailed-profiles-api-openapi.yml
  - type: Documentation
    url: https://www.contentful.com/developers/docs/ninetailed/experience-api/
common:
- type: AgenticAccess
  url: agentic-access/ninetailed-agentic-access.yml
- type: TrustCenter
  url: security/ninetailed-trust-center.yml
- type: VulnerabilityDisclosure
  url: security/ninetailed-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/ninetailed-domain-security.yml
- type: Website
  url: https://www.contentful.com/products/personalization/
- type: Documentation
  url: https://www.contentful.com/developers/docs/ninetailed/
- type: GitHubOrg
  url: https://github.com/ninetailed-inc
- type: LinkedIn
  url: https://www.linkedin.com/company/ninetailed
- type: Blog
  url: https://medium.com/@Ninetailed
- type: Pricing
  url: https://www.contentful.com/pricing/
- type: StatusPage
  url: https://ninetailedstatus.com/
- type: X
  url: https://x.com/ninetailedhq
- type: ChangeLog
  url: https://www.contentful.com/developers/docs/ninetailed/ninetailed-changelog/
- type: Plans
  url: plans/ninetailed-plans-pricing.yml
- type: RateLimits
  url: rate-limits/ninetailed-rate-limits.yml
- type: FinOps
  url: finops/ninetailed-finops.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-parent: contentful
x-relationship: product

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