Emma

Emma provides an email marketing platform that helps businesses design, personalize, segment, and automate targeted email campaigns. The service focuses on delivering measurable results through advanced analytics, A/B testing, and integration with various CRM and e‑commerce tools. Emma’s platform aims to improve customer engagement and drive revenue growth for marketers of all sizes.

Emma is profiled on the APIs.io network. Tagged areas include Email Marketing, Automation, AI, SMS, and Higher Education.

Emma’s developer surface includes changelog, pricing, engineering blog, documentation, and 18 more developer resources.

🌐 Visit website📡 Profile data on GitHub
29.3/100 thin Agent 21/100 agent aware Full breakdown ↓
scored 2026-10-31 · rubric v0.25.0 · Show this score on your site →
0 APIs
Email MarketingAutomationAISMSHigher EducationNonprofitGovernmentTravel & Hospitality

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-10-31 · rubric v0.25.0
Composite quality — 29.3/100 · thin
Contract Quality 0.0 / 21
Developer Ergonomics 4.3 / 17
Access Clarity 11.2 / 17
Operational Transparency 5.2 / 11
Contract Governance 0.0 / 10
Discoverability 3.9 / 9
Regulatory Posture 3.0 / 15
Agent readiness — 21/100 · agent aware
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 10
Documented Reversibility 0 / 6
MCP Server 12 / 12
Machine-Readable Auth 10 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 5 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Delegated User Identity 6 / 6
Protected Resource Metadata 5 / 5
Registration Without a Human 0 / 6
Agentic Commerce Well-Known Document 0 / 5
Pagination 5 / 5
Distinct Operations 3 / 3
Regulatory Posture applies to this provider. Its tags matched the Education & Research regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.
The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.
Show this score on your site. Kin Score badge preview for Emma It updates itself when the score changes. Paste this where you link to your API docs: 
<a href="https://apis.io/providers/myemma/"><img src="https://apis.io/badge/myemma/card.svg" alt="Emma on APIs.io — Kin Score by API Evangelist"></a>
Other styles, a README pill and a shields.io endpoint are on the badge page.
Raise your score.
Agent readiness — checks not met, largest first (exact, from this profile):
  • Machine-Readable Contract +18 pts — api_specs includes an OpenAPI document
  • Agentic Access Contract +10 pts — agentic_access artifact present (x-agentic-access), graded by author
  • Idempotency +9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented)
  • A2A Agent Card +8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
  • Stable Error Semantics +8 pts — OpenAPI $refs a shared error schema across 4xx/5xx responses (verified), else common[].type includes ErrorCatalog / ErrorCodes / DeclineCodes
  • Rate-Limit Signaling +7 pts — OpenAPI responses document X-RateLimit-* / RateLimit headers (verified), else a rate_limits artifact or RateLimits link (documented)
8 more unmet checks in the Agent Readiness table above.
Kin Score — facets with the most composite points still available (weight × headroom):
Each check links to what satisfies it. Publish the artifact, or tell us where it already lives, and the score moves on the next scoring run.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from the provider profile at artifacts.apis.io/myemma/apis.yml: open an issue on github.com/api-evangelist/myemma to ask a question or point us at an artifact you publish. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Pricing Plans 1

Published pricing tiers and plan structures.

Myemma Plans Pricing

3 plans

PLANS

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Myemma Domain Security

TLSv1.3 · DMARC

SECURITY

Myemma Vulnerability Disclosure

Bugcrowd · security.txt · contact published

SECURITY

Resources

Get Started 1

Portal, sign-up, and the first successful call

Login
Login

Documentation 1

Reference material describing how the API behaves

Documentation
Documentation

Agent Surfaces 2

MCP servers, agent skills, and machine-readable catalogs

AgentSkill
AgentSkill
 WellKnown
WellKnown

Build 3

SDKs, sample code, and the tooling you integrate with

SDKs
SDKs
 Packages
Packages
 GitHubOrganization
GitHubOrganization

Access & Security 4

Authentication, authorization, and security posture

SecurityTxt
SecurityTxt
 Security
Security
 VulnerabilityDisclosure
VulnerabilityDisclosure
 DomainSecurity
DomainSecurity

Operate 3

Status, limits, changes, and where to get help

ChangeLog
ChangeLog
 StatusPage
StatusPage
 ChangeLog
ChangeLog

Commercial 3

Pricing, plans, and the legal terms of use

Plans
Plans
 PrivacyPolicy
PrivacyPolicy
 Pricing
Pricing

Company 3

The organization behind the API

Newsroom
Newsroom
 Blog
Blog
 Website
Website

Other 2

Properties that don't map to a standard resource type

Hosts
Hosts
 Vendors
Vendors

Source (apis.yml)

apis.yml Raw ↑ 
aid: myemma
name: Emma
description: Emma provides an email marketing platform that helps businesses design, personalize, segment, and automate targeted
  email campaigns. The service focuses on delivering measurable results through advanced analytics, A/B testing, and integration
  with various CRM and e‑commerce tools. Emma’s platform aims to improve customer engagement and drive revenue growth for
  marketers of all sizes.
url: https://raw.githubusercontent.com/api-evangelist/myemma/refs/heads/main/apis.yml
x-type: company
x-source: harvest:new-submission
x-tier: profiled
x-tier-reason: enrichment pass 2026-10-27 (modular-v1; was harvest)
specificationVersion: '0.20'
created: '2026-10-27'
modified: '2026-10-27'
tags:
- Email Marketing
- Automation
- AI
- SMS
- Higher Education
- Nonprofit
- Government
- Travel & Hospitality
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Plans
  url: plans/myemma-plans-pricing.yml
- type: AgentSkill
  url: skills/_index.yml
- type: ChangeLog
  url: changelog/myemma-changelog.yml
- type: SecurityTxt
  url: well-known/myemma-security.txt
- type: WellKnown
  url: well-known/myemma-well-known.yml
- type: Hosts
  url: hosts/myemma-hosts.yml
- type: Vendors
  url: vendors/myemma-vendors.yml
- type: SDKs
  url: packages/myemma-packages.yml
- type: Packages
  url: packages/myemma-packages.yml
- type: StatusPage
  url: https://status.myemma.com/
- type: Security
  url: https://myemma.com/security/
- type: PrivacyPolicy
  url: https://myemma.com/legal/privacy-notice/
- type: Pricing
  url: https://myemma.com/product/pricing/
- type: Newsroom
  url: https://myemma.com/customers/newsroom/
- type: Login
  url: https://myemma.com/login/
- type: ChangeLog
  url: https://myemma.com/customers/whats-new/
- type: Blog
  url: https://myemma.com/resources/blog/
- type: Documentation
  url: https://help.myemma.com/
- type: GitHubOrganization
  url: https://github.com/myemma
- type: VulnerabilityDisclosure
  url: security/myemma-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/myemma-domain-security.yml
- type: Website
  url: https://myemma.com/
apis: []
x-coverage:
  state: unreadable
  reason: no-machine-readable-spec
  detail: The Emma API documentation is HTML only and provides no OpenAPI, AsyncAPI, GraphQL, gRPC, or WSDL specifications.
  evidence:
  - url: https://api.myemma.com/
    status: 200
  checked: '2026-10-27'
x-submission-probe: 403, 2026-10-26
x-enrichment:
  date: '2026-10-27'
  status: enriched
  artifacts_added: 15
  pass: modular-v1
  engine: identity=local,contract=local,surfaces=local,docs=local,regulatory=local

Emma API — frequently asked questions

How much does the Emma API cost?

APIs.io lists 3 pricing plans for Emma, with each plan's price, limits and inclusions under Pricing Plans on this page.

Is the Emma API ready for AI agents?

Emma has a Kin Score of 29.3 out of 100 (thin) and an Agent Readiness score of 20.7 (agent-aware), scored by API Evangelist on 2026-10-31.

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