Mybuys

MyBuys was a San Mateo, California cross-channel retail personalization company founded in 2002 that delivered coordinated product recommendations and targeted offers across websites, email, and display advertising using a patented portfolio of real-time optimization algorithms and an Active Shopper Database. MyBuys merged with digital advertising firm Magnetic in 2015, and Magnetic sold the MyBuys merchandising/personalization business to Evergage in January 2018. The company is defunct as an independent entity; the mybuys.com domain resolves but serves no live product, and there is no developer portal, documentation, or public API surface to enrich.

Mybuys is profiled on the APIs.io network. Tagged areas include Company, Personalization, Ecommerce, Retail, and Recommendations.

6.8/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyPersonalizationEcommerceRetailRecommendationsMarketingAdvertisingDefunct

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 6.8/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 0.0 / 20
Commercial Clarity 0.0 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/mybuys: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Source (apis.yml)

apis.yml Raw ↑
aid: mybuys
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/mybuys.png
name: Mybuys
description: MyBuys was a San Mateo, California cross-channel retail personalization company founded in 2002 that delivered
  coordinated product recommendations and targeted offers across websites, email, and display advertising using a patented
  portfolio of real-time optimization algorithms and an Active Shopper Database. MyBuys merged with digital advertising firm
  Magnetic in 2015, and Magnetic sold the MyBuys merchandising/personalization business to Evergage in January 2018. The company
  is defunct as an independent entity; the mybuys.com domain resolves but serves no live product, and there is no developer
  portal, documentation, or public API surface to enrich.
url: https://raw.githubusercontent.com/api-evangelist/mybuys/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- lightspeed-venture-partners
x-tier: stub
x-tier-reason: portfolio-lead
x-status: defunct
x-status-detail: Merged into Magnetic (2015); MyBuys merchandising business acquired by Evergage (2018). No live product,
  developer portal, or API surface as of enrichment.
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-20'
tags:
- Company
- Personalization
- Ecommerce
- Retail
- Recommendations
- Marketing
- Advertising
- Defunct
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-07-20'
  status: nochange
  artifacts_added: 0
  pass: local-v1