MUSINSA website screenshot

MUSINSA

MUSINSA is South Korea's leading online fashion platform, founded in 2001 by Cho Man-ho as a streetwear community and now operating a marketplace that connects more than 10,000 brands with over 16 million members. The company reported roughly USD 3.3 billion in GMV and USD 907 million in revenue for 2024, returned to operating profit, and is pursuing a KOSPI IPO. MUSINSA runs domestic and global storefronts (musinsa.com, global.musinsa.com), a partner/seller program for K-fashion brands, and an engineering organization that publishes on the MUSINSA tech blog. It has raised funding from investors including KKR, Sequoia/Peak XV (formerly Sequoia Capital China / HongShan) and IMM Investment. No genuine public product/developer API or OpenAPI-backed developer portal was found during enrichment; a corporate CMS Swagger UI at dev-api.corp.musinsa.com is an internal tool (its public spec still points at the Swagger petstore demo), so this profile captures company identity and domain-security posture only.

MUSINSA is profiled on the APIs.io network. Tagged areas include Company, Technology, Fashion, E-Commerce, and Marketplace.

MUSINSA’s developer surface includes engineering blog and 3 more developer resources.

5.8/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-09-08 · rubric v0.20.0
0 APIs
CompanyTechnologyFashionE-CommerceMarketplaceRetailSouth KoreaApparel

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-08 · rubric v0.20.0
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/musinsa: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Musinsa Domain Security

TLSv1.3 · DMARC

SECURITY

Resources

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 1

Authentication, authorization, and security posture

Company 2

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: musinsa
deliveryModel:
  model: unknown
  open_source: false
  commercial: false
  callable_host: false
  label: Delivery model not determined — needs a product licence on record
  confidence: low
  source:
  - none
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/musinsa.png
name: MUSINSA
description: MUSINSA is South Korea's leading online fashion platform, founded in 2001 by Cho Man-ho as a streetwear community
  and now operating a marketplace that connects more than 10,000 brands with over 16 million members. The company reported
  roughly USD 3.3 billion in GMV and USD 907 million in revenue for 2024, returned to operating profit, and is pursuing a
  KOSPI IPO. MUSINSA runs domestic and global storefronts (musinsa.com, global.musinsa.com), a partner/seller program for
  K-fashion brands, and an engineering organization that publishes on the MUSINSA tech blog. It has raised funding from investors
  including KKR, Sequoia/Peak XV (formerly Sequoia Capital China / HongShan) and IMM Investment. No genuine public product/developer
  API or OpenAPI-backed developer portal was found during enrichment; a corporate CMS Swagger UI at dev-api.corp.musinsa.com
  is an internal tool (its public spec still points at the Swagger petstore demo), so this profile captures company identity
  and domain-security posture only.
url: https://raw.githubusercontent.com/api-evangelist/musinsa/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- hongshan
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-20'
tags:
- Company
- Technology
- Fashion
- E-Commerce
- Marketplace
- Retail
- South Korea
- Apparel
tags_raw:
- Company
- Technology
- Fashion
- E-commerce
- Marketplace
- Retail
- South Korea
- Apparel
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/musinsa-domain-security.yml
- type: Website
  url: https://www.musinsa.com
- type: Blog
  url: https://medium.com/musinsa-tech
- type: GitHubOrganization
  url: https://github.com/musinsa
x-enrichment:
  date: '2026-07-20'
  status: minimal
  artifacts_added: 1
  pass: local-v1

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