Moat

Moat was an advertising measurement and analytics company, backed by Insight Venture Partners and Mayfield, that measured ad viewability, attention, and brand safety across digital and video advertising. Oracle acquired Moat in 2017 and folded it into Oracle Advertising (Oracle Moat / Oracle Data Cloud). The independent moat.com brand no longer operates a standalone developer program: www.moat.com now 301-redirects to oracle.com/advertising, and the bare moat.com host no longer negotiates TLS. This profile is retained in the API Evangelist network as an acquired/absorbed company lead with no independent public API surface.

Moat is profiled on the APIs.io network. Tagged areas include Company, Advertising, Analytics, Ad Measurement, and Ad Viewability.

6.8/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyAdvertisingAnalyticsAd MeasurementAd ViewabilityBrand SafetyMarketingAcquired

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 6.8/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 0.0 / 20
Commercial Clarity 0.0 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/moat: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Moat Domain Security

DMARC

SECURITY

Resources

Access & Security 1

Authentication, authorization, and security posture

Company 1

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: moat
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/moat.png
name: Moat
description: 'Moat was an advertising measurement and analytics company, backed by Insight Venture Partners and Mayfield,
  that measured ad viewability, attention, and brand safety across digital and video advertising. Oracle acquired Moat in
  2017 and folded it into Oracle Advertising (Oracle Moat / Oracle Data Cloud). The independent moat.com brand no longer operates
  a standalone developer program: www.moat.com now 301-redirects to oracle.com/advertising, and the bare moat.com host no
  longer negotiates TLS. This profile is retained in the API Evangelist network as an acquired/absorbed company lead with
  no independent public API surface.'
url: https://raw.githubusercontent.com/api-evangelist/moat/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- insight-partners
- mayfield
x-tier: stub
x-tier-reason: portfolio-lead
x-status: acquired
x-acquired-by: oracle
x-acquired-year: 2017
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-20'
tags:
- Company
- Advertising
- Analytics
- Ad Measurement
- Ad Viewability
- Brand Safety
- Marketing
- Acquired
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/moat-domain-security.yml
- type: Website
  url: https://www.moat.com/
x-enrichment:
  date: '2026-07-20'
  status: minimal
  artifacts_added: 1
  pass: local-v1