Leanplum

Leanplum is a mobile marketing and multichannel customer engagement platform offering push notifications, in-app and email messaging, behavioral event tracking and analytics, A/B testing, and remotely configurable content variables. Leanplum was acquired by CleverTap in 2022 and now operates as "Leanplum by CleverTap"; the brand and its documented REST API remain active while customers are migrated onto the CleverTap platform (CleverTap has wrapped its own methods behind the Leanplum API surface to smooth that transition). All API requests are made to https://api.leanplum.com/api and authenticated with an appId plus an operation-specific clientKey (production, development, data export, or content read-only).

Leanplum publishes 8 APIs on the APIs.io network, including A/B Tests API, Content & Variables API, and 6 more. Tagged areas include Mobile Marketing, Customer Engagement, Push Notifications, Messaging, and A/B Testing.

The Leanplum catalog on APIs.io includes 1 event-driven AsyncAPI specification.

Leanplum’s developer surface includes authentication, documentation, changelog, sandbox, API reference, getting-started guide, support, and 28 more developer resources.

🌐 Visit website 📡 Source on GitHub

53.2/100 developing ▬ flat Agent 30/100 agent ready Full breakdown ↓
scored 2026-08-25 · rubric v0.14.0

AccessEnterprise

8 APIs

Mobile Marketing Customer Engagement Push Notifications Messaging A/B Testing AnalyticsCleverTap

Kin Score

Kin Score How this is scored →
scored 2026-08-25 · rubric v0.14.0

Composite quality — 53.2/100 · developing

Contract Quality 5.0 / 25

Developer Ergonomics 12.3 / 20

Access Clarity 16.6 / 20

Operational Transparency 7.5 / 13

Contract Governance 3.6 / 12

Discoverability 8.2 / 10

Agent readiness — 30/100 · agent ready

Machine-Readable Contract 18 / 18

Agentic Access Contract 10 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 7 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 6 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Surface 0 / 5

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/leanplum: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 8

Individual APIs this provider publishes, each with its own machine-readable definition.

Open Collections 10

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

Rate Limits 1

Documented rate limits and quota policies.

Leanplum Rate Limits

10 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

AGENTIC

Resources

Get Started 4

Portal, sign-up, and the first successful call

Sandbox

Sandbox

DeveloperPortal

DeveloperPortal

GettingStarted

GettingStarted

Login

Documentation 2

Reference material describing how the API behaves

Documentation

Documentation

APIReference

APIReference

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess

AgenticAccess

LLMsTxt

LLMsTxt

AgentSkill

AgentSkill

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Conformance

ErrorCatalog

Lifecycle

Conventions

DataModel

Webhooks

Build 4

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

Packages

SDKs

Postman

Access & Security 4

Authentication, authorization, and security posture

Authentication

DomainSecurity

Compliance

TrustCenter

Operate 3

Status, limits, changes, and where to get help

RateLimits

RateLimits

ChangeLog

ChangeLog

Support

Support

Commercial 5

Pricing, plans, and the legal terms of use

Plans

FinOps

Pricing

TermsOfService

PrivacyPolicy

Company 3

The organization behind the API

LinkedIn

Website

Website

Blog

Blog

Other 1

Properties that don't map to a standard resource type

Overlay

Overlay

Source (apis.yml)

aid: leanplum
url: https://raw.githubusercontent.com/api-evangelist/leanplum/refs/heads/main/apis.yml
name: Leanplum
kind: company
description: Leanplum is a mobile marketing and multichannel customer engagement platform offering push notifications, in-app
  and email messaging, behavioral event tracking and analytics, A/B testing, and remotely configurable content variables.
  Leanplum was acquired by CleverTap in 2022 and now operates as "Leanplum by CleverTap"; the brand and its documented REST
  API remain active while customers are migrated onto the CleverTap platform (CleverTap has wrapped its own methods behind
  the Leanplum API surface to smooth that transition). All API requests are made to https://api.leanplum.com/api and authenticated
  with an appId plus an operation-specific clientKey (production, development, data export, or content read-only).
accessModel:
  pricing: enterprise
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Enterprise
  confidence: medium
  source:
  - plans
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/leanplum.png
tags:
- Mobile Marketing
- Customer Engagement
- Push Notifications
- Messaging
- A/B Testing
- Analytics
- CleverTap
created: '2026-07-03'
modified: '2026-08-13'
specificationVersion: '0.23'
apis:
- aid: leanplum:leanplum-api
  name: Leanplum API
  description: 'The complete Leanplum REST API as Leanplum itself publishes it — one OpenAPI 3.0.0 document (x-api-id "leanplum-api")
    covering all 42 methods across eight tags: User Behavior, User Information, Messages, A/B Tests, Files and Variables,
    Export Data, Import Data and Campaigns. Every call goes to the single endpoint https://api.leanplum.com/api and names
    its method in an `action` parameter, authenticated with an appId plus a permission-scoped clientKey.'
  humanURL: https://docs.leanplum.com/reference/api-methods
  baseURL: https://api.leanplum.com/api
  tags:
  - User Behavior
  - User Information
  - Message
  - A/B Tests
  - Files and Variables
  - Export Data
  - Import Data
  - Campaigns
  tags_raw:
  - User Behavior
  - User Information
  - Messages
  - A/B Tests
  - Files and Variables
  - Export Data
  - Import Data
  - Campaigns
  properties:
  - type: OpenAPI
    url: openapi/leanplum-api-openapi.json
  - type: Overlay
    url: overlays/leanplum-api-overlay.yaml
  - type: Documentation
    url: https://docs.leanplum.com/reference/overview
  - type: APIReference
    url: https://docs.leanplum.com/reference/api-methods
  - type: GettingStarted
    url: https://docs.leanplum.com/reference/api-introduction
  - type: Authentication
    url: authentication/leanplum-authentication.yml
  - type: ErrorCatalog
    url: errors/leanplum-problem-types.yml
  - type: RateLimits
    url: rate-limits/leanplum-rate-limits.yml
  - type: Conventions
    url: conventions/leanplum-conventions.yml
  - type: DataModel
    url: data-model/leanplum-data-model.yml
  - type: Webhooks
    url: asyncapi/leanplum-postbacks-webhooks.yml
  - type: Postman
    url: https://www.getpostman.com/collections/378a83c1424d632661d0
- aid: leanplum:leanplum-a-b-tests-api
  name: Leanplum A/B Tests API
  description: The A/B Tests API from Leanplum — 3 operation(s) for a/b tests.
  humanURL: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  baseURL: https://api.leanplum.com/api
  tags:
  - A/B Tests
  properties:
  - type: OpenAPI
    url: openapi/leanplum-a-b-tests-api-openapi.yml
  - type: Documentation
    url: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/selecting-a-user
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-setuserattributes
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-sendmessage
  - type: Documentation
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/accessing-content-via-the-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-getvars
  - type: Documentation
    url: https://docs.leanplum.com/reference/export-data
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-exportdata
  - type: Documentation
    url: https://docs.leanplum.com/reference/batching-requests
  - type: APIReference
    url: https://docs.leanplum.com/reference/multi-json
- aid: leanplum:leanplum-content-variables-api
  name: Leanplum Content & Variables API
  description: The Content & Variables API from Leanplum — 3 operation(s) for content & variables.
  humanURL: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  baseURL: https://api.leanplum.com/api
  tags:
  - Content & Variables
  properties:
  - type: OpenAPI
    url: openapi/leanplum-content-variables-api-openapi.yml
  - type: Documentation
    url: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/selecting-a-user
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-setuserattributes
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-sendmessage
  - type: Documentation
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/accessing-content-via-the-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-getvars
  - type: Documentation
    url: https://docs.leanplum.com/reference/export-data
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-exportdata
  - type: Documentation
    url: https://docs.leanplum.com/reference/batching-requests
  - type: APIReference
    url: https://docs.leanplum.com/reference/multi-json
- aid: leanplum:leanplum-data-export-api
  name: Leanplum Data Export API
  description: The Data Export API from Leanplum — 5 operation(s) for data export.
  humanURL: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  baseURL: https://api.leanplum.com/api
  tags:
  - Data Export
  properties:
  - type: OpenAPI
    url: openapi/leanplum-data-export-api-openapi.yml
  - type: Documentation
    url: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/selecting-a-user
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-setuserattributes
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-sendmessage
  - type: Documentation
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/accessing-content-via-the-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-getvars
  - type: Documentation
    url: https://docs.leanplum.com/reference/export-data
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-exportdata
  - type: Documentation
    url: https://docs.leanplum.com/reference/batching-requests
  - type: APIReference
    url: https://docs.leanplum.com/reference/multi-json
- aid: leanplum:leanplum-events-tracking-api
  name: Leanplum Events & Tracking API
  description: The Events & Tracking API from Leanplum — 7 operation(s) for events & tracking.
  humanURL: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  baseURL: https://api.leanplum.com/api
  tags:
  - Events & Tracking
  properties:
  - type: OpenAPI
    url: openapi/leanplum-events-tracking-api-openapi.yml
  - type: Documentation
    url: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/selecting-a-user
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-setuserattributes
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-sendmessage
  - type: Documentation
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/accessing-content-via-the-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-getvars
  - type: Documentation
    url: https://docs.leanplum.com/reference/export-data
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-exportdata
  - type: Documentation
    url: https://docs.leanplum.com/reference/batching-requests
  - type: APIReference
    url: https://docs.leanplum.com/reference/multi-json
- aid: leanplum:leanplum-messaging-api
  name: Leanplum Messaging API
  description: The Messaging API from Leanplum — 3 operation(s) for messaging.
  humanURL: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  baseURL: https://api.leanplum.com/api
  tags:
  - Messaging
  properties:
  - type: OpenAPI
    url: openapi/leanplum-messaging-api-openapi.yml
  - type: Documentation
    url: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/selecting-a-user
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-setuserattributes
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-sendmessage
  - type: Documentation
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/accessing-content-via-the-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-getvars
  - type: Documentation
    url: https://docs.leanplum.com/reference/export-data
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-exportdata
  - type: Documentation
    url: https://docs.leanplum.com/reference/batching-requests
  - type: APIReference
    url: https://docs.leanplum.com/reference/multi-json
- aid: leanplum:leanplum-postbacks-batch-api
  name: Leanplum Postbacks & Batch API
  description: The Postbacks & Batch API from Leanplum — 2 operation(s) for postbacks & batch.
  humanURL: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  baseURL: https://api.leanplum.com/api
  tags:
  - Postbacks & Batch
  properties:
  - type: OpenAPI
    url: openapi/leanplum-postbacks-batch-api-openapi.yml
  - type: Documentation
    url: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/selecting-a-user
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-setuserattributes
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-sendmessage
  - type: Documentation
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/accessing-content-via-the-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-getvars
  - type: Documentation
    url: https://docs.leanplum.com/reference/export-data
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-exportdata
  - type: Documentation
    url: https://docs.leanplum.com/reference/batching-requests
  - type: APIReference
    url: https://docs.leanplum.com/reference/multi-json
- aid: leanplum:leanplum-user-device-attributes-api
  name: Leanplum User & Device Attributes API
  description: The User & Device Attributes API from Leanplum — 4 operation(s) for user & device attributes.
  humanURL: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  baseURL: https://api.leanplum.com/api
  tags:
  - User & Device Attributes
  properties:
  - type: OpenAPI
    url: openapi/leanplum-user-device-attributes-api-openapi.yml
  - type: Documentation
    url: https://docs.leanplum.com/reference/tracking-analytics-data-via-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/selecting-a-user
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-setuserattributes
  - type: APIReference
    url: https://docs.leanplum.com/reference/post_api-action-sendmessage
  - type: Documentation
    url: https://docs.leanplum.com/reference/api-methods
  - type: Documentation
    url: https://docs.leanplum.com/reference/accessing-content-via-the-api
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-getvars
  - type: Documentation
    url: https://docs.leanplum.com/reference/export-data
  - type: APIReference
    url: https://docs.leanplum.com/reference/get_api-action-exportdata
  - type: Documentation
    url: https://docs.leanplum.com/reference/batching-requests
  - type: APIReference
    url: https://docs.leanplum.com/reference/multi-json
common:
- type: Authentication
  url: authentication/leanplum-authentication.yml
- type: AgenticAccess
  url: agentic-access/leanplum-agentic-access.yml
- type: DomainSecurity
  url: security/leanplum-domain-security.yml
- type: GitHubOrganization
  url: https://github.com/Leanplum
- type: LinkedIn
  url: https://www.linkedin.com/company/leanplum
- type: Website
  url: https://www.leanplum.com
- type: Documentation
  url: https://docs.leanplum.com
- type: Plans
  url: plans/leanplum-plans-pricing.yml
- type: RateLimits
  url: rate-limits/leanplum-rate-limits.yml
- type: FinOps
  url: finops/leanplum-finops.yml
- type: Packages
  url: packages/leanplum-packages.yml
- type: SDKs
  url: packages/leanplum-packages.yml
- type: LLMsTxt
  url: llms/leanplum-llms.txt
- type: Conformance
  url: conformance/leanplum-conformance.yml
- type: Compliance
  url: security/leanplum-trust-center.yml
- type: TrustCenter
  url: security/leanplum-trust-center.yml
- type: ErrorCatalog
  url: errors/leanplum-problem-types.yml
- type: Lifecycle
  url: lifecycle/leanplum-lifecycle.yml
- type: Conventions
  url: conventions/leanplum-conventions.yml
- type: ChangeLog
  url: changelog/leanplum-changelog.yml
- type: Sandbox
  url: sandbox/leanplum-sandbox.yml
- type: DataModel
  url: data-model/leanplum-data-model.yml
- type: Webhooks
  url: asyncapi/leanplum-postbacks-webhooks.yml
- type: AgentSkill
  url: skills/_index.yml
- type: Overlay
  url: overlays/leanplum-api-overlay.yaml
- type: Postman
  url: https://www.getpostman.com/collections/378a83c1424d632661d0
- type: DeveloperPortal
  url: https://docs.leanplum.com/reference/overview
- type: APIReference
  url: https://docs.leanplum.com/reference/api-methods
- type: GettingStarted
  url: https://docs.leanplum.com/reference/api-introduction
- type: Support
  url: https://docs.leanplum.com/docs/leanplum-help-center
- type: Blog
  url: https://clevertap.com/blog/
- type: Pricing
  url: https://clevertap.com/pricing/
- type: Login
  url: https://www.leanplum.com/dashboard/login
- type: TermsOfService
  url: https://clevertap.com/terms-service/
- type: PrivacyPolicy
  url: https://clevertap.com/privacy-policy/
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 21
  pass: local-v1

Work with this as data

Every provider here is available over the APIs.io API and to AI agents over MCP.

MCP server

One button, every client — Claude, Cursor, VS Code and the rest.

https://apis.io/mcp

Tools for providers

9 MCP tools reach this

find_providersBrowse and filter every provider in the catalog.
get_provider_artifactsEvery artifact this provider publishes, grouped by type.
get_provider_operationsEvery operation across all of their OpenAPIs — one call instead of parsing every spec.
get_provider_toolsEvery MCP tool they ship, with the operation each wraps.
get_provider_evidenceHow each part of their score was established. Free — the basis for a claim should not sit behind it.
get_provider_ratingPRO — composite, band, trend and facet scores.
apis_io_searchSTART HERE — APIs, providers and tags for one query, each with its total.
resolveTurn a domain, URL or GitHub org into the provider it belongs to.
find_cohortsEvery scored population of providers in the catalog.

All 92 tools

Call it yourself

curl for this page

This provider

curl "https://apis.io/api/v1/providers/leanplum"

All providers

curl "https://apis.io/api/v1/providers?limit=25"

Every operation they expose

curl "https://apis.io/api/v1/providers/leanplum/operations?limit=25"

How their score was established

curl "https://apis.io/api/v1/providers/leanplum/evidence"

Discovery needs no key. Ratings and market analysis are Pro.

Get an API key

Free tier, no email required.

GitHub Google LinkedIn

A second provider on the same verified email joins the account you already have.