Keller Williams Realty, Inc. (KWRI) is an Austin, Texas headquartered residential real estate franchisor and the largest real estate brokerage franchise in the United States by agent count, operating more than 1,000 market centers worldwide through independently owned and operated offices. In the value chain Keller Williams sits at the brokerage and agent-platform layer, not the data-cooperative layer: it franchises brokerages, and it builds and operates KW Command, a proprietary agent operating system for lead, contact, task, listing, opportunity and marketing management, plus the KW Marketplace where third-party vendors sell integrated products to KW agents. Its API posture is real but partner-gated. Keller Williams runs a genuine Apigee-backed developer portal (DevHub) at developer.kw.com with a live gateway at partners.api.kw.com and a sandbox at sandbox.partners.api.kw.com, an OpenID Connect authorization server whose discovery document is publicly readable, and a published API License Agreement. Access is not self-serve: a developer must submit a partnership application through the "Apply to Integrate" form, be approved by KWRI, receive a DevHub account, then sign the KW API License Agreement and Terms of Use before receiving an API key and secret. Only one API — KW Worldwide Listings Search — is visible anonymously in the API catalog; the rest of the catalog (Command MC, Contact and Lead Data, Tasks, Opportunity/Deal/ Transaction Data, User/Organization/Role Information, Marketplace Subscription Management, Internal) is behind a SAML member login. On the sector's central question, Keller Williams carries no RESO posture at all: it is absent from the RESO certification directory, no RESO Web API, Data Dictionary, OData $metadata or Universal Property Identifier reference appears anywhere in its developer portal or specification, and its own listings spec states in its description that the service "is not a substitution for or tied to any Multiple Listings Services database records." This is a brokerage's own listing and CRM data behind a commercial partner agreement, not licensed MLS data behind a certified standard.
Keller Williams publishes 1 API on the APIs.io network: Search API. Tagged areas include Real-Estate, United States, Residential Real Estate, Brokerage, and Franchise.
The Keller Williams catalog on APIs.io includes 1 event-driven AsyncAPI specification.
Keller Williams’ developer surface includes authentication, documentation, getting-started guide, API reference, signup flow, support, product news, and 30 more developer resources.
Regulatory Posture applies to this provider. Its tags matched the
Securities & Market Data regime (on an ambiguous tag, where no other regime matched), so
Regulatory Posture carries 15 points of the composite.
If this regime is wrong for your business, say so on your
provider repo — the
applicability map is public and we will correct it.
Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it
carries 10 points of the composite. It is scored from the published contracts
themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already
holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in
front of it, and the first time that check is skipped a duplicate record is created.
Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet,
not penalised by it.
The six quality facets above are damped to 75 points between them,
because the conditional facet above carries the other
25. That is why each facet's contribution is shown against a damped
maximum: raising a quality facet moves the composite by 75% of its nominal
weight, not 100%. The full arithmetic is at apis.io/rating/.
Keller Williams uses OpenID Connect on top of OAuth 2.0 to grant a partner application access to an individual KW user's Command data. The authorization server at partners.api.k...
The partner-facing surface behind the KW Marketplace, where vendors sell products to Keller Williams agents. Keller Williams pushes subscription lifecycle events — subscription ...
aid: keller-williams
name: Keller Williams
kind: company
url: https://raw.githubusercontent.com/api-evangelist/keller-williams/refs/heads/main/apis.yml
description: 'Keller Williams Realty, Inc. (KWRI) is an Austin, Texas headquartered residential real estate franchisor and
the largest real estate brokerage franchise in the United States by agent count, operating more than 1,000 market centers
worldwide through independently owned and operated offices. In the value chain Keller Williams sits at the brokerage and
agent-platform layer, not the data-cooperative layer: it franchises brokerages, and it builds and operates KW Command, a
proprietary agent operating system for lead, contact, task, listing, opportunity and marketing management, plus the KW Marketplace
where third-party vendors sell integrated products to KW agents. Its API posture is real but partner-gated. Keller Williams
runs a genuine Apigee-backed developer portal (DevHub) at developer.kw.com with a live gateway at partners.api.kw.com and
a sandbox at sandbox.partners.api.kw.com, an OpenID Connect authorization server whose discovery document is publicly readable,
and a published API License Agreement. Access is not self-serve: a developer must submit a partnership application through
the "Apply to Integrate" form, be approved by KWRI, receive a DevHub account, then sign the KW API License Agreement and
Terms of Use before receiving an API key and secret. Only one API — KW Worldwide Listings Search — is visible anonymously
in the API catalog; the rest of the catalog (Command MC, Contact and Lead Data, Tasks, Opportunity/Deal/ Transaction Data,
User/Organization/Role Information, Marketplace Subscription Management, Internal) is behind a SAML member login. On the
sector''s central question, Keller Williams carries no RESO posture at all: it is absent from the RESO certification directory,
no RESO Web API, Data Dictionary, OData $metadata or Universal Property Identifier reference appears anywhere in its developer
portal or specification, and its own listings spec states in its description that the service "is not a substitution for
or tied to any Multiple Listings Services database records." This is a brokerage''s own listing and CRM data behind a commercial
partner agreement, not licensed MLS data behind a certified standard.'
imageNote: The `image` property was removed on 2026-08-26. It had been copied verbatim out of a bootstrap template and pointed
at an icon belonging to groq, not to this company. That asset returns HTTP 200, so the record rendered another company's
brand rather than a broken image, which is why it went unreported (roadmap#153). No correct icon has been sourced yet. Shipping
the wrong company's mark is worse than shipping none; re-run the icon backfill once a real asset exists.
tags:
- Real-Estate
- United States
- Residential Real Estate
- Brokerage
- Franchise
- Property Listings
- PropTech
- Agent Platform
- CRM
- Partner APIs
- Marketplace
- Austin Texas
tags_raw:
- Real Estate
- United States
- Residential Real Estate
- Brokerage
- Franchise
- Property Listings
- PropTech
- Agent Platform
- CRM
- Partner APIs
- Marketplace
- Austin Texas
deliveryModel:
model: saas
open_source: false
commercial: true
callable_host: false
label: Hosted service · you call their endpoint
confidence: medium
source:
- pricing
generated: '2026-08-28'
method: derived
accessModel:
pricing: unknown
onboarding: self-serve
trial: false
try_now: false
public: false
label: Self-serve signup
confidence: medium
source:
- authentication
- scopes
- security
- sandbox
generated: '2026-09-02'
method: derived
created: '2026-07-26'
modified: '2026-07-26'
specificationVersion: '0.23'
apis:
- aid: keller-williams:keller-williams-partner-identity-api
name: KW Partner Identity API (OpenID Connect)
description: Keller Williams uses OpenID Connect on top of OAuth 2.0 to grant a partner application access to an individual
KW user's Command data. The authorization server at partners.api.kw.com/idp serves a publicly readable OpenID Connect
discovery document advertising authorize, token, introspect, userinfo, revoke, end_session and device_authorization endpoints,
RS256 ID tokens, PKCE S256, and 40 supported scopes covering contacts, tasks, listings, organizations, users, opportunities,
recruiting and marketing profiles. The DevHub Getting Started guide documents the authorization-code flow, the consent
screen, token exchange with base64 client_secret_basic credentials, and logout via the revoke endpoint. A separate partner
token-refresh endpoint is documented under /v2/oauth2/partner/token.
humanURL: https://developer.kw.com/getting-started
baseURL: https://partners.api.kw.com/idp
tags:
- Authentication
- OpenID Connect
- Scopes
tags_raw:
- Authentication
- OpenID Connect
- OAuth 2.0
- Scopes
properties:
- type: OpenIDConnectDiscovery
url: authentication/keller-williams-openid-configuration.json
- type: Documentation
url: https://developer.kw.com/getting-started
- type: Documentation
url: https://developer.kw.com/docs-authentication
- type: Documentation
url: https://developer.kw.com/docs-refresh-token
- type: Authentication
url: authentication/keller-williams-authentication.yml
- type: OAuthScopes
url: scopes/keller-williams-scopes.yml
- type: WellKnown
url: well-known/keller-williams-well-known.yml
- aid: keller-williams:keller-williams-marketplace-subscription-api
name: KW Marketplace Subscription & Metered Billing API
description: The partner-facing surface behind the KW Marketplace, where vendors sell products to Keller Williams agents.
Keller Williams pushes subscription lifecycle events — subscription creation, subscription creation for teams, subscription
change, subscription cancel, status notification, user assignment and user unassignment — to a partner's secured HTTPS
endpoint registered with the KW team, and partners report consumption back through a pre-configured metered billing endpoint
that accepts a quantity and unit type per account. Sample payloads, synchronous and asynchronous subscription flows, an
error-code reference and a subscription lifecycle walkthrough are published publicly on DevHub; no OpenAPI document is
offered for this surface.
humanURL: https://developer.kw.com/marketplace-documentation
baseURL: https://partners.api.kw.com/v1
tags:
- Marketplace
- Subscription
- Billing
- Event
tags_raw:
- Marketplace
- Subscriptions
- Billing
- Events
properties:
- type: Documentation
url: https://developer.kw.com/marketplace-documentation
- type: Documentation
url: https://developer.kw.com/metered-billing
- type: Documentation
url: https://developer.kw.com/subscription-lifecycle-walkthrough
- type: Documentation
url: https://developer.kw.com/docs-synchronous-subscription
- type: Documentation
url: https://developer.kw.com/docs-asynchronous-subscription
- type: Documentation
url: https://developer.kw.com/docs-error-codes-reference
- type: Webhooks
url: asyncapi/keller-williams-marketplace-webhooks.yml
- type: ErrorCatalog
url: errors/keller-williams-error-codes.yml
- type: AgentSkill
url: skills/keller-williams-handle-marketplace-subscriptions.md
- aid: keller-williams:keller-williams-search-api
name: Keller Williams Search API
description: The Search API from Keller Williams — 5 operation(s) for search.
humanURL: https://developer.kw.com/docs/listingskww/1/overview
baseURL: https://partners.api.kw.com/v2
tags:
- Search
properties:
- type: OpenAPI
url: openapi/keller-williams-search-api-openapi.yml
- type: Documentation
url: https://developer.kw.com/docs/listingskww/1/overview
- type: APIReference
url: https://developer.kw.com/docs/listingskww/1/routes/listings/get
- type: Documentation
url: https://developer.kw.com/filtering-and-sorting
- type: Sandbox
url: https://sandbox.partners.api.kw.com/v2
- type: Sandbox
url: sandbox/keller-williams-sandbox.yml
- type: Examples
url: examples/keller-williams-listings-search-examples.json
- type: ErrorCatalog
url: errors/keller-williams-problem-types.yml
- type: DataModel
url: data-model/keller-williams-data-model.yml
- type: Arazzo
url: arazzo/keller-williams-publish-listing.yml
common:
- type: CapabilityMap
url: capabilities/keller-williams-capability-edges.yml
name: Keller Williams Business Capability Map
- type: Overlay
url: overlays/keller-williams-listings-search-overlay.yaml
- type: X-MCPServerCandidate
url: mcp/keller-williams-mcp.yml
note: 'Renamed from MCPServer 2026-09-03 (roadmap#247): the manifest self-describes as status: candidate — a tool list derived
from the published API contracts, not an existing server. The scorer already read the manifest and reported mcp_server
correctly; the MCPServer type was crediting the artifact-type surfaces with a server that does not exist.'
- type: AgenticAccess
url: agentic-access/keller-williams-agentic-access.yml
- type: DomainSecurity
url: security/keller-williams-domain-security.yml
- type: Authentication
url: authentication/keller-williams-authentication.yml
- type: OAuthScopes
url: scopes/keller-williams-scopes.yml
- type: Conventions
url: conventions/keller-williams-conventions.yml
- type: ErrorCatalog
url: errors/keller-williams-error-codes.yml
- type: Lifecycle
url: lifecycle/keller-williams-lifecycle.yml
- type: StatusPage
url: https://status.kw.com/
- type: Deprecation
url: https://developer.kw.com/base-path-migration-guide
- type: Conformance
url: conformance/keller-williams-conformance.yml
- type: DataModel
url: data-model/keller-williams-data-model.yml
- type: Packages
url: packages/keller-williams-packages.yml
- type: WellKnown
url: well-known/keller-williams-well-known.yml
- type: Webhooks
url: asyncapi/keller-williams-marketplace-webhooks.yml
- type: AgentSkill
url: skills/_index.yml
- type: Arazzo
name: Publish a KW Worldwide listing
url: arazzo/keller-williams-publish-listing.yml
- type: LLMsTxt
url: llms/keller-williams-llms.txt
- type: Website
url: https://www.kw.com/
- type: DeveloperPortal
url: https://developer.kw.com/
- type: Documentation
url: https://developer.kw.com/getting-started
- type: GettingStarted
url: https://developer.kw.com/getting-started
- type: APIReference
url: https://developer.kw.com/docs/listingskww/1/overview
- type: APICatalog
url: https://developer.kw.com/apis
- type: SignUp
url: https://share.hsforms.com/2JQHe7zfKRLSo_cXKjy-5nwbg45/
- type: TermsOfService
url: https://developer.kw.com/terms-and-conditions
- type: PrivacyPolicy
url: https://legal.kw.com/privacy-policy
- type: License
url: https://developer.kw.com/api-license-agreement
- type: Support
url: https://developer.kw.com/support
- type: Marketplace
url: https://marketplace.kw.com/
- type: News
url: https://kwri.kw.com/
- type: Blog
url: https://outfront.kw.com/
- type: BlogRSS
url: https://outfront.kw.com/feed/
- type: GitHubOrganization
url: https://github.com/KWRI
- type: LinkedIn
url: https://www.linkedin.com/company/keller-williams-realty
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
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