Invidica

Invidica is an Oakland-based B2B wholesale ecommerce marketplace (founded 2019) that upgrades the wholesaler-retailer relationship for the reseller economy. It pairs a marketplace where resellers order wholesale products directly from brands with AI-driven analytics that combine Amazon sales data to predict an item's profitability, sales velocity, and competition, helping small sellers find the most profitable products to resell. Founded by CEO Sean Bovell and backed by 500 Global and 1517 Fund (pre-seed, 2021). The company appears to be pivoting under the Reroute Retail brand (rerouteretail.com, "launching soon"); its original invidica.com domain no longer resolves. No public API or developer surface is currently published.

Invidica is profiled on the APIs.io network. Tagged areas include Company, E-Commerce, Marketplace, Wholesale, and Retail.

🌐 Visit website 📡 Source on GitHub

5.0/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-08-21 · rubric v0.12.0

0 APIs

Company E-Commerce Marketplace Wholesale Retail Reseller Analytics B2B Artificial Intelligence

Kin Score

Kin Score How this is scored →
scored 2026-08-21 · rubric v0.12.0

Composite quality — 5.0/100 · minimal

Contract Quality 0.0 / 25

Developer Ergonomics 0.0 / 20

Access Clarity 0.0 / 20

Operational Transparency 0.0 / 13

Contract Governance 0.0 / 12

Discoverability 5.0 / 10

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/invidica: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Company 3

The organization behind the API

Website

Website

LinkedIn

Crunchbase

Crunchbase

Source (apis.yml)

aid: invidica
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/invidica.png
name: Invidica
description: Invidica is an Oakland-based B2B wholesale ecommerce marketplace (founded 2019) that upgrades the wholesaler-retailer
  relationship for the reseller economy. It pairs a marketplace where resellers order wholesale products directly from brands
  with AI-driven analytics that combine Amazon sales data to predict an item's profitability, sales velocity, and competition,
  helping small sellers find the most profitable products to resell. Founded by CEO Sean Bovell and backed by 500 Global and
  1517 Fund (pre-seed, 2021). The company appears to be pivoting under the Reroute Retail brand (rerouteretail.com, "launching
  soon"); its original invidica.com domain no longer resolves. No public API or developer surface is currently published.
url: https://raw.githubusercontent.com/api-evangelist/invidica/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- 500-global
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-19'
tags:
- Company
- E-Commerce
- Marketplace
- Wholesale
- Retail
- Reseller
- Analytics
- B2B
- Artificial Intelligence
tags_raw:
- Company
- Ecommerce
- Marketplace
- Wholesale
- Retail
- Reseller
- Analytics
- B2B
- Artificial Intelligence
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/invidica-domain-security.yml
- type: Website
  url: https://rerouteretail.com
- type: LinkedIn
  url: https://www.linkedin.com/company/invidica
- type: Crunchbase
  url: https://www.crunchbase.com/organization/invidica
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence

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