InsightEra

InsightEra Co., Ltd. is a Bangkok-based marketing technology and data intelligence company that builds ready-to-use online marketing tools from social network data. Its platform spans social research (social listening and competitor analytics), social management (omni-channel management and chatbots), social data and analytics (Customer Data Platform and CRM), and social campaigns (campaign targeting and analytics), alongside a Thai NLP service and a generative enterprise AI platform. InsightEra positions its "Intelligence Model" as an ecosystem that connects external intelligence (market, customers, competitors, society) with internal organizational data so brands can turn insight into interaction and action. The company was surfaced as a portfolio lead of lightspeed-venture-partners and added to the API Evangelist network. InsightEra publishes one public developer surface: the NLP Platform API (branded "ELI") at nlp.insightera.co.th, a RESTful Thai natural-language-processing service documented with a live Swagger 2.0 contract covering tokenization, part-of-speech tagging, named entity recognition, sentiment analysis, spell correction, OCR, address and email extraction, clustering and a trainable custom text-classification model service. The commercial SaaS products (DOM social listening, CENT omni-channel management, Alice chatbot, Brian competitor analytics, 1Palette customer analytics and GenA generative enterprise AI) run on customer-only backends with no published contract.

InsightEra publishes 2 API contracts indexed on the APIs.io network: Classification API and Nlp API. Tagged areas include Company, Marketing Technology, Social Listening, Data Analytics, and Customer Data Platform.

The InsightEra catalog on APIs.io includes 1 Spectral governance ruleset.

InsightEra’s developer surface includes authentication, documentation, API reference, developer console, support, engineering blog, and 22 more developer resources.

🌐 Visit website 📡 Profile data on GitHub

27.3/100 thin ▬ flat Agent 23/100 agent aware Front door AI 5/6 prominent saas Full breakdown ↓
scored 2026-11-06 · rubric v0.27.0 · Show this score on your site →

1 published contract 3 Agent Skills

Company Marketing Technology Social Listening Data Analytics Customer Data Platform CRM Chatbots Social Media Management Natural Language Processing Artificial Intelligence

What this lets a business do 1

Business capabilities this provider's published APIs can perform, derived from its own contracts. Browse all capabilities →

Information & Data Management

BC-610

ClassificationNLP

POST /nlp/classification/predict POST /nlp/classification/retrain POST /nlp/classification/train POST /nlp/ner

Kin Score

Kin Score How this is scored →
scored 2026-11-06 · rubric v0.27.0

Composite quality — 27.3/100 · thin

Contract Quality 8.2 / 19

Developer Ergonomics 4.6 / 15

Access Clarity 1.6 / 15

Operational Transparency 0.0 / 10

Contract Governance 1.6 / 9

Discoverability 5.0 / 8

Regulatory Posture 2.9 / 15

Create-or-Update Ergonomics 0.0 / 10

Agent readiness — 23/100 · agent aware

Machine-Readable Contract 18 / 18

Agentic Access Contract 10 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Pagination 5 / 5

Distinct Operations 3 / 3

MCP Tool Quality 6 / 6

Regulatory Posture applies to this provider. Its tags matched the AI & Biometrics regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.

The six quality facets above are damped to 75 points between them, because the conditional facet above carries the other 25. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 75% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

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Agent readiness — checks not met, largest first (exact, from this profile):

MCP Server +12 pts — deployment.mode + probe verdict on the mcp/ manifest, not the pointer; an unprobed slug falls back to authorship
Idempotency +9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented)
A2A Agent Card +8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
Request/Response Examples +7 pts — share of operations carrying request/response examples; else an Examples / Code Samples link
Registration Without a Human +6 pts — a `registration_endpoint` in the served RFC 8414 / OIDC discovery document
Delegated User Identity +6 pts — a served discovery document listing authorization_code in grant_types_supported (served), else an oauth2 authorizationCode flow or openIdConnect declared in an OpenAPI (documented)

7 more unmet checks in the Agent Readiness table above.

Kin Score — facets with the most composite points still available (weight × headroom):

Access Clarity scores 10.5 — up to +17.9 composite points
Contract Quality scores 43.5 — up to +14.1 composite points
Developer Ergonomics scores 30.4 — up to +13.9 composite points

Each check links to what satisfies it. Publish the artifact, or tell us where it already lives, and the score moves on the next scoring run.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from the provider profile at artifacts.apis.io/insightera/apis.yml: open an issue on github.com/api-evangelist/insightera to ask a question or point us at an artifact you publish. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Standards implemented 1

Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.

OpenAPI

measured — observed by APIs.io (published)

APIs 2

Individual APIs this provider publishes, each with its own machine-readable definition.

InsightEra Classification API

The classification API from InsightEra — 8 operation(s) for classification.

InsightEra Nlp API

The nlp API from InsightEra — 15 operation(s) for nlp.

Open Collections 1

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

NLP Platform API

OPEN COLLECTION

Agent Skills 3

Packaged agent skills for driving this provider's APIs from an AI assistant.

Analyze Thai text with the InsightEra NLP Platform

AGENT SKILL

Extract structured Thai contact data from text and images

AGENT SKILL

Train and run a custom text classifier on InsightEra

AGENT SKILL

InsightEra API pricing

Pricing Plans 1

Published pricing tiers and plan structures.

Insightera Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Insightera Rate Limits

0 limits

RATE LIMITS

Spectral Rules 1

Spectral governance rulesets for linting and validating these APIs.

InsightEra API Rules

59 rules · 52 errors 6 warnings 1 info

SPECTRAL

OpenAPI Overlays 1

Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.

Insightera Nlp Platform Overlay

51 actions · documentation · insightera-nlp-platform-openapi.yml

DERIVED

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Insightera Authentication

apiKey · 1 scheme

SECURITY

Insightera Domain Security

TLSv1.3 · DMARC

SECURITY

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Insightera Agentic Access

23 operations · 22 acting

AGENTIC

Resources

Get Started 1

Portal, sign-up, and the first successful call

Console

Console

Documentation 2

Reference material describing how the API behaves

Documentation

Documentation

APIReference

APIReference

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess

AgenticAccess

LLMsTxt

LLMsTxt

AgentSkill

AgentSkill

Design & Contract 5

Pagination, idempotency, versioning, errors, and events

Conventions

ErrorCatalog

DataModel

Conformance

Lifecycle

Build 1

SDKs, sample code, and the tooling you integrate with

Packages

Packages

Access & Security 2

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Authentication

Authentication

Operate 2

Status, limits, changes, and where to get help

RateLimits

RateLimits

Support

Support

Commercial 3

Pricing, plans, and the legal terms of use

Plans

Plans

TermsOfService

TermsOfService

PrivacyPolicy

PrivacyPolicy

Company 6

The organization behind the API

Website

About

Blog

Careers

LinkedIn

Facebook

Facebook

Other 3

Properties that don't map to a standard resource type

CapabilityMap

CapabilityMap

Overlay

Overlay

Products

Products

Source (apis.yml)

aid: insightera
name: InsightEra
description: 'InsightEra Co., Ltd. is a Bangkok-based marketing technology and data intelligence company that builds ready-to-use
  online marketing tools from social network data. Its platform spans social research (social listening and competitor analytics),
  social management (omni-channel management and chatbots), social data and analytics (Customer Data Platform and CRM), and
  social campaigns (campaign targeting and analytics), alongside a Thai NLP service and a generative enterprise AI platform.
  InsightEra positions its "Intelligence Model" as an ecosystem that connects external intelligence (market, customers, competitors,
  society) with internal organizational data so brands can turn insight into interaction and action. The company was surfaced
  as a portfolio lead of lightspeed-venture-partners and added to the API Evangelist network. InsightEra publishes one public
  developer surface: the NLP Platform API (branded "ELI") at nlp.insightera.co.th, a RESTful Thai natural-language-processing
  service documented with a live Swagger 2.0 contract covering tokenization, part-of-speech tagging, named entity recognition,
  sentiment analysis, spell correction, OCR, address and email extraction, clustering and a trainable custom text-classification
  model service. The commercial SaaS products (DOM social listening, CENT omni-channel management, Alice chatbot, Brian competitor
  analytics, 1Palette customer analytics and GenA generative enterprise AI) run on customer-only backends with no published
  contract.'
url: https://raw.githubusercontent.com/api-evangelist/insightera/refs/heads/main/apis.yml
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: sales
  trial: false
  try_now: true
  public: true
  label: Public docs, sales-gated credentials
  confidence: high
  source:
  - https://nlp.insightera.co.th/docs/v1.0/
  - https://demo.nlp.insightera.co.th/
  - https://www.insightera.co.th/contact-us/
  generated: '2026-08-13'
  method: searched
  note: 'The API reference and the machine-readable contract are fully public and need no login, and a hosted demo application
    (demo.nlp.insightera.co.th) can be exercised anonymously - hence public and try_now true. But there is no signup page
    anywhere in the site''s own page inventory, no pricing page, and no free tier: tokens are issued by InsightEra through
    the contact form. The demo token the reference pre-fills returns HTTP 403 "This token has no quota allowed on this service",
    so the try-it console cannot complete a call. Corrected by hand from the derive-access-model.py heuristic, which read
    the apiKey scheme as self-serve signup.'
image: https://www.insightera.co.th/wp-content/uploads/2022/03/light-logo.png
x-type: company
x-source: vc-portfolio
x-backed-by:
- lightspeed-venture-partners
x-tier: enriched
x-tier-reason: Added as a lightspeed-venture-partners portfolio lead. A 2026-08-13 enrichment pass found a real published
  contract - the NLP Platform API Swagger 2.0 document at nlp.insightera.co.th/api/doc/doc.json - which the previous pass
  had missed.
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Marketing Technology
- Social Listening
- Data Analytics
- Customer Data Platform
- CRM
- Chatbots
- Social Media Management
- Natural Language Processing
- Artificial Intelligence
tags_raw:
- Company
- Marketing Technology
- Social Listening
- Data Analytics
- Customer Data Platform
- CRM
- Chatbot
- Social Media Management
- Natural Language Processing
- Artificial Intelligence
apis:
- aid: insightera:insightera-classification-api
  name: InsightEra Classification API
  description: The classification API from InsightEra — 8 operation(s) for classification.
  humanURL: https://nlp.insightera.co.th/docs/v1.0/
  baseURL: https://nlp.insightera.co.th/api
  tags:
  - Classification
  tags_raw:
  - classification
  properties:
  - type: OpenAPI
    url: openapi/insightera-classification-api-openapi.yml
  - type: Swagger
    url: openapi/_original/insightera-nlp-platform-openapi.json
  - type: APIReference
    url: https://nlp.insightera.co.th/docs/v1.0/
  - type: Documentation
    url: https://nlp.insightera.co.th/docs/v1.0/
  - type: Console
    url: https://demo.nlp.insightera.co.th/
- aid: insightera:insightera-nlp-api
  name: InsightEra Nlp API
  description: The nlp API from InsightEra — 15 operation(s) for nlp.
  humanURL: https://nlp.insightera.co.th/docs/v1.0/
  baseURL: https://nlp.insightera.co.th/api
  tags:
  - Natural Language Processing
  tags_raw:
  - nlp
  - NLP
  properties:
  - type: OpenAPI
    url: openapi/insightera-nlp-api-openapi.yml
  - type: Swagger
    url: openapi/_original/insightera-nlp-platform-openapi.json
  - type: APIReference
    url: https://nlp.insightera.co.th/docs/v1.0/
  - type: Documentation
    url: https://nlp.insightera.co.th/docs/v1.0/
  - type: Console
    url: https://demo.nlp.insightera.co.th/
common:
- type: CapabilityMap
  url: capabilities/insightera-capability-edges.yml
  name: InsightEra Business Capability Map
- type: AgenticAccess
  url: agentic-access/insightera-agentic-access.yml
- type: DomainSecurity
  url: security/insightera-domain-security.yml
- type: Authentication
  url: authentication/insightera-authentication.yml
- type: Conventions
  url: conventions/insightera-conventions.yml
- type: ErrorCatalog
  url: errors/insightera-problem-types.yml
- type: DataModel
  url: data-model/insightera-data-model.yml
- type: Conformance
  url: conformance/insightera-conformance.yml
- type: Lifecycle
  url: lifecycle/insightera-lifecycle.yml
- type: RateLimits
  url: rate-limits/insightera-rate-limits.yml
- type: Plans
  url: plans/insightera-plans-pricing.yml
- type: Packages
  url: packages/insightera-packages.yml
- type: Overlay
  url: overlays/insightera-nlp-platform-overlay.yaml
- type: LLMsTxt
  url: llms/insightera-llms.txt
- type: AgentSkill
  url: skills/_index.yml
- type: Documentation
  url: https://nlp.insightera.co.th/docs/v1.0/
- type: APIReference
  url: https://nlp.insightera.co.th/docs/v1.0/
- type: Console
  url: https://demo.nlp.insightera.co.th/
- type: TermsOfService
  url: https://www.insightera.co.th/terms-of-service/
- type: PrivacyPolicy
  url: https://www.insightera.co.th/privacy-policy/
- type: Products
  url: https://www.insightera.co.th/products/
- type: Website
  url: https://www.insightera.co.th/
- type: About
  url: https://www.insightera.co.th/about-us/
- type: Support
  url: https://www.insightera.co.th/contact-us/
- type: Blog
  url: https://www.insightera.co.th/resources/
- type: Careers
  url: https://www.insightera.co.th/careers/
- type: LinkedIn
  url: https://www.linkedin.com/company/insightera-co.-ltd.
- type: Facebook
  url: https://www.facebook.com/InsightEraTH
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 21
  pass: local-v1

InsightEra API — frequently asked questions

Does InsightEra have an API?

Yes. APIs.io lists 2 APIs from InsightEra, including InsightEra Classification API and InsightEra Nlp API.

Is there an OpenAPI specification for the InsightEra API?

Yes. APIs.io indexes 2 OpenAPI specifications for InsightEra, each linked for download from this page.

How do I authenticate with the InsightEra API?

InsightEra uses bearer-token authentication (apiKey · 1 scheme). The details are profiled on APIs.io as Insightera Authentication.

Is the InsightEra API ready for AI agents?

InsightEra has a Kin Score of 27.3 out of 100 (thin) and an Agent Readiness score of 23.1 (agent-aware), scored by API Evangelist on 2026-11-06.

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