Hoop

Hoop is an AI retention agent for Shopify subscription brands, built by the founding team behind Trello and backed by Index Ventures. It plugs into a brand's helpdesk (Gorgias, Zendesk, or Kustomer), intercepts every subscription-cancellation ticket, and runs a tailored save conversation in the brand's voice: it asks why the subscriber wants to leave, then matches a retention offer (pause, plan swap, discount, or skip) to the stated reason and writes the accepted change back to the billing tool (Recharge or Skio) automatically. Hoop logs every cancellation reason, offer, and outcome so brands learn why subscribers churn, and lets teams A/B test save offers through plain-English policy changes rather than macros. It is an end-user SaaS application rather than an API provider — it consumes the Shopify, Gorgias, Zendesk, Recharge, and Skio APIs and exposes no public developer API, SDK, or documentation of its own.

Hoop is profiled on the APIs.io network. Tagged areas include Company, Business Applications, Customer Retention, Ecommerce, and Shopify.

Hoop’s developer surface includes engineering blog, pricing, and 5 more developer resources.

🌐 Visit website 📡 Source on GitHub

13.5/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5

0 APIs

CompanyBusiness ApplicationsCustomer RetentionEcommerceShopifySubscriptionsCustomer SupportAI Agent

Kin Score

Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5

Composite quality — 13.5/100 · minimal

Contract Quality 0.0 / 25

Developer Ergonomics 0.4 / 20

Commercial Clarity 6.3 / 20

Operational Transparency 0.0 / 13

Governance 0.0 / 12

Discoverability 6.8 / 10

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 15

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/hoop: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

LLMsTxt

LLMsTxt

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Commercial 3

Pricing, plans, and the legal terms of use

Pricing

Pricing

TermsOfService

TermsOfService

PrivacyPolicy

PrivacyPolicy

Company 2

The organization behind the API

Website

Website

Blog

Blog

Source (apis.yml)

aid: hoop
name: Hoop
description: 'Hoop is an AI retention agent for Shopify subscription brands, built by the founding team behind Trello and
  backed by Index Ventures. It plugs into a brand''s helpdesk (Gorgias, Zendesk, or Kustomer), intercepts every subscription-cancellation
  ticket, and runs a tailored save conversation in the brand''s voice: it asks why the subscriber wants to leave, then matches
  a retention offer (pause, plan swap, discount, or skip) to the stated reason and writes the accepted change back to the
  billing tool (Recharge or Skio) automatically. Hoop logs every cancellation reason, offer, and outcome so brands learn why
  subscribers churn, and lets teams A/B test save offers through plain-English policy changes rather than macros. It is an
  end-user SaaS application rather than an API provider — it consumes the Shopify, Gorgias, Zendesk, Recharge, and Skio APIs
  and exposes no public developer API, SDK, or documentation of its own.'
url: https://raw.githubusercontent.com/api-evangelist/hoop/refs/heads/main/apis.yml
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://www.hoop.app/landing/v1/og.jpg
x-type: company
x-source: vc-portfolio
x-backed-by:
- index-ventures
x-tier: profiled
x-tier-reason: no-public-api
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-19'
tags:
- Company
- Business Applications
- Customer Retention
- Ecommerce
- Shopify
- Subscriptions
- Customer Support
- AI Agent
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.hoop.app/
- type: Blog
  url: https://www.hoop.app/blog
- type: Pricing
  url: https://www.hoop.app/pricing
- type: TermsOfService
  url: https://www.hoop.app/terms
- type: PrivacyPolicy
  url: https://www.hoop.app/privacy
- type: LLMsTxt
  url: llms/hoop-llms.txt
- type: DomainSecurity
  url: security/hoop-domain-security.yml
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence