Flipp (Wishabi)

aid: flipp-wishabi
name: Flipp (Wishabi)
description: Flipp (operated by Wishabi) is a Toronto-based retail media and digital merchandising company that connects retailers,
  brands, and consumers through shoppable digital experiences. Its consumer app aggregates weekly digital flyers, coupons,
  and shopping lists from more than 2,000 retailers including Walmart, Kroger, Home Depot, CVS, and Publix, helping shoppers
  find local deals and clip offers to loyalty cards. For businesses, Flipp runs a retail media platform - content collection,
  curation, and distribution of "full fidelity" shoppable merchandising experiences reaching over 100 million high-intent
  households - plus sponsored video and shoppable-item ad solutions built on 400B+ intent-based shopping signals. For retail
  partners Flipp publishes the FlyerKit API - a public, versioned HTTPS/JSON API at api.flipp.com that exposes publications,
  pages, highlights, categories, products, store locators and geo lookup so retailers can embed their own circular content
  in web, email and native experiences - alongside the Flipp Platform SDKs (FlyerKit for iOS/Android, StorefrontsKit/SKit
  for SFML rendering, and the DVM digital-visual-merchandising SDK) distributed from github.com/wishabi and a credentialed
  JFrog Artifactory. Access tokens are issued by a Flipp technical contact rather than through self-service signup.
url: https://raw.githubusercontent.com/api-evangelist/flipp-wishabi/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- insight-partners
x-tier: stub
x-tier-reason: portfolio-lead
accessModel:
  pricing: unknown
  onboarding: contact
  trial: false
  try_now: false
  public: true
  label: Partner
  confidence: medium
  source:
  - https://api.flipp.com/flyerkit/v4.0/documentation
  generated: '2026-08-12'
  method: searched
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-08-12'
image: https://corp.flipp.com/wp-content/uploads/2024/03/cropped-cropped-blue-1000-192x192.png
tags:
- Company
- Retail
- Retail Media
- Advertising
- Flyers
- Coupons
- E-commerce
- Shopping
- Marketing
- Digital Circulars
- Publications
- Merchandising
- Product Data
- Store Locator
apis:
- name: Flipp FlyerKit API
  description: Public HTTPS/JSON API that gives retailers programmatic access to the structured circular ("publication") data
    that powers the Flipp platform - publications by merchant and store/postal code, publication pages, highlights, categories,
    products across or within a publication, detailed product records with matched coupons, sub-item inventory, the five closest
    stores to a postal/zip code, and normalized geo FSA lookup. Responses are JSON, requests are authorized with an access_token
    query parameter issued by a Flipp technical contact, CORS is supported, and versions are pinned in the URI path (v2.0,
    v3.0, v4.0). v4.0 adds multi-token permissions, future-publication visibility, and keyword/tag filtering.
  humanURL: https://api.flipp.com/flyerkit/v4.0/documentation
  baseURL: https://api.flipp.com/flyerkit/v4.0
  tags:
  - retail-media
  - digital-circulars
  - flyers
  - publications
  - product-data
  - coupons
  - store-locator
  - merchandising
  - retail
  properties:
  - type: Documentation
    url: https://api.flipp.com/flyerkit/v4.0/documentation
  - type: APIReference
    url: https://api.flipp.com/flyerkit/v4.0/documentation
  - type: OpenAPI
    url: openapi/flipp-wishabi-flyerkit-openapi.yml
  - type: Swagger
    url: openapi/_original/flipp-wishabi-flyerkit-v4-openapi-original.json
  - type: Authentication
    url: authentication/flipp-wishabi-authentication.yml
  - type: Conventions
    url: conventions/flipp-wishabi-conventions.yml
  - type: ErrorCatalog
    url: errors/flipp-wishabi-problem-types.yml
  - type: DataModel
    url: data-model/flipp-wishabi-data-model.yml
  - type: Overlay
    url: overlays/flipp-wishabi-flyerkit-overlay.yaml
  - type: RateLimits
    url: rate-limits/flipp-wishabi-rate-limits.yml
  - type: Plans
    url: plans/flipp-wishabi-plans-pricing.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.flipp.com/
- type: CompanyWebsite
  url: https://corp.flipp.com/
- type: Blog
  url: https://blog.flipp.com/
- type: HelpCenter
  url: https://help.flipp.com/hc/en-ca
- type: Support
  url: https://help.flipp.com/hc/en-ca
- type: GitHubOrganization
  url: https://github.com/wishabi
- type: PrivacyPolicy
  url: https://corp.flipp.com/legal/privacy/
- type: TermsOfService
  url: https://corp.flipp.com/legal/terms_of_use/
- type: Documentation
  url: https://api.flipp.com/flyerkit/v4.0/documentation
- type: APIReference
  url: https://api.flipp.com/flyerkit/v4.0/documentation
- type: DomainSecurity
  url: security/flipp-wishabi-domain-security.yml
- type: Authentication
  url: authentication/flipp-wishabi-authentication.yml
- type: Conventions
  url: conventions/flipp-wishabi-conventions.yml
- type: Lifecycle
  url: lifecycle/flipp-wishabi-lifecycle.yml
- type: Conformance
  url: conformance/flipp-wishabi-conformance.yml
- type: Packages
  url: packages/flipp-wishabi-packages.yml
- type: SDKs
  url: packages/flipp-wishabi-packages.yml
- type: LLMsTxt
  url: llms/flipp-wishabi-llms.txt
- type: AgentSkill
  url: skills/_index.yml
- type: Components
  url: components/flipp-wishabi-components.yml
- type: ChangeLog
  url: changelog/flipp-wishabi-changelog.yml
- type: DataModel
  url: data-model/flipp-wishabi-data-model.yml
- type: ErrorCatalog
  url: errors/flipp-wishabi-problem-types.yml
- type: RateLimits
  url: rate-limits/flipp-wishabi-rate-limits.yml
- type: Plans
  url: plans/flipp-wishabi-plans-pricing.yml
- type: SourceCode
  url: https://github.com/wishabi
x-artifact-absences:
  note: Recorded so a later pass does not re-litigate them. Each was probed or searched on 2026-08-12 and NO canonical pointer
    is emitted, because the pointer would assert a surface Flipp does not serve.
  WellKnown: Every /.well-known/ path 404s on api.flipp.com and corp.flipp.com; www.flipp.com answers 200 with an identical
    41,244-byte SPA shell for every path, which is a soft-404, not a document. The previously-wired WellKnown pointer was
    REMOVED on this pass. See well-known/flipp-wishabi-well-known.yml.
  SecurityTxt: No security.txt served on any host.
  AgentCard: /.well-known/agent-card.json and /.well-known/agent.json miss on every host.
  MCPServer: No MCP server published. mcp/flipp-wishabi-mcp.yml holds a DERIVED candidate tool list only, status candidate.
  StatusPage: status.flipp.com does not resolve; no status page found.
  Deprecation: A versioning policy is published, but no deprecation policy, no notice period and no Sunset/Deprecation headers.
  Security: No vulnerability disclosure policy or bug bounty found.
  Compliance: No SOC 2 / ISO 27001 / PCI / HIPAA claim and no trust center published.
  Idempotency: All 11 operations are GET; no idempotency mechanism exists to point at.
  Webhooks: No webhook, event or streaming surface.
  AsyncAPI: No event surface, so no AsyncAPI - N/A rather than a gap.
  Sandbox: No sandbox, test mode or console published.
  CLI: No first-party CLI. homebrew-flipp exists but is internal Go dev tooling, not an API CLI.
  Pricing: corp.flipp.com/legal-storefronts-rates/ returns 200 but is password-protected, so no public pricing page exists
    to point at. See plans/flipp-wishabi-plans-pricing.yml.
  DeveloperPortal: developer.flipp.com does not resolve.
  GettingStarted: No quickstart or getting-started page published.
  SignUp: No self-service signup; tokens are issued by a Flipp technical contact.
  Postman: No public Postman collection or workspace found.
  Roadmap: No public roadmap.
x-enrichment:
  date: '2026-08-12'
  status: enriched
  artifacts_added: 18
  pass: local-v1