Flipp (Wishabi)

Flipp (operated by Wishabi) is a Toronto-based retail media and digital merchandising company that connects retailers, brands, and consumers through shoppable digital experiences. Its consumer app aggregates weekly digital flyers, coupons, and shopping lists from more than 2,000 retailers including Walmart, Kroger, Home Depot, CVS, and Publix, helping shoppers find local deals and clip offers to loyalty cards. For businesses, Flipp runs a retail media platform - content collection, curation, and distribution of "full fidelity" shoppable merchandising experiences reaching over 100 million high-intent households - plus sponsored video and shoppable-item ad solutions built on 400B+ intent-based shopping signals. Flipp publishes no public developer API or portal; this profile captures the company's public web, merchant, and open-source (github.com/wishabi) surface for the API Evangelist network.

Flipp (Wishabi) is profiled on the APIs.io network. Tagged areas include Company, Retail, Retail Media, Advertising, and Flyers.

Flipp (Wishabi)’s developer surface includes engineering blog and 7 more developer resources.

🌐 Visit website 📡 Source on GitHub

13.0/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5

0 APIs

CompanyRetailRetail MediaAdvertisingFlyersCouponsE-commerceShoppingMarketing

Kin Score

Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5

Composite quality — 13.0/100 · minimal

Contract Quality 0.0 / 25

Developer Ergonomics 1.3 / 20

Commercial Clarity 4.2 / 20

Operational Transparency 0.7 / 13

Governance 0.0 / 12

Discoverability 6.8 / 10

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 15

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/flipp-wishabi: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Build 1

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

GitHubOrganization

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Operate 1

Status, limits, changes, and where to get help

HelpCenter

HelpCenter

Commercial 2

Pricing, plans, and the legal terms of use

PrivacyPolicy

PrivacyPolicy

TermsOfService

TermsOfService

Company 3

The organization behind the API

Website

Website

CompanyWebsite

CompanyWebsite

Blog

Blog

Source (apis.yml)

aid: flipp-wishabi
name: Flipp (Wishabi)
description: Flipp (operated by Wishabi) is a Toronto-based retail media and digital merchandising company that connects retailers,
  brands, and consumers through shoppable digital experiences. Its consumer app aggregates weekly digital flyers, coupons,
  and shopping lists from more than 2,000 retailers including Walmart, Kroger, Home Depot, CVS, and Publix, helping shoppers
  find local deals and clip offers to loyalty cards. For businesses, Flipp runs a retail media platform - content collection,
  curation, and distribution of "full fidelity" shoppable merchandising experiences reaching over 100 million high-intent
  households - plus sponsored video and shoppable-item ad solutions built on 400B+ intent-based shopping signals. Flipp publishes
  no public developer API or portal; this profile captures the company's public web, merchant, and open-source (github.com/wishabi)
  surface for the API Evangelist network.
url: https://raw.githubusercontent.com/api-evangelist/flipp-wishabi/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- insight-partners
x-tier: stub
x-tier-reason: portfolio-lead
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-19'
image: https://corp.flipp.com/wp-content/uploads/2024/03/cropped-cropped-blue-1000-192x192.png
tags:
- Company
- Retail
- Retail Media
- Advertising
- Flyers
- Coupons
- E-commerce
- Shopping
- Marketing
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.flipp.com/
- type: CompanyWebsite
  url: https://corp.flipp.com/
- type: Blog
  url: https://blog.flipp.com/
- type: HelpCenter
  url: https://help.flipp.com/hc/en-ca
- type: GitHubOrganization
  url: https://github.com/wishabi
- type: PrivacyPolicy
  url: https://corp.flipp.com/legal/privacy/
- type: TermsOfService
  url: https://corp.flipp.com/legal/terms_of_use/
- type: DomainSecurity
  url: security/flipp-wishabi-domain-security.yml
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence