DecisionLink pioneered enterprise Customer Value Management (CVM), giving B2B sales, marketing, and customer-success teams a platform to quantify, present, and defend the economic value their products deliver to buyers. The company has since rebranded and relaunched as Xfactor.io, a revenue-operations AI platform that builds a "digital twin" of a company's go-to-market system: it unifies CRM, pipeline, usage, and finance signals into Xfactor Central, surfaces cross-source risk through Xfactor OpenInsights with plain-English alerts, and lets teams simulate growth scenarios before committing with Xfactor Simulation and Growth AI. Backed by Accel, the company sells to revenue and go-to-market leaders. The platform runs on a set of FastAPI services behind api.xfactor.io — Value Proposition, Value Facts, Value Chat and Collaboration Manager — which serve live OpenAPI 3.1 documents and Swagger UI reference pages anonymously, while every operation itself is protected by Auth0 bearer tokens. There is no developer portal, pricing page, or published onboarding path: the subscription agreement and data-processing addendum are the only places the company describes its APIs in prose, and API-based access is issued as SHA-256-hashed API keys to contracted customers. Security posture is published via a SecureFrame trust center (SOC 2 Type II).
DecisionLink publishes 4 APIs on the APIs.io network, including Xfactor.io Value Proposition API, Xfactor.io Value Facts API, Xfactor.io Value Chat API, and 1 more. Tagged areas include Company, Cloud Saas, Revenue Operations, Customer Value Management, and Artificial Intelligence.
DecisionLink’s developer surface includes engineering blog, support, authentication, and 22 more developer resources.
The largest of the Xfactor.io platform services — 88 paths and 109 operations covering value propositions, companies, accounts, solutions and products, benefits and value driver...
Reference-data service for the value model — accrual types, area types, case-study improvement types, cost categories, expense types, format types, impact types, and the transla...
The Growth AI conversational service — chat sessions and history, prompt management, file upload, feedback, and long-running generation jobs for value propositions and value mod...
The buyer-facing collaboration surface — a separate login, and read access to a shared value proposition's discovery, benefits, factors and assets. 8 paths, 10 operations, Auth0...
aid: decisionlink
accessModel:
pricing: unknown
onboarding: sales
trial: false
try_now: false
public: false
label: Contact Sales
confidence: medium
source:
- https://www.xfactor.io/get-a-demo/
generated: '2026-08-13'
method: searched
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/decisionlink.png
name: DecisionLink
description: 'DecisionLink pioneered enterprise Customer Value Management (CVM), giving B2B sales, marketing, and customer-success
teams a platform to quantify, present, and defend the economic value their products deliver to buyers. The company has since
rebranded and relaunched as Xfactor.io, a revenue-operations AI platform that builds a "digital twin" of a company''s go-to-market
system: it unifies CRM, pipeline, usage, and finance signals into Xfactor Central, surfaces cross-source risk through Xfactor
OpenInsights with plain-English alerts, and lets teams simulate growth scenarios before committing with Xfactor Simulation
and Growth AI. Backed by Accel, the company sells to revenue and go-to-market leaders. The platform runs on a set of FastAPI
services behind api.xfactor.io — Value Proposition, Value Facts, Value Chat and Collaboration Manager — which serve live
OpenAPI 3.1 documents and Swagger UI reference pages anonymously, while every operation itself is protected by Auth0 bearer
tokens. There is no developer portal, pricing page, or published onboarding path: the subscription agreement and data-processing
addendum are the only places the company describes its APIs in prose, and API-based access is issued as SHA-256-hashed API
keys to contracted customers. Security posture is published via a SecureFrame trust center (SOC 2 Type II).'
url: https://raw.githubusercontent.com/api-evangelist/decisionlink/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- accel
x-tier: stub
x-tier-reason: portfolio-lead
x-rebranded-to: xfactor.io
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Cloud Saas
- Revenue Operations
- Customer Value Management
- Artificial Intelligence
- Go To Market
- Sales
- Analytics
- Value Selling
- Forecasting
apis:
- name: Xfactor.io Value Proposition API
description: The largest of the Xfactor.io platform services — 88 paths and 109 operations covering value propositions,
companies, accounts, solutions and products, benefits and value drivers, workflows, discovery, privileges and users, plus
account factors and mappings. This is the CVM core DecisionLink was built on, now served as a FastAPI service behind Auth0
bearer authentication. The OpenAPI 3.1 document and its Swagger UI are reachable anonymously; every operation requires
a token.
humanURL: https://api.xfactor.io/v1/value-proposition/docs
baseURL: https://api.xfactor.io
tags:
- customer-value-management
- value-proposition
- revenue-operations
- sales
- b2b
properties:
- type: OpenAPI
url: openapi/decisionlink-value-proposition-openapi.yml
- type: APIReference
url: https://api.xfactor.io/v1/value-proposition/docs
- type: Documentation
url: https://api.xfactor.io/v1/value-proposition/docs
- name: Xfactor.io Value Facts API
description: Reference-data service for the value model — accrual types, area types, case-study improvement types, cost
categories, expense types, format types, impact types, and the translation/localization components used to render value
propositions. 17 paths, 17 operations, Auth0 bearer authentication.
humanURL: https://api.xfactor.io/api/v1/value-facts/docs
baseURL: https://api.xfactor.io
tags:
- customer-value-management
- reference-data
- localization
- revenue-operations
properties:
- type: OpenAPI
url: openapi/decisionlink-value-facts-openapi.yml
- type: APIReference
url: https://api.xfactor.io/api/v1/value-facts/docs
- type: Documentation
url: https://api.xfactor.io/api/v1/value-facts/docs
- name: Xfactor.io Value Chat API
description: The Growth AI conversational service — chat sessions and history, prompt management, file upload, feedback,
and long-running generation jobs for value propositions and value models with a /stream/{job_id}/status polling surface.
17 paths, 20 operations, Auth0 bearer authentication. The service root also answers Socket.IO/Engine.IO handshakes, indicating
a realtime transport alongside the REST surface.
humanURL: https://api.xfactor.io/api/v1/value-chat/docs
baseURL: https://api.xfactor.io
tags:
- artificial-intelligence
- conversational-ai
- generative-ai
- customer-value-management
- async-jobs
properties:
- type: OpenAPI
url: openapi/decisionlink-value-chat-openapi.yml
- type: APIReference
url: https://api.xfactor.io/api/v1/value-chat/docs
- type: Documentation
url: https://api.xfactor.io/api/v1/value-chat/docs
- name: Xfactor.io Collaboration Manager API
description: The buyer-facing collaboration surface — a separate login, and read access to a shared value proposition's
discovery, benefits, factors and assets. 8 paths, 10 operations, Auth0 bearer authentication. This is the service behind
the shared value-proposition experience a seller sends to a customer.
humanURL: https://api.xfactor.io/api/v1/collaboration/docs
baseURL: https://api.xfactor.io
tags:
- collaboration
- customer-value-management
- value-proposition
- b2b
properties:
- type: OpenAPI
url: openapi/decisionlink-collaboration-openapi.yml
- type: APIReference
url: https://api.xfactor.io/api/v1/collaboration/docs
- type: Documentation
url: https://api.xfactor.io/api/v1/collaboration/docs
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
- FN: APIs.json
email: info@apis.io
common:
- type: DomainSecurity
url: security/decisionlink-domain-security.yml
- type: Website
url: https://www.xfactor.io/
- type: Blog
url: https://www.xfactor.io/blog/
- type: Support
url: https://www.xfactor.io/contact-us/
- type: PrivacyPolicy
url: https://www.xfactor.io/privacy-notice/
- type: TermsOfService
url: https://www.xfactor.io/terms-of-use/
- type: TrustCenter
url: https://app.secureframe.com/ext/trust-center/xfactor-io/
- type: Compliance
url: https://app.secureframe.com/ext/trust-center/xfactor-io/
- type: GitHubOrganization
url: https://github.com/XFactor-IO
- type: Login
url: https://app.xfactor.io/
- type: Authentication
url: authentication/decisionlink-authentication.yml
- type: Conventions
url: conventions/decisionlink-conventions.yml
- type: ErrorCatalog
url: errors/decisionlink-problem-types.yml
- type: DataModel
url: data-model/decisionlink-data-model.yml
- type: Lifecycle
url: lifecycle/decisionlink-lifecycle.yml
- type: Conformance
url: conformance/decisionlink-conformance.yml
- type: LLMsTxt
url: llms/decisionlink-llms.txt
- type: Plans
url: plans/decisionlink-plans-pricing.yml
- type: RateLimits
url: rate-limits/decisionlink-rate-limits.yml
- type: Packages
url: packages/decisionlink-packages.yml
- type: AgentSkill
url: skills/_index.yml
- type: Overlay
url: overlays/decisionlink-value-proposition-overlay.yaml
- type: Overlay
url: overlays/decisionlink-value-facts-overlay.yaml
- type: Overlay
url: overlays/decisionlink-value-chat-overlay.yaml
- type: Overlay
url: overlays/decisionlink-collaboration-overlay.yaml
x-unpointered-artifacts:
- file: well-known/decisionlink-well-known.yml
reason: Records an absence. Every /.well-known/ path on every host Xfactor.io controls returned 404, 301-with-no-body, or
a 403 SPA shell, so no WellKnown or SecurityTxt pointer is emitted — the pointer would assert a surface the provider does
not serve.
- file: mcp/decisionlink-mcp.yml
reason: A derived candidate tool list, not a server. deployment.mode is none and there is no endpoint, so no MCPServer pointer
is emitted — the pointer would read as a verified agent surface.
- file: conventions/decisionlink-conventions.yml
reason: Wired as Conventions, but deliberately NOT as Idempotency. No idempotency key exists in any of the 156 operations;
the artifact records the gap, not a capability.
x-enrichment:
date: '2026-08-13'
status: enriched
artifacts_added: 29
pass: local-v1
note: 'Round 2 overturned round 1. The 2026-07 pass recorded "no public developer API, SDK, or documentation surface". STEP
0b contract discovery against the API host root found four live FastAPI OpenAPI 3.1 documents and their Swagger UI pages
served anonymously at api.xfactor.io — 156 operations across Value Proposition, Value Facts, Value Chat and Collaboration
Manager. Ownership confirmed: the paths match the calls in the company''s own app.xfactor.io bundle, and that bundle names
api.xfactor.io as its Auth0 token audience.'