Datalot

Datalot (now operating under parent company Centerfield Insurance Services) is an analytics-driven digital customer-acquisition and live lead/call marketplace platform for the insurance industry, spanning auto, home, life, health, Medicare, and commercial lines. It runs digital demand-generation campaigns, qualifies consumers in a real-time marketplace, and routes them by data to carriers and agents, adding agent-presence and telephony management, TCPA/regulatory compliance tooling, and secondary-market handling for unmatched consumers. Named carrier clients include Liberty Mutual, Allstate, Farmers, Progressive, Travelers, Aetna, and Humana. The company is SOC 2 certified. It was surfaced as a portfolio company of bessemer-venture-partners; the customer-facing surface is an authenticated carrier/agent portal at app.datalot.com with no public API, SDK, or developer documentation.

Datalot is profiled on the APIs.io network. Tagged areas include Company, Insurance, Insurtech, Lead Generation, and Customer Acquisition.

🌐 Visit website 📡 Source on GitHub

9.6/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-08-20 · rubric v0.12.0

0 APIs

Company Insurance Insurtech Lead Generation Customer Acquisition Marketing Marketplace Advertising

Kin Score

Kin Score How this is scored →
scored 2026-08-20 · rubric v0.12.0

Composite quality — 9.6/100 · minimal

Contract Quality 0.0 / 21

Developer Ergonomics 0.0 / 17

Access Clarity 4.7 / 17

Operational Transparency 0.0 / 11

Contract Governance 0.0 / 10

Discoverability 4.3 / 9

Regulatory Posture 3.2 / 15

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Regulatory Posture applies to this provider. Its tags matched the Insurance regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/datalot: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Get Started 1

Portal, sign-up, and the first successful call

Login

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Commercial 2

Pricing, plans, and the legal terms of use

PrivacyPolicy

PrivacyPolicy

TermsOfService

TermsOfService

Company 1

The organization behind the API

Website

Website

Source (apis.yml)

aid: datalot
name: Datalot
description: Datalot (now operating under parent company Centerfield Insurance Services) is an analytics-driven digital customer-acquisition
  and live lead/call marketplace platform for the insurance industry, spanning auto, home, life, health, Medicare, and commercial
  lines. It runs digital demand-generation campaigns, qualifies consumers in a real-time marketplace, and routes them by data
  to carriers and agents, adding agent-presence and telephony management, TCPA/regulatory compliance tooling, and secondary-market
  handling for unmatched consumers. Named carrier clients include Liberty Mutual, Allstate, Farmers, Progressive, Travelers,
  Aetna, and Humana. The company is SOC 2 certified. It was surfaced as a portfolio company of bessemer-venture-partners;
  the customer-facing surface is an authenticated carrier/agent portal at app.datalot.com with no public API, SDK, or developer
  documentation.
url: https://raw.githubusercontent.com/api-evangelist/datalot/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- bessemer-venture-partners
x-tier: stub
x-tier-reason: portfolio-lead
x-note: No public developer program — no OpenAPI, SDKs, docs, changelog, or webhooks published; app.datalot.com is auth-gated.
  Rebranded/operated under Centerfield Insurance Services.
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://www.datalot.com/images/datalot-logo.png
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-18'
tags:
- Company
- Insurance
- Insurtech
- Lead Generation
- Customer Acquisition
- Marketing
- Marketplace
- Advertising
tags_raw:
- Company
- Insurance
- InsurTech
- Lead Generation
- Customer Acquisition
- Marketing
- Marketplace
- Advertising
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/datalot-domain-security.yml
- type: Website
  url: https://www.datalot.com/
- type: Login
  url: https://app.datalot.com/login
- type: PrivacyPolicy
  url: https://www.centerfield.com/privacy-policy/
- type: TermsOfService
  url: https://www.centerfield.com/terms-and-conditions/
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence