Datafy website screenshot

Datafy

Datafy is a location-analytics and advertising platform, founded in 2018 and headquartered in Ogden, Utah, that helps destinations and communities turn visitation, spending, and behavioral signals into marketing decisions. It serves travel and tourism boards, attractions, downtowns, retail partners, and civic organizations with three core offerings — data analytics, targeted advertising, and real-world attribution — alongside Tally, an attendance-measurement product. The company reports 500+ clients and states that it maintains SOC 2 compliance. Datafy operates a client portal at portal.datafyhq.com; it does not currently publish a public developer API, SDKs, or API documentation.

Datafy is profiled on the APIs.io network. Tagged areas include Company, Analytics, Advertising, Location Intelligence, and Attribution.

Datafy’s developer surface includes pricing, engineering blog, support, and 4 more developer resources.

14.9/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyAnalyticsAdvertisingLocation IntelligenceAttributionTourismMarketing

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 14.9/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 1.3 / 20
Commercial Clarity 6.8 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/datafy: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Datafy Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Get Started 1

Portal, sign-up, and the first successful call

Access & Security 1

Authentication, authorization, and security posture

Operate 1

Status, limits, changes, and where to get help

Commercial 2

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: datafy
name: Datafy
description: Datafy is a location-analytics and advertising platform, founded in 2018 and headquartered in Ogden, Utah, that
  helps destinations and communities turn visitation, spending, and behavioral signals into marketing decisions. It serves
  travel and tourism boards, attractions, downtowns, retail partners, and civic organizations with three core offerings —
  data analytics, targeted advertising, and real-world attribution — alongside Tally, an attendance-measurement product. The
  company reports 500+ clients and states that it maintains SOC 2 compliance. Datafy operates a client portal at portal.datafyhq.com;
  it does not currently publish a public developer API, SDKs, or API documentation.
url: https://raw.githubusercontent.com/api-evangelist/datafy/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- bessemer-venture-partners
- insight-partners
x-tier: stub
x-tier-reason: portfolio-lead
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-18'
image: https://www.datafy.com/favicon.ico
tags:
- Company
- Analytics
- Advertising
- Location Intelligence
- Attribution
- Tourism
- Marketing
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/datafy-domain-security.yml
- type: Website
  url: https://www.datafy.com/
- type: Pricing
  url: https://www.datafy.com/pricing
- type: Blog
  url: https://www.datafy.com/blog
- type: PrivacyPolicy
  url: https://www.datafy.com/privacy-policy
- type: Support
  url: https://www.datafy.com/contact
- type: Login
  url: https://portal.datafyhq.com
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence