Brightloom
Brightloom is a San Francisco customer data and customer intelligence platform for restaurant and retail brands. It began as Eatsa, the automated quinoa-bowl restaurant chain, and rebranded to Brightloom in 2019 when Starbucks licensed select components of its Digital Flywheel customer engagement software to the company, took an equity stake and a board seat alongside a $30M round. The product unifies point-of-sale, loyalty, ecommerce and marketing data into a single customer view, reports on data health, runs AI-driven hyper-segmentation and anomaly detection over that data, and recommends the next campaign and audience a brand should target. Brightloom was sold as an end-user SaaS with prebuilt connectors to common POS, loyalty and marketing platforms rather than as a developer platform, and it published no public API reference, developer portal, SDK or machine-readable specification. The company now appears defunct: the last dated item on its own press page is December 2022, the entire operating estate it once held TLS certificates for is gone from DNS — api.brightloom.com, api-prd/api-dev, the cgp.brightloom.com application, its auth0-cgp Auth0 tenant, and the status, support and knowledgebase hosts all NXDOMAIN — brightloom.com publishes no MX record, and only the frozen marketing site remains, with its /about/ page defaced by injected search-spam.
Brightloom is profiled on the APIs.io network. Tagged areas include Company, Customer Data Platform, Customer Intelligence, Restaurants, and Retail.
Kin Score
Security Posture 1
Authentication, domain security, vulnerability disclosure, and trust-center signals.
Resources
Access & Security 1
Authentication, authorization, and security posture
Operate 1
Status, limits, changes, and where to get help
Company 5
The organization behind the API