Western & Southern Financial Group

aid: western-and-southern-financial-group
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/western-and-southern-financial-group.png
name: Western & Southern Financial Group
url: https://raw.githubusercontent.com/api-evangelist/western-and-southern-financial-group/refs/heads/main/apis.yml
modified: '2026-05-03'
description: Western & Southern Financial Group is a Fortune 500 diversified family of financial services companies headquartered
  in Cincinnati, Ohio. Founded in 1888, the group offers life insurance, annuities, mutual funds, asset management, retirement
  planning, and investment management through a family of subsidiaries including Western & Southern Life, Columbus Life, Gerber
  Life, Integrity Life, Lafayette Life, Fort Washington Investment Advisors, Touchstone Investments, and W&S Financial Group
  Distributors, with over $112 billion in assets under management.
tags:
- Insurance
- Financial Services
- Annuities
- Life Insurance
- Retirement
- Investment Management
- Fortune 500
created: '2026-03-24'
specificationVersion: '0.19'
apis: []
common:
- type: DomainSecurity
  url: security/western-and-southern-financial-group-domain-security.yml
- type: Website
  url: https://www.westernsouthern.com/
- type: Portal
  url: https://www.westernsouthern.com/wslife/log-in
  title: Customer Account Login
- type: Portal
  url: https://www.westernsouthern.com/financial-professionals
  title: Financial Professionals Portal
- type: Portal
  url: https://www.westernsouthern.com/distributors/products/annuities
  title: Distributor Annuity Products Portal
- type: Documentation
  url: https://www.westernsouthern.com/
- type: Features
  data:
  - name: Life Insurance Products
    description: Comprehensive life insurance portfolio including whole life, universal life, term life, key person, critical
      illness, and buy-sell agreement coverage across multiple subsidiaries.
  - name: Annuity Products
    description: Fixed, indexed, variable, immediate, and deferred annuities for retirement accumulation and income through
      Integrity Life, Lafayette Life, and W&S Financial Group Distributors.
  - name: Investment Management
    description: Institutional and high-net-worth investment management through Fort Washington Investment Advisors, and mutual
      fund offerings through Touchstone Investments.
  - name: Digital Insurance Platform
    description: Columbus Life operates a fully digital platform for faster submission-to-commission processing for independent
      financial service representatives.
  - name: Direct-to-Consumer Digital Channel
    description: Fabric by Gerber Life provides affordable term life insurance, will creation, and family financial organization
      via mobile app and digital platform.
  - name: Wholesale Distribution
    description: W&S Financial Group Distributors serves as a wholesale distributor of annuities and life insurance to financial
      institutions, banks, and independent advisors.
  - name: Retirement Planning Tools
    description: Online calculators for life insurance needs, retirement income, college savings, 401(k) projections, and
      withdrawal strategy planning.
- type: UseCases
  data:
  - name: Agent/Producer Integration
    description: Independent agents and financial service representatives access product information, submit applications,
      and manage policies through the financial professionals portal.
  - name: Institutional Distribution
    description: Banks, broker-dealers, and financial institutions distribute W&S annuity and life insurance products through
      wholesale partnership agreements.
  - name: Retirement Income Planning
    description: Advisors and clients use online tools and product solutions to build retirement income strategies using annuities
      and managed accounts.
  - name: Digital Life Insurance
    description: Consumers purchase and manage term life insurance and estate planning documents digitally through the Fabric
      by Gerber Life mobile platform.
- type: Integrations
  data:
  - name: DTCC Insurance & Retirement Services
    description: Integration with DTCC's insurance and retirement services platform for producer authorization, annuity processing,
      and lifecycle management using ACORD standards.
  - name: ACORD Standards
    description: Life and annuity data standards compliance using ACORD Next-Generation Digital Standards (NGDS) including
      JSON and YAML-based exchange formats for insurance transactions.
  - name: Fidelity Institutional
    description: Product distribution partnership with Fidelity for annuity and insurance product offerings through Fidelity's
      advisor platform.
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com