Qualtrics

Qualtrics is an experience management platform providing REST APIs for managing surveys, accessing response data, distributing surveys, managing contacts, and automating XM programs at scale. The Qualtrics v3 API enables developers to automate repetitive processes, integrate data across systems, and build custom extensions for customer, employee, product, and brand experience programs.

Qualtrics publishes 7 API contracts indexed on the APIs.io network, including Automations API, Directories API, Distributions API, and 4 more. Tagged areas include Experience Management, Surveys, Customer Experience, Employee Experience, and Market Research.

The Qualtrics catalog on APIs.io includes 1 JSON-LD context and 1 Spectral governance ruleset.

Qualtrics’ developer surface includes authentication, documentation, engineering blog, pricing, and 15 more developer resources.

🌐 Visit website 📡 Profile data on GitHub

45.7/100 developing ▬ flat Agent 20/100 agent aware Front door AI 4/6 moderate Heartbeat 95/100 alive saas Full breakdown ↓
scored 2026-11-13 · rubric v0.28.0 · Show this score on your site →

3 published contracts

Experience Management Surveys Customer Experience Employee Experience Market ResearchXMREST API

What this lets a business do 2

Business capabilities this provider's published APIs can perform, derived from its own contracts. Browse all capabilities →

Customer Service Management

BC-430

DistributionsSurvey Definitions

GET /distributions POST /distributions GET /survey-definitions/{Id}

Developer Platform & API Ecosystem Management

BC-4270

Event Subscriptions

POST /eventsubscriptions/ DELETE /eventsubscriptions/

Kin Score

Kin Score How this is scored →
scored 2026-11-13 · rubric v0.28.0

Composite quality — 45.7/100 · developing

Contract Quality 11.5 / 19

Developer Ergonomics 4.3 / 15

Access Clarity 6.7 / 15

Operational Transparency 3.5 / 10

Contract Governance 2.1 / 9

Discoverability 5.4 / 8

Regulatory Posture 4.1 / 15

Create-or-Update Ergonomics 0.0 / 10

Agent readiness — 20/100 · agent aware

Machine-Readable Contract 18 / 18

Agentic Access Contract 10 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 7 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Pagination 5 / 5

Distinct Operations 0 / 3

MCP Tool Quality 6 / 6

Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.

The six quality facets above are damped to 75 points between them, because the conditional facet above carries the other 25. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 75% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

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Agent readiness — checks not met, largest first (exact, from this profile):

MCP Server +12 pts — deployment.mode + probe verdict on the mcp/ manifest, not the pointer; an unprobed slug falls back to authorship Ask about this →
Idempotency +9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented) Ask about this →
Stable Error Semantics +8 pts — OpenAPI $refs a shared error schema across 4xx/5xx responses (verified), else common[].type includes ErrorCatalog / ErrorCodes / DeclineCodes Ask about this →
A2A Agent Card +8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0 Ask about this →
Registration Without a Human +6 pts — a `registration_endpoint` in the served RFC 8414 / OIDC discovery document Ask about this →
Delegated User Identity +6 pts — a served discovery document listing authorization_code in grant_types_supported (served), else an oauth2 authorizationCode flow or openIdConnect declared in an OpenAPI (documented) Ask about this →

9 more unmet checks in the Agent Readiness table above.

Kin Score — facets with the most composite points still available (weight × headroom):

Developer Ergonomics scores 28.6 — up to +14.3 composite points Ask about this →
Access Clarity scores 44.7 — up to +11.1 composite points Ask about this →
Contract Quality scores 61.2 — up to +9.7 composite points Ask about this →

Each check links to what satisfies it. Publish the artifact, or tell us where it already lives, and the score moves on the next scoring run.

Not sure how this applies to your stack? Ask about any one item. Kin Lane reads every question, looks at your profile and your situation, and replies with what a fix would take — scoped to that one area, priced up front, yours whether you ship it or not. Ask a question →

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from the provider profile at artifacts.apis.io/qualtrics/apis.yml: open an issue on github.com/api-evangelist/qualtrics to ask a question or point us at an artifact you publish. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Markets this provider is in provisional

The Kin Score Market layer reads a provider inside its market: its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted: not part of the Kin Score or agent readiness.

Market	Position	Depth	Registered MCP server	Declares compatibility
Customer Support, Helpdesk and Contact Center	gravity	56.7	-	-
Data Marketplaces (data providers on cloud data platforms)	gravity	56.7	-	-
Surveys, Market Research and Experience Management	gravity	56.7	-	-
UK G-Cloud Suppliers (UK public-sector cloud procurement)	gravity	56.7	-	-
Mobile SDK Publishers (Play SDK Index, CocoaPods, ADA certification)	gravity	56.7	-	-
Official SDKs on Packagist, pub.dev and Hex	gravity	56.7	-	-
TX-RAMP Certified Cloud Products (Texas DIR)	gravity	56.7	-	-
APIs.guru OpenAPI Directory (API definition directory)	gravity	56.7	-	-
ServiceNow Store (partner apps + ServiceNow Certified App)	gravity	56.7	-	-
Adobe Exchange (publishers of Creative Cloud, Experience Cloud and Document Cloud integrations)	gravity	56.7	-	-

Registered MCP server and declares compatibility are report only — not weighted. Undeclared means we found nothing we can read, so there is no number: we never infer integrations.

Standards implemented 1

Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.

OpenAPI

measured — observed by APIs.io (published)

APIs 7

Individual APIs this provider publishes, each with its own machine-readable definition.

Qualtrics Automations API

The automations API from Qualtrics — 1 operation(s) for automations.

Qualtrics Directories API

The Directories API from Qualtrics — 1 operation(s) for directories.

Qualtrics Distributions API

The Distributions API from Qualtrics — 2 operation(s) for distributions.

Qualtrics File API

The file API from Qualtrics — 3 operation(s) for file.

Qualtrics Files API

The files API from Qualtrics — 1 operation(s) for files.

Qualtrics Survey Definitions API

The Survey Definitions API from Qualtrics — 2 operation(s) for survey definitions.

Qualtrics Event Subscriptions API

The Event Subscriptions API from Qualtrics — 3 operation(s) for event subscriptions.

Scroll for all 7

Open Collections 7

Open, tool-agnostic API collections (OpenAPI-derived and Bruno).

Qualtrics automations API

OPEN COLLECTION

Qualtrics automations Directories API

OPEN COLLECTION

Qualtrics automations Distributions API

OPEN COLLECTION

Qualtrics automations Eventsubscriptions API

OPEN COLLECTION

Qualtrics automations file API

OPEN COLLECTION

Qualtrics automations files API

OPEN COLLECTION

Qualtrics automations Survey Definitions API

OPEN COLLECTION

Scroll for all 7

Qualtrics API pricing

Prices published by Qualtrics, read 2026-10-28 from www.qualtrics.com/pricing/.

Plan	Price
Customer Experience	Request Pricing
Employee Experience	Request Pricing
Market Research	Request Pricing

Plan details, limits and sources →

Pricing Plans 1

Published pricing tiers and plan structures.

Qualtrics Plans Pricing

3 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Qualtrics Rate Limits

3 limits

RATE LIMITS

Compliance 1

Attestations the provider states (SOC 2, ISO 27001 and others), quoted from its own trust page. APIs.io verifies none of them.

Qualtrics

15 quoted statements, read from Qualtrics's own page on 2026-11-10.

COMPLIANCE

FinOps 1

Cost, billing, and metering signals for API financial operations.

Qualtrics Finops

FINOPS

Semantic Vocabularies 1

JSON-LD contexts and semantic vocabularies used across these APIs.

Qualtrics Api Context

14 classes · 24 properties

JSON-LD

Spectral Rules 1

Spectral governance rulesets for linting and validating these APIs. Counts are the severity each rule declares, not results of running them.

Qualtrics — jsonschema rules

5 rules · 3 warn-severity 2 info-severity

SPECTRAL

JSON Schema 8

Standalone JSON Schema definitions for this provider's data models.

CreateContactInMailingList

4 properties

JSON SCHEMA

CreateDistributionLinks

6 properties

JSON SCHEMA

DistributionsResponse

2 properties

JSON SCHEMA

EventSubscriptionHookSchema

3 properties

JSON SCHEMA

EventSubscriptionsResponse

2 properties

JSON SCHEMA

RetrieveDistributionLinksResponse

2 properties

JSON SCHEMA

SubscribeToEventBody

3 properties

JSON SCHEMA

SurveyResponse

1 properties

JSON SCHEMA

Scroll for all 8

Examples 1

Example request and response payloads for these APIs.

Qualtrics Api Examples

8 fields

EXAMPLE

Security Posture 4

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Qualtrics Authentication

apiKey · 1 scheme

SECURITY

Qualtrics Domain Security

TLSv1.3 · HSTS · DNSSEC · DMARC

SECURITY

Qualtrics Vulnerability Disclosure

security.txt · contact published

SECURITY

Qualtrics Trust Center

SOC 2, ISO 27001, ISO 27017, ISO 27018, FedRAMP, GDPR

SECURITY

Agentic Access (API Evangelist recommendations) 1

Recommended x-agentic-access execution contracts for AI agents.

Qualtrics Agentic Access

22 operations · 10 acting

AGENTIC

Resources

Documentation 1

Reference material describing how the API behaves

Documentation

Documentation

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess

AgenticAccess

Build 2

SDKs, sample code, and the tooling you integrate with

PostmanWorkspace

PostmanWorkspace

GitHubOrg

GitHubOrg

Access & Security 4

Authentication, authorization, and security posture

TrustCenter

TrustCenter

VulnerabilityDisclosure

VulnerabilityDisclosure

DomainSecurity

DomainSecurity

Authentication

Authentication

Operate 2

Status, limits, changes, and where to get help

StatusPage

StatusPage

RateLimits

RateLimits

Commercial 3

Pricing, plans, and the legal terms of use

Pricing

Pricing

Plans

Plans

FinOps

FinOps

Company 3

The organization behind the API

Website

Website

LinkedIn

Blog

Blog

Other 3

Properties that don't map to a standard resource type

CapabilityMap

CapabilityMap

Attestations

Attestations

Source (apis.yml)

aid: qualtrics
name: Qualtrics
description: Qualtrics is an experience management platform providing REST APIs for managing surveys, accessing response data,
  distributing surveys, managing contacts, and automating XM programs at scale. The Qualtrics v3 API enables developers to
  automate repetitive processes, integrate data across systems, and build custom extensions for customer, employee, product,
  and brand experience programs.
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source:
  - plans
  - authentication
  - security
  generated: '2026-11-13'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/qualtrics.png
url: https://raw.githubusercontent.com/api-evangelist/qualtrics/refs/heads/main/apis.yml
created: '2026-06-13'
modified: '2026-06-13'
specificationVersion: '0.23'
tags:
- Experience Management
- Surveys
- Customer Experience
- Employee Experience
- Market Research
- XM
- REST API
apis:
- aid: qualtrics:qualtrics-automations-api
  name: Qualtrics Automations API
  description: The automations API from Qualtrics — 1 operation(s) for automations.
  humanURL: https://api.qualtrics.com/
  baseURL: https://yourdatacenterid.qualtrics.com/API/v3/
  tags:
  - Automation
  tags_raw:
  - automations
  properties:
  - type: OpenAPI
    url: openapi/qualtrics-automations-api-openapi.yml
  - type: Documentation
    url: https://api.qualtrics.com/
  - type: JSONSchema
    url: json-schema/createdistributionlinks.json
  - type: JSONSchema
    url: json-schema/createcontactinmailinglist.json
  - type: JSONSchema
    url: json-schema/subscribetoeventbody.json
  - type: Examples
    url: examples/qualtrics-api-examples.json
  - type: Vocabulary
    url: vocabulary/qualtrics-api-vocabulary.json
  - type: JSONLDContext
    url: json-ld/qualtrics-api-context.jsonld
  - type: Postman
    url: https://www.postman.com/qualtrics-public-apis/qualtrics-public-workspace/documentation/e4q8a25/qualtrics-rest-api
- aid: qualtrics:qualtrics-directories-api
  name: Qualtrics Directories API
  description: The Directories API from Qualtrics — 1 operation(s) for directories.
  humanURL: https://api.qualtrics.com/
  baseURL: https://yourdatacenterid.qualtrics.com/API/v3/
  tags:
  - Directories
  properties:
  - type: OpenAPI
    url: openapi/qualtrics-directories-api-openapi.yml
  - type: Documentation
    url: https://api.qualtrics.com/
  - type: JSONSchema
    url: json-schema/createdistributionlinks.json
  - type: JSONSchema
    url: json-schema/createcontactinmailinglist.json
  - type: JSONSchema
    url: json-schema/subscribetoeventbody.json
  - type: Examples
    url: examples/qualtrics-api-examples.json
  - type: Vocabulary
    url: vocabulary/qualtrics-api-vocabulary.json
  - type: JSONLDContext
    url: json-ld/qualtrics-api-context.jsonld
  - type: Postman
    url: https://www.postman.com/qualtrics-public-apis/qualtrics-public-workspace/documentation/e4q8a25/qualtrics-rest-api
- aid: qualtrics:qualtrics-distributions-api
  name: Qualtrics Distributions API
  description: The Distributions API from Qualtrics — 2 operation(s) for distributions.
  humanURL: https://api.qualtrics.com/
  baseURL: https://yourdatacenterid.qualtrics.com/API/v3/
  tags:
  - Distributions
  properties:
  - type: OpenAPI
    url: openapi/qualtrics-distributions-api-openapi.yml
  - type: Documentation
    url: https://api.qualtrics.com/
  - type: JSONSchema
    url: json-schema/distributionsresponse.json
  - type: JSONSchema
    url: json-schema/retrievedistributionlinksresponse.json
  - type: JSONSchema
    url: json-schema/createdistributionlinks.json
  - type: JSONSchema
    url: json-schema/createcontactinmailinglist.json
  - type: JSONSchema
    url: json-schema/subscribetoeventbody.json
  - type: Examples
    url: examples/qualtrics-api-examples.json
  - type: Vocabulary
    url: vocabulary/qualtrics-api-vocabulary.json
  - type: JSONLDContext
    url: json-ld/qualtrics-api-context.jsonld
  - type: Postman
    url: https://www.postman.com/qualtrics-public-apis/qualtrics-public-workspace/documentation/e4q8a25/qualtrics-rest-api
- aid: qualtrics:qualtrics-file-api
  name: Qualtrics File API
  description: The file API from Qualtrics — 3 operation(s) for file.
  humanURL: https://api.qualtrics.com/
  baseURL: https://yourdatacenterid.qualtrics.com/API/v3/
  tags:
  - File
  tags_raw:
  - file
  properties:
  - type: OpenAPI
    url: openapi/qualtrics-file-api-openapi.yml
  - type: Documentation
    url: https://api.qualtrics.com/
  - type: JSONSchema
    url: json-schema/createdistributionlinks.json
  - type: JSONSchema
    url: json-schema/createcontactinmailinglist.json
  - type: JSONSchema
    url: json-schema/subscribetoeventbody.json
  - type: Examples
    url: examples/qualtrics-api-examples.json
  - type: Vocabulary
    url: vocabulary/qualtrics-api-vocabulary.json
  - type: JSONLDContext
    url: json-ld/qualtrics-api-context.jsonld
  - type: Postman
    url: https://www.postman.com/qualtrics-public-apis/qualtrics-public-workspace/documentation/e4q8a25/qualtrics-rest-api
- aid: qualtrics:qualtrics-files-api
  name: Qualtrics Files API
  description: The files API from Qualtrics — 1 operation(s) for files.
  humanURL: https://api.qualtrics.com/
  baseURL: https://yourdatacenterid.qualtrics.com/API/v3/
  tags:
  - File
  tags_raw:
  - files
  properties:
  - type: OpenAPI
    url: openapi/qualtrics-files-api-openapi.yml
  - type: Documentation
    url: https://api.qualtrics.com/
  - type: JSONSchema
    url: json-schema/createdistributionlinks.json
  - type: JSONSchema
    url: json-schema/createcontactinmailinglist.json
  - type: JSONSchema
    url: json-schema/subscribetoeventbody.json
  - type: Examples
    url: examples/qualtrics-api-examples.json
  - type: Vocabulary
    url: vocabulary/qualtrics-api-vocabulary.json
  - type: JSONLDContext
    url: json-ld/qualtrics-api-context.jsonld
  - type: Postman
    url: https://www.postman.com/qualtrics-public-apis/qualtrics-public-workspace/documentation/e4q8a25/qualtrics-rest-api
- aid: qualtrics:qualtrics-survey-definitions-api
  name: Qualtrics Survey Definitions API
  description: The Survey Definitions API from Qualtrics — 2 operation(s) for survey definitions.
  humanURL: https://api.qualtrics.com/
  baseURL: https://yourdatacenterid.qualtrics.com/API/v3/
  tags:
  - Survey Definitions
  properties:
  - type: OpenAPI
    url: openapi/qualtrics-survey-definitions-api-openapi.yml
  - type: Documentation
    url: https://api.qualtrics.com/
  - type: JSONSchema
    url: json-schema/surveyresponse.json
  - type: JSONSchema
    url: json-schema/createdistributionlinks.json
  - type: JSONSchema
    url: json-schema/createcontactinmailinglist.json
  - type: JSONSchema
    url: json-schema/subscribetoeventbody.json
  - type: Examples
    url: examples/qualtrics-api-examples.json
  - type: Vocabulary
    url: vocabulary/qualtrics-api-vocabulary.json
  - type: JSONLDContext
    url: json-ld/qualtrics-api-context.jsonld
  - type: Postman
    url: https://www.postman.com/qualtrics-public-apis/qualtrics-public-workspace/documentation/e4q8a25/qualtrics-rest-api
- aid: qualtrics:qualtrics-event-subscriptions-api
  name: Qualtrics Event Subscriptions API
  description: The Event Subscriptions API from Qualtrics — 3 operation(s) for event subscriptions.
  humanURL: https://api.qualtrics.com/
  baseURL: https://yourdatacenterid.qualtrics.com/API/v3/
  tags:
  - Event Subscriptions
  properties:
  - type: OpenAPI
    url: openapi/qualtrics-event-subscriptions-api-openapi.yml
  - type: Documentation
    url: https://api.qualtrics.com/
  - type: JSONSchema
    url: json-schema/eventsubscriptionsresponse.json
  - type: JSONSchema
    url: json-schema/eventsubscriptionhookschema.json
  - type: JSONSchema
    url: json-schema/createdistributionlinks.json
  - type: JSONSchema
    url: json-schema/createcontactinmailinglist.json
  - type: JSONSchema
    url: json-schema/subscribetoeventbody.json
  - type: Examples
    url: examples/qualtrics-api-examples.json
  - type: Vocabulary
    url: vocabulary/qualtrics-api-vocabulary.json
  - type: JSONLDContext
    url: json-ld/qualtrics-api-context.jsonld
  - type: Postman
    url: https://www.postman.com/qualtrics-public-apis/qualtrics-public-workspace/documentation/e4q8a25/qualtrics-rest-api
common:
- type: PostmanWorkspace
  url: https://www.postman.com/kinlaneapi/qualtrics/overview
- type: CapabilityMap
  url: capabilities/qualtrics-capability-edges.yml
  name: Qualtrics Business Capability Map
- type: AgenticAccess
  url: agentic-access/qualtrics-agentic-access.yml
- type: TrustCenter
  url: security/qualtrics-trust-center.yml
- type: VulnerabilityDisclosure
  url: security/qualtrics-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/qualtrics-domain-security.yml
- type: Authentication
  url: authentication/qualtrics-authentication.yml
- type: Website
  url: https://www.qualtrics.com/
- type: Documentation
  url: https://api.qualtrics.com/
- type: GitHubOrg
  url: https://github.com/qualtrics
- type: LinkedIn
  url: https://www.linkedin.com/company/qualtrics
- type: Blog
  url: https://www.qualtrics.com/blog/
- type: Pricing
  url: https://www.qualtrics.com/pricing/
- type: StatusPage
  url: https://status.qualtrics.com/
- type: X
  url: https://twitter.com/Qualtrics
- type: Plans
  url: plans/qualtrics-plans-pricing.yml
- type: RateLimits
  url: rate-limits/qualtrics-rate-limits.yml
- type: FinOps
  url: finops/qualtrics-finops.yml
- type: Attestations
  url: compliance/qualtrics-compliance.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com

Qualtrics API — frequently asked questions

Does Qualtrics have an API?

Yes. APIs.io lists 7 APIs from Qualtrics, including Qualtrics Automations API, Qualtrics Directories API and Qualtrics Distributions API, and 4 more.

Is there an OpenAPI specification for the Qualtrics API?

Yes. APIs.io indexes 7 OpenAPI specifications for Qualtrics, each linked for download from this page.

How do I authenticate with the Qualtrics API?

Qualtrics uses bearer-token authentication (apiKey · 1 scheme). The details are profiled on APIs.io as Qualtrics Authentication.

How much does the Qualtrics API cost?

Qualtrics publishes its prices; its Customer Experience plan is Request Pricing as of 2026-10-28. APIs.io lists 3 pricing plans for Qualtrics, with each plan's price, limits and inclusions under Pricing on this page.

Is the Qualtrics API ready for AI agents?

Qualtrics has a Kin Score of 45.7 out of 100 (developing) and an Agent Readiness score of 20.0 (agent-aware), scored by API Evangelist on 2026-11-13.

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