Coupang

Coupang is a South Korean e-commerce company offering rapid delivery of a wide range of products including groceries, electronics, fashion, and household goods through its mobile app and website. Coupang exposes an Open API platform for marketplace sellers (vendors) to integrate product catalog, order, return, cancellation, settlement, and inquiry workflows.

Coupang publishes 1 API on the APIs.io network. Tagged areas include Cancellations, E-commerce, Korea, Marketplace, and Open API.

🌐 Visit website 📡 Source on GitHub

25.5/100 emerging ▬ flat Agent 3/100 human only Full breakdown ↓
scored 2026-07-28 · rubric v0.6

AccessFreemium

1 APIs

CancellationsE-commerceKoreaMarketplaceOpen APIOrdersProductsReturnsSellersSettlementVendors

Kin Score

Kin Score How this is scored →
scored 2026-07-28 · rubric v0.6

Composite quality — 25.5/100 · emerging

Contract Quality 0.0 / 25

Developer Ergonomics 1.7 / 20

Commercial Clarity 12.1 / 20

Operational Transparency 4.8 / 13

Governance 0.0 / 12

Discoverability 6.9 / 10

Agent readiness — 3/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/coupang: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

Coupang Open API

The Coupang Open API is a RESTful seller (vendor) API for managing the full marketplace lifecycle including product catalog creation, order processing, return and cancellation h...

Pricing Plans 1

Published pricing tiers and plan structures.

Coupang Plans Pricing

3 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Coupang Rate Limits

5 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Get Started 2

Portal, sign-up, and the first successful call

DeveloperPortal

DeveloperPortal

SellerPortal

SellerPortal

Build 1

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

GitHubOrganization

Access & Security 2

Authentication, authorization, and security posture

VulnerabilityDisclosure

VulnerabilityDisclosure

DomainSecurity

DomainSecurity

Commercial 2

Pricing, plans, and the legal terms of use

TermsOfService

TermsOfService

PrivacyPolicy

PrivacyPolicy

Company 3

The organization behind the API

Website

Website

About

About

LinkedIn

Source (apis.yml)

aid: coupang
name: Coupang
kind: company
description: Coupang is a South Korean e-commerce company offering rapid delivery of a wide range of products including groceries,
  electronics, fashion, and household goods through its mobile app and website. Coupang exposes an Open API platform for marketplace
  sellers (vendors) to integrate product catalog, order, return, cancellation, settlement, and inquiry workflows.
accessModel:
  pricing: freemium
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Freemium
  confidence: medium
  source:
  - plans
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/coupang.png
url: https://raw.githubusercontent.com/api-evangelist/coupang/refs/heads/main/apis.yml
type: Index
access: 3rd-Party
position: Consuming
created: '2024-01-01'
modified: '2026-04-28'
tags:
- Cancellations
- E-commerce
- Korea
- Marketplace
- Open API
- Orders
- Products
- Returns
- Sellers
- Settlement
- Vendors
apis:
- name: Coupang Open API
  description: The Coupang Open API is a RESTful seller (vendor) API for managing the full marketplace lifecycle including
    product catalog creation, order processing, return and cancellation handling, settlement queries, and customer inquiries.
    Authentication uses HMAC-signed Authorization headers with an X-Requested-By header issued from the WING seller portal.
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://developers.coupangcorp.com/
  baseURL: https://api-gateway.coupang.com
  tags:
  - HMAC
  - Marketplace
  - Open API
  - Orders
  - Products
  - REST
  - Sellers
  - Vendors
  properties:
  - type: Documentation
    url: https://developers.coupangcorp.com/
  - type: GettingStarted
    url: https://developers.coupangcorp.com/hc/en-us/articles/360033917473-Coupang-OPEN-API
  - type: TestGuide
    url: https://developers.coupangcorp.com/hc/en-us/articles/360033988873-OPEN-API-Test-Guide
  - type: ProductAPI
    url: https://developers.coupangcorp.com/hc/en-us/sections/360004260614-Product-API
  - type: ReturnAPI
    url: https://developers.coupangcorp.com/hc/en-us/sections/360004302273-Return-API
  - type: SettlementAPI
    url: https://developers.coupangcorp.com/hc/en-us/articles/360034152213-Settlement-Detail-Query
  - type: ProductListingGuide
    url: https://developers.coupangcorp.com/hc/en-us/articles/360034889893-OPEN-API-Product-Listing-Guide
  - type: FAQ
    url: https://developers.coupangcorp.com/hc/en-us/categories/360001818893-FAQs
  features:
  - name: HMAC Authentication
    description: Requests are signed using HMAC-SHA256 with the Open API key issued from WING.
  - name: Vendor-Scoped Endpoints
    description: All operations are scoped to a vendor ID issued by Coupang.
  - name: Full Marketplace Lifecycle
    description: Product catalog, order processing, returns, cancellations, settlements, and inquiries.
  useCases:
  - name: Seller Inventory Sync
    description: Synchronize SKUs and inventory between an external commerce platform and Coupang.
  - name: Order Fulfillment Automation
    description: Pull new orders, push shipping confirmations, and manage cancellations and returns.
  - name: Settlement Reconciliation
    description: Pull settlement histories for finance and accounting reconciliation.
  contact:
  - type: Support
    url: https://developers.coupangcorp.com/hc/en-us
common:
- type: VulnerabilityDisclosure
  url: security/coupang-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/coupang-domain-security.yml
- type: GitHubOrganization
  url: https://github.com/coupang
- type: Website
  url: https://www.coupang.com
- type: DeveloperPortal
  url: https://developers.coupangcorp.com/
- type: SellerPortal
  url: https://wing.coupang.com/
- type: About
  url: https://www.aboutcoupang.com/
- type: TermsOfService
  url: https://www.coupang.com/np/policies/terms
- type: PrivacyPolicy
  url: https://www.coupang.com/np/policies/privacy
- type: LinkedIn
  url: https://www.linkedin.com/company/coupang
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com