Chatfuel website screenshot

Chatfuel

Chatfuel is a no-code AI-powered chatbot and business-automation platform for conversational commerce across Meta-owned messaging channels — WhatsApp, Instagram, Facebook Messenger, TikTok, and an embeddable website chat widget. An official Meta Business Partner, Chatfuel lets teams build automated flows and Fuely AI agents that qualify leads, answer customer questions, take bookings, run re-engagement campaigns, and hand off to live agents. Its developer surface is deliberately small and has been shrinking: the single documented HTTP operation is a Contacts API on panel.chatfuel.com that imports up to 1,000 WhatsApp numbers into an automation with a Bearer account token. The older Broadcasting API (api.chatfuel.com) and Dashboard API (dashboard.chatfuel.com/api) still respond, but Chatfuel retired their documentation along with the whole docs.chatfuel.com help center during 2026, leaving no reference, no deprecation notice and no redirect. A live GraphQL gateway runs at panel.chatfuel.com/graphql with introspection disabled, and a Swagger route on the API host is walled behind Google SSO. Chatfuel publishes no OpenAPI, no AsyncAPI, no first-party SDK and no MCP server.

Chatfuel publishes 3 APIs on the APIs.io network. Tagged areas include Company, Chatbots, Conversational AI, Messaging, and Marketing Automation.

Chatfuel’s developer surface includes documentation, API reference, getting-started guide, support, engineering blog, pricing, signup flow, and 18 more developer resources.

40.4/100 developing ▬ flat Agent 5/100 human only saas Full breakdown ↓
scored 2026-09-08 · rubric v0.20.0
AccessPaidSelf serveFree trial
3 APIs
CompanyChatbotsConversational AIMessagingMarketing AutomationCustomer-SupportWhatsAppInstagramFacebook MessengerTikTokNo-CodeAI Agents

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-08 · rubric v0.20.0
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/chatfuel: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 3

Individual APIs this provider publishes, each with its own machine-readable definition.

Chatfuel Contacts API

The only documented Chatfuel API operation as of 2026-08-13. POST https://panel.chatfuel.com/api/contacts/{automation_id}/whatsapp/ imports a batch of up to 1,000 WhatsApp phone...

Chatfuel Broadcasting API

HTTP API for sending any block or flow from a bot to a user via a POST request, including targeting users by attribute. Historically rate limited to 25 requests per second per b...

Chatfuel Dashboard API

HTTP API to programmatically create and modify bots and pages — create bots, clone bot content, generate role-based invite links, and bind/unbind bots to Facebook pages. Authent...

Pricing Plans 1

Published pricing tiers and plan structures.

Chatfuel Plans Pricing

17 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Chatfuel Rate Limits

2 limits

RATE LIMITS

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Chatfuel Authentication

http/apiKey · 3 schemes

SECURITY

Chatfuel Domain Security

TLSv1.3 · HSTS · DNSSEC · DMARC

SECURITY

Resources

Get Started 4

Portal, sign-up, and the first successful call

Documentation 2

Reference material describing how the API behaves

Agent Surfaces 1

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 4

Pagination, idempotency, versioning, errors, and events

Build 2

SDKs, sample code, and the tooling you integrate with

Access & Security 3

Authentication, authorization, and security posture

Operate 3

Status, limits, changes, and where to get help

Commercial 4

Pricing, plans, and the legal terms of use

Company 2

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: chatfuel
name: Chatfuel
description: 'Chatfuel is a no-code AI-powered chatbot and business-automation platform for conversational commerce across
  Meta-owned messaging channels — WhatsApp, Instagram, Facebook Messenger, TikTok, and an embeddable website chat widget.
  An official Meta Business Partner, Chatfuel lets teams build automated flows and Fuely AI agents that qualify leads, answer
  customer questions, take bookings, run re-engagement campaigns, and hand off to live agents. Its developer surface is deliberately
  small and has been shrinking: the single documented HTTP operation is a Contacts API on panel.chatfuel.com that imports
  up to 1,000 WhatsApp numbers into an automation with a Bearer account token. The older Broadcasting API (api.chatfuel.com)
  and Dashboard API (dashboard.chatfuel.com/api) still respond, but Chatfuel retired their documentation along with the whole
  docs.chatfuel.com help center during 2026, leaving no reference, no deprecation notice and no redirect. A live GraphQL gateway
  runs at panel.chatfuel.com/graphql with introspection disabled, and a Swagger route on the API host is walled behind Google
  SSO. Chatfuel publishes no OpenAPI, no AsyncAPI, no first-party SDK and no MCP server.'
url: https://raw.githubusercontent.com/api-evangelist/chatfuel/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- y-combinator
x-tier: stub
x-tier-reason: portfolio-lead
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: medium
  source:
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: paid
  onboarding: self-serve
  trial: true
  try_now: false
  public: false
  label: Self-serve signup with a 7-day free trial
  confidence: high
  source:
  - plans/chatfuel-plans-pricing.yml
  - authentication/chatfuel-authentication.yml
  generated: '2026-08-13'
  method: searched
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
image: https://chatfuel.com/favicons/apple-touch-icon.png
tags:
- Company
- Chatbots
- Conversational AI
- Messaging
- Marketing Automation
- Customer-Support
- WhatsApp
- Instagram
- Facebook Messenger
- TikTok
- No-Code
- AI Agents
tags_raw:
- Company
- Chatbots
- Conversational AI
- Messaging
- Marketing Automation
- Customer Support
- WhatsApp
- Instagram
- Facebook Messenger
- TikTok
- No-Code
- AI Agents
apis:
- name: Chatfuel Contacts API
  description: The only documented Chatfuel API operation as of 2026-08-13. POST https://panel.chatfuel.com/api/contacts/{automation_id}/whatsapp/
    imports a batch of up to 1,000 WhatsApp phone numbers into an automation and assigns a shared set of contact properties
    to every number in the batch, so a CRM can sync audiences into Chatfuel and trigger a broadcast off a property change.
    Authenticated with an account API token from Settings -> API sent as Authorization Bearer; an unauthenticated call returns
    HTTP 401.
  humanURL: https://help.chatfuel.com/create-contacts-in-chatfuel-via-api-23134b06ecf8800683b6efacab24b68d
  baseURL: https://panel.chatfuel.com/api
  tags:
  - Contacts
  - WhatsApp
  - CRM Sync
  properties:
  - type: Documentation
    url: https://help.chatfuel.com/create-contacts-in-chatfuel-via-api-23134b06ecf8800683b6efacab24b68d
  - type: APIReference
    url: https://help.chatfuel.com/create-contacts-in-chatfuel-via-api-23134b06ecf8800683b6efacab24b68d
  - type: Authentication
    url: authentication/chatfuel-authentication.yml
  - type: RateLimits
    url: rate-limits/chatfuel-rate-limits.yml
  - type: Conventions
    url: conventions/chatfuel-conventions.yml
- name: Chatfuel Broadcasting API
  description: HTTP API for sending any block or flow from a bot to a user via a POST request, including targeting users by
    attribute. Historically rate limited to 25 requests per second per bot and authenticated with a per-bot chatfuel_token
    query parameter. DOCUMENTATION WITHDRAWN — the reference at docs.chatfuel.com returned HTTP 404 on every path when re-probed
    2026-08-13 and no successor article exists on help.chatfuel.com. The route itself is still live (a GET against the send
    path returns 405 Method Not Allowed rather than the host's usual JSON 404), so the surface persists without a contract.
  humanURL: https://help.chatfuel.com/
  baseURL: https://api.chatfuel.com
  tags:
  - Broadcasting
  - Messaging
  properties:
  - type: Authentication
    url: authentication/chatfuel-authentication.yml
  - type: RateLimits
    url: rate-limits/chatfuel-rate-limits.yml
  - type: Lifecycle
    url: lifecycle/chatfuel-lifecycle.yml
- name: Chatfuel Dashboard API
  description: HTTP API to programmatically create and modify bots and pages — create bots, clone bot content, generate role-based
    invite links, and bind/unbind bots to Facebook pages. Authenticated with a Bearer Dashboard API token and described by
    its own docs as designed primarily for internal use and subject to change without notice. DOCUMENTATION WITHDRAWN — docs.chatfuel.com/api/dashboard-api
    returned HTTP 404 on 2026-08-13 with no replacement page.
  humanURL: https://help.chatfuel.com/
  baseURL: https://dashboard.chatfuel.com/api
  tags:
  - Dashboard
  - Bot Management
  properties:
  - type: Authentication
    url: authentication/chatfuel-authentication.yml
  - type: Lifecycle
    url: lifecycle/chatfuel-lifecycle.yml
common:
- type: DeveloperPortal
  url: https://help.chatfuel.com/
- type: Documentation
  url: https://help.chatfuel.com/
- type: APIReference
  url: https://help.chatfuel.com/create-contacts-in-chatfuel-via-api-23134b06ecf8800683b6efacab24b68d
- type: GettingStarted
  url: https://help.chatfuel.com/how-to-set-up-ai:-the-definitive-guide-1b934b06ecf88097b2a3dd91314c1a6b
- type: Support
  url: https://help.chatfuel.com/
- type: Blog
  url: https://chatfuel.com/blog
- type: GitHubOrganization
  url: https://github.com/chatfuel-lab
- type: Pricing
  url: https://chatfuel.com/pricing
- type: Plans
  url: plans/chatfuel-plans-pricing.yml
- type: SignUp
  url: https://app.chatfuel.com/
- type: Login
  url: https://app.chatfuel.com/
- type: TermsOfService
  url: https://chatfuel.com/files/TermsOfUse.pdf
- type: PrivacyPolicy
  url: https://chatfuel.com/privacy-policy.html
- type: StatusPage
  url: https://status.chatfuel.com/
- type: Compliance
  url: https://chatfuel.com/gdpr
- type: Website
  url: https://chatfuel.com
- type: Authentication
  url: authentication/chatfuel-authentication.yml
- type: RateLimits
  url: rate-limits/chatfuel-rate-limits.yml
- type: Conventions
  url: conventions/chatfuel-conventions.yml
- type: Lifecycle
  url: lifecycle/chatfuel-lifecycle.yml
- type: Conformance
  url: conformance/chatfuel-conformance.yml
- type: DomainSecurity
  url: security/chatfuel-domain-security.yml
- type: Packages
  url: packages/chatfuel-packages.yml
- type: Components
  url: components/chatfuel-components.yml
- type: LLMsTxt
  url: llms/chatfuel-llms.txt
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 3
  pass: local-v1

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