BYBE

BYBE, Inc. is a promotion platform for the beer, wine, and spirits industry, connecting alcohol beverage brands, retailers, and consumers through digital cash-back rebates. Brands fund offers in the BYBE dashboard; retailers embed those offers in their own apps, sites and loyalty programs, and BYBE handles US state-by-state alcohol promotion compliance, redemption validation, clearing and consumer payout. BYBE publishes a real OpenAPI 3.0.1 contract for its Retail API at api.bybe.io covering manufacturers, products, offers, clips, consumers, stores and redemption disbursements, with HTTP Basic authentication and a documented SFTP CSV batch alternative for retailers that cannot call the API in real time. Backed by Techstars and Rev1 Ventures, BYBE was acquired by Swiftly in March 2024 and continues to operate under its own brand and domains.

BYBE publishes 7 APIs on the APIs.io network, including Clips API, Consumers API, Manufacturers API, and 4 more. Tagged areas include Company, Alcohol, Beverages, Promotions, and Rebates.

BYBE’s developer surface includes documentation, API reference, getting-started guide, pricing, support, authentication, sandbox, and 22 more developer resources.

🌐 Visit website 📡 Source on GitHub

33.9/100 thin ▬ flat Agent 32/100 agent ready saas Full breakdown ↓
scored 2026-09-08 · rubric v0.20.0

1 APIs

Company Alcohol Beverages Promotions Rebates Marketing Retail CPG Loyalty Payments Disbursements Compliance

What this lets a business do 1

Business capabilities this provider's published APIs can perform, derived from its own contracts. Browse all capabilities →

Pricing Management

BC-440

Offers

Kin Score

Kin Score How this is scored →
scored 2026-09-08 · rubric v0.20.0

Composite quality — 33.9/100 · thin

Contract Quality 8.8 / 19

Developer Ergonomics 6.3 / 15

Access Clarity 4.1 / 15

Operational Transparency 1.8 / 10

Contract Governance 0.4 / 9

Discoverability 5.1 / 8

Regulatory Posture 4.0 / 15

Create-or-Update Ergonomics 0.0 / 10

Agent readiness — 32/100 · agent ready

Machine-Readable Contract 18 / 18

Agentic Access Contract 10 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 10 / 10

Idempotency 9 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 7 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Regulatory Posture applies to this provider. Its tags matched the Payments regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.

The six quality facets above are damped to 75 points between them, because the conditional facet above carries the other 25. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 75% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/bybe: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 7

Individual APIs this provider publishes, each with its own machine-readable definition.

BYBE Clips API

A clip represents a consumer's intent to redeem an offer.

BYBE Consumers API

A consumer purchases products and clips/redeems offers.

BYBE Manufacturers API

A manufacturer represents a company or organization that produces alcoholic beverages.

BYBE Offers API

An offer is created and funded by a manufacturer (brand).

BYBE Products API

A product is produced by a manufacturer and is featured in offers.

BYBE Redemptions API

Redemptions are created to disburse money to a consumer for their specific purchases.

BYBE Stores API

A store represents a specific retail location of a retailer.

Scroll for all 7

Pricing Plans 1

Published pricing tiers and plan structures.

Bybe Plans Pricing

2 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Bybe Rate Limits

0 limits

RATE LIMITS

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Bybe Authentication

http · 1 scheme

SECURITY

Bybe Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Bybe Agentic Access

16 operations · 3 acting

AGENTIC

Resources

Get Started 4

Portal, sign-up, and the first successful call

DeveloperPortal

DeveloperPortal

GettingStarted

GettingStarted

Login

Sandbox

Sandbox

Documentation 2

Reference material describing how the API behaves

Documentation

Documentation

APIReference

APIReference

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

AgenticAccess

AgenticAccess

AgentSkill

AgentSkill

LLMsTxt

LLMsTxt

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Conventions

Idempotency

ErrorCatalog

Lifecycle

Conformance

DataModel

Build 2

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

GitHubOrganization

Packages

Packages

Access & Security 2

Authentication, authorization, and security posture

Authentication

Authentication

DomainSecurity

DomainSecurity

Operate 3

Status, limits, changes, and where to get help

Support

Support

StatusPage

StatusPage

RateLimits

RateLimits

Commercial 4

Pricing, plans, and the legal terms of use

Pricing

TermsOfService

PrivacyPolicy

Plans

Company 1

The organization behind the API

Website

Website

Other 2

Properties that don't map to a standard resource type

CapabilityMap

CapabilityMap

Overlay

Overlay

Source (apis.yml)

aid: bybe
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: usage-based
  onboarding: sales-assisted
  trial: false
  try_now: false
  public: true
  label: Public docs, gated credentials
  confidence: high
  source:
  - https://api.bybe.io/v1/swagger.yaml
  - https://bybe.com/pricing
  - https://developer.bybe.io/
  generated: '2026-08-13'
  method: searched
  note: 'The OpenAPI specification and Swagger UI are public and unauthenticated; API credentials are issued from the BYBE
    developer page, which requires a BYBE account. Pricing is published: 25% + 25 cents per successful transaction, capped
    at $1.75, free for retailers.'
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/bybe.png
name: BYBE
description: BYBE, Inc. is a promotion platform for the beer, wine, and spirits industry, connecting alcohol beverage brands,
  retailers, and consumers through digital cash-back rebates. Brands fund offers in the BYBE dashboard; retailers embed those
  offers in their own apps, sites and loyalty programs, and BYBE handles US state-by-state alcohol promotion compliance, redemption
  validation, clearing and consumer payout. BYBE publishes a real OpenAPI 3.0.1 contract for its Retail API at api.bybe.io
  covering manufacturers, products, offers, clips, consumers, stores and redemption disbursements, with HTTP Basic authentication
  and a documented SFTP CSV batch alternative for retailers that cannot call the API in real time. Backed by Techstars and
  Rev1 Ventures, BYBE was acquired by Swiftly in March 2024 and continues to operate under its own brand and domains.
url: https://raw.githubusercontent.com/api-evangelist/bybe/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- techstars
x-acquired-by: swiftly
x-acquired-date: '2024-03-06'
x-tier: enriched
x-tier-reason: published-openapi-harvested
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Alcohol
- Beverages
- Promotions
- Rebates
- Marketing
- Retail
- CPG
- Loyalty
- Payments
- Disbursements
- Compliance
apis:
- aid: bybe:bybe-clips-api
  name: BYBE Clips API
  description: A clip represents a consumer's intent to redeem an offer.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Clips
  properties:
  - type: OpenAPI
    url: openapi/bybe-clips-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-consumers-api
  name: BYBE Consumers API
  description: A consumer purchases products and clips/redeems offers.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Consumers
  properties:
  - type: OpenAPI
    url: openapi/bybe-consumers-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-manufacturers-api
  name: BYBE Manufacturers API
  description: A manufacturer represents a company or organization that produces alcoholic beverages.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Manufacturers
  properties:
  - type: OpenAPI
    url: openapi/bybe-manufacturers-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-offers-api
  name: BYBE Offers API
  description: An offer is created and funded by a manufacturer (brand).
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Offers
  properties:
  - type: OpenAPI
    url: openapi/bybe-offers-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-products-api
  name: BYBE Products API
  description: A product is produced by a manufacturer and is featured in offers.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Product
  tags_raw:
  - Products
  properties:
  - type: OpenAPI
    url: openapi/bybe-products-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-redemptions-api
  name: BYBE Redemptions API
  description: Redemptions are created to disburse money to a consumer for their specific purchases.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Redemptions
  properties:
  - type: OpenAPI
    url: openapi/bybe-redemptions-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-stores-api
  name: BYBE Stores API
  description: A store represents a specific retail location of a retailer.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Stores
  properties:
  - type: OpenAPI
    url: openapi/bybe-stores-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: CapabilityMap
  url: capabilities/bybe-capability-edges.yml
  name: BYBE Business Capability Map
- type: Overlay
  url: overlays/bybe-api-overlay.yaml
- type: Website
  url: https://bybe.com/
- type: DeveloperPortal
  url: https://developer.bybe.io/
- type: Documentation
  url: https://bybe.com/developers
- type: APIReference
  url: https://docs.bybe.io/
- type: GettingStarted
  url: https://bybe.com/developers
- type: Login
  url: https://dashboard.bybe.io/users/sign_in
- type: Pricing
  url: https://bybe.com/pricing
- type: TermsOfService
  url: https://bybe.com/terms-and-conditions.html
- type: PrivacyPolicy
  url: https://bybe.com/privacy-policy.html
- type: Support
  url: mailto:support@bybe.com
- type: GitHubOrganization
  url: https://github.com/BYBE-INC
- type: StatusPage
  url: https://status.bybe.com/
- type: Authentication
  url: authentication/bybe-authentication.yml
- type: AgenticAccess
  url: agentic-access/bybe-agentic-access.yml
- type: DomainSecurity
  url: security/bybe-domain-security.yml
- type: Conventions
  url: conventions/bybe-conventions.yml
- type: Idempotency
  url: conventions/bybe-conventions.yml
- type: ErrorCatalog
  url: errors/bybe-problem-types.yml
- type: Lifecycle
  url: lifecycle/bybe-lifecycle.yml
- type: Conformance
  url: conformance/bybe-conformance.yml
- type: DataModel
  url: data-model/bybe-data-model.yml
- type: Packages
  url: packages/bybe-packages.yml
- type: Plans
  url: plans/bybe-plans-pricing.yml
- type: RateLimits
  url: rate-limits/bybe-rate-limits.yml
- type: Sandbox
  url: sandbox/bybe-sandbox.yml
- type: AgentSkill
  url: skills/_index.yml
- type: LLMsTxt
  url: llms/bybe-llms.txt
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 20
  pass: local-v1
  note: Round 2 contract discovery overturned round 1's "no developer portal, no API documentation, no machine-readable specification"
    finding. The BYBE API v1 OpenAPI 3.0.1 (16 operations) was live the whole time at https://api.bybe.io/v1/swagger.yaml,
    reachable from docs.bybe.io, which is linked from bybe.com's own JavaScript bundle. bybe.com is a React SPA whose catch-all
    answers HTTP 200 with index.html for every path, which is what made the first pass read as an absence.

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