BYBE website screenshot

BYBE

BYBE, Inc. is a promotion platform for the beer, wine, and spirits industry, connecting alcohol beverage brands, retailers, and consumers through digital cash-back rebates. Brands fund offers in the BYBE dashboard; retailers embed those offers in their own apps, sites and loyalty programs, and BYBE handles US state-by-state alcohol promotion compliance, redemption validation, clearing and consumer payout. BYBE publishes a real OpenAPI 3.0.1 contract for its Retail API at api.bybe.io covering manufacturers, products, offers, clips, consumers, stores and redemption disbursements, with HTTP Basic authentication and a documented SFTP CSV batch alternative for retailers that cannot call the API in real time. Backed by Techstars and Rev1 Ventures, BYBE was acquired by Swiftly in March 2024 and continues to operate under its own brand and domains.

BYBE publishes 7 API contracts indexed on the APIs.io network, including Clips API, Consumers API, Manufacturers API, and 4 more. Tagged areas include Company, Alcohol, Beverages, Promotions, and Rebates.

The BYBE catalog on APIs.io includes 1 Spectral governance ruleset.

BYBE’s developer surface includes documentation, API reference, getting-started guide, pricing, support, authentication, sandbox, and 22 more developer resources.

36.2/100 thin ▬ flat Agent 29/100 agent ready saas Full breakdown ↓
scored 2026-11-06 · rubric v0.27.0 · Show this score on your site →
1 published contract 3 Agent Skills
CompanyAlcoholBeveragesPromotionsRebatesMarketingRetailConsumer Packaged GoodsLoyaltyPaymentsDisbursementsCompliance

What this lets a business do 1

Business capabilities this provider's published APIs can perform, derived from its own contracts. Browse all capabilities →

Pricing Management
BC-440
Offers

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-11-06 · rubric v0.27.0
Regulatory Posture applies to this provider. Its tags matched the Payments regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.
Create-or-Update Ergonomics applies to this provider. This API accepts writes, so it carries 10 points of the composite. It is scored from the published contracts themselves: whether a caller can create-or-update in one call, whether the write accepts a key the caller already holds, and whether the response says which branch ran. Without that, every write needs a search-and-branch in front of it, and the first time that check is skipped a duplicate record is created. Scored against the observed mean rather than raw — a provider at the catalog average is unchanged by this facet, not penalised by it.
The six quality facets above are damped to 75 points between them, because the conditional facet above carries the other 25. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 75% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.
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Agent readiness — checks not met, largest first (exact, from this profile):
  • MCP Server +12 pts — deployment.mode + probe verdict on the mcp/ manifest, not the pointer; an unprobed slug falls back to authorship
  • A2A Agent Card +8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
  • Registration Without a Human +6 pts — a `registration_endpoint` in the served RFC 8414 / OIDC discovery document
  • Delegated User Identity +6 pts — a served discovery document listing authorization_code in grant_types_supported (served), else an oauth2 authorizationCode flow or openIdConnect declared in an OpenAPI (documented)
  • Typed Event Surface +6 pts — AsyncAPI document, OR webhooks/callbacks objects in the as-published OpenAPI, OR common[].type includes Webhooks
  • Documented Reversibility +6 pts — a reversal operation in the contract, graded up when a window is documented too
5 more unmet checks in the Agent Readiness table above.
Kin Score — facets with the most composite points still available (weight × headroom):
Each check links to what satisfies it. Publish the artifact, or tell us where it already lives, and the score moves on the next scoring run.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from the provider profile at artifacts.apis.io/bybe/apis.yml: open an issue on github.com/api-evangelist/bybe to ask a question or point us at an artifact you publish. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Markets this provider is in provisional

The Kin Score Market layer reads a provider inside its market: its position, and how deep its integrations go. Depth is only comparable within a position. Provisional and unweighted: not part of the Kin Score or agent readiness.

MarketPositionDepthRegistered MCP serverDeclares compatibility
Food Safety (GFSI-recognised certification) undeclared - - -

Registered MCP server and declares compatibility are report only — not weighted. Undeclared means we found nothing we can read, so there is no number: we never infer integrations.

Standards implemented 1

Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.

measured — observed by APIs.io (published)

APIs 7

Individual APIs this provider publishes, each with its own machine-readable definition.

BYBE Clips API

A clip represents a consumer's intent to redeem an offer.

BYBE Consumers API

A consumer purchases products and clips/redeems offers.

BYBE Manufacturers API

A manufacturer represents a company or organization that produces alcoholic beverages.

BYBE Offers API

An offer is created and funded by a manufacturer (brand).

BYBE Products API

A product is produced by a manufacturer and is featured in offers.

BYBE Redemptions API

Redemptions are created to disburse money to a consumer for their specific purchases.

BYBE Stores API

A store represents a specific retail location of a retailer.

Scroll for all 7

Agent Skills 3

Packaged agent skills for driving this provider's APIs from an AI assistant.

BYBE API pricing

Prices published by BYBE. A free plan or tier is listed.

PlanPrice
Brand / supplier - pay-as-you-go —
Retailer - free Free

Plan details, limits and sources →

Pricing Plans 1

Published pricing tiers and plan structures.

Bybe Plans Pricing

2 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Bybe Rate Limits

0 limits

RATE LIMITS

Service Levels 1

Uptime the provider promises or reports, as SLA4OAI. Read from its own pages; APIs.io runs no monitors.

BYBE

SLA

Spectral Rules 1

Spectral governance rulesets for linting and validating these APIs.

BYBE API Rules

55 rules · 53 errors 1 warnings 1 info

SPECTRAL

OpenAPI Overlays 1

Overlays applied on top of this provider's contracts. Each card says who wrote it: a document the provider publishes, or one API Evangelist derived or generated.

Bybe Api Overlay

4 actions · servers · bybe-api-openapi-original.yml

DERIVED

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Bybe Authentication

http · 1 scheme

SECURITY

Bybe Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Agentic Access 1

Recommended x-agentic-access execution contracts for AI agents.

Bybe Agentic Access

16 operations · 3 acting

16 operations · 3 acting

AGENTIC

Resources

Get Started 4

Portal, sign-up, and the first successful call

Documentation 2

Reference material describing how the API behaves

Agent Surfaces 3

MCP servers, agent skills, and machine-readable catalogs

Design & Contract 6

Pagination, idempotency, versioning, errors, and events

Build 2

SDKs, sample code, and the tooling you integrate with

Access & Security 2

Authentication, authorization, and security posture

Operate 3

Status, limits, changes, and where to get help

Commercial 4

Pricing, plans, and the legal terms of use

Company 1

The organization behind the API

Other 2

Properties that don't map to a standard resource type

Source (apis.yml)

apis.yml Raw ↑
aid: bybe
deliveryModel:
  model: saas
  open_source: false
  commercial: true
  callable_host: true
  label: Hosted service · you call their endpoint
  confidence: high
  source:
  - openapi
  - pricing
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: usage-based
  onboarding: sales-assisted
  trial: false
  try_now: false
  public: true
  label: Public docs, gated credentials
  confidence: high
  source:
  - https://api.bybe.io/v1/swagger.yaml
  - https://bybe.com/pricing
  - https://developer.bybe.io/
  generated: '2026-08-13'
  method: searched
  note: 'The OpenAPI specification and Swagger UI are public and unauthenticated; API credentials are issued from the BYBE
    developer page, which requires a BYBE account. Pricing is published: 25% + 25 cents per successful transaction, capped
    at $1.75, free for retailers.'
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/bybe.png
name: BYBE
description: BYBE, Inc. is a promotion platform for the beer, wine, and spirits industry, connecting alcohol beverage brands,
  retailers, and consumers through digital cash-back rebates. Brands fund offers in the BYBE dashboard; retailers embed those
  offers in their own apps, sites and loyalty programs, and BYBE handles US state-by-state alcohol promotion compliance, redemption
  validation, clearing and consumer payout. BYBE publishes a real OpenAPI 3.0.1 contract for its Retail API at api.bybe.io
  covering manufacturers, products, offers, clips, consumers, stores and redemption disbursements, with HTTP Basic authentication
  and a documented SFTP CSV batch alternative for retailers that cannot call the API in real time. Backed by Techstars and
  Rev1 Ventures, BYBE was acquired by Swiftly in March 2024 and continues to operate under its own brand and domains.
url: https://raw.githubusercontent.com/api-evangelist/bybe/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- techstars
x-acquired-by: swiftly
x-acquired-date: '2024-03-06'
x-tier: enriched
x-tier-reason: published-openapi-harvested
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- Alcohol
- Beverages
- Promotions
- Rebates
- Marketing
- Retail
- Consumer Packaged Goods
- Loyalty
- Payments
- Disbursements
- Compliance
tags_raw:
- Company
- Alcohol
- Beverages
- Promotions
- Rebates
- Marketing
- Retail
- CPG
- Loyalty
- Payments
- Disbursements
- Compliance
apis:
- aid: bybe:bybe-clips-api
  name: BYBE Clips API
  description: A clip represents a consumer's intent to redeem an offer.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Clips
  properties:
  - type: OpenAPI
    url: openapi/bybe-clips-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-consumers-api
  name: BYBE Consumers API
  description: A consumer purchases products and clips/redeems offers.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Consumers
  properties:
  - type: OpenAPI
    url: openapi/bybe-consumers-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-manufacturers-api
  name: BYBE Manufacturers API
  description: A manufacturer represents a company or organization that produces alcoholic beverages.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Manufacturer
  tags_raw:
  - Manufacturers
  properties:
  - type: OpenAPI
    url: openapi/bybe-manufacturers-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-offers-api
  name: BYBE Offers API
  description: An offer is created and funded by a manufacturer (brand).
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Offers
  properties:
  - type: OpenAPI
    url: openapi/bybe-offers-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-products-api
  name: BYBE Products API
  description: A product is produced by a manufacturer and is featured in offers.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Product
  tags_raw:
  - Products
  properties:
  - type: OpenAPI
    url: openapi/bybe-products-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-redemptions-api
  name: BYBE Redemptions API
  description: Redemptions are created to disburse money to a consumer for their specific purchases.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Redemptions
  properties:
  - type: OpenAPI
    url: openapi/bybe-redemptions-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
- aid: bybe:bybe-stores-api
  name: BYBE Stores API
  description: A store represents a specific retail location of a retailer.
  humanURL: https://docs.bybe.io/
  baseURL: https://api.bybe.io
  tags:
  - Stores
  properties:
  - type: OpenAPI
    url: openapi/bybe-stores-api-openapi.yml
  - type: APIReference
    url: https://docs.bybe.io/
  - type: Documentation
    url: https://bybe.com/developers
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: CapabilityMap
  url: capabilities/bybe-capability-edges.yml
  name: BYBE Business Capability Map
- type: Overlay
  url: overlays/bybe-api-overlay.yaml
- type: Website
  url: https://bybe.com/
- type: DeveloperPortal
  url: https://developer.bybe.io/
- type: Documentation
  url: https://bybe.com/developers
- type: APIReference
  url: https://docs.bybe.io/
- type: GettingStarted
  url: https://bybe.com/developers
- type: Login
  url: https://dashboard.bybe.io/users/sign_in
- type: Pricing
  url: https://bybe.com/pricing
- type: TermsOfService
  url: https://bybe.com/terms-and-conditions.html
- type: PrivacyPolicy
  url: https://bybe.com/privacy-policy.html
- type: Support
  url: mailto:support@bybe.com
- type: GitHubOrganization
  url: https://github.com/BYBE-INC
- type: StatusPage
  url: https://status.bybe.com/
- type: Authentication
  url: authentication/bybe-authentication.yml
- type: AgenticAccess
  url: agentic-access/bybe-agentic-access.yml
- type: DomainSecurity
  url: security/bybe-domain-security.yml
- type: Conventions
  url: conventions/bybe-conventions.yml
- type: Idempotency
  url: conventions/bybe-conventions.yml
- type: ErrorCatalog
  url: errors/bybe-problem-types.yml
- type: Lifecycle
  url: lifecycle/bybe-lifecycle.yml
- type: Conformance
  url: conformance/bybe-conformance.yml
- type: DataModel
  url: data-model/bybe-data-model.yml
- type: Packages
  url: packages/bybe-packages.yml
- type: Plans
  url: plans/bybe-plans-pricing.yml
- type: RateLimits
  url: rate-limits/bybe-rate-limits.yml
- type: Sandbox
  url: sandbox/bybe-sandbox.yml
- type: AgentSkill
  url: skills/_index.yml
- type: LLMsTxt
  url: llms/bybe-llms.txt
x-enrichment:
  date: '2026-08-13'
  status: enriched
  artifacts_added: 20
  pass: local-v1
  note: Round 2 contract discovery overturned round 1's "no developer portal, no API documentation, no machine-readable specification"
    finding. The BYBE API v1 OpenAPI 3.0.1 (16 operations) was live the whole time at https://api.bybe.io/v1/swagger.yaml,
    reachable from docs.bybe.io, which is linked from bybe.com's own JavaScript bundle. bybe.com is a React SPA whose catch-all
    answers HTTP 200 with index.html for every path, which is what made the first pass read as an absence.

BYBE API — frequently asked questions

Does BYBE have an API?

Yes. APIs.io lists 7 APIs from BYBE, including BYBE Clips API, BYBE Consumers API and BYBE Manufacturers API, and 4 more.

Is there an OpenAPI specification for the BYBE API?

Yes. APIs.io indexes 7 OpenAPI specifications for BYBE, each linked for download from this page.

How do I authenticate with the BYBE API?

BYBE uses bearer-token authentication (http · 1 scheme). The details are profiled on APIs.io as Bybe Authentication.

How much does the BYBE API cost?

APIs.io lists 2 pricing plans for BYBE, with each plan's price, limits and inclusions under Pricing on this page.

Is the BYBE API ready for AI agents?

BYBE has a Kin Score of 36.2 out of 100 (thin) and an Agent Readiness score of 28.8 (agent-ready), scored by API Evangelist on 2026-11-06.

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