BetaStore

BetaStore (legal entity SimpleMarket Inc., trading as BetaStore.co) is a B2B retail marketplace founded in 2020 by Steve Dakayi-Kamga and Leo-Armel Tchoudjang that serves informal neighborhood retailers in West and Central Africa, operating across Nigeria, Senegal and Ivory Coast from offices in Lagos and a Wilmington, Delaware registration. The platform lets small shopkeepers restock fast-moving consumer goods directly from manufacturers and distributors at wholesale prices, ordering through SMS, chat, WhatsApp and a mobile app, with logistics partners delivering to the store within 24 hours, and it layers embedded working-capital financing on top of observed retailer sales. BetaStore raised a 2.5 million dollar pre-Series A in May 2022 led by 500 Global with VestedWorld and Loyal VC. As of the July 2026 enrichment pass BetaStore publishes no public API, developer portal, documentation, SDK or machine-readable artifact of any kind, and its betastore.co domain serves no content -- both the apex and www hosts answer every path with a blanket Cloudflare 301 to unrelated third-party domains, and no api/app/docs subdomain resolves.

BetaStore is profiled on the APIs.io network. Tagged areas include Company, B2B Marketplace, Retail, Consumer Packaged Goods, and Supply Chain.

🌐 Visit website 📡 Source on GitHub

3.4/100 minimal ▬ flat Agent 0/100 human only Front door AI 1/6 silent Full breakdown ↓
scored 2026-09-25 · rubric v0.23.0

0 APIs

Company B2B Marketplace Retail Consumer Packaged Goods Supply Chain Logistics Embedded Finance E-Commerce Africa

Kin Score

Kin Score How this is scored →
scored 2026-09-25 · rubric v0.23.0

Composite quality — 3.4/100 · minimal

Contract Quality 0.0 / 21

Developer Ergonomics 0.0 / 17

Access Clarity 0.0 / 17

Operational Transparency 0.0 / 11

Contract Governance 0.0 / 10

Discoverability 4.1 / 9

Regulatory Posture 0.9 / 15

Agent readiness — 0/100 · human only

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 0 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 0 / 7

Typed Event Surface 0 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/betastore-beta-store: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Betastore Beta Store Domain Security

TLSv1.3

SECURITY

Resources

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity

DomainSecurity

Company 2

The organization behind the API

Website

Website

LinkedIn

Source (apis.yml)

aid: betastore-beta-store
name: BetaStore
description: BetaStore (legal entity SimpleMarket Inc., trading as BetaStore.co) is a B2B retail marketplace founded in 2020
  by Steve Dakayi-Kamga and Leo-Armel Tchoudjang that serves informal neighborhood retailers in West and Central Africa, operating
  across Nigeria, Senegal and Ivory Coast from offices in Lagos and a Wilmington, Delaware registration. The platform lets
  small shopkeepers restock fast-moving consumer goods directly from manufacturers and distributors at wholesale prices, ordering
  through SMS, chat, WhatsApp and a mobile app, with logistics partners delivering to the store within 24 hours, and it layers
  embedded working-capital financing on top of observed retailer sales. BetaStore raised a 2.5 million dollar pre-Series A
  in May 2022 led by 500 Global with VestedWorld and Loyal VC. As of the July 2026 enrichment pass BetaStore publishes no
  public API, developer portal, documentation, SDK or machine-readable artifact of any kind, and its betastore.co domain serves
  no content -- both the apex and www hosts answer every path with a blanket Cloudflare 301 to unrelated third-party domains,
  and no api/app/docs subdomain resolves.
url: https://raw.githubusercontent.com/api-evangelist/betastore-beta-store/refs/heads/main/apis.yml
deliveryModel:
  model: unknown
  open_source: false
  commercial: false
  callable_host: false
  label: Delivery model not determined — needs a product licence on record
  confidence: low
  source:
  - none
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source:
  - url: https://betastore.co
    status: 301
    note: declared website redirects to https://slotsdemoplaywin.com/ — a different registrable domain (betastore.co -> slotsdemoplaywin.com),
      possible rename or acquisition (probed 2026-09-03, roadmap#169)
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/betastore-beta-store.png
x-type: company
x-source: vc-portfolio
x-backed-by:
- 500-global
x-tier: stub
x-tier-reason: no-public-api-surface
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-09-15'
tags:
- Company
- B2B Marketplace
- Retail
- Consumer Packaged Goods
- Supply Chain
- Logistics
- Embedded Finance
- E-Commerce
- Africa
tags_raw:
- Company
- B2B Marketplace
- Retail
- FMCG
- Supply Chain
- Logistics
- Embedded Finance
- E-Commerce
- Africa
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://betastore.co
- type: LinkedIn
  url: https://www.linkedin.com/company/simplemarket-inc
- type: DomainSecurity
  url: security/betastore-beta-store-domain-security.yml
x-enrichment:
  date: '2026-07-20'
  status: minimal
  artifacts_added: 2
  pass: local-v1
x-aliases:
- Beta Store

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