Agrovision

Agrovision — rebranded to Fruitist in April 2025 — is a vertically integrated premium superfruit company founded in 2012 and headquartered in Century City, California, with a second office in San Isidro, Peru. It farms, packs, ships and markets jumbo blueberries, raspberries, blackberries and cherries across ten microclimates in Peru, Mexico, Morocco, Chile, Oregon, Egypt and China, selling into 12,500+ retail doors in 28 countries through Costco, Walmart, Whole Foods, Trader Joe's, Sprouts and Wakefern. It is a grower and consumer-brand business, not a software vendor: it publishes no developer program, no API reference and no machine-readable API contract of its own. The one agent-callable surface it operates is its Shopify direct-to-consumer store at shop.fruitist.com, which serves a live Universal Commerce Protocol (UCP) MCP endpoint, an llms.txt/agents.md pair and Shopify customer-account OpenID Connect discovery documents on the company's own host.

Agrovision publishes 1 API on the APIs.io network. Tagged areas include Company, Agriculture, Food and Beverage, Consumer Packaged Goods, and Agriculture Technology.

Agrovision’s developer surface includes support, engineering blog, signup flow, pricing, authentication, and 16 more developer resources.

🌐 Visit website 📡 Source on GitHub

25.6/100 emerging Agent 10/100 agent aware Full breakdown ↓
scored 2026-09-14 · rubric v0.22.0

1 APIs 1 MCP Servers

Company Agriculture Food and Beverage Consumer Packaged Goods Agriculture Technology E-Commerce Retail Supply Chain Agentic Commerce Universal Commerce Protocol

Kin Score

Kin Score How this is scored →
scored 2026-09-14 · rubric v0.22.0

Composite quality — 25.6/100 · emerging

Contract Quality 0.0 / 25

Developer Ergonomics 4.2 / 20

Access Clarity 8.9 / 20

Operational Transparency 2.7 / 13

Contract Governance 2.2 / 12

Discoverability 7.6 / 10

Agent readiness — 10/100 · agent aware

Machine-Readable Contract 0 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 12 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 0 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 0 / 6

Agent Skills 5 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 5 / 5

Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/agrovision: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

Fruitist Store UCP Commerce MCP

The agent-facing commerce surface of the Fruitist (Agrovision) direct-to-consumer store. It is a Universal Commerce Protocol 2026-08-25 service exposed over MCP at https://shop....

MCP Servers 1

Model Context Protocol servers that expose these APIs to AI agents.

Fruitist Store UCP Commerce MCP

MCP SERVER

Pricing Plans 1

Published pricing tiers and plan structures.

Agrovision Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Agrovision Rate Limits

1 limits

RATE LIMITS

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Agrovision Authentication

2 schemes

SECURITY

Agrovision Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Scopes 1

OAuth scopes governing access to this provider's APIs.

Agrovision Scopes

OAuth 2.0 · no documented scopes

0 scopes

SCOPES

Resources

Get Started 1

Portal, sign-up, and the first successful call

SignUp

SignUp

Agent Surfaces 4

MCP servers, agent skills, and machine-readable catalogs

MCPServer

LLMsTxt

WellKnown

AgentSkill

Design & Contract 3

Pagination, idempotency, versioning, errors, and events

Conformance

Conformance

Conventions

Conventions

Lifecycle

Lifecycle

Build 1

SDKs, sample code, and the tooling you integrate with

Packages

Packages

Access & Security 3

Authentication, authorization, and security posture

Authentication

Authentication

OAuthScopes

OAuthScopes

DomainSecurity

DomainSecurity

Operate 3

Status, limits, changes, and where to get help

Contact

Contact

Support

Support

RateLimits

RateLimits

Commercial 4

Pricing, plans, and the legal terms of use

TermsOfService

PrivacyPolicy

Pricing

Plans

Company 2

The organization behind the API

Website

Website

Blog

Blog

Source (apis.yml)

aid: agrovision
name: Agrovision
description: 'Agrovision — rebranded to Fruitist in April 2025 — is a vertically integrated premium superfruit company founded
  in 2012 and headquartered in Century City, California, with a second office in San Isidro, Peru. It farms, packs, ships
  and markets jumbo blueberries, raspberries, blackberries and cherries across ten microclimates in Peru, Mexico, Morocco,
  Chile, Oregon, Egypt and China, selling into 12,500+ retail doors in 28 countries through Costco, Walmart, Whole Foods,
  Trader Joe''s, Sprouts and Wakefern. It is a grower and consumer-brand business, not a software vendor: it publishes no
  developer program, no API reference and no machine-readable API contract of its own. The one agent-callable surface it operates
  is its Shopify direct-to-consumer store at shop.fruitist.com, which serves a live Universal Commerce Protocol (UCP) MCP
  endpoint, an llms.txt/agents.md pair and Shopify customer-account OpenID Connect discovery documents on the company''s own
  host.'
image: https://cdn.prod.website-files.com/67eb354a3bfe8fdee496f42f/67ec64d28ebae3f8761dd62f_e6fc4a7ca608233e7083f589ede8cac1_og.jpeg
url: https://raw.githubusercontent.com/api-evangelist/agrovision/refs/heads/main/apis.yml
x-type: company
x-source: harvest:secondary-market
position: Producing
specificationVersion: '0.20'
created: '2026-09-13'
modified: '2026-09-13'
tags:
- Company
- Agriculture
- Food and Beverage
- Consumer Packaged Goods
- Agriculture Technology
- E-Commerce
- Retail
- Supply Chain
- Agentic Commerce
- Universal Commerce Protocol
tags_raw:
- Company
- Agriculture
- Food and Beverage
- Consumer Packaged Goods
- Agriculture Technology
- Ecommerce
- Retail
- Supply Chain
- Agentic Commerce
- Universal Commerce Protocol
apis:
- aid: agrovision-ucp-commerce
  name: Fruitist Store UCP Commerce MCP
  description: The agent-facing commerce surface of the Fruitist (Agrovision) direct-to-consumer store. It is a Universal
    Commerce Protocol 2026-08-25 service exposed over MCP at https://shop.fruitist.com/api/ucp/mcp and returns 13 tools covering
    catalog search and lookup, cart lifecycle, and checkout lifecycle including cancellation. The protocol implementation
    is Shopify's platform UCP service; the host, the catalog and the orders are Agrovision's. tools/list answers anonymously;
    completing a checkout requires contemporaneous buyer approval.
  humanURL: https://shop.fruitist.com/
  image: https://cdn.prod.website-files.com/67eb354a3bfe8fdee496f42f/67ec64d28ebae3f8761dd62f_e6fc4a7ca608233e7083f589ede8cac1_og.jpeg
  baseURL: https://shop.fruitist.com/api/ucp/mcp
  tags:
  - E-Commerce
  - Agentic Commerce
  - Universal Commerce Protocol
  - MCP
  - Catalog
  - Checkout
  tags_raw:
  - Ecommerce
  - Agentic Commerce
  - Universal Commerce Protocol
  - MCP
  - Catalog
  - Checkout
  properties:
  - type: MCPServer
    url: mcp/agrovision-mcp.yml
  - type: Authentication
    url: authentication/agrovision-authentication.yml
  - type: OAuthScopes
    url: scopes/agrovision-scopes.yml
  - type: Conventions
    url: conventions/agrovision-conventions.yml
  - type: RateLimits
    url: rate-limits/agrovision-rate-limits.yml
  - type: Conformance
    url: conformance/agrovision-conformance.yml
  - type: AgentSkill
    url: skills/_index.yml
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.fruitist.com/
- type: Contact
  url: https://www.fruitist.com/contact
- type: Support
  url: https://www.fruitist.com/contact
- type: Blog
  url: https://www.fruitist.com/news
- type: TermsOfService
  url: https://shop.fruitist.com/policies/terms-of-service
- type: PrivacyPolicy
  url: https://shop.fruitist.com/policies/privacy-policy
- type: SignUp
  url: https://shop.fruitist.com/account
- type: Pricing
  url: https://shop.fruitist.com/collections/all
- type: MCPServer
  url: mcp/agrovision-mcp.yml
- type: LLMsTxt
  url: llms/agrovision-llms.txt
- type: WellKnown
  url: well-known/agrovision-well-known.yml
- type: Conformance
  url: conformance/agrovision-conformance.yml
- type: Authentication
  url: authentication/agrovision-authentication.yml
- type: OAuthScopes
  url: scopes/agrovision-scopes.yml
- type: Conventions
  url: conventions/agrovision-conventions.yml
- type: RateLimits
  url: rate-limits/agrovision-rate-limits.yml
- type: Plans
  url: plans/agrovision-plans-pricing.yml
- type: DomainSecurity
  url: security/agrovision-domain-security.yml
- type: Lifecycle
  url: lifecycle/agrovision-lifecycle.yml
- type: Packages
  url: packages/agrovision-packages.yml
- type: AgentSkill
  url: skills/_index.yml
x-company-links:
  about: https://www.fruitist.com/about
  careers: https://www.fruitist.com/careers
  certifications: https://www.fruitist.com/certifications
  sustainability: https://www.fruitist.com/sustainability
  locations: https://www.fruitist.com/locations
  where_to_buy: https://www.fruitist.com/locate
  legacy_brand_site: https://www.agrovisioncorp.com/
  note: Real, live corporate pages that carry no canonical APIs.json property type. Recorded here rather than mistyped into
    common[] as Documentation or a near-synonym.
x-secondary-market:
  venue: Hiive
  url: https://www.hiive.com/securities/agrovision-stock
  status: 200
  note: The listing that surfaced this company into the harvest backlog. It is a marketplace page about the company's shares,
    not a company-published surface, so it is not a Website pointer.
x-enrichment:
  date: '2026-09-13'
  status: enriched
  artifacts_added: 20
  pass: local-v3

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