adludio
Adludio was an AI-powered interactive mobile advertising company founded in 2015 in London by Paul Coggins (originally Future Ad Labs). Its "Sensory Ad Science" platform built rich, interactive mobile ad units using touch, motion and haptic interaction, sold on a cost-per-engagement rather than CPM model, with brand clients including Nike, Microsoft, Coca-Cola and Estee Lauder. The company was backed by Balderton Capital. Adludio is now defunct: ADLUDIO LIMITED (UK company number 08227542) entered administration on 2024-08-23 and moved into creditors voluntary liquidation on 2025-08-28. The adludio.com domain 301-redirects to permate.com (an unrelated partnership-automation platform), no api/docs/developer subdomain resolves, and the residual adludio.webflow.io marketing mirror now returns 404. Adludio never published a public API, developer portal or machine-readable contract; the only surviving developer artifacts are four abandoned first-party npm packages under the @adludio scope (interactive ad-runtime building blocks, not API clients), none released since 2019.
adludio is profiled on the APIs.io network. Tagged areas include Company, Advertising, AdTech, Mobile Advertising, and Marketing Technology.
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