LevelUp

LevelUp (thelevelup.com) was a mobile payments and loyalty platform that let consumers pay and earn rewards at local restaurants and businesses via a QR-code / mobile-order-ahead app, and gave merchants a way to increase engagement and loyalty. It launched in March 2011 as a spinoff of SCVNGR and historically ran a developer API for payments, ordering, and loyalty at developer.thelevelup.com. LevelUp was acquired by Grubhub in 2018 for $390 million; as of this enrichment pass the entire thelevelup.com domain 302-redirects to grubhub.com and the former developer.thelevelup.com and api.thelevelup.com subdomains no longer resolve, so there is no independent live API surface remaining to catalog. This profile is retained as a historical network record of an acquired company.

LevelUp is profiled on the APIs.io network. Tagged areas include Company, Payments, Mobile Payments, Loyalty, and Rewards.

🌐 Visit website 📡 Source on GitHub
7.7/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-07-27 · rubric v0.5
0 APIs
CompanyPaymentsMobile PaymentsLoyaltyRewardsRestaurantsOrderingAcquired

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-27 · rubric v0.5
Composite quality — 7.7/100 · minimal
Contract Quality 0.0 / 25
Developer Ergonomics 0.0 / 20
Commercial Clarity 0.0 / 20
Operational Transparency 0.0 / 13
Governance 0.0 / 12
Discoverability 6.8 / 10
Agent readiness — 0/100 · human only
Machine-Readable Contract 0 / 18
Agentic Access Contract 0 / 15
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 0 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/thelevelup: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Thelevelup Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Resources

Access & Security 1

Authentication, authorization, and security posture

DomainSecurity
DomainSecurity

Company 1

The organization behind the API

Website
Website

Source (apis.yml)

apis.yml Raw ↑ 
aid: thelevelup
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/thelevelup.png
name: LevelUp
description: LevelUp (thelevelup.com) was a mobile payments and loyalty platform that let consumers pay and earn rewards at
  local restaurants and businesses via a QR-code / mobile-order-ahead app, and gave merchants a way to increase engagement
  and loyalty. It launched in March 2011 as a spinoff of SCVNGR and historically ran a developer API for payments, ordering,
  and loyalty at developer.thelevelup.com. LevelUp was acquired by Grubhub in 2018 for $390 million; as of this enrichment
  pass the entire thelevelup.com domain 302-redirects to grubhub.com and the former developer.thelevelup.com and api.thelevelup.com
  subdomains no longer resolve, so there is no independent live API surface remaining to catalog. This profile is retained
  as a historical network record of an acquired company.
url: https://raw.githubusercontent.com/api-evangelist/thelevelup/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- balderton-capital
x-tier: stub
x-tier-reason: portfolio-lead
x-status: acquired
x-acquired-by: grubhub
x-acquired-year: 2018
x-live-api-surface: none
specificationVersion: '0.20'
created: '2026-07-17'
modified: '2026-07-21'
tags:
- Company
- Payments
- Mobile Payments
- Loyalty
- Rewards
- Restaurants
- Ordering
- Acquired
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/thelevelup-domain-security.yml
- type: Website
  url: https://www.thelevelup.com/
x-enrichment:
  date: '2026-07-21'
  status: minimal
  artifacts_added: 1
  pass: local-v1