Sampler

Sampler (The Sampler App Inc., Toronto) was a digital product-sampling platform used by consumer packaged goods (CPG) and retail brands to run targeted sample-distribution campaigns, collect first-party consumer data and reviews, and measure the impact of sampling on purchase behavior. Founded in 2013, it acquired Abeo and AdMass in 2023 and served brands including Procter & Gamble, Unilever, L'Oreal, Nestle and PepsiCo. THE COMPANY IS DEFUNCT: it filed for bankruptcy on 2024-06-27 with CAD 12.9M in liabilities against roughly CAD 300K in assets, and ceased operations. As of 2026-08-12 the entire estate is decommissioned — sampler.io and www.sampler.io fail the TLS handshake outright, api.sampler.io retains stale DNS records whose hosts refuse all connections, and every documentation or developer subdomain is NXDOMAIN. Sampler never published a public developer API, developer portal, documentation host, OpenAPI, or machine discovery surface; the api.sampler.io/v1/ endpoints visible in archived crawls were the private backend of its consumer claim widget and admin console, not a documented developer product.

Sampler is profiled on the APIs.io network. Tagged areas include Company, Marketing, Product Sampling, Consumer Packaged Goods, and Advertising.

5.0/100 minimal ▬ flat Agent 0/100 human only Full breakdown ↓
scored 2026-09-08 · rubric v0.20.0
0 APIs
CompanyMarketingProduct SamplingConsumer Packaged GoodsAdvertisingSoftware-as-a-ServiceDefunctRetail

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-08 · rubric v0.20.0
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/sampler: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Security Posture 1

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Resources

Access & Security 1

Authentication, authorization, and security posture

Company 1

The organization behind the API

Source (apis.yml)

apis.yml Raw ↑
aid: sampler
deliveryModel:
  model: unknown
  open_source: false
  commercial: false
  callable_host: false
  label: Delivery model not determined — needs a product licence on record
  confidence: low
  source:
  - none
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/sampler.png
name: Sampler
description: 'Sampler (The Sampler App Inc., Toronto) was a digital product-sampling platform used by consumer packaged goods
  (CPG) and retail brands to run targeted sample-distribution campaigns, collect first-party consumer data and reviews, and
  measure the impact of sampling on purchase behavior. Founded in 2013, it acquired Abeo and AdMass in 2023 and served brands
  including Procter & Gamble, Unilever, L''Oreal, Nestle and PepsiCo. THE COMPANY IS DEFUNCT: it filed for bankruptcy on 2024-06-27
  with CAD 12.9M in liabilities against roughly CAD 300K in assets, and ceased operations. As of 2026-08-12 the entire estate
  is decommissioned — sampler.io and www.sampler.io fail the TLS handshake outright, api.sampler.io retains stale DNS records
  whose hosts refuse all connections, and every documentation or developer subdomain is NXDOMAIN. Sampler never published
  a public developer API, developer portal, documentation host, OpenAPI, or machine discovery surface; the api.sampler.io/v1/
  endpoints visible in archived crawls were the private backend of its consumer claim widget and admin console, not a documented
  developer product.'
url: https://raw.githubusercontent.com/api-evangelist/sampler/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- 500-global
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-12'
tags:
- Company
- Marketing
- Product Sampling
- Consumer Packaged Goods
- Advertising
- Software-as-a-Service
- Defunct
- Retail
tags_raw:
- Company
- Marketing
- Product Sampling
- Consumer Packaged Goods
- Advertising
- SaaS
- Defunct
- Retail
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: DomainSecurity
  url: security/sampler-domain-security.yml
- type: Website
  url: https://sampler.io
x-enrichment:
  date: '2026-08-12'
  status: minimal
  artifacts_added: 1
  pass: local-v1
x-coverage:
  state: none
  reason: defunct
  detail: Sampler (The Sampler App Inc., Toronto) filed for bankruptcy on 2024-06-27 and ceased operations, and its estate
    is now fully decommissioned — sampler.io and www.sampler.io terminate the TLS handshake with an internal-error alert before
    any HTTP request is sent (reproduced from three independent SSL stacks), api.sampler.io still resolves to three stale
    AWS EC2 addresses that refuse every connection on tcp/80 and tcp/443, and docs./developers./app.sampler.io are NXDOMAIN,
    so there is no surface left to profile.
  evidence:
  - url: https://sampler.io/
    status: 0
  - url: https://www.sampler.io/
    status: 0
  - url: https://api.sampler.io/openapi.json
    status: 0
  - url: http://sampler.io/
    status: 301
  - url: https://www.sampler.io/.well-known/security.txt
    status: 404
  checked: '2026-08-12'

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