RealSelf

RealSelf is a Seattle-based consumer healthcare marketplace for elective aesthetic treatments — plastic surgery, cosmetic dermatology, injectables, cosmetic dentistry, hair restoration and vision correction. Consumers research procedures through community reviews, before-and-after photo galleries, doctor Q&A and the Worth It rating, then request consultations from the roughly 30,000 registered doctors and practices on the platform. RealSelf does not operate a general-purpose public developer program: its machine-readable surface is a partner Lead Sharing integration that publishes new patient leads to a subscriber over Amazon SNS, plus a publicly served JSON Schema registry at api.realself.com/v1/schemas covering the new-lead webhook payload and the internal event/page-analytics envelopes.

RealSelf is listed with 1 API on the APIs.io network: Lead Sharing. Tagged areas include Company, Healthcare, Aesthetics, Marketplace, and Reviews.

The RealSelf catalog on APIs.io includes 1 event-driven AsyncAPI specification.

RealSelf’s developer surface includes engineering blog, documentation, authentication, and 17 more developer resources.

🌐 Visit website 📡 Profile data on GitHub

31.8/100 thin ▬ flat Agent 22/100 agent aware Heartbeat 50/100 alive saas Full breakdown ↓
scored 2026-11-06 · rubric v0.27.0 · Show this score on your site →

1 API

Company Healthcare Aesthetics Marketplace Reviews Lead Generation Consumer Health Webhook JSON Schema

Kin Score

Kin Score How this is scored →
scored 2026-11-06 · rubric v0.27.0

Composite quality — 31.8/100 · thin

Contract Quality 11.1 / 21

Developer Ergonomics 4.0 / 17

Access Clarity 1.8 / 17

Operational Transparency 2.3 / 11

Contract Governance 0.5 / 10

Discoverability 6.2 / 9

Regulatory Posture 3.2 / 15

Agent readiness — 22/100 · agent aware

Machine-Readable Contract 18 / 18

Agentic Access Contract 0 / 10

Documented Reversibility 0 / 6

MCP Server 0 / 12

Machine-Readable Auth 10 / 10

Idempotency 0 / 9

Stable Error Semantics 8 / 8

Request/Response Examples 0 / 7

Rate-Limit Signaling 7 / 7

Typed Event Surface 6 / 6

Agent Skills 0 / 5

Well-Known Catalog 0 / 4

Consent & Bot Identity 0 / 3

A2A Agent Card 0 / 8

Dry-Run / Simulate Mode 0 / 4

Delegated User Identity 0 / 6

Protected Resource Metadata 0 / 5

Registration Without a Human 0 / 6

Agentic Commerce Well-Known Document 0 / 5

Pagination 5 / 5

Distinct Operations 3 / 3

MCP Tool Quality 6 / 6

Regulatory Posture applies to this provider. Its tags matched the Health regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.

Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.

The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.

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Agent readiness — checks not met, largest first (exact, from this profile):

MCP Server +12 pts — deployment.mode + probe verdict on the mcp/ manifest, not the pointer; an unprobed slug falls back to authorship
Agentic Access Contract +10 pts — agentic_access artifact present (x-agentic-access), graded by author
Idempotency +9 pts — OpenAPI mutating operations declare an idempotency key — a header, a request-body property, or a named de-duplication token whose own description says so (verified); else common[].type matches /idempoten/i (documented)
A2A Agent Card +8 pts — a2a/-a2a.yml manifest, graded on conformance.grade against A2A 1.0.0
Request/Response Examples +7 pts — share of operations carrying request/response examples; else an Examples / Code Samples link
Registration Without a Human +6 pts — a `registration_endpoint` in the served RFC 8414 / OIDC discovery document

8 more unmet checks in the Agent Readiness table above.

Kin Score — facets with the most composite points still available (weight × headroom):

Access Clarity scores 10.5 — up to +17.9 composite points
Developer Ergonomics scores 23.8 — up to +15.2 composite points
Contract Quality scores 52.1 — up to +12.0 composite points

Each check links to what satisfies it. Publish the artifact, or tell us where it already lives, and the score moves on the next scoring run.

Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from the provider profile at artifacts.apis.io/realself/apis.yml: open an issue on github.com/api-evangelist/realself to ask a question or point us at an artifact you publish. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Standards implemented 2

Standards this provider implements or carries. De facto ones are profiled and measured by the API Commons; formal ones come from the standards directory and are linked by the provider's own tags. The evidence column says how each claim was established — not that it was made.

JSON Schema

tagged — the provider's own APIs.json carries the standard as a tag; implementation not verified

AsyncAPI

measured — observed by APIs.io (published)

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

RealSelf Lead Sharing

RealSelf Lead Sharing publishes a notification to a partner-owned HTTPS endpoint every time a new patient lead is created on the platform. Delivery is over an Amazon SNS topic s...

RealSelf API pricing

Pricing Plans 1

Published pricing tiers and plan structures.

Realself Plans Pricing

0 plans

PLANS

Rate Limits 1

Documented rate limits and quota policies.

Realself Rate Limits

0 limits

RATE LIMITS

Event Specifications 1

AsyncAPI definitions for this provider's event-driven and streaming APIs.

RealSelf Lead Sharing

Event surface RealSelf exposes to partner practices, practice-management systems and lead-routing vendors. When a consumer submits a consultation request on realself.com, RealSe...

ASYNCAPI

JSON Schema 5

Standalone JSON Schema definitions for this provider's data models.

Realself Event 1 0 0

8 properties

JSON SCHEMA

New Lead Webhook

3 properties

JSON SCHEMA

Realself Pages Interaction 1 0 0

3 properties

JSON SCHEMA

Realself Pages Page 1 0 0

2 properties

JSON SCHEMA

Realself Pages View 1 0 0

6 properties

JSON SCHEMA

Security Posture 3

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Realself Authentication

2 schemes

SECURITY

Realself Domain Security

TLSv1.2 · HSTS · DMARC

SECURITY

Realself Vulnerability Disclosure

Bugcrowd · contact published

SECURITY

Resources

Documentation 1

Reference material describing how the API behaves

Documentation

Documentation

Agent Surfaces 2

MCP servers, agent skills, and machine-readable catalogs

WellKnown

WellKnown

LLMsTxt

LLMsTxt

Design & Contract 5

Pagination, idempotency, versioning, errors, and events

Conventions

ErrorCatalog

Lifecycle

Conformance

DataModel

Build 2

SDKs, sample code, and the tooling you integrate with

GitHubOrganization

GitHubOrganization

Packages

Packages

Access & Security 5

Authentication, authorization, and security posture

Security

Security

SecurityTxt

SecurityTxt

VulnerabilityDisclosure

VulnerabilityDisclosure

DomainSecurity

DomainSecurity

Authentication

Authentication

Operate 1

Status, limits, changes, and where to get help

RateLimits

RateLimits

Commercial 2

Pricing, plans, and the legal terms of use

TermsOfService

TermsOfService

Plans

Plans

Company 2

The organization behind the API

Website

Website

Blog

Blog

Source (apis.yml)

aid: realself
name: RealSelf
description: 'RealSelf is a Seattle-based consumer healthcare marketplace for elective aesthetic treatments — plastic surgery,
  cosmetic dermatology, injectables, cosmetic dentistry, hair restoration and vision correction. Consumers research procedures
  through community reviews, before-and-after photo galleries, doctor Q&A and the Worth It rating, then request consultations
  from the roughly 30,000 registered doctors and practices on the platform. RealSelf does not operate a general-purpose public
  developer program: its machine-readable surface is a partner Lead Sharing integration that publishes new patient leads to
  a subscriber over Amazon SNS, plus a publicly served JSON Schema registry at api.realself.com/v1/schemas covering the new-lead
  webhook payload and the internal event/page-analytics envelopes.'
deliveryModel:
  model: saas
  license_evidence:
    not_product:
    - realself/rs-lead-sharing-subscriber-example
  open_source: unknown
  commercial: true
  callable_host: false
  label: Hosted service · you call their endpoint
  confidence: low
  source:
  - pricing
  - repository-not-product
  generated: '2026-09-25'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source:
  - authentication
  - rate-limits
  - security
  - sandbox
  generated: '2026-11-06'
  method: derived
image: https://avatars.githubusercontent.com/u/991957?v=4
url: https://raw.githubusercontent.com/api-evangelist/realself/refs/heads/main/apis.yml
x-type: company
x-source: harvest:secondary-market
x-tier: profiled
x-tier-reason: enrichment
specificationVersion: '0.20'
created: '2026-08-26'
modified: '2026-08-26'
tags:
- Company
- Healthcare
- Aesthetics
- Marketplace
- Reviews
- Lead Generation
- Consumer Health
- Webhook
- JSON Schema
tags_raw:
- Company
- Healthcare
- Aesthetics
- Marketplace
- Reviews
- Lead Generation
- Consumer Health
- Webhooks
- JSON Schema
- JSON-Schema
apis:
- aid: realself:realself-lead-sharing
  name: RealSelf Lead Sharing
  description: 'RealSelf Lead Sharing publishes a notification to a partner-owned HTTPS endpoint every time a new patient
    lead is created on the platform. Delivery is over an Amazon SNS topic subscription: the subscriber confirms the subscription
    once via the SNS SubscribeURL handshake, then receives Notification messages whose MessageText is a JSON-stringified lead
    payload — lead id, channel, consultation types, comments, practice, provider, prospect and treatment — together with a
    callback URL and a JWS token used to post updates back against the lead. RealSelf publishes the payload contract as a
    JSON Schema 2020-12 document and a working .NET subscriber example on its GitHub organization.'
  humanURL: https://github.com/RealSelf/rs-lead-sharing-subscriber-example
  baseURL: https://api.realself.com/v1
  tags:
  - Leads
  - Webhook
  - Event
  - Healthcare
  tags_raw:
  - Leads
  - Webhooks
  - Events
  - Healthcare
  properties:
  - type: JSONSchema
    url: json-schema/realself-new-lead-webhook-1-0-0.json
  - type: JSONSchema
    url: json-schema/realself-event-1-0-0.json
  - type: JSONSchema
    url: json-schema/realself-pages-page-1-0-0.json
  - type: JSONSchema
    url: json-schema/realself-pages-view-1-0-0.json
  - type: JSONSchema
    url: json-schema/realself-pages-interaction-1-0-0.json
  - type: AsyncAPI
    url: asyncapi/realself-lead-sharing-asyncapi.yml
  - type: Webhooks
    url: asyncapi/realself-lead-sharing-asyncapi.yml
  - type: GitHubRepository
    url: https://github.com/RealSelf/rs-lead-sharing-subscriber-example
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
common:
- type: Website
  url: https://www.realself.com/
- type: Blog
  url: https://www.realself.com/news
- type: Documentation
  url: https://github.com/RealSelf/rs-lead-sharing-subscriber-example
- type: GitHubOrganization
  url: https://github.com/RealSelf
- type: TermsOfService
  url: https://www.realself.com/terms-of-service
- type: Security
  url: https://www.realself.com/security/
- type: SecurityTxt
  url: well-known/realself-security.txt
- type: WellKnown
  url: well-known/realself-well-known.yml
- type: VulnerabilityDisclosure
  url: security/realself-vulnerability-disclosure.yml
- type: DomainSecurity
  url: security/realself-domain-security.yml
- type: Authentication
  url: authentication/realself-authentication.yml
- type: Conventions
  url: conventions/realself-conventions.yml
- type: ErrorCatalog
  url: errors/realself-problem-types.yml
- type: Lifecycle
  url: lifecycle/realself-lifecycle.yml
- type: Conformance
  url: conformance/realself-conformance.yml
- type: DataModel
  url: data-model/realself-data-model.yml
- type: Packages
  url: packages/realself-packages.yml
- type: Plans
  url: plans/realself-plans-pricing.yml
- type: RateLimits
  url: rate-limits/realself-rate-limits.yml
- type: LLMsTxt
  url: llms/realself-llms.txt
x-enrichment:
  date: '2026-08-26'
  status: enriched
  artifacts_added: 22
  pass: local-v1

RealSelf API — frequently asked questions

Does RealSelf have an API?

Yes. APIs.io lists 1 API from RealSelf, including RealSelf Lead Sharing.

How do I authenticate with the RealSelf API?

RealSelf uses bearer-token authentication (2 schemes). The details are profiled on APIs.io as Realself Authentication.

Is the RealSelf API ready for AI agents?

RealSelf has a Kin Score of 31.8 out of 100 (thin) and an Agent Readiness score of 21.9 (agent-aware), scored by API Evangelist on 2026-11-06.

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