Propagate (Propagate Brands) is an e-commerce accelerator and equity syndication platform founded by JD Jernigan and backed by 500 Global. It partners with early-stage direct-to-consumer brands selling on Shopify and Amazon — typically those under $1M in annual revenue and overlooked by larger aggregators — providing working capital plus growth marketing, branding, data collection, customer service, and supply-chain support to help them scale and reach acquisition-ready exits. It simultaneously lets individual investors take equity stakes in these growing private commerce brands to earn passive income. Propagate operates as a services-and-investment business rather than a software company and publishes no public developer API, SDK, or technical platform surface. As of August 2026 its website is also no longer reachable — propagatebrands.com and its www host resolve to Webflow's shared proxy but abort the TLS handshake, and archived captures show the site returning 403/404 since mid-2024 and a parked lander page by August 2025.
Propagate is profiled on the APIs.io network. Tagged areas include Company, E-Commerce, Direct to Consumer, Shopify, and Accelerator.
Regulatory Posture applies to this provider. Its tags matched the
Horizontal (data, software, accessibility, platform) regime, so
Regulatory Posture carries 15 points of the composite.
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provider repo — the
applicability map is public and we will correct it.
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for
this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero:
never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and
several others — scorable at all.
The six quality facets above are damped to 85 points between them,
because the conditional facet above carries the other
15. That is why each facet's contribution is shown against a damped
maximum: raising a quality facet moves the composite by 85% of its nominal
weight, not 100%. The full arithmetic is at apis.io/rating/.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/propagate: open an issue to ask a question, or submit a pull request to add artifacts.
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aid: propagate
deliveryModel:
model: unknown
open_source: false
commercial: false
callable_host: false
label: Delivery model not determined — needs a product licence on record
confidence: low
source:
- none
generated: '2026-08-28'
method: derived
accessModel:
pricing: unknown
onboarding: unknown
trial: false
try_now: false
public: false
label: Unknown
confidence: low
source: []
generated: '2026-07-22'
method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/propagate.png
name: Propagate
description: Propagate (Propagate Brands) is an e-commerce accelerator and equity syndication platform founded by JD Jernigan
and backed by 500 Global. It partners with early-stage direct-to-consumer brands selling on Shopify and Amazon — typically
those under $1M in annual revenue and overlooked by larger aggregators — providing working capital plus growth marketing,
branding, data collection, customer service, and supply-chain support to help them scale and reach acquisition-ready exits.
It simultaneously lets individual investors take equity stakes in these growing private commerce brands to earn passive
income. Propagate operates as a services-and-investment business rather than a software company and publishes no public
developer API, SDK, or technical platform surface. As of August 2026 its website is also no longer reachable — propagatebrands.com
and its www host resolve to Webflow's shared proxy but abort the TLS handshake, and archived captures show the site returning
403/404 since mid-2024 and a parked lander page by August 2025.
url: https://raw.githubusercontent.com/api-evangelist/propagate/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- 500-global
x-tier: stub
x-tier-reason: portfolio-lead
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-08-13'
tags:
- Company
- E-Commerce
- Direct to Consumer
- Shopify
- Accelerator
- Investment
- Growth Marketing
tags_raw:
- Company
- E-Commerce
- Direct-to-Consumer
- Shopify
- Accelerator
- Investment
- Growth Marketing
apis: []
maintainers:
- FN: Kin Lane
email: kin@apievangelist.com
- FN: APIs.json
email: info@apis.io
common:
- type: DomainSecurity
url: security/propagate-domain-security.yml
- type: Website
url: https://propagatebrands.com
x-enrichment:
date: '2026-08-13'
status: minimal
artifacts_added: 2
pass: local-v1
x-coverage:
state: none
reason: defunct
detail: propagatebrands.com and www.propagatebrands.com still resolve to Webflow's shared proxy but abort every TLS handshake
with an internal error, so not one HTTP response came back — and the Wayback record shows the site 403/404ing since July
2024 and serving a 545-byte parked lander by August 2025, with no api/app/docs/developers subdomain, GitHub org, or package-registry
presence anywhere.
evidence:
- url: https://propagatebrands.com/
status: 0
- url: https://www.propagatebrands.com/
status: 0
- url: http://propagatebrands.com/
status: 301
- url: https://propagatebrands.com/openapi.json
status: 0
- url: https://propagatebrands.com/.well-known/agent-card.json
status: 0
- url: http://web.archive.org/web/20250806030036/http://propagatebrands.com/
status: 200
checked: '2026-08-13'
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