Jumptap

Jumptap was a mobile advertising and audience-targeting platform founded in 2005 and based in Cambridge, Massachusetts. It matched ads to signals such as time of day, carrier network, site content, and device type, helping app developers acquire users and helping developers and publishers maximize ad revenue. In August 2013 Jumptap was acquired by Millennial Media (valued at roughly $210-232M in stock); Millennial Media was subsequently acquired by AOL/Verizon and folded into what is now Yahoo. Jumptap no longer operates as an independent entity and publishes no developer portal, documentation, or public API.

Jumptap is profiled on the APIs.io network. Tagged areas include Company, Mobile, Advertising, AdTech, and Audience Targeting.

0.0/100 minimal Agent 0/100 human only Full breakdown ↓
scored 2026-09-25 · rubric v0.23.0
0 APIs
CompanyMobileAdvertisingAdTechAudience TargetingAcquiredDefunct

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-09-25 · rubric v0.23.0
Regulatory Posture applies to this provider. Its tags matched the Horizontal (data, software, accessibility, platform) regime, so Regulatory Posture carries 15 points of the composite. If this regime is wrong for your business, say so on your provider repo — the applicability map is public and we will correct it.
Create-or-Update Ergonomics could not be measured. We hold no machine-readable contract for this provider to read, so there is nothing to measure a write surface against. Excluded rather than scored zero: never-measured and measured-empty are different facts. Publishing an OpenAPI is what makes this facet — and several others — scorable at all.
The six quality facets above are damped to 85 points between them, because the conditional facet above carries the other 15. That is why each facet's contribution is shown against a damped maximum: raising a quality facet moves the composite by 85% of its nominal weight, not 100%. The full arithmetic is at apis.io/rating/.
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. Every facet and dimension name above is a link: it opens that measurement's own page — what it means, the exact checks that feed it, how the whole catalog distributes on it, and the providers at the top of it. This rating is computed from github.com/api-evangelist/jumptap: open an issue to ask a question, or submit a pull request to add artifacts. Submit an artifact on GitHub — free → Manage your own listing — the Influence plan, $499/mo →

Source (apis.yml)

apis.yml Raw ↑
aid: jumptap
deliveryModel:
  model: unknown
  open_source: false
  commercial: false
  callable_host: false
  label: Delivery model not determined — needs a product licence on record
  confidence: low
  source:
  - none
  generated: '2026-08-28'
  method: derived
accessModel:
  pricing: unknown
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Unknown
  confidence: low
  source: []
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/jumptap.png
name: Jumptap
description: Jumptap was a mobile advertising and audience-targeting platform founded in 2005 and based in Cambridge, Massachusetts.
  It matched ads to signals such as time of day, carrier network, site content, and device type, helping app developers acquire
  users and helping developers and publishers maximize ad revenue. In August 2013 Jumptap was acquired by Millennial Media
  (valued at roughly $210-232M in stock); Millennial Media was subsequently acquired by AOL/Verizon and folded into what is
  now Yahoo. Jumptap no longer operates as an independent entity and publishes no developer portal, documentation, or public
  API.
url: https://raw.githubusercontent.com/api-evangelist/jumptap/refs/heads/main/apis.yml
x-type: company
x-source: vc-portfolio
x-backed-by:
- general-catalyst
x-tier: stub
x-tier-reason: portfolio-lead
x-status: defunct
x-status-reason: Acquired by Millennial Media (2013); now part of Yahoo/Verizon. jumptap.com returns HTTP 404 and serves a
  Yahoo (src1.yahoo.com) certificate. No independent developer or API surface exists.
x-acquired-by: millennial-media
specificationVersion: '0.23'
created: '2026-07-17'
modified: '2026-07-19'
tags:
- Company
- Mobile
- Advertising
- AdTech
- Audience Targeting
- Acquired
- Defunct
apis: []
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com
- FN: APIs.json
  email: info@apis.io
x-enrichment:
  date: '2026-07-19'
  status: backfilled
  pass: local-v1
  note: backfilled from .gitignore signal + verified work evidence

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