Census website screenshot

Census

Census (now Fivetran Activations) is a reverse ETL platform that syncs data from data warehouses to CRM, marketing, advertising, and other business destinations. It enables data teams to define SQL-based models and segments, then automatically activate that data to over 200 destinations including Salesforce, HubSpot, Facebook Ads, and Google Ads without writing custom integrations.

Census publishes 1 API on the APIs.io network: Management API. Tagged areas include Reverse ETL, Data Activation, Data Warehouse, CRM, and Marketing Automation.

Census’ developer surface includes documentation, engineering blog, pricing, changelog, and 11 more developer resources.

36.2/100 thin ▬ flat Agent 19/100 agent aware Full breakdown ↓
scored 2026-07-28 · rubric v0.6
AccessFreemium
1 APIs
Reverse ETLData ActivationData WarehouseCRMMarketing AutomationSegmentsSyncsSQL

Kin Score

Kin Score Kin Score How this is scored →
scored 2026-07-28 · rubric v0.6
Composite quality — 36.2/100 · thin
Contract Quality 8.1 / 25
Developer Ergonomics 2.2 / 20
Commercial Clarity 11.6 / 20
Operational Transparency 7.5 / 13
Governance 0.0 / 12
Discoverability 6.9 / 10
Agent readiness — 19/100 · agent aware
Machine-Readable Contract 18 / 18
Agentic Access Contract 0 / 10
MCP Server 0 / 12
Machine-Readable Auth 0 / 10
Idempotency 0 / 9
Stable Error Semantics 0 / 8
Request/Response Examples 0 / 7
Rate-Limit Signaling 7 / 7
Typed Event Surface 0 / 6
Agent Skills 0 / 5
Well-Known Catalog 0 / 4
Consent & Bot Identity 0 / 3
A2A Agent Card 0 / 8
Dry-Run / Simulate Mode 0 / 4
Improve this rating by publishing the missing artifacts — every area above can be raised, and the full rubric is at apis.io/rating/. This rating is computed from github.com/api-evangelist/getcensus: open an issue to ask a question, or submit a pull request to add artifacts. Want it done for you? Prioritized profiling — $2,500 →

APIs 1

Individual APIs this provider publishes, each with its own machine-readable definition.

Census Management API

The Census Management REST API allows developers to programmatically manage syncs, connections, models, segments, and destinations within Census workspaces and organizations. Su...

Pricing Plans 1

Published pricing tiers and plan structures.

Rate Limits 1

Documented rate limits and quota policies.

Getcensus Rate Limits

2 limits

RATE LIMITS

FinOps 1

Cost, billing, and metering signals for API financial operations.

Security Posture 2

Authentication, domain security, vulnerability disclosure, and trust-center signals.

Getcensus Domain Security

TLSv1.3 · HSTS · DMARC

SECURITY

Getcensus Trust Center

SOC 2, ISO 27001, PCI DSS, HIPAA, GDPR

SECURITY

Resources

Documentation 1

Reference material describing how the API behaves

Build 1

SDKs, sample code, and the tooling you integrate with

Access & Security 2

Authentication, authorization, and security posture

Operate 3

Status, limits, changes, and where to get help

Commercial 3

Pricing, plans, and the legal terms of use

Company 3

The organization behind the API

Other 2

Properties that don't map to a standard resource type

Source (apis.yml)

apis.yml Raw ↑
aid: getcensus
name: Census
description: Census (now Fivetran Activations) is a reverse ETL platform that syncs data from data warehouses to CRM, marketing,
  advertising, and other business destinations. It enables data teams to define SQL-based models and segments, then automatically
  activate that data to over 200 destinations including Salesforce, HubSpot, Facebook Ads, and Google Ads without writing
  custom integrations.
accessModel:
  pricing: freemium
  onboarding: unknown
  trial: false
  try_now: false
  public: false
  label: Freemium
  confidence: medium
  source:
  - plans
  generated: '2026-07-22'
  method: derived
image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/icons/getcensus.png
url: https://raw.githubusercontent.com/api-evangelist/getcensus/refs/heads/main/apis.yml
created: '2026-06-13'
modified: '2026-06-13'
specificationVersion: '0.19'
tags:
- Reverse ETL
- Data Activation
- Data Warehouse
- CRM
- Marketing Automation
- Segments
- Syncs
- SQL
apis:
- name: Census Management API
  description: The Census Management REST API allows developers to programmatically manage syncs, connections, models, segments,
    and destinations within Census workspaces and organizations. Supports both workspace-level and organization-level operations
    authenticated via Bearer tokens.
  image: https://kinlane-images.s3.amazonaws.com/shared/apis-json/apis-json-logo.jpg
  humanURL: https://developers.getcensus.com/api-reference/introduction/overview
  baseURL: https://app.getcensus.com/api/v1
  tags:
  - Reverse ETL
  - Syncs
  - Data Activation
  - Management
  properties:
  - type: Documentation
    url: https://fivetran.com/docs/activations/rest-api/api-reference/introduction
  - type: OpenAPI
    url: https://developers.getcensus.com/api-reference/introduction/overview
  - type: PostmanCollection
    url: https://fivetran.com/docs/activations/rest-api/api-reference/introduction
common:
- type: TrustCenter
  url: security/getcensus-trust-center.yml
- type: DomainSecurity
  url: security/getcensus-domain-security.yml
- type: Website
  url: https://www.getcensus.com/
- type: Documentation
  url: https://fivetran.com/docs/activations
- type: GitHubOrg
  url: https://github.com/sutrolabs
- type: LinkedIn
  url: https://www.linkedin.com/company/getcensus
- type: Blog
  url: https://www.getcensus.com/blog
- type: Pricing
  url: https://www.fivetran.com/pricing
- type: StatusPage
  url: https://status.getcensus.com/
- type: X
  url: https://x.com/getcensus
- type: Plans
  url: plans/getcensus-plans-pricing.yml
- type: RateLimits
  url: rate-limits/getcensus-rate-limits.yml
- type: FinOps
  url: finops/getcensus-finops.yml
- type: ChangeLog
  url: https://whatsnew.getcensus.com/
- type: Terraform
  url: https://docs.getcensus.com/misc/developers/terraform
maintainers:
- FN: Kin Lane
  email: kin@apievangelist.com